The Know-How Co.

05/09/2022

❌ Stop doing this mistake ❌

People don't buy products or services, they buy solution to their problems...

You want to increase your chances of closing the sale or recruiting your prospects then first understand their challenges, hold a discussion about what troubles them and once you have gained enough information about their pain points then and then only introduce your product, service or opportunity mentioning how you've the best solution to their challenges.

Want to know more... DM us to book a free session.

03/09/2022

Tips for selling online through DM's:

1. Do research on the person you're about to DM, take time to learn about them, what are their interests and challenges before sending a DM.

2. Address the person with their name: Unsolicited DM's can be frustrating but what's even more frustrating is someone texting you with a "Hi", "Hey" or "Hello" or misspelling your name.

3. Ask questions! Don't assume that you know their problems and pain points... Create a conversation and an environment of trust so the prospect can share their issues, then tell them how you can help them.

4. Don't make it all about you: "Hi, I am founder of this group/club... We do this and that, we offer this and that..." Nobody really cares, briefly introduce yourself and tell your prospect the reason for reaching out.

5. Aim for a long term relationship: You can do this by engaging with their posts, reacting to their stories, answering their poles etc... The person you're reaching out to might not need your service yet, but may need so in couple of months... This is why building a genuine relationship is so important.

6. Tell them how you can help them solve their issues: People don't want your product or service until they understand how it'll help them... Show off and demonstrate the value of your product or service.

7. Don't use the DM to pitch for your product or service. When introducing yourself, give a quick overview of your service without falling into the trap in point no. 4 where you just talk about yourself. Creating high-quality content that resonates with the prospect and building good relationships with them will speak for you.

8. Give before you take: Lead with value and warm them up with a freebie that can help solve their problem... It could be a video, pdf, ebook or an invitation to some free session aimed at helping people... Ask them if they're interested.

Need help with social media strategy... DM us to book a free session.

01/09/2022

Want to drive better engagement? Then try posting 4:5 posts on Instagram (dimensions: 1080 X 1350 px)... it covers larger part of the screen and helps user easily go through your content without getting distracted by other user's posts above or below.

Want to know what to post... DM us to book a free session.

31/08/2022

Not finalized your niche yet? You're losing lot more by not choosing your niche than you think... you may lose prospects to competition and miss on a potential client/sale just because they weren't clear about what you really do.

Need help with niche clarity... DM us to book a free session.

30/08/2022

Storytelling is a great way to get people's attention... if your prospect isn't attentive then you're likely to miss the sale or desired results you expect.

30/08/2022

We're often asked what is the best way to get started with online business and the answer is together with your team... In social selling online model people feel it is ok to do it all alone however you can't generate drastic results if you walk down this path by alone... it is imperative to build your team, get them trained on social media, run campaigns together to ensure your team never runs out of prospects they can speak to and finally invite them and introduce them to your products and services, sponsoring them in your amazing organisation.

Not sure how to do it effectively... DM us and book a free discussion slot.

27/08/2022

No doubt Reels are the best way to promote yourself and your personal brand as it is not limited only to your followers... your Reels are pushed into other users Reels section and explore feed of your content is engaging... however, it drives results only if you're doing it on a consistent basis.

We have helped people make 30 Reels in 30 Days and can help you get started on your IG journey in Reels ... DM us to book a free session.

27/08/2022

Everyone wants to grow their business on social media... but not everyone has clear social media goal in mind.. it is important to have clarity on what you want to, finalize your niche and also be clear about the target audience you want to reach out to.

We can help you gain understanding on the same to help accelerateyour growth... DM us to know more.

27/08/2022

Are you one of those people who always wanted to use Social Media to expand your business but are afraid as you don't know how all of it works? You have observed others using it for their benefit but not sure if it will work for you too? Answer is it works for everyone alike however you must know the right way of using social media for your advantage.

Not sure how to go about it... DM us to know more.

27/08/2022

One thing that everyone dislikes is to sold be it in person or on social media and yet many people use social media to influence others and increase their sales... one needs to first build a connection and earn trust of others before they are willing to buy from you... don't start selling immediately on social media.. first understand the challenges and issues a person might be facing, be genuinely interested in helping them find solutions to their problems adding value to them and if they show interest then and then only promote your product/services you offer.

Want to know more such tips... follow us on social.

29/07/2022

29/07/2022