But first,
Let’s talk about WHY I wouldn’t use these fonts!
Given that the entire point of developing your brand is to STAND OUT + create recognition, you don’t want to be using fonts that every other person in your industry is. The fact is, duplication in business happens (regardless of how much we don’t want it to), and these fonts have just become TOO popular & too overused. Using them NOW, when they’re being splashed around in everyone’s branding, is a sure way to make sure your business blends in and becomes white noise on social.
If you don’t want to blend in, I highly recommend changing out your fonts (or hiring a full time designer like me, to develop your business brand for you)!
And here they are (fonts I would NOT use in branding):
1️⃣ Gistesy
2️⃣ Moontime
3️⃣ Anton
4️⃣ Brittany
5️⃣TAN Aegan
Be sure to follow @allie.clark.designs for more luxury branding & web design tips, and if you’re ready to outsource your branding so you can spend less time working & more time living life, head to the link in our bio to check out our services or schedule a { F R E E } design consult!
Have you been keeping up with our project updates in our stories?
If not..lemme fill you in: We’ve been doing a LOTTTTTT of websites lately! Most of the websites we’ve been completing have been combined with branding for our luxury launch service, but we’ve also had a few standalones as well!!
Here’s a little peak at one of the latest WEB IN A WEEK project we launched!
And a little background in case you’re wondering:
This client has a lucrative life insurance business, and though she was given a website from her partner company, it’s the very same website that ALL agents are given..meaning, there’s nothing about it that draws her clients to HER (and in a competitive industry, you NEED that standout factor!) This bold + simplistic website now represents HER, giving her clients an idea of what they get when they decide to work with her!!!
If you’re lacking standout factor online, and you don’t want to rely solely on social media for client acquisition, a website would be an amazing addition to your business! You can learn more about all our services or purchase your very own web in a week by visiting @allie.clark.designs and clicking the link in our bio!
This is the process 👇🏻
1️⃣ Sign client contract & complete down payment.
2️⃣ Complete & submit client questionnaire.
3️⃣ Approve colors, fonts, and creative direction.
4️⃣ Receive deliverables & launch.
Once you’ve made the DECISION to professionalize + elevate your business branding, the rest is a breeze! At Allie Clark Designs, we pride ourselves on making the process effortless, so you have the BEST experience and can officially take branding off your plate!!!
We offer a variety of branding + web design services (all of which you can learn more about from our story highlights), but if you’re not sure which option is the best for you, send us a DM, fill our out inquiry form, or schedule a complimentary design consult!!!
Here they are (down arrow)
1️⃣ I ask questions that get them truly thinking about (and inside the heads of) their ideal clients, which = more sales!
2️⃣ We work closely together to build a brand they love, and I’m able to bring to the life the vision they have in their head, even if they can’t articulate it in full detail!
3️⃣ I offer CUSTOMIZED payment plans, that work with any budget, so your finances never have to hold you back from developing your brand, rebranding your business, or investing in something you KNOW will allow you to charge higher prices!
Not sure which service option is best for you? Feel free to submit my client inquiry form and I’ll send over the details, OR book a 1:1 design consult with me and we can chat it out! Both options can be found in the bio @allie.clark.designs
If you haven’t noticed, ACD has kinda become the go to for Permanent Jewelry artists who are looking to upscale + elevate their brands, butttt we’d also LOVE to work with:⠀
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🤍Aetheticans ⠀
🤍Makeup Artists ⠀
🤍Wedding & Event Planners ⠀
🤍Florists⠀
🤍Interior Designers⠀
🤍Photographers ⠀
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If you’re curious about other types of businesses we’ve worked with, just ask!!! ⠀
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Oh, and if you don’t fall into this category, we’re not going to turn our backs on you! Just know, our specialty is creating modern + simplistic designs that feel luxurious. ⠀
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We’re now booking for APRIL + MAY, but we’re changing our project availability up just a bit! Make sure you check out our stories to see what’s changing, or fill out our BRAND & WEB inquiry form (found in our bio) to learn more & find the best option for you) 💌
Here’s how 👇🏻⠀
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First, ask yourself these questions: ⠀
1️⃣ Is branding my biz in my wheelhouse?⠀
2️⃣ Is crafting my brand something I would find enjoyment in?⠀
3️⃣ Do I have the time to do this myself?⠀
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If it IS in your wheelhouse, will bring you enjoyment, and you have the time (that won’t take away from your normal business tasks) to do it, start with identifying the mood of your page, as well as the tone you write content with & speak with. Then, find colors & fonts that represent those and showcase who you are and what your business values are! You want your brand to be able to demonstrate the working relationship your clients will receive when they enter into your biz as a customer! ⠀
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From there, get consistent using these colors & fonts! Pro tip: create a collection of templates you can easily use for attention grabbing posts! ⠀
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If branding is NOT something you find yourself skilled at, something you don’t have time or, and not something you would enjoy on your own, then it’d be a great idea to hire a brand expert & graphic designer {like me}! ⠀
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I currently have three levels o support to help you create your brand identity, and you can find info for each at the link in my bio! If you want to learn more about my signature service, comment below COLLECTION & I’ll send you the details! 🤍
This is what you need to do 👇🏻⠀
Develop your professional brand.⠀
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Having a clearly defined and recognizable brand…⠀
1️⃣ Helps your clients know EXACTLY what it is you do & what you offer⠀
2️⃣ Builds credibility & recognition⠀
3️⃣ Shows your client your personality AND level of professionalism⠀
4️⃣ Demonstrates what your working relationship will be like⠀
5️⃣ Highlights your business mission & values⠀
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So, if you want those clients flooding your DMs ready to work with you, the first step is showing them WHY they should, and that starts with building a clearly defined brand!⠀
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If you’re ready to develop your brand & transform your social with easy to use templates, comment below COLLECTION and I’ll send you the link to get started!
Exposing how online business owners attract & enroll their ideal clients.⠀⠀
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I’ve revealed my secret to enrolling high paying clients, and it’s probably not what you think. After spending YEARS in NWM’ing sending copy & paste invites, hustling around the clock, sending desperate follow upland spending ALL my time in the DMs…I was burnt out, frustrated, and seriously resenting my business. ⠀⠀
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I went in search of a DIFFERENT way, and what I learned, is that you DON’T have to do this in order to grow your business. You can build a wildly successful business by focusing on your marketing strategy + branding. Implementing those two systems, will allow you to work smarter, not harder, so you can take time OFF while increasing your income, and actually ENJOY your life. ⠀⠀
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I’ve refined my client enrollment + attraction process, and shared it all for you in a FREE masterclass, which I hosted yesterday! If you missed it…no worries, because I’ve got a recording! Comment below CLASS and I’ll send it your way!
Here’s how to make more money {by enrolling more clients} with your content! My step by step process 👇🏻⠀
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1️⃣ Build belief that it’s POSSIBLE for you! ⠀
2️⃣ Identify and get in the head of your ideal client! ⠀
3️⃣ Plan ahead & get organized for consistency! ⠀
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Want to learn more? Watch the replay of the free masterclass I just hosted, where I break down these tips in DETAIL! Replay will expire on Tuesday, July 25th…so hurry! Link in my bio! 🤍
I knew that if I was struggling as a nwm’er, after being in the industry almost a decade…then others were too.⠀
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I was desperately looking for answers outside of my company, because I believed there HAD to be another way. I saw so many biz owners get burnt out from the hustle cycle, and I was on the fast track there myself. I was feeling tired, exhausted, and overall…just defeated. ⠀
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It felt like I had to keep working harder and harder and harder to achieve the next rank or increase my income. I didn’t know there was a better way. A smarter way. ⠀
I didn’t know how impactful being strategic with branding and marketing would be when I first started getting intentional with it.⠀
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I had no clue that when I asked my upline if I could create a (free) brand package for her, it would turn into this. I had no clue I would become an expert at marketing, and be teaching others how to enroll clients and partners without the hustle in the DMs. ⠀
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I never could have dreamed of having a thriving business I didn’t have to hustle 24/7 for, because it seemed unfathomable at the time, and I would have laughed if you told me I’d be helping other entrepreneurs create the same outcome. ⠀
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If you want to learn how to enroll more clients (and earn more income) in your business, without sending invites + follow ups in the DMs, hop in my free masterclass, happening tomorrow night at 7:00 pm CST. I’ll be breaking down my three step process (and giving you a bonus tip!) on how to achieve this! ⠀
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Save your spot at the link in my bio!
Opening up an HONEST & REAL convo from my DMs 🤍⠀
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Be sure to follow along for part 2!
Unpopular opinion….⠀
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Sending invites in the DMs is a huge waste of time, doesn’t work, and burns bridges with your audience.⠀
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I know it’s what you were taught to do (because so was I), but this strategy is basically the equivalent of throwing a handful of spaghetti against a wall, and hoping some pieces stick. ⠀
Do some eventually stick? Yes. ⠀
Do some of your invites actually lead to you sending info? Yes.⠀
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But is there a strong foundation for them to STAY there? No.⠀
Is there a strong likelihood of that prospect enrolling from your random invite? No.⠀
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This method not only DOESN’T work, but it wastes your valuable business time, and has the potential to ruin your relationships…because let’s face it. We ALL know how we feel when we get a random sales pitch from someone we either don’t know, or haven’t talked to in years. It’s gross and it usually ticks us off/makes us not want to interact with that person any more.⠀
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So what’s a better strategy?⠀
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Taking time to build a strong foundation for your business, using systems like branding and marketing. ⠀
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Set yourself up as a professional by transforming your social media into an actual business store front, and learn how to write content that not only attracts your ideal client, but converts her to a client or team member.⠀
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What are your thoughts on this? Agree or disagree?⠀
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By the way…if you need help with transforming your page and establishing your professionalism as a business owner, that’s something I can help with. I’ll create a branded base collection of social media templates that represent who you are as a business owner, and show her why she should enroll with you. You can find the link to purchase in my bio!
Old post strategies to ditch in order to grow your business - part 2
P.S. Don’t forget to pop on up to the link in my bio to snag my {free} 4 week post prompt calendar!
I’m spilling ALL MY SECRETS in my {F R E E } content creation challenge starting next week!⠀
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Link in bio to join us!
What happens when you focus your content on YOU? 👉🏻 you don’t reach your ideal audience, your social media doesn’t grow, and you don’t achieve your business goals. ⠀
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What happens when you focus your content on HER? 👉🏻 you think about her pain points, ideal outcomes, and you SERVE her for free, which builds trust & credibility, and eventually leads to sales! ⠀
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When you’re operating as a professional business owner who both LOOKS and FEELS the part, there’s no room for “look at me” posts on your social media! ⠀
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Does it take some time & mental effort to make this transition? Absolutely! ⠀
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But is it WORTH it? 10000000% YES!⠀
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Drop an emoji below if you’re committed to providing content for HER this week 🤍
