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Pore over Welcome to Pore Over! You have entered a space where creativity merges with strategic Marketing.

We keep up with the digital world's ever-changing trends and cool stuff like SEO, Social Media Marketing, and Online Ads!

Inbound marketing, in simple terms, is the process of helping potential customers find your company. This frequently hap...
27/08/2021

Inbound marketing, in simple terms, is the process of helping potential customers find your company. This frequently happens before the customer is even ready to make a purchase, but making contact early can turn into brand preference and, ultimately, leads and revenue. Inbound marketing is a strategy that utilizes many forms of pull marketing—content marketing, blogs, events, search engine optimization (SEO), social media, and more—to create brand awareness and attract new business. Whereas outbound marketing seeks out customers, inbound marketing focuses on visibility, so potential buyers come to you. Instead of “renting attention,” companies employing inbound marketing focus on new methods geared toward building awareness, developing relationships, and generating leads.

Customers can now readily access your website any time of day through smart phones, tablets and with new technological d...
24/08/2021

Customers can now readily access your website any time of day through smart phones, tablets and with new technological devices such as Google Glass on the horizon, this is only going to increase.
As a result, more and more companies are now putting digital marketing at the heart of their business growth plans.

18/08/2021

Today’s marketers must think in a two-step model: Entertain people to grab their attention; only then turn to your advertising needs by providing relevant information. Marketers should start their media buying strategy by understanding the attention potential of each media and context

Like the good old saying goes, “ It’s not what you say, it’s how you say it.” 📌Do you notice how users have a slight cha...
12/08/2021

Like the good old saying goes, “ It’s not what you say, it’s how you say it.” 📌

Do you notice how users have a slight change in language style on different social media platforms?

Do you think it is necessary?
Let us know!💬

You don’t want to miss out on these points if you want your site to have a better ranking. 😎
02/08/2021

You don’t want to miss out on these points if you want your site to have a better ranking. 😎

In the twenty-first century, data is the new oil.Consider data to be crude oil, databases and data warehouses to be the ...
22/07/2021

In the twenty-first century, data is the new oil.
Consider data to be crude oil, databases and data warehouses to be the drilling rigs that dig and pump data onto the internet, and deep learning to be the refinery that finally turns crude oil into all the valuable and insightful final goods. There could be a lot of “fossil fuels” underground, and there are a lot of drills and pumps on the market, but you won't obtain anything useful without the correct refining tools. Deep learning is crucial in this regard. It's all part of the big data picture

Think of the partnership of SEO and UX this way: SEO targets search engines, and UX targets your website’s visitors. Bot...
03/06/2021

Think of the partnership of SEO and UX this way: SEO targets search engines, and UX targets your website’s visitors. Both share a common goal of giving users the best experience.

Off-page SEO" (also called "off-site SEO") refers to actions taken outside of your own website to impact your rankings w...
30/05/2021

Off-page SEO" (also called "off-site SEO") refers to actions taken outside of your own website to impact your rankings within search engine results pages (SERPs).

Optimizing for off-site ranking factors involves improving search engine and user perception of a site's popularity, relevance, trustworthiness, and authority.

On-page SEO is the practice of optimizing content and HTML source code to clearly define what your webpage is and what i...
27/05/2021

On-page SEO is the practice of optimizing content and HTML source code to clearly define what your webpage is and what information it is providing.

Some aspects of your webpage that can be optimized include the page title, headers (h1 and h2 tags), URL, text content, meta descriptions, internal links and more.

25/05/2021

Just like building a house, you want to set the foundation first before building the rest of the house. Like a foundation, you may need to come back and do some maintenance to your on-page SEO from time to time.

09/05/2021

Determining buyer personas is an important step in defining marketing, product, and the overall business strategy. After all, business and product development, as well as marketing activities, all come from knowledge about the target audience. Read more on how to create a buyer persona on poreoverr.com

15/04/2021

The power of keyword research lies in better understanding your target market and how they are searching for your content, services, or products.

Keyword research provides you with specific search data that can help you answer questions like:

What are people searching for?
How many people are searching for it?
In what format do they want that information?

A growth hacker explores new growth opportunities systematically in any part of the customer journey, from awareness thr...
02/04/2021

A growth hacker explores new growth opportunities systematically in any part of the customer journey, from awareness through marketing to brand ambassadors by optimizing the product.

01/04/2021

To appropriately evaluate the success of a marketing campaign that uses a landing page, you should track and monitor the following eight key landing page metrics.

29/03/2021

All About Ads

New metrics called Core Web Vitals—which will measure site load time, interactivity, and content stability—will start to...
19/03/2021

New metrics called Core Web Vitals—which will measure site load time, interactivity, and content stability—will start to impact overall search rankings.

16/03/2021

In marketing, your call to action is the part of your advertisement that tells your target audience what they should be doing once they click on your PPC ad and hit your website or landing page. The simplest example of a call to action is "Buy now!".

22/02/2021

Thus, trust only Pore Over With

Drip campaigns illustrated with examplesA single email newsletter won’t make a sale for your business, as one text messa...
20/02/2021

Drip campaigns illustrated with examples
A single email newsletter won’t make a sale for your business, as one text message won’t convince your crush to go on a date with you.

Automated email drip campaigns have been proven to perform better toward reaching your business objectives, for example:

to effectively nurture your leads,
communicate regularly with your customers,
increase sales or
re-engage lost customers in a scalable way.

18/02/2021

While B2B and B2C marketing bear several similarities, the difference between the two runs even deeper.

How marketers from the two camps engage their target audience, the level of emotion involved and how they craft their content are profoundly dissimilar.

13/02/2021

3 Ways To Earn Backlinks To Your Website!

Digital marketing is essentially getting in front of a customer with a relevant message, at a time when he’s most likely...
10/02/2021

Digital marketing is essentially getting in front of a customer with a relevant message, at a time when he’s most likely to buy.

08/02/2021

Quick guide to creating an email marketing campaign!

03/02/2021

To Improve Your Small Business Marketing

If your marketing strategies for small business never change, they can go stale. Your competitors will find better ways to market, and your customers will get tired of you. You must follow marketing trends to stay fresh with your customers.

While your basic marketing plan might work for your business, there are things you can do to improve. Find out how to improve marketing for your small business.

31/01/2021

The story of Ritesh Agarwal, founder of OYO

30/01/2021

"Make Work From Home Work".
Everyone who works remotely has to figure out when to work, where to work, and how to create boundaries between work and personal life. Here are tips for leading a better and more productive remote-working life.

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Today’s marketers must think in a two-step model: Entertain people to grab their attention; only then turn to your advertising needs by providing relevant information. Marketers should start their media buying strategy by understanding the attention potential of each media and context #poreover #digitalamarketing

Just like building a house, you want to set the foundation first before building the rest of the house. Like a foundation, you may need to come back and do some maintenance to your on-page SEO from time to time. #poreover #seo

New blog: https://www.poreoverr.com/post/linkedin-profile-tips-2021 Whether you want to promote your eCommerce, look for a job, or build your personnel brand, LinkedIn is the perfect land to sow your seeds in. #poreover

Read more on https://www.poreoverr.com/post/linkedin-profile-tips-2021 Whether you want to promote your eCommerce, look for a job, or build your personnel brand, LinkedIn is the perfect land to sow your seeds in. #poreover #digitalmarketing

Determining buyer personas is an important step in defining marketing, product, and the overall business strategy. After all, business and product development, as well as marketing activities, all come from knowledge about the target audience. Read more on how to create a buyer persona on poreoverr.com #marketing #digitalmarketing #poreover

Hop on to https://www.poreoverr.com/post/the-most-important-part-of-your-marketing-strategy to read our new article! #poreover . . . #poreover #digitalmarketing #wfh #wordpress #seo #contentmarketing #branding #marketing #sales #growth

To appropriately evaluate the success of a marketing campaign that uses a landing page, you should track and monitor the following eight key landing page metrics. . . . #poreover #digitalmarketing

"Make Work From Home Work". Everyone who works remotely has to figure out when to work, where to work, and how to create boundaries between work and personal life. Here are tips for leading a better and more productive remote-working life. #poreover #wfh #makeworkfromhomework

Pore Over Marketing Consultants merge creativity with strategy to ensure businesses are seen by their target customers online & via social media. We have an un-rivaled passion for Digital Marketing and partner with brands to tell their story online & amplify their message across social media whilst utilizing other marketing channels such as Search Engine Optimisation, Influencer Marketing, and Paid Targeting campaigns.

Pore Over has gathered a few of the best commercials for you! A good commercial has the power to elevate or sink your brand. Here Volkswagen keeps its audience engaged by making them a part of the hunt through suspense and excitement

92% of consumers trust recommendations from friends and family more than any other form of marketing. Word-of-mouth marketing tactics recruit happy customers to help to promote your business’s brand. 🤟Here are 5 Remarkable Word of Mouth Marketing Tips ✔️Build A tight-knit community ✔️Advertise your brand through influencers ✔️Humanize your brand on social media by responding to mentions and comments ✔️Be responsive and quick to complaints and queries ✔️Make them feel privileged by special offers

Happy Female Entrepreneurship Day!
Happy Female Entrepreneurship Day!

SHARE & TAG ALL THE AMAZING WOMAN! #womanentrepreneurs #womanempowerment

Will India Get The Pfizer Vaccine?

Work From Home essentials!
Work From Home essentials!

https://www.poreoverr.com/post/7-work-from-home-essentials Get productive with Pore Over

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