Walkinto Korea

16/11/2023

🚍路地経済、まち旅の可能性を探る外国人ファムツアー

ファムツアー(FAM tour)は地方自治体や旅行業者などが地域別観光地や旅行商品などを広報するために写真作家や旅行専門作家、記者、ブロガー、協力業者などを招待して説明会を行い、観光、宿泊などを提供することである。

ウォークイントゥコリアは大田市中区山城洞一帯で町内単位の地域でも外国人観光を誘致できる可能性を探る外国人ファムツアーを実施した。韓国に留学してきたインド人Dinesh、東ティモール人Tania、ベトナム人T-Han、大田市名誉記者のホン·ギョンソク、ウォークイントゥコリア記者のキム·ヨンヒとカン·デフン代表が参加した。
#ファムツアー
#路地経済
#大田観光
#大田市山城洞
#외국인팸투어
#골목경제
#대전관광
#대전시산성동
#워크인투코리아

路地経済、まち旅の可能性を探る外国人ファムツアー　외국인 팸투어 (산성동) 11월 16, 2023 ファムツアー(FAM tour)は地方自治体や旅行業者などが地域別観光地や旅行商品などを広報するために写真作家や旅行専門作家、記者、...

16/11/2023

🌙外国人観光誘致のナイトパーティー、Party & Joy tour（世宗市）

外国人誘致のための世宗市観光を広報し、行政首都世宗市を世界的に知らせるためにウォークイントゥコリアが主管したパーティーが2023年11月10日(金)に世宗市イウン橋い一帯で開かれた。

インドネシア、マレーシア。 ベトナム、ウズベキスタン、フィリピン、モンゴルなどから韓国に留学してきた学生や韓国開発研究院（KDI）で勉強する外国人公務員、大田と世宗市民が参加した。30人余りの参加者は世宗市近くの食堂、ゴスランで交流パーティーを皮切りに、世宗市のランドマークであるイウン橋を歩き回り、世宗市の夜の街をドライブしながらロマンチックな世宗市を楽しんだ。
#ナイトパーティー
#世宗観光
#大田観光
#大田世宗観光企業支援センター
#イウン橋
#나이트파티
#세종관광
#대전관광
#대전세종관광기업지원센터
#이응다리
#워크인투코리아

外国人観光誘致のナイトパーティー、Party & Joy tour（世宗市）세종시 나이트 파티 11월 16, 2023 外国人誘致のための世宗市観光を広報し、行政首都世宗市を世界的に知らせるためにウォークイントゥコリアが主管したパーティ.....

16/11/2023

🌏🪐🌌外国人パーティー - 星が輝く夜(大田市民天文台) Romaic Starry Night⭐🌞🌜

ウォークイントゥコリアが主管する外国人と市民交流パーティーRomaic Starry Night が2023年11月3日(金)大田市儒城区の市民天文台一帯で開かれた。

インドネシア、マレーシア、 ロシア、フィリピン、モンゴル、ウズベキスタン、ネパールから韓国に留学してきた学生たち、韓国で英語を教える外国人教師、そして大田市民が参加した。
#大田観光
#外国人パーティー
#大田市民天文台
#대전관광
#대전시민천문대
#외국인파티
#워크인투코리아

外国人パーティー - 星が輝く夜(大田市民天文台) 외국인 파티 (시민 천문대) 11월 16, 2023 ウォークイントゥコリアが主管する外国人と市民交流パーティーRomaic Starry Night (feat.市民天文台)が2023年11月3日(金)大田市儒城区の市民天...

16/11/2023

🍹外国人観光誘致のストリートパーティー、Party & Joy tour🍻
外国人誘致のための大田観光を広報し、銀杏洞商圏活性化を図る外国人ストリートパーティーがウォークイントゥコリア主管で2023年8月26日(土)に大田市中区銀杏洞一帯で開かれた。

メキシコ、アメリカ、ベトナム、ウズベキスタン。 ロシア、フィリピン、モンゴル、ウズベキスタンから韓国に留学してきた学生たちと韓国で英語を教える外国人教師、外国人旅行者、そして大田市民が参加した。
#ストリートパーティー
#大田観光

#스트리트파티
#대전관광

#워크인투코리아

外国人観光誘致のストリートパーティー、Party & Joy tour　외국인 관광 유치　스트리트 파티 11월 16, 2023 外国人誘致のための大田観光を広報し、銀杏洞商圏活性化を図る外国人ストリートパーティーがウォークイントゥコリア....

15/11/2023

🌈扶余に住んでみませんか？

ジェイアスと協同組合ジュインは扶余生活人口確保のワーケーションプラットフォーム開発事業に選ばれた。ジェイアスは地域消滅、人口減少に苦しんでいる扶余郡に生活人口確保のためのコンテンツを製作し、プラットフォームを作る。扶余の協同組合ジュインは住民参加を誘導し、地域問題解決者として参加している。ウォークイントゥコリアは扶余生活を体験する韓国人ファムツアー、外国人ファムツアーと広報を担当した。
🚩www.walkintokorea.com
🚩www.jjus.co.kr
🚩www.socialtrip.co.kr
#워케이션
#부여살이
#부여군
#워크인투코리아
#제이어스
#협동조합주인
#행정안전부

#부여123사비창작센터
#부여염색공방

#ワーケーション
#扶余郡
#行政安全部

扶余に住んでみませんか？부여에 살아 보시겠습니까? 11월 15, 2023 キョンチョル、ジェユン、ヒョインとウォン院長の扶余ワーケーション   ワーケーション(Workation、Worcation)、仕事(Work)と休暇(Vacation)の合成した言葉で、好き....

15/11/2023

錦山郡、第41回錦山世界人参祭り開幕式「世界人参首都錦山」の宣言　금산군, ‘세계인삼수도 금산’ 선포 11월 09, 2023 出典：錦山郡パク·ボムイン錦山郡守は10月6日、第41回錦山世界人参祭りの開幕式で「 世界人参首都錦山...

15/11/2023

🚩扶余暮らし(Living in Buyeo)体験、外国人体験ツアー
扶余にある「協同組合ジュイン」とライフスタイル企業「ジェイアス」、マーケティング広報会社であるウォークイントゥコリアは外国人の扶余暮らし（ワーケーション）体験ツアーを実施した。ワーケーションとは、仕事を意味する仕事（work）と休息（vocation）の合成語である。

扶余暮らしの体験者は、南アフリカから来たミスターグラント、ミス·チュミ、フィリピン国籍の英語教師エデルワイとリザ。そしてベトナム国籍のチャアン、コーディネーターのケビンだった。
⭐www.walkintokorea.com
⭐www.socialtrip.co.kr
⭐www.jjus.co.kr
#워케이션
#부여살기
#외국인팸투어
#행정안전부

#부여군

#협동조합주인
#제이어스
#扶余暮らし
#外国人ファムツアー
#行政安全部

#扶余郡

扶余暮らし(Living in Buyeo)体験、外国人体験ツアー부여살기(Living in Buyeo) 체험 11월 15, 2023 扶余にある「協同組合ジュイン」とライフスタイル企業「ジェイアス」、マーケティング広報会社であるウォークイントゥコリアは外国...

11/11/2023

Yesterday, Walkinto Korea hosted another international exchange event - this time was in Sejong City! We had so much fun get to know so many people and had a walk around the Ieung Bridge under the cold breeze of winter! 🌬️ Thank you for joining our event and making it so much exciting.

Follow us for more interesting tour next time~ 💕

09/11/2023

パク·ボムイン錦山郡守は10月6日、第41回錦山世界人参祭りの開幕式で「 世界人参首都錦山 」を宣言した。
また、(財)錦山人参薬草産業振興院とサイバー外交使節団バンクは6月21日、業務協約を締結し、高麗人参の英語名称を「Ginseng」ではなく「Insam」に変更するキャンペーンを共同で進めている。
#世界人参首都錦山
#高麗人参
#錦山郡
#パクボムイン錦山郡守

#錦山人参薬草産業振興院
#세계인삼수도금산
#인삼
#박범인금산군수
#금산인삼약초산업진흥원

錦山郡、第41回錦山世界人参祭り開幕式「世界人参首都錦山」の宣言　금산군, ‘세계인삼수도 금산’ 선포 11월 09, 2023 出典：錦山郡パク·ボムイン錦山郡守は10月6日、第41回錦山世界人参祭りの開幕式で「 世界人参首都錦山...

09/11/2023

「 」成功裏に閉幕
- 扶余百済歴史地区4.2kmコースを歩き,秋の趣を満喫⛳
- 1,000人以上の外国人観光客が参加し、イベントを輝かせて🎭

ウォーキングイベントは官北里遺跡から始まり、扶蘇山城、定林寺址、国立扶余博物館へと続く4.2kmのコースで行われた。イベントに参加した2500人の観光客と郡民は扶余都心の中でスタンプツアー、宝探し、扶余郡ボランティア団の各種マッサージ体験など多様なイベントを楽しみながら秋の趣を満喫した。🎃🍂🍁
#ウォーキングフェスタ
#扶余郡
#プロギング(plogging)
#パクジョンヒョン郡守
#ロッテリゾート扶余

#부여군
#플로깅
#박정현군수
#롯데리조트부여

「第4回ウォーキングフェスタin百済」成功裏に閉幕　제4회 워킹페스타 in 백제 11월 09, 2023 出典：扶余郡- 扶余百済歴史地区4.2kmコースを歩き,秋の趣を満喫 - 1,000人以上の外国人観光客が参加し、イベントを輝かせて   色とり...

08/11/2023

Introduction of Tourist Attraction: Baekje Cultural Land (백제문화단지)

Baekje Cultural Land is one the largest history-themed park in Korea, featuring the first restored Baekje palace in the country. The complex includes Sabigung Palace, a replica of a royal palace from the Three Kingdoms period, Neungsa Temple, the Five-story Stone Pagoda, Wiryeseong Fortress, and Jehyangnu Pavilion. The park showcases cantilever architecture and sophisticated art trends in Baekje's architecture, offering a panoramic view of the complex. In side the place, there are also stores where you can rent Hanbok, a Korean traditional custom and experience the ancient lifestyle.

08/11/2023

#세종시

06/11/2023

Get ready for another exciting tour of Walkinto Korea next week in Sejong City!! 🥳

For the International Exchange of Citizens
Sejong Night Tour with Foreigners🌏

Date: Friday, November 10, 2023
Location: Sejong City
Registered link: https://forms.gle/nUmHYfHTuGM2qF1E9

19:00 Meeting (meal provided)
20:00 Sejong City Ieum Bridge Tour
21:00 Event closing

Come with us to explore Sejong this time! 💕

For your reference, the circumference of Ieung Bridge in Sejong City was set at 1446m to commemorate the year 1446 when King Sejong promulgated Hangul. This bridge is a unique design that embodies Sejong's ring-shaped urban structure, is the longest pedestrian-only bridge in Korea, and is a landmark of Sejong City, the administrative capital of Korea.

04/11/2023

Romantic Starry Night Recap 💫⭐️

Yesterday, with the participation of many friends from all arou the world, we together had such a beautiful and memorable time together watching those shining stars and marvelous the night sky together. We even could try using a giant telescope to look out at the Jupiter and other stars, too!
🪐☄️

Let's take a look at our activities yesterday, and follow us for more exciting unique experience 🌝

31/10/2023

Get yourself a unique astronomy experience with our Romantic Starry Night!
Daejeon Science Night Tour for International Exchange ⭐️🌏

Date: November 3, 2023 (Fri)
Location: Yuseong-gu, Daejeon City
Register link: https://forms.gle/5GrYhchDsA8jcH81A

19:00 Meal Meeting (meal served)
Address: 5.5 Dakgalbi Yuseong Branch (https://maps.app.goo.gl/SE2jqNnmDmn7eC3y7)

20:00 Astronomical observation 💫☄️
Address: Daejeon Observatory (https://djstar.kr/)

22:00 Party ends
Address: Daejeon Hanbit Tower

Join us to have a experience that you’ve never had in Daejeon! 💕

29/10/2023

Yesterday, Walkinto Korea hosted another exciting tour for foreigners at Buyeo! We had so many interesting experience from exploring historical attractions, experience sightseeing on boat and trying local cuisine at famous local restaurants. Moreover, we also got the chance to try on Hanbok - a Korean traditional costume with our foreign friends.

We hope that this will be an memorable experience for all of our participants! Stay tune for more exciting tours~
#부여살이

23/10/2023

ここ数年、 1ヶ月間滞在を通じてその地域で直接生活してみて文化を体験する1ヶ月暮らしと
仕事と休暇を結合した🚗ワーケーションなどの生活観光が新しい旅行の🚥トレンドとして浮上した。

扶余郡は百済泗沘時代の首都で、定林寺址、宮南池、百済文化団地など歴史遺跡地が多く、古都の趣が感じられるところだ。
しかし、最近の少子高齢化で中小都市および地方都市は青年人口が減少しつつあり、潜在的な地域消滅の危機に瀕している。
扶余郡もこの現象は避けて通れないのが実情である。

これを防ぐ方策として地方での生活観光形態である1ヶ月暮らし、ワーケーションなどが台頭し、各地で良い反応を得ている。

#생활관광
#워케이션
#부여군
#한달살기
#전문여행플랫폼
#지속가능여행플랫폼주인
#제이어스
#지역소멸
#로컬문화
#生活観光
#ワーケーション
#1ヶ月暮らし
#地域消滅
#少子高齢化
#専門旅行プラットフォーム
#ジュイン
#ジェイアス
#扶余郡

扶余での生活観光 10월 20, 2023 扶余での生活観光 ここ数年、 1ヶ月間滞在を通じてその地域で直接生活してみて文化を体験する1ヶ月暮らしと仕事と休暇を結合したワーケーションなどの生活観光が新しい旅行のトレンドとし....

21/10/2023

[RECAP] The Klima Gourmet Vegan Party 2023 🥦🌏

Yesterday, Walkinto Korea hosted a vegan party with many lovely participants from Korea and all over the world. We had a chance to learn more about being vegan, climate change, meditation, and especially Korean vegan cuisine. We believe that this was a unique experience for all of us 💕

Thank you our participants for joining this time activity and we hope to see you soon in the future. Follow us for more activities like this 🥳

20/10/2023

[New Release] HOW DOES A CITY BECOME A BRAND?

Book Information:
Author: Kang Dea-hoon
Price: 20,000 KRW
Contact: Lee Yong-won ([email protected] / 010 6669 72

Excerpt
“Beijing did not place declining industries in the city center. I created the concept and planted the art. Like the Daehwa Industrial Complex in Daejeon, the lifespan of the factory area could have been extended by making some improvements, but it was creatively transformed by creating a new spatial concept. The power of art lies in seeing even poverty and deprivation as material for creation. Hip hop was born in the factory basements of Detroit, a decaying automobile factory city. Alternative music is also avant-garde music that originated in industrial complexes. Detroit is being revived from an industrial complex to a cultural complex and, with the momentum, to a venture complex. Beijing's 798 Art District has become another future where tradition and modernity coexist. Beijing is not only a political city where the National People's Congress is held. “It is a laboratory of the Chinese dream, filled with funky style workers, artists from overseas, the people of Beijing, and tourists.”

"If we design the concept of creating a hub city properly, the substructure strategy will undoubtedly be very strong. Yeongjongdo Airport City in Incheon Free Economic Zone, in order to turn the hotel itself into an entertainment hotel city, entertainment, and cultural complex, it attracts many global brand hotels into this area. Intercity, Ramada, Skypark, and Onoma Hotel, which are luxury hotels recently built in Daejeon, are one type of hotels that is without yards. These hotels do not have space for culture and leisure activity. When I was on my business trip, I realized the importance of hotel. A hotel is not just a place to sleep. The hotel itself is an attraction that induces tourism."

“Minato Mirai 21, which started in 1982, took a full 18 years from concept design to consultation with stakeholders. After the agreement, construction proceeded at a rapid speed, and urban regeneration was completed in just four years from 1991 to 1994. The implementing entities are the government, Yokohama City, and Pacifico Yokohama Corp, a private third sector company. Looking at Japan's decision-making process for urban development, the private sector, government, and officials create an 'executive committee' and start studying. When you go to Benkyokai, also as known as a study group, the enthusiasm for seeking knowledge is immense. Everyone, from young practitioners to gray-haired local officials and civil servants, study intensively like graduate students. This is different from the Korean practice of providing ‘services’ without learning anything when doing a development project. Through deliberation, this committee established the concept of ‘Creative City YOKOHAMA’, which aims to revitalize Yokohama from the perspective of culture, arts, and tourism.”

18/10/2023

[New Release] HOW DOES A CITY BECOME A BRAND?

Book Information:
Author: Kang Dea-hoon
Price: 20,000 KRW
Contact: Lee Yong-won ([email protected] / 010 6669 7274)

Global Marketing and Strategy to Create a World City

"What kind of competitive advantage should we have over 600 global cities that account for nearly 70% of the world's total product? Can't autonomous management be possible without central subsidies with a vibrant civic economy and investment attraction? Free trading is the result of concerns about what is a vital urban strategy that can survive even in the face of the blocking world blocks and the increasing uncertainty of the global economy".

“Smoking like an Arab, I was lost in my own thoughts in a cafe in Alexandria. Among the countless cities that have existed since ancient times, the city that conceived, developed and delivered civilization, the city that protected trade from war, the city of science that led reason in the face of the Inquisition, the city of peace that reflected on invasions, and the city of culture and art that blossomed the flower of humanities. , What do the revolutionary cities that overthrew the old system have in common?"

-Among the words that start and end-

18/10/2023

Q&A with our CEO: Mr. Kang Dea-hoon from Walkinto Korea!
Episode: #6

Q: In the future, please clearly convey the complex vision and blueprint for revitalizing domestic and international ‘Culture, Tourism, and Economy’ news through win-win collaboration with various media in Korea.
A: WalkintoKorea is affiliated with Global PR NewsWire, a global news distributor, Exploring Tourism and Travelindex, tourism platforms for 114 countries, and the Korea Ecotourism Association and Korea Tourism Club.

We have carried out promotions for the 19th World Korean Business Convention in 2021 and are collaborating with the global Korean media network of 7.5 million people from the five oceans and six continents of the world. In addition, the 2019 Asia-Pacific and World Conferences of the Youth Chamber International (JCI) with over 120 member countries were widely publicized both domestically and internationally.

In addition, I served as a director of the organizing committee for the 2022 Daejeon General Assembly of UCLG (World Union of Local and Local Governments), the world's largest international organization comprised of 240,000 local governments and 175 federations in 140 countries.
Starting this year, we will sign MOUs with 226 local governments across the country and provide strategies for global marketing. Through lectures, seminars, and workshops, the Visit Korea Committee discovers cases of excellent global promotion, attracting foreign tourists, and attracting investment, and promotes the campaing “Korea - a country that people around the world want visit again”, which I will also actively participate in. Last but not least, we support the successful hosting of the 2027 Chungcheong Summer Universiade and the hosting of the 2030 Busan EXPO.

14/10/2023

Join us at the Vegan Life-Style Party with Foreigners!🥦

Calling to all adventure enthusiasts!! Participating at the party, you will have the opportunity to experience a global lifestyle that responds to climate change through gourmets as well as a lifestyle culture that heals the human body through Vegan Food Therapy. We also introduce the Korean climate gastronomy style through Korea’s unique vegan food. A concept of holistic culture that combines food, meditation, and art will also be included in this time party! 🥳

Date: October 20th 2023
Address: 레아북카페 (대전시 유성구 계산동 805-12 )

Participation fee:
On-site payment: 50,000 KRW (by cash)
Transfer in advance: 30,000 KRW

📌 Registration link:

Participating at the party, you will have the opportunity to experience a global lifestyle that responds to climate change through gourmets as well as a lifestyle culture that heals the human body through Vegan Food Therapy. We also introduce the Korean climate gastronomy style through Korea’s uni...

10/10/2023

扶余郡の共同ブランド「＃グッドトレ」が少子高齢化時代、そして地方消滅の時代にどのように備えているのか、⭐今後の推進計画⭐を見てみよう。

🚩高齢化·気候変動に対応する先端生産システムを構築している
🚩直取引·大量供給のための安定的な流通基盤を整えている
🚩持続可能な輸出市場を確保するため、海外市場を開拓する
#부여군
#굿뜨래
#저출산고령화
#지방소멸
#기후변화
#스마트팜원예단지
#스마트팜콤플렉스지원센터
#공공임대형스마트팜
#부여굿뜨래푸드통합지원센터재단
#워크인투코리아

#ウォークイントゥコリア
#扶余郡
#グットゥレ
#少子高齢化
#地方消滅危機
#気候変動
#スマートファーム園芸団地
#スマートファームコンプレックス支援センター
#公共賃貸型スマートファーム
#扶余グットゥレフード統合支援センター財団

扶余郡の共同ブランド「グットゥレ」④부여군 공동브랜드 굿뜨래 ④ 10월 10, 2023 扶余郡の共同ブランド「グッドトレ」が少子高齢化時代、そして地方消滅の時代にどのように備えているのか、今後の推進計画を見てみよう.....

10/10/2023

今回は、扶余郡「＃グットゥレ」の推進成果に関して調べてみよう。

🚩定量成果で高い韓国の国内シェアと売上成長の記録
🚩定性成果でブランド認知度と価値向上
#굿뜨래
#부여군
#부여10품
#グットゥレ
#扶余郡
#扶余10品

#워크인투코리아
#ウォークイントゥコリア

扶余郡の共同ブランド「グットゥレ」③부여군 공동브랜드 굿뜨래③ 10월 10, 2023 扶余郡の「グットゥレ」の推進成果に関して調べてみよう。   < 推進成果 > 第一に、定量成果で高い韓国の国内シェアと売上成長の記録   扶.....

06/10/2023

韓国の農産物ブランドは2017年基準で4978社にもなるが、最近19年間の⭐ブランド力⭐を持つのは扶余郡だけで、その秘訣は何か推進内容を通じて調べてみよう。
#농산물브랜드
#브랜드력
#농산물마케팅
#굿뜨래
#부여군
#워크인투코리아

#農産物ブランド
#ブランド力
#農産物マーケティング
#グットゥレ
#扶余郡
#ウォークイントゥコリア

扶余郡の共同ブランド「グットゥレ」② 부여군 공동브랜드 굿뜨래 ② 10월 05, 2023 扶余郡の共同ブランド「グットゥレ」の推進内容に関して調べてみよう。第一に、徹底した品質管理による差別化を図る。 農産物は鮮度と味...

06/10/2023

より大きな跳躍を夢見る扶余郡の共同ブランド「 #グットゥレ」🍓🍈🍅🌰🍉🍄
私たちは今をすべての価値が縮約される「ブランド全盛時代」という。
扶余郡の共同ブランド「 #グットゥレ」が来年⭐20周年⭐を迎え、住民と地域経済にどのような影響を及ぼし、価値を持つのかを調べようと思う。

#부여군
#굿뜨래
#농산물
#농업
#워크인투코리아
#扶余郡
#グットゥレ
#農産物
#農業
#ウォークイントゥコリア

扶余郡の共同ブランド「グットゥレ」①　 부여군 공동브랜드 굿뜨래① 10월 05, 2023 より大きな跳躍を夢見る扶余郡の共同ブランド「グットゥレ」写真出典：扶余郡私たちは今をすべての価値が縮約される「ブランド全盛時.....

04/10/2023

Q&A with our CEO: Mr. Kang Dea-hoon from Walkinto Korea!
Episode: #5
Q: As far as I know, you have conducted intensive research and considered urban ecosystems and strategies while visiting many major cities around the world?

A: While running the company for 25 years, I did business in the manufacturing, trading, and consulting sectors. While handling and exporting products from a wide range of industries, from agricultural products to chemicals and plants, I realized how city government strategies and marketing affect city development.

We created a world city as a concept. Strategy comes from philosophy and concept, and strategic marketing is the city brand. ​Cities and regions are just like the world of products. If there is a brand, they live, but if there is no brand, they become cheap and do not even receive any promotional materials. No tourists, companies, or investments come to cities without brand power.

It is always an attractive city and a strong brand that attracts young talent and investment. The mountainous cities that I traveled from the Main River in northern Germany to the Alps have poor transportation and a small population, but people constantly want to go and stay there.

Therefore, cities, counties, and districts, which are basic local governments in Korea, must create strategies and work meticulously with the determination to create luxury goods that do not exist in the world. Our local governments must also have their own brand power and become creative cities that can attract global talent and investment.

*Picture: The Muju Firefly Festival harmonized the ecological theme with the mountainous region*

04/10/2023

Goodtrae ensures maintenance differentiation through in-depth quality control

Agriculture products are guaranteed with freshness and taste. We strongly value the moment when people consume our products so that they can feel the quality immediately.

To make that happen, Buyeo-gun determines the approval organization every two years and grants the right to use the Good Trademark through a total of three stages of rigorous examination, such as preliminary examination, specialized institution examination, and council examination.
(Approved for the use of a total of 693 organizations from the 1st to the 10th term)

After being selected, it operates quality control personnel and selectors, prevents damage to the brand image by conducting regular use-approved organizations' quality control surveys, safety inspections, and sanctions against violators of trademark use standards, supports the use-approved organizations' own quality activities, and monitors quality by consumers.

27/09/2023

Q&A with our CEO: Mr. Kang Dea-hoon from Walkinto Korea!
Episode: #4
Q: Now, the tourism industry is stretching out as COVID-19 quarantine has eased significantly. Therefore, are local governments in Korea also enthusiastic about festivals and events?

A: Korea’s urban festivals are in an era of excess. Few people fully remember the numerous similar festivals held by 226 local governments across the country. However, among them, the Hampyeong Butterfly Festival, Muju Firefly Festival, Jinju Namgang Lantern Festival, and Goyang Flower Expo are considered successful festivals. This is because certain concepts are incorporated into the festival and continuously integrated into the local brand.

Another successful festival is the Boryeong Mud Festival held in Boryeong City. This festival is an important catalyst that attracts 9 million tourists annually to the West Sea Boryeong Belt. The reason for the success of this festival was attracting foreigners. Like the La Tomatina Festival held in Buñol, Valencia, Spain, where people seem to go crazy throwing tomatoes, foreigners and young people enjoying summer with their bodies covered in mud immediately caught the attention of the world media. If it catches the attention of the media and netizens, it goes viral and explodes on social media, for instance on the Instagram platform.

Therefore, local festivals must properly capture the theme of local uniqueness and strengthen their strategies. Festivals should contribute to citizens’ lifestyles, local economy, youth entrepreneurship, and city brands. In addition, local festivals should be led by residents and commercial districts, not government agencies, and we need to think about how to differentiate ourselves while looking at the entire global village.

I recently participated in an event called OO International Expo. Although it was called International, it was actually a quiet local festival with no overseas promotion, global marketing, or any participation of foreigners. Therefore, local governments and organizing committees must make plans for global marketing, and the more local they are, the more they must use a global absorption strategy that attracts foreigners.

27/09/2023

Introduction to Goodtrae (굿뜨래): Buyeo-gun's co-brand that enthusiastically aims to make a greater leap forward

This can be called the heyday, the golden age of brands, where all values are concise. The impact and value of Buyeo-gun's co-brand, Goodtrae, are widespread among residents and the local economy as it celebrates its 20th anniversary next year.

Goodtrae is a compound word of the English word “Good”, which means good. And “Tree”, a tree symbolizing nature. It expresses the best products produced in a good garden, Buyeo's fertile land, and a naturally clean natural environment.

Buyeo, with a population of approximately 62,000, is a city that has pure nature and historical power. In Buyeo, 22,000 (36%) are engaged in agriculture, and as of last year, the proportion of farms was 46%, and the agricultural and livestock industry production amount was KRW 1.69 trillion, making it Korea's representative agricultural group.

Buyeo-gun developed the joint brand Goodtrae in December 2003 and registered its trademarks in 2004. This helped to stabilize farm income by strengthening the market competitiveness of agricultural products as the market price of agricultural products fluctuates greatly depending on various factors. We have established an institutional foundation, including the enactment of ordinances, and are using it to this day.

As of 2017, while there are 4,978 agricultural product brands in Korea, but Buyeo-gun is the only one with 19 years of brand identity.

#굿뜨래 #부여 #워크인투코리아

25/09/2023

Q&A with our CEO: Mr. Kang Dea-hoon from Walkinto Korea!
Episode: #3
Q: It is known that domestic and foreign companies also provide customized consulting for entry and export.
A: As a marketer who publishes English media, one of my jobs is to find companies products, and people who can grow globally. Walkinto Korea operates Invest Korea to attract corporate IR and Investment and participates in a multinational forum called (TEKTiTE: Digital Innovation) with Deltatech Korea, a technology trading company.

Korea is a country where the overall marketing intelligence and marketing index are not high yet. CEO Elon Musk began publicity first and attracted investment even before the EV Tesla and SpaceX project was completed. Startups and venture companies aiming for the global market should be marketing at the same time as R&D.

Many Korean companies want to market products, services, and projects after completing them. However, post-completion marketing makes you realize that the critical time for sales and investment has already passed.

The reason why I consult with companies, local governments, and institutions is that I have been working hard on export and overseas marketing to the global market for more than 25 years. As a manager who has suffered at the risk of everything, I am well aware of the difficulties of the company. So we coach how to pioneer the market and strategies to preempt it in a harsh global ecosystem where only first or second place can live. My book “You Have to Survive to Sell It” (살아야 판다) which is a global marketing tip for exporting companies, explains the strategies of companies and entrepreneurs who must live to sell and sell to survive.

22/09/2023

Q&A with our CEO: Mr. Kang Dea-hoon from Walkinto Korea!

Episode: #2

Q: It is known that prestigious overseas writers have also been deployed, establishing a mutual win-win system, is that correct?

A: Our Online-based WalkInto Korea media platform connects with authors from the United States, Britain, India, Vietnam, China, Japan, Peru, Sri Lanka, Moldovan, Uzbekistan, Ethiopia, and Brazil. Our vision is not only to describe Korea by Koreans, but also to provide foreigners with a view of Korea's Culture, Tourism, and Industry.

Interviews with FISU President Leonz Eder and former Norwegian Ambassador to Korea Frode Solberg, exhibition reports of Kang Hyung-won, a two-time Pulitzer Prize winner for covering the LA riots, the Sept. 11 terrorist attacks, and the Iraq War as a reporter for Reuters and LA Times, and specials such as working as a designer for American multinational fashion companies Alexander Wang and Calvin Klein and supporting Ashlyn Park's entry into the LVMH Awards, which is also popular in Vogue, are all very memorable moments to me.

20/09/2023

Q&A with our CEO: Mr. Kang Dea-hoon from Walkinto Korea!

Episode: #1
Profile Introduction: Deahoon Kang is a marketing expert who gives advice related to global strategies for companies, associations, and governments. For more than 25 years, he has worked in manufacturing, trade, and consulting, and dealt with and exported products across industries

Q: Is ‘Walkinto Korea’ a media service that provides ‘online English news’ about Korean culture, tourism, and industry?

A: Walkinto Korea, which focuses on English news, introduces Korean Culture, Tourism, and Industry and is published in over 170 countries. Foreigners residing in Korea, as well as the United States, Hong Kong, Germany, the Philippines, Singapore, the United Kingdom, Indonesia, Canada, Australia, Malaysia, China, India, Vietnam, France, and Ireland. We also have readers all over Japan and other places.

In addition to English, we can provide multilingual services such as Chinese, Japanese, and Vietnamese, and spread content through 9 SNS channels. International organizations include media cooperation with UNWTO (United Nations Tourism Organization), UCLG (United Nations Council of Local Governments) and ASPAC (Asia Pacific Ministerial Council).

We hope to contribute to the globalization of Korean local cities and local governments using the experience and know-how gained in the field. Our slogan, ‘Your Glocal Partner,’ our mission is to promote the attraction of foreign tourists and foreign investment.

18/09/2023

今秋はワーケーションに出かけてみましょうか🎧🚕🚄🛹✈⛵

大田から約1時間30分の距離の扶余はどうでしょうか？🛤🏕⛺🏡

百済の首都であった扶余は、定林寺址、宮南池、白馬江の落花岩などの遺跡地や韓屋村など、体験、食べ物および宿泊など観光コンテンツが豊富でワーケーションの適地ではないかと思います（*゜ー゜*）

今秋は扶余へ🌈

仕事と休息が結合した「ワーケーション」일과 휴식이 결합된 '워케이션' 9월 18, 2023  ワーケーション（Workcation）は、「ワーク（Work）＝仕事」と「バケーション（Vacation）＝休暇」を組み合わせた造語で、観光地やリゾート....

14/09/2023

最近、MZ世代はどの祭りに関心が高いでしょうか？😜😜😜

大百済典の広報に大学街も欠かせませんよね👩🏼‍🤝‍👩🏻👩🏼‍🤝‍👩🏼👩🏻‍🤝‍👩🏻👭👩🏽‍🤝‍👩🏼

百済文化祭財団の職員が大百済典の現場広報のため、忠南大学を訪れて新学期をむかえた多くの大学生たちに大百済典を訪問するようリーフレットと広報物を配って広報した📝📋📅💼
🔑www.baekje.org/jpn/

#大百済典
#百済文化祭財団
#扶余郡

「2023大百済展」楽しみです！ 期待感を高める2023 대백제전 기대감 한껏 고조 9월 13, 2023 百済文化祭財団の職員が大田市の忠南大学を訪れ、新学期を迎えた多くの大学生に大百済典のリーフレットと広報物を配って広報した.....

14/09/2023

👀体験を通じてエコの重要性を再認識するエコプログラムを運営し、大百済展がエコフェスティバルに生まれ変わっている👍👍👍

木材とロープを活用した遊び空間、サトウキビで作ったおもちゃと天然砂遊び体験、廃プラスチックを活用した作り、廃品をリサイクルした廃品楽器など、環境にやさしいプログラムが体験できる🎁🎃🎉🎪
✔www.baekje.org/jpn/
#大百済展
#エコフェスティバル
#環境にやさしい祭り
＃扶余郡

「2023大百済典」環境にやさしい祭りとして生まれ変わり 대백제전’친환경 축제로 거듭나 9월 13, 2023 -遊びを通じてエコの重要性を高めるエコプログラムの運営 -   百済文化祭財団が「2023大百済典」を環境にやさしい祭りに...

11/09/2023

👁‍🗨「2023大百済典」観覧情報を一目で　대백제전관람 정보 한눈에
#2023大百済典
#扶余郡

「2023大百済典」観覧情報を一目で　 대백제전의 관람 정보 한눈에 9월 11, 2023 百済文化祭財団(以下財団)は「2023大百済典」の情報を簡単かつ便利に提供できるよう公式ホームページを運営·管理している。ホームページでは.....

11/09/2023

💙2023大百済典プログラム公開　대백제전 프로그램 공개💙
#2023大百済典
#扶余郡

2023大百済典プログラム公開 대백제전 프로그램 공개 9월 11, 2023 扶余郡(郡守パク·ジョンヒョン)が9月23日(土)開幕する2023大百済典を控えて代表プログラムなを公開した。 今年で第69回目を迎える百済文化祭は「大百済、世界....