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Happy New Year To YouWishing you a wonderful year ahead and new month..       #2024
01/01/2024

Happy New Year To You
Wishing you a wonderful year ahead and new month..

#2024

Let's hear it, as a freelancer what are the mistakes you've made....Story time...Few years back I got a job role and it ...
08/11/2023

Let's hear it, as a freelancer what are the mistakes you've made....

Story time...
Few years back I got a job role and it was great, down side? I didn't get paid on my first month! Why? No written agreement, no contract nothing. Just words! I was livid! Distraught and sad. Ended up looking for a good job. Frankly being a freelancer is beautiful and nice but there are downsides to it some days...






Branding is not just about colors, aesthetics, and pictures. It's about creating a unique and memorable identity for you...
31/10/2023

Branding is not just about colors, aesthetics, and pictures. It's about creating a unique and memorable identity for your business that resonates with your target audience.

Your brand is more than just your logo, color palette, and website design. It's the sum total of all the experiences that your customers have with your business, from the moment they first hear about you to the moment they make a purchase and beyond.

A strong brand is essential for any business that wants to succeed in today's competitive marketplace. It helps you to attract new customers, build loyalty among existing customers, and differentiate yourself from your competitors.

Here are a few tips for creating a strong brand:

Define your brand identity.
What are your brand's core values? What makes your brand unique? What do you want your customers to associate with your brand?

Be consistent.
Use your brand identity across all of your marketing materials, from your website to your social media pages to your customer service interactions.

Tell your story.
Why did you start your business? What motivates you to do what you do? Share your story with your customers to help them connect with your brand on a deeper level.

Be authentic.
Be true to yourself and your brand identity, even when it's not easy. Customers can spot a fake from a mile away, so be genuine in everything you do.










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Happy New Week 😃😃😃Need my services? Send a DM for free consultation.
30/10/2023

Happy New Week 😃😃😃
Need my services? Send a DM for free consultation.

When managing social media for your small business, it can be tempting to post in fits and bursts in between your other ...
28/10/2023

When managing social media for your small business, it can be tempting to post in fits and bursts in between your other responsibilities. But inconsistent posting won’t get you far.

Being consistent is key - here’s why:

▪️It builds trust and familiarity with your audience when you show up regularly.

▪️Consistent posting makes it easier for followers to find and engage with your content.

▪️You maintain visibility and remain top of mind with customers.

▪️It lends credibility and commitment, signaling this is not just a hobby.

▪️You establish a pattern that audiences can rely on and look forward to.

▪️Algorithms favor accounts that post consistently.

▪️Gaps in posting cause you to lose momentum and growth.

Decide on a posting schedule that is sustainable for your bandwidth and stick to it. Whether it’s once a day or a few times a week, consistency and commitment will drive social media success for your small business!

Need a social media manager? Send a DM to get started! 📲Do you need help taking your brand's social media presence to th...
26/10/2023

Need a social media manager? Send a DM to get started! 📲

Do you need help taking your brand's social media presence to the next level? Let's connect!

As a social media marketing expert, I create compelling content, engage your audience, implement strategies to boost brand awareness and reach, and handle day-to-day platform management.

My customized services are designed to meet your unique business goals while saving you time and getting results.

Whether you need content creation, community engagement, ad management, or analytics insights - I've got you covered.

Don't do it alone. Invest in your social media success. Send me a DM and let's discuss how I can become your brand's social media MVP!

Happy Weekend                   assistant
21/10/2023

Happy Weekend








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So, there you have it! Here are just a few of the reasons why you should stop deleting your old Instagram posts.If you w...
20/10/2023

So, there you have it! Here are just a few of the reasons why you should stop deleting your old Instagram posts.

If you want to grow your Instagram account, it's important to keep your old posts up. They can help you attract new followers, get more engagement, and even boost your ranking in the algorithm.

Of course, you don't need to keep every single post that you've ever made. But if you have old posts that are still getting engagement or that have personal value to you, don't be afraid to leave them up.








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Looking for a Social Media Manager and Community Manager who can help you take your social media presence to the next le...
16/10/2023

Looking for a Social Media Manager and Community Manager who can help you take your social media presence to the next level.

If you're interested in collaborating, feel free to reach out. Let's connect and discuss how I can help you achieve your social media goals!








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Stories are a powerful way to evoke emotion, build relationships, and make your brand more relatable. When you tell stor...
13/10/2023

Stories are a powerful way to evoke emotion, build relationships, and make your brand more relatable. When you tell stories on social media, you're giving your audience a glimpse into your brand's personality and values. You're also showing them how your products or services can make a difference in their lives.

But storytelling isn't just about sharing your own stories. It's also about listening to and amplifying the stories of your customers. When you feature real people in your content, it builds trust and authenticity. It also shows your audience that you value their feedback and experiences.
By following these tips, you can use personalisation and storytelling to connect with your audience on a deeper level and build a stronger brand.








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Don't be afraid to connect with other freelancers! Comment on their posts, interact with them, and form a community. We'...
12/10/2023

Don't be afraid to connect with other freelancers! Comment on their posts, interact with them, and form a community. We're all in this together.

Remember, everyone's journey is different. The only competition you should have is you against the old you. Learn from your peers, emulate good things, and grow.








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Basically as a social media manager, some days you would need a breather. The following ways can help lessen your worrie...
10/10/2023

Basically as a social media manager, some days you would need a breather. The following ways can help lessen your worries and reduce that amount of times you check your

phone and worry yourself over work.

Found this helpful? Let me know in the comment section and what do you do as a social media the days you need a break but don't want your social media accounts dormant?

Need a social media manager? Send a DM to get today.











😩The immense hurt that follows this is painful enough.
09/10/2023

😩The immense hurt that follows this is painful enough.

When you offer solutions that people love, you're more likely to build loyal customers who will come back to you for mor...
07/10/2023

When you offer solutions that people love, you're more likely to build loyal customers who will come back to you for more. You're also more likely to generate positive word-of-mouth, which can help you attract new customers.

Basically if you always sound so "Salesy" it puts people off, find your audience's pain point and sell to them.

Being a social media manager and community manager is definitely fun some days trust me 😂Humour me please...            ...
05/10/2023

Being a social media manager and community manager is definitely fun some days trust me 😂
Humour me please...

Looking for a Social Media Manager and Community Manager who can help you take your social media presence to the next le...
30/09/2023

Looking for a Social Media Manager and Community Manager who can help you take your social media presence to the next level.

If you're interested in collaborating, feel free to reach out. Let's connect and discuss how I can help you achieve your social media goals!

Talk about good marketing strategy and top notch customer service skills, I loved it!                                   ...
20/09/2023

Talk about good marketing strategy and top notch customer service skills, I loved it!

The top 10 social media metrics you need to trackSocial media metrics are essential for measuring the success of your so...
19/09/2023

The top 10 social media metrics you need to track

Social media metrics are essential for measuring the success of your social media campaigns. By tracking the right metrics, you can understand what's working, what's not, and make necessary adjustments to improve your results. While this is a common knowledge, I feel it's a subtle reminder for us.

Here are the top 10 social media metrics you need to track:

1. Reach:The number of people who have seen your content.

2. Impressions:The number of times your content has been seen, even if it was seen by the same person multiple times.

3. Engagement rate:The percentage of people who have interacted with your content, such as by liking, commenting, or sharing it.

4. Click-through rate (CTR):The percentage of people who have clicked on a link in your social media post.

5. Conversion rate:The percentage of people who have taken a desired action, such as signing up for your newsletter or making a purchase, after seeing your social media content.

6. Follower growth:The net new followers you gained in a specific time period.

7. Audience demographics:The age, gender, location, and interests of your audience.

8. Brand mentions:The number of times your brand has been mentioned on social media.

9. Sentiment:The overall sentiment of the conversations about your brand on social media.

10. Share of voice:The percentage of the total social media conversation about your industry that is about your brand.

You can track these metrics using the built-in analytics tools on each social media platform. You can also use social media management tools to track your metrics across multiple platforms in one place.

By tracking these metrics, you can get a better understanding of how your social media campaigns are performing and make necessary adjustments to improve your results.

Repurpose your old content and save time!Do you have a library of old blog posts, social media posts, or other content t...
18/09/2023

Repurpose your old content and save time!

Do you have a library of old blog posts, social media posts, or other content that you're not using anymore? Don't delete it! Instead, repurpose it! Repurposing content is a great way to save time and reach new audiences.

Here are a few tips on how to repurpose your old content:

▪️Update and refresh your old content.
Make sure your content is still relevant and up-to-date. You can also add new information or insights.

▪️Change the format of your content.
Turn blog posts into infographics, videos, or social media posts. You can also turn your social media posts into blog posts or articles.

▪️Share your content on different platforms.
If you only share your content on one platform, you're missing out on a lot of potential viewers. Share your content on all of the platforms that your audience uses.

Here are a few specific examples of how to repurpose your old content on Instagram:

▪️Turn a blog post into a carousel post.
Break down your blog post into several key points and create a carousel post with each point on its own slide.

▪️Create a video teaser for a YouTube video.
Share a short clip from your YouTube video on Instagram and encourage your followers to watch the full video on YouTube.

▪️Turn a tweet into a quote post.
Share a screenshot of a tweet that you're proud of and add a caption with your thoughts on the topic.

▪️Create a Story Highlight from your best Instagram posts.
Save your best Instagram posts to a Story Highlight so that your followers can easily find them.

Repurposing your old content is a great way to save time, reach new audiences, and get more mileage out of your hard work. So start repurposing your old content today!

Welcome to the month of September, wishing you a lovely day and month ahead....                                         ...
01/09/2023

Welcome to the month of September, wishing you a lovely day and month ahead....

The importance of UGC cannot be overemphasised, it creates trust between you and your customers or prospects.The immedia...
29/08/2023

The importance of UGC cannot be overemphasised, it creates trust between you and your customers or prospects.
The immediate credibility it offers cannot go unnoticed.

Don't Be a Social Media Wallflower - The Secrets to Savvy Community ManagementIf there's anything my consistency on Link...
26/08/2023

Don't Be a Social Media Wallflower - The Secrets to Savvy Community Management

If there's anything my consistency on LinkedIn taught me is community building, slow and steady connections and the importance of interacting with people.
You cannot build a community by being a wallflower

Gaining followers is only step one - the real magic happens when you transition them into an engaged, thriving community. But how? Mastering these essentials sets you apart:

☑️ Be Authentic - Build relationships, don't just broadcast promotions. Share your brand personality.

☑️ Know Your Niche - Use insider language familiar to your specific community. Talk about their interests.

☑️ Encourage Dialogue - Don't just post and dash. Foster two-way conversations via comments and messages.

☑️ Respond ASAP - Quick responses make people feel valued. Set notifications so you can interact promptly.

☑️ Give Back - Provide exclusive value to your community like access, discounts and behind-the-scenes content.

☑️ Spotlight Your Community - Repost user generated content and highlight engaged followers. Make them feel special.

☑️ Listen and Learn - Pay attention to feedback and trends. Let your community shape future content.

☑️ Have Fun - Don't be afraid to show your silly side with things like polls, contests and engaging questions.

Savvy community management takes effort but pays dividends. You gain loyal brand advocates who promote you organically. So get socializing and turn followers into friends! Even as a brand owner you need a community!

Focus on the most important things as a small business owner, likes should be the least of your worries.Focus on giving ...
23/08/2023

Focus on the most important things as a small business owner, likes should be the least of your worries.
Focus on giving value.
Value is the most important thing 👌🏻






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