You have to try this 1 thing for your real estate agency...
It will change everything!
Make sure to save this post, so you don't lose it
And that is:
• Provide free value
Now to the big question...
How can you provide free value when you don't have any giveaways ready?
No worries,
We've got you covered with a simple yet effective solution:
Create a House List!
Yes,
It's that simple.
Let's break it down into two straightforward methods on how you can do this:
Method 1:
• The Quick Filter
Step 1:
Head to your website and use the available filters to categorize properties.
For example:
• Price range: $200-300k
• 2 Bathrooms
• 2 Showers
Step 2:
Copy the URL of this filtered search and share it as an exclusive list of popular properties within the selected criteria.
Simple,
Right?
Now to a little more creative but time-consuming version.
Method 2:
The Creative Catalog
Follow the same initial steps to filter properties on your website.
Then,
Take it a notch higher by adding all the property photos along with a brief description into a branded digital document.
Remember:
• Keep it stylish:
Ensure the document reflects your agency's branding.
• Include the links:
Make it easy for prospective clients to find the listings.
This approach not only offers value but also showcases your properties in a unique and engaging way.
Got questions or need further guidance on setting this up?
Just drop them in the comments,
Or send us a direct message,
We're here to assist!
#RealEstateTips #HomeListing #PropertyMarketing #DigitalHouseList #RealEstateTools #HomeBuyers #RealEstateAdvice #HouseHunting #PropertyListings #RealEstatelnvesting #RealEstateAgency #HomeSelling #MarketYourHome #FreeRealEstate
#RealEstateContent
Losing Real Estate Clients?
Your Social Media Could Be Why.
"Do not forget to save this post, so you don't lose it!"
What's filling up your agency's social media feed?
It it's not crisp,
Professional,
And real estate-focused content,
You might be pushing potential clients away without realizing it.
Here some of the thing we have seen that many agency do:
• Random Content:
If it doesn't scream real estate,
It probably doesn't belong on your business page.
• Unprofessional Posts:
First impressions matter.
Make every post count.
• Personal Snippets:
Love your pet,
But keep your business feed focused.
Imagine a potential client checking out your social media for the first time.
Will they see a vibrant showcase of properties and happy homeowners,
Or a mishmash of irrelevant posts?
Remember,
Social media is often the first place potential clients interact with your brand.
Make that first impression a gateway to your professional excellence.
Are you ready to clean up your feed and align your social media presence with the success of your real estate business?
#RealEstateSocialMedia #ProfessionalFeedOnly
#EstateFocus #CleanYourFeed
#First|mpressionRealEstate #NoRandomContent #RealEstateBranding #ClientAttractionTips #SocialMediaCleanse #RealEstateExcellence
Why are your paid ads not working?
The answer might surprise you...
And when we say it, you'll recognize your mistake.
Are you ready?
It all can be summarized in one sentence:
"You can't marry someone on the first date."
Or you can, but is it worth it to ask over a million people for the chance of them saying:
YES!
What you should focus on is getting a second date.
Showcase your knowledge about real estate, the area you operate in, and give them some value in your ads.
In short,
Make them trust you.
They have probably met many creeps on the internet,
(And you are not one of them, we hope).
If you need any ideas on how you can get that second date with your real estate clients,
Comment below or send us a DM,
We're here to help!
What is the thing that you have to try for your real estate agency?
(Don't forget to save this reel, so you don't lose it)
And that provides some free value...
"But I don't have any free value to give?"
Okay,
We understand.
Not everyone has a freebie lying around in their agency.
So,
We are going to help you create a super simple one!
• Ready?
What we are going to create is a house list.
Simple, Right?
Here's how you are going to proceed with this "list" in 2 ways.
Let's start with the fastest one.
Step 1:
Go to your website and filter properties into different categories,
For example:
• $200-300k
• 2 Bathrooms
• Has 2 Showers
Okay,
It can depend on what filters your website has,
But you get the point...
(We hope)
Step 2:
Copy the link and save the link,
And now give it as an updated list of the most popular properties between $200k-$300k.
Okay,
We know that was really simple,
Here comes the second one:
You will do the exact same process by going to your website and categorizing some properties,
But now you take all the photos from the properties and write a short description for each,
And insert everything into a digital document of your choice.
Try to make the digital document fit your style and brand,
And most importantly:
DON'T FORGET THE LINKS!
This way is a little more creative,
But it will also feel more unique.
Have any questions about all of this?
We are here to help!
#RealEstateTips #HomeListing #PropertyMarketing #DigitalHouseList #RealEstateTools #HomeBuyers #RealEstateAdvice #HouseHunting #PropertyListings #RealEstatelnvesting #RealEstateAgency #HomeSelling #MarketYourHome #FreeRealEstate
#RealEstateContent
Here's our approach to creating content for real estate agencies:
We've streamlined the process into five key steps:
1. Planning
2. Brainstorming
3. Creating
4. Editing
5. Analysing
Then, we repeat the cycle.
This method enables us to establish a rapid, semi-automated system where the production of content is as time-efficient as possible.
Why does it have to be as time-efficient as possible?
So most of our time goes to the cornerstone of our strategy:
Analysing.
It's crucial to continually produce content that resonates with your audience and encourages engagement.
But how do you determine what's effective?
You need to analyse.
A common pitfall in content creation is allocating all the effort into production without sparing time for improvement.
Consequently, there's no growth in the results.
When creating content for your agency, remember to "look around" and observe what your followers enjoy.
Have any questions about the 5 steps?
Feel free to let me know in the comments.
#RealEstateContent #ContentCreationCycle #StrategicPlanning #CreativeBrainstorming
#ContentProduction #EditingTips #ContentAnalysis #EngagementStrategies #Audiencelnsights #EffectiveContent #AnalyticalApproach
#Contentimprovement #GrowthMindset #FollowersFirst #AgencyGrowth #ContentResonance #EngageAndGrow #ContentCycle #RealEstateMarketing #FeedbackLoop
NEVER
This is the one thing you never want to be doing on your posts:
• Links
I know posting links feels like you're getting more traffic to your website or landing page, and you probably are...
but they're killing your reach.
The algorithm on all the different social media platforms hates when you take people off their platforms.
That's why you need to be very careful when you use links in your posts.
For a pinned post or something that you are not trying to attract attention from new viewers, use links.
But when you're trying to expand your reach, don't use them.
A great tip is to use automated comment response tools like:
• ManyChat.
Search for 'ManyChat,' and I promise you it will change the game for your real estate agency.
Have any questions?
Let me know in the comments!
The 3 things that your real estate agency probably is doing wrong are all related to social media.
And that is:
• Not Posting Consistently
• No Consistent Style
• Not Analysing
If we go over the first one: "Not Posting Consistently"
The problem with not posting consistently is that you are losing visibility for your followers and, most importantly, losing favour of the algorithm.
Nearly every social media algorithm prioritises posting consistency in different ways.
If your content gets views every time and gets engagement, the algorithm will gradually increase how many people it will push it out to.
Second: "No Consistent Style"
Why is having a consistent style important?
Because from a consistent style, a brand will form.
In this digital age, the competition on social media is at its all-time high, so the importance of creating a memorable profile is also at an all-time high.
Super easy:
Stick to 3 colours and 1 font, and don't vary too much on your editing style, and you have it figured out!
The last one: "Not Analysing"
This is probably the one that most agencies don't do at all or only do very badly.
Social media is a bit of luck but mostly a numbers game.
If one of your posts is doing super good, repurpose it and ride the views and leads one more time, and do it until it is not working anymore.
Also, see what type of content works and use them as "templates" for your future content creation.
That's it, solve these 3, and your social media authority will increase.
My best guess is that you're looking to get more clients for your real estate agency.
And there are probably 100+ ways you can achieve this,
But 99% of them take too much time or the ROl isn't good enough. So, here are our 2 favorites:
Social Media and Email.
Social media and email are a powerful combination if used together efficiently.
The problem I see is many real estate agencies have a good system but are not utilizing a combination of tools effectively.
The strength of social media is that it can easily reach, nurture, and build trust with new leads, but the issue is that it's very general.
That's why email is the follow-up.
Here's our strategy for real estate agencies:
We use social media to reach potential clients and provide them with value through:
• Tips and Tricks
• Content Ideas
• Strategies
And so on...
From there, we funnel them into signing up for a newsletter where we ask them specific questions like:
- What is your budget?
- How big of a house are you looking for?
- Do you have kids?
From there, we nurture them through social media and emails, and when we find a perfect house, we send a perfect proposal and encourage them to call you to book an appointment.
So, from this, we check off all the steps to make the leads as ready to buy as possible when they meet you.
Copy the system or create something similar, but this is the most effective method we have found.
Have any more questions?
Let us know in the comments!
#RealEstateMarketing #LeadGeneration #RealEstateTips #MarketingStrategies #SocialMediaForRealEstate #EmailMarketing
#ClientAcquisition #RealEstateSales #HomeBuying #digitalmarketing #Gurgaon
#RealEstatelnvesting #DigitalMarketing #RealEstateAgency #PropertyListings #RealEstateSuccess #RealEstateStrategies
#SellingHomes #BuyingHomes #RealEstateContent #MarketingTips #RealEstateGrowth
Here are the templates +
• Team
• Testimonials
• Area Activities
• News
• Tips and Tricks
• Market Analysis
Why should your real estate agency use post templates?
The simple answer is time savings.
For instance, imagine you've created a template for posting new house listings.
Now, instead of designing everything from scratch each time, you can simply use the previously created template.
This approach not only streamlines your workflow but also ensures consistency across your posts.
#digital #digitalmarketing #gravidigital #socialmedia #webdevelopment #webdesign #branding #googleads #realestateinvesting
#graphicdesign #contentcreation #strategy
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