Business this Day

06/09/2024

Equity Bank is the most admired brand in Africa

Equity Bank has been celebrated as the most admired financial brand at the 14th annual Brand Africa 100, Africa’s Best Brands rankings. This recognition underscores Equity’s unwavering commitment to driving financial inclusion and socioeconomic progress in Kenya. Compared against its peers acros...

05/09/2024

Rebecca Cheptegei is dead
Ugandan athlete Rebecca Cheptegei is dead.The athlete died this morning in a Nairobi Hospital where she was transferred for specialized treatment.
Rebecca was burnt by her boyfriend Dickson Ndiema.The two had domestic problems which had spanned over 5 years. The husband waited until she arrived from Paris then torched her house.She sustained 80% body injuries.
Dickson Ndiema has been arrested and will face murder charges.

30/08/2024

Jane a Nurse bought a piece of land, her husband Joel who is a Teacher built the house.

Jane and Joel got a divorse early in the year. Jane wants his land back and is not interested in selling!

How would you advice them?

30/08/2024

Helb vs Helb loan. Which is better

I am currently employed and earning Ksh 75,000 per month. I want to take a loan for my masters degree because I have not saved any money for that. I am confused which loan to take between Sacco and Helb.Please help? Answer…. Helb loan Helb offers jielimishe loan with maximum of Ksh 600,000 paid to...

28/08/2024

Safaricom Clarifies on Starlink Payments via M-PESA.
Recent claims suggested that Safaricom had canceled the payment option for Starlink Internet services through M-PESA, but Safaricom has clarified that this is not the case.

The company has confirmed that the option to pay for Starlink services via M-PESA is still available.

Safaricom has encouraged users to reach out for assistance if they encounter any issues with the payment process.

This clarification comes amid ongoing discussions about the presence of Elon Musk's Starlink in Kenya.

Safaricom has been vocal about its concerns regarding the regulatory framework for Starlink's operations in the country, advocating for tighter controls to ensure fair competition in the telecommunications sector.

Despite these concerns, the payment integration with M-PESA remains unaffected, offering a convenient option for Kenyans to access Starlink's satellite internet services.

28/08/2024

Khaby Lame will be a billionaire by 2029.

Not because he's the most followed person on TikTok with 162 Million followers.
Because he cracked the code of Gen Z attention (it's so simple, you'll laugh):

In March 2020, Khaby was just another factory worker in Italy laid off due to the pandemic.
His TikTok career started with gaming & dancing vids.
Fast forward to today? He's a global sensation.

But the craziest bit:

How did he do it without saying a single word?
It all started with a simple video mocking overly complicated life hacks.

No fancy equipment. No scripted jokes. Just Khaby, his phone, and his signature deadpan expression.

Little did he know, this would be the start of something huge.
Within months, Khaby's followers skyrocketed.

April 2021: 10 million followers.
July: 50 million.

And today? A staggering 162 million.
But his meteoric rise wasn't luck.

Intentionally or not, he's mastered 5 key elements of Gen Z attention:

1. Simplicity

In a world of complex content, Khaby's videos are refreshingly simple.
His format is reliable:
He takes convoluted "life hacks" and shows the obvious, easier solution - without saying a word.
The universal language of gesture taps into a core Gen Z value:

Efficient content.

In an attention economy, Khaby delivers maximum humor in minimum time.
Khaby doesn't waste a moment - every second of his videos has a purpose.
It's the perfect dopamine injection for Gen-Z attention spans.
But that alone isn't enough.

2. Authenticity

Khaby's just a normal guy reacting to the absurdities of the internet.
He never tries to be someone he's not — just genuine reactions that resonate with millions.

This authenticity builds trust. But there's a twist:

Unlike many influencers who claim authenticity, Khaby's is unquestionable.
His rise from a factory worker to global star is well-documented.
This rags-to-riches story adds depth to his content, making him relatable to a vast audience.

There's a reason this is so important:
Countless Gen Z surveys will tell you relatable influencers always come out on top.

And Khaby? He:

• Still records in the same social housing complex
• Doesn't do any fancy editing
• Wears casual clothes

You can't be someone else forever. Authenticity always wins.

3. Consistency

Khaby used to post multiple times daily — sometimes up to 3-4 videos.
This frequency keeps him on top of TikTok's algorithm, ensuring constant visibility.
But it's not just quantity. His quality remains consistently high.

How does he maintain this pace?
By reacting to existing videos, Khaby has an endless supply of material.
It's genius. To anyone creating content:
How could you scale your work so it's easy to replicate, but still equally entertaining?
While his formula seems simple, Khaby's tapping into something bigger:

4. Cultural Commentary

Beneath the humor, Khaby's content is a subtle critique of internet culture.
He pokes fun at the often ridiculous "life hacks" that proliferate online.
It resonates with Gen Z's skepticism towards online trends — but there's an even deeper layer:
Khaby's success challenges the notion that you need to speak English to go viral.

His wordless videos have become a form of universal communication.
In a divided world, Khaby's content unites people through shared laughter.
But even universal appeal needs the right platform.

5. Cross-platform strategy

While TikTok is his main platform, Khaby doesn't put all his eggs in one basket.
He has:

• 80M Instagram followers
• 10M YouTube subscribers

But he understood that TikTok views don't pay the bills.

6. Monetization

Khaby's diversified his income:

• Brand deals with Xbox, Netflix, and Amazon
• Cryptocurrency partnerships
• NFT collections

Once you have eyeballs on your content, start turning followers into customers.

A final takeaway:
Never dismiss "influencers" as talentless/lucky.
The best ones (like Khaby) are master psychologists & marketers.

His success teaches us:
Your ideas don't need to be revolutionary to go viral. They just have to be yours.

28/08/2024

Which location is this?

28/08/2024

With good landscaping,even a mud house will look magnificent.Ensure that you plant beautiful flowers and fruits in your compound for it to look decent.There are homes you visit,yes the house is good but the compound looks completely disorganized.

27/08/2024

1. Safaricom, one of Kenya's largest telecommunications providers, wants billionaire Elon Musk's Starlink satellite internet service out of the country.
2. Starlink is a satellite internet constellation project developed by SpaceX, the aerospace company founded by Musk.
3. Safaricom's decision may be influenced by the potential competition that Starlink poses to its own internet services in Kenya.
4. Starlink offers high-speed internet access in remote and underserved areas through a network of satellites in low Earth orbit.
5. Safaricom may be concerned about losing market share and revenue to Starlink if it becomes widely available in Kenya.
6. The presence of Starlink in Kenya could potentially disrupt the telecommunications industry and change the competitive landscape in the country.
7. Safaricom's move to keep Starlink out of Kenya highlights the fierce competition and strategic considerations in the telecommunications sector.
8. This situation serves as a reminder of the importance of adaptability and innovation in the face of emerging technologies and competitors in business... THEY WILL NOT BELIEVE IT.

26/08/2024

Beautiful 2 bedroom house. The owner spent Ksh 1.6 million to complete the house.

22/08/2024

Generally shop is the worst business to start in Kenya...it's the least profitable. You have to suppress the temptation of eating the stock in order to make at least ksh 300 per day.

22/08/2024

Africa its very good,an Officer giving the driver money for good driving skills

20/08/2024

Tabitha Karanja : From a Dandora hawker to a Keroche Breweries multimillionaire
"Nilikua nauza uji vikombe tatu mbao na maembe Dandora 1991."
She is worthy over Ksh 15 billion

20/08/2024

The Florida Night Club

16/08/2024

Equity Bank New Appointment

Equity Bank (Kenya) Limited, a subsidiary of Equity Group Holdings Plc, is one of the leading banks in Kenya. Equity Group Holdings Plc. is a Pan-African financial services holding company listed on the Nairobi Securities Exchange and cross-listed on Uganda Securities Exchange and Rwanda Stock Excha...

12/08/2024

Equity Half Year Profit after tax 2024

NAIROBI, 12th August 2024: Against a backdrop of continued macroeconomic headwinds of high interest rates and volatile exchange rates across the markets that the Group operates in, Equity Group Holdings Plc (EGH) continues to demonstrate resilience, recording a balance sheet growth of 6% which is ab...

07/08/2024

Why KTN News was closed down

KTN News has been closed down. The Standard Media Group owned channel was closed this week. The decision was arrived after the management realized that it wasn’t making profits. KTN News was merged with KTN original to become one station. More than 100 workers were sacked. The station had not paid...

06/08/2024

Best Performing Money Market Fund in Kenya 2024

Money Market Fund is one way of investing money in Kenya to earn interest. The highest interest is 18.30% and the lowest interest is 13.60%. We provide the list of companies offering money market fund in Kenya and interest rate for each company: There are 25 companies in Kenya offering Money Market....

06/08/2024

Mobius Motors shuts down due to financial constraints.The company has been operating in Kenya for 13 years.

02/08/2024

Adam, the professional climber

Czech climber Adam Ondra has achieved a remarkable feat by free climbing El Capitan in Yosemite National Park. This is a truly outstanding accomplishment! Originating from the Czech Republic, Ondra is a highly skilled rock climber, excelling in both lead climbing and bouldering. In 2013, Rock & Ice magazine praised him as a climbing prodigy for his ascent of over 3,000 feet, marking him as a standout climber of his generation.

02/08/2024

Kenya Power Graduate Trainee salaries

Kenya Power is one of the best paying government parastatals. You can join the graduate trainee position which takes up to 2 years in training. During training, the salary paid to graduate trainees is Ksh 60,000 to Ksh 80,000. After the training, they are paid Ksh 120,000 to Ksh 140,000 per month as...

02/08/2024

Dikec Yusuf, who only recently took up shooting after a particularly heated argument with his ex-wife, credits his success to his newfound passion for seeing his kids and a relentless drive to prove his ex wrong. "I never thought I'd be here," Yusuf said, shrugging nonchalantly. "I was just aiming for a weekend with the kids."

The 52-year-old, who works as a mechanic in a small garage in Istanbul, first picked up a gun during a particularly frustrating divorce mediation.

His unorthodox approach – no specialty gear, no training regimen, and a wardrobe consisting of his everyday jeans and a T-shirt – has baffled professional shooters. "He just shows up, shoots a near perfect round, and then asks if there's a smoking area nearby."

After winning silver, Yusuf stood emotionless on the Olympic podium and declared, "Sharon, if you're watching this, I want my dog back."

01/08/2024

Facts about Etica Money Market Fund

Table of Contents Hide Etica Money Market Fund ContactsEtica Money Market Fund Payment MethodsMpesa PaybillEquity AgentEquity USSDEquity MobileUSD DepositHow to deposit money to Etica Money Market Fund via AirtelHow to deposit money from your Ksh bank account to the USD account?How to deposit money....

30/07/2024

Standard Group inafungwa

29/07/2024

Larry Madowo during prime time news

28/07/2024

How to remain poor--do these 12 important things

Table of Contents Hide PRIORITIZE SLEEPING PRIORITIZE SPENDING AVOID SAVING PRIORITIZE YOUR PRIDE WAIT FOR MIRACLES COMPLAIN ENDLESSLY OVERSPEND DRESS TO IMPRESS PRIORITIZE CAR SPOIL YOUR CHILDREN FOCUS ON ENTERTAINMENT PRIORITIZE VICES  If you want to remain poor forever and avoid being...

27/07/2024

Cost of tiles and best places to buy high quality tiles in Kenya

Table of Contents Hide Cost of tiles for 2,3 and 4 bedroom houses in KenyaBest places to buy high quality tiles in KenyaCTM KenyaSaj CeramicsRamco GroupIdeal CeramicsFlamingo TilesVassay TilesTACC Tiles are among the most expensive items to buy when building a house in Kenya. The cost of tiles that....

26/07/2024

How to survive on Ksh 35,000 salary in Nairobi

Table of Contents Hide Ways in which to spend Ksh 35,000How to invest Ksh 6,000 wiselyThings to avoid if you want to grow financiallyHow to supplement your income If you don’t spend your money wisely in Nairobi, you will easily go broke and live on loans. You have to devise for ways of surviving w...

24/07/2024

Have you ever wondered why breaking into certain levels of success is so difficult? Sometimes it feels like things are harder for you than for others. The devil likes to complicate the environment of deliverers, preventing them from easily coming forth. He doesn't want them to have a solid ground to stand on and execute their assignments properly. He seems to exercise discernment when a deliverer is about to be born into a family.
He is not concerned about the thousands in your generation, but the one person who will deliver them—You.
You are a unique seed, with the power to sprout from even the hardest type of soil. As a child of God, you are given grace to be victorious. Just as the Messiah emerged from an unfavourable environment and conquered, so will you.

22/07/2024

Roads CS Davis Chirchir's village house.