Jasmine K. Makkar Brand Image Consultant

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Jasmine K. Makkar Brand Image Consultant 🥇Brand Image Consultant® Certified Public Relations & Digital Marketing Influencer Social Media
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::: When you're not working you are...? :::Remembering and working on this 👉 'you have to BE in order to DO so that you ...
02/03/2024

::: When you're not working you are...? :::
Remembering and working on this 👉 'you have to BE in order to DO so that you can HAVE?'
This for me involves anything from self-development, travel, research, reading, spending quality time with loved ones, contributing, and enjoying experiences. I believe all of this contributes to how I show up and deliver in my business too😊

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Branding aims to differentiate a company or product from its competitors and customers often form relationships with bra...
02/03/2024

Branding aims to differentiate a company or product from its competitors and customers often form relationships with brands even though there are suitable (and even more cost effective) alternatives available.

A brand has been proved to be a valuable resource for a business and one that can help provide a business with a sustained competitive advantage.
#2020

Be who you are and say what you feel, because those who mind don't matter, and those who matter don't mind.  💕
13/10/2023

Be who you are and say what you feel, because those who mind don't matter, and those who matter don't mind. 💕

24/09/2022

❤️

14/03/2022

Brands Need to Get Real

Research shows consumers are losing faith in brands. Brand trust is at an all-time low. And when your customers don’t trust you, they start looking for brands they can. But it is possible to win back your place in consumers’ hearts. In an age of skepticism, consumers are seeking brand authenticity and purpose. They want to make the world better, and they’ll give their trust and brand loyalty to companies that help them do it.

Your brand’s authenticity is more important than ever. Ninety percent of consumers said they’re looking for authenticity when deciding what brands they’ll support. They want brands to have real conversations about what’s happening in the world, but the same report shows that consumers believe less than half are doing it. And it’s having an impact.
Building brand trust used to mean making a good product at a reasonable price. But now, people want more. Edelman’s Trust Barometer 2020 found 64% of today’s customers are belief-driven buyers. They think brands “can be a powerful force for change,” and they use their wallets like votes to support the ones willing to take a stand.

For marketers who want to win today's consumers' votes, it's time to get real about where you stand.

#2020

A Very Happy New Year To Everyone ✨🎀
31/12/2021

A Very Happy New Year To Everyone ✨🎀

Your Brand Isn't What You Think It IsThere’s an old English saying, “All mouth and no trousers”, that applies here. Whil...
14/07/2021

Your Brand Isn't What You Think It Is

There’s an old English saying, “All mouth and no trousers”, that applies here. While you can hire the best marketers and PR teams to sing your praises until the cows come home, if you never deliver on your promises, you’re not going to earn your customer’s respect.

The empowered consumer is well-equipped to see through the banter you post on social media and the innovative marketing campaigns you publish online to the lack of substance beneath. As mentioned above, authenticity and transparency go hand in hand. If you can’t back up your honest claims with honest actions, then your authentic brand strategy will never work.

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Brand Image Consultant® | OPERA 🏅Certified Public Relations & Digital Media Expert | Premier Google Partner Passionate Abt Helping♀️WomenEntrepreneur

Jasmine K. Makkar is an accomplished Brand Image Consultant & Digital Media Expert with extensive Industry experience. She has a great understanding and in-depth knowledge about how to create, improve, publicize and promote web content which is compelling to both human readers and search engines.