Digital Strawberry

01/02/2023

Hey btw, how's that new year's eve resolution coming along? Did you manage to change your marketing ways to enhance your brand? Come, let's talk.

01/02/2023

STAAAAHP 🤨
-
Getting you more eyeballs on your content is our job. Let us do it ➡️
-
Content Writing
Social Media Management
Graphic Design
Web Development
UI/UX Design

01/02/2023

Getting a new look thats aesthetically pleasing for your Social Media grid is like making sure you never ever have a bad hair day. Who wants a bad hair day? NOT YOU 👋🏼 Check out our profile and DM us to start your social media management services NOW NOW NOW!

17/01/2023

An example of one's self pillow talk at 3am and then waking up stressed and trying to take on new skills when the only focus should be his/her craft. For everything else, there's master card. Just kidding, there's us.
-
Tap the link in our bio to see a full list of end to end digital marketing services to get you started TODAY!

17/01/2023

Ok so we had a chat with this client the other day who literally turned us down because he said, 'pffffttt... can do social media management on my own'. Two months later he said, 'hey you know what, I just wanna be online and I'm not able to create anything. I dont even know the D of DESIGN.' Bro should have listened to us first.
-
GET ONLINE TODAY! Tap the link in our bio to see a full list of digital marketing services or DM us for a quote.

17/01/2023

Woke up fresh deep inside the second week of January 2023 thinking where to start your brand revamp from? Well, if you're reading this... clearly you're meant to start here ✅
-
Services we provide:
Social Media Management & Marketing
Graphic Design
Website Development
PPC
SEO
Content Writing
& basically everything else digital
-
Tap the link in our bio or DM to get started!

29/12/2022

PrEsSuRe iS OnNnNn 🍓
(But we love working under pressure... too)
-
www.mydigitalstrawberry.com | TEAM NOW EXPANDED FROM INDIA TO UAE!

29/12/2022

I can see it in your eyes, I can see it in your smile 😏
-
Website Revamp, Web Development, UI/UX Design, Graphic Design, PPC, Social Media Marketing & Management, Content Writing... there's so much. Let us handle it for you. You focus on your brand.
-
www.mydigitalstrawberry.com ... now in UAE!
#

29/12/2022

Leave that 2022 stress about the graphic designer not understanding the colour palette you want and the SEO guy giving you fake promises on high reach and insights. Come here, sit down, lets talk 🍓
-
www.mydigitalstrawberry.com
Network of freelancers for your project | Based in India & UAE

23/11/2022

We came, we settled, let's conquer!
Digital Strawberry is now here to give you the right freelancer WITHIN your budget along with the complimentary services of an Account Manager!
Check out our portfolio by tapping the LINK IN OUR BIO and get in touch with us for a digital marketing quotation!

23/11/2022

We've had the pleasure of working with over 30 individuals and start ups from may 2020 to date. From graphic design, to websites, to social media marketing and more! We've been most complimented on the smoothness of our client servicing and that's because we want YOU to focus on YOU while we get the eyeballs rolling on your brand.
-
So UAE... you ready?! DM us with your query to receive your quotation for end to end digital marketing services.
-
PORTFOLIO LINK IN BIO!

23/11/2022

DUBAIIII WE ARE HERE!!! Digital Strawberry's network of freelancers has now grown to UAE 🇦🇪 Let's connect guys, 2023 we make your brand BIGGER, BETTER and MORE VISIBLE 👀
-
DM us with your enquiry to get a quote.

30/06/2022

Instagram has deleted some posts and limited at least two hashtags related to abortion services, according to some of the platform’s users and warnings that have been added to certain topics. The platform also briefly suspended and then reinstated an account belonging to an abortion services location platform.

The limitations placed on the hashtags mean that the most recent posts with the tags, which are usually found in a separate tab, aren’t available for users to see. For anyone searching for up-to-date information on the hashtag pages, that means they will have to scroll through older, more-liked posts first, including anti-abortion posts.

Head on over to the link below to read more about how associated accounts have been suspended and how posts have been removed citing unspecified violations of the platform’s community guidelines.

Follow us on LinkedIn for all the latest news and developments in the digital world: https://lnkd.in/gFdAtjpc

Via: NBC News [https://www.nbcnews.com/tech/internet/instagram-restricts-abortion-resource-posts-hashtags-rcna35522]

NBC News found that searches for two terms and hashtags related to abortion pills returned almost no new posts, indicating that the company is limiting what users can see.

28/06/2022

Moment marketing is not new. Brands have capitalized on every possible opportunity to increase recall and influence top of the funnel. Moment marketing refers to a brand’s ability to gain from ongoing events or moments by quickly creating communications around such events and inserting itself in trending conversations.

Since trends in moments change extremely rapidly, brands have started hijacking not only the important topics (such as a win in international sports or national/international news) but also trivial subjects. Becoming part of trending conversations has become the name of the game, to not only promote products or services but also to increase engagement with customers. Head on over to the link below to read tips for the marketer on the prowl.

Follow us on LinkedIn for all the latest news and developments in the digital world: https://lnkd.in/gFdAtjpc

Via: Forbes India [https://lnkd.in/d8Brs9v8]

Becoming part of trending conversations has become the name of this game, to not only promote products or services but also to increase engagement with customers. Here are guidelines for the marketer on the prowl

26/06/2022

Founded in 2005 in a dorm room, much like Facebook had been a year earlier, Reddit today is one of the most visited websites in the world with more than 50 million daily active unique users as of January.

But, financially at least, that is where the similarities end. In an era of tech hubris, Reddit is a rare case of underreach and founders who didn’t know how pivotal timing is.

The company was sold in 2006 to media company Condé Nast for a mere $10 million. As of last August, it was privately valued at $10 billion. Head on over to the link below to learn more about how Reddit is the king of bad timing.

Follow us on LinkedIn for all the latest news and developments in the digital world: https://lnkd.in/gFdAtjpc

Via: The Wall Street Journal [https://www.wsj.com/articles/reddit-is-the-king-of-bad-timing-11654437602]

24/06/2022

Providing excellent customer service is one of the pivotal ways for brands thrive. Exceeding expectations in customer service begins with leadership and with empowering the customer care team members to create memorable opportunities.

While we all know there will be times when we can’t exactly fulfill what they may be requesting, the goal of any customer service experience should be for them to walk away from the interaction feeling seen and heard. While classic customer care metrics like the number of support tickets and handle times are important, the emphasis placed on those data points should never come at the expense of the customer experience.

Yvethe Tyszka discusses how brands can tap into creating a memorable brand moment through providing excellent customer care service. Head on over to the link below to learn more.

Follow us on LinkedIn for all the latest news and developments in the digital world: https://lnkd.in/gFdAtjpc

Via: Forbes [https://lnkd.in/dHeG8tja]

13/06/2022

India is now proposing to create an appeals panel with the veto power to reverse content moderation decisions of social media firms like Facebook and Twitter.

If enacted, it would be the first time globally that a nation creates an appeals panel of this kind. According to the current law, content moderation decisions by social media giants such as Facebook, YouTube and Twitter can only be appealed to a court. India’s Ministry of IT and Electronics said in a statement that proposed “new accountability standards” are aimed at ensuring that the “constitutional rights of Indian citizens are not contravened by any Big-tech Platform.”

Head on over to the link below to learn more.

Follow us on LinkedIn for all the latest news and developments in the digital world: https://lnkd.in/gFdAtjpc

Via: Tech Crunch [https://lnkd.in/d55ZiV7M]

India considering appeals panel with power to reverse Facebook, Twitter and YouTube content moderation decisions

08/06/2022

Reddit has launched a new video series, Meet Your Maker, which showcases innovative and creative brand activations on the platform and features interviews with the artists, creators, designers and partners behind those activations.

Meet Your Maker will be regularly updated with new episodes, as well as case studies. Head on over to the link below to learn more about the Series and about Episode 3 which features Adobe and its approach to performance marketing on Reddit in partnership with the platform’s in-house creative strategy agency, KarmaLab.

Follow us on LinkedIn for all the latest news and developments in the digital world: https://lnkd.in/gFdAtjpc

Via: [https://www.adweek.com/social-marketing/new-reddit-video-series-meet-your-maker-highlights-brand-activations-on-its-platform/]

The latest episode chronicle’s Adobe’s efforts with in-house creative strategy agency KarmaLab.

06/06/2022

Twitter announced last Friday that the window has closed for federal antitrust regulators to block Elon Musk’s proposed $44 billion acquisition of the social-media company, removing another barrier to the transaction.

The company said the 30-day waiting period established under the Hart-Scott-Rodino Antitrust Improvements Act of 1976, which gives the Federal Trade Commission and Justice Department time to review a transaction for potential antitrust violations, expired for the deal.

However, the deal still has to go to Twitter shareholders for a vote. Head on over to the link below to learn more.

Follow us on LinkedIn for all the latest news and developments in the digital world: https://lnkd.in/gFdAtjpc

Via: Wall Street Journal [https://www.wsj.com/articles/twitter-says-antitrust-waiting-period-for-elon-musk-deal-has-passed-11654281427]

The social-media company said the window has closed for antitrust regulators to block Elon Musk’s proposed $44 billion acquisition, removing another barrier to the transaction.

02/06/2022

After around 14 years, Meta Chief Operating Officer Sheryl Sandberg will step down from the company in the fall. Sandberg announced her departure in a Facebook post, saying she hoped to focus on her foundation and philanthropic work in the future during a “critical” moment for women.

Sandberg joined Facebook when it was still a small company led by Mark Zuckerberg, a then-23 year-old Harvard dropout. A veteran of Google, she helped turn its advertising business into a profit powerhouse, as the company grew to include Instagram, WhatsApp and Messenger. Her departure comes as Meta faces a slowdown in advertising sales and more competition from rivals such as TikTok.

Javier Olivan, currently Meta's chief growth officer, will take over Sandberg's position in the company when she leaves. Head on over to the link below to read more.

Follow us on LinkedIn for all the latest news and developments in the digital world: https://lnkd.in/gFdAtjpc

Via: BBC News [https://www.bbc.com/news/business-61666340]

Her departure comes as the social media company faces challenges, including a slowdown in ad sales.

30/05/2022

Twitter’s pending acquisition by Elon Musk hasn’t put a freeze on all product testing. The company has recently announced a limited test for Twitter Circle, a feature allowing user to share certain tweets with a select group of people. It’s a function that’s similar to Instagram’s Close Friends feature or, if you’ve been around for a while, Google Plus.

Twitter Circle will let users pick up to 150 people to join their Circle, including followers and non-followers alike. Then, when they feel like tweeting without sharing to the masses, they simply pull up the 'Choose Audience' menu while writing a tweet and choose 'Twitter Circle' instead of 'Everyone'. Head on over to the link below to learn more about this feature.

Follow us on LinkedIn for all the latest news and developments in the digital world: https://lnkd.in/gFdAtjpc

Via: The Verge [https://www.theverge.com/2022/5/3/23055515/twitter-circle-close-friends-private-tweets-150-people]

Twitter’s testing its version of Instagram Close Friends.

26/05/2022

By the end of 2021, social media witnessed two important developments. First, TikTok, surpassed technology giant Google to become the most popular website of 2021, according to a report by IT security company Cloudflare. Second, the Screen Actors Guild-American Federation of Television and Radio Artists has expanded its membership and coverage to online content creators.

Efficacy Worldwide's Vishnu Sharma discusses how the community of social media influencers is increasing and now includes a newer variety of players who may not even be a celebrity. Head on over to the link below to read more.

Follow us on LinkedIn for all the latest news and developments in the digital world: https://lnkd.in/gFdAtjpc

Via: [https://lnkd.in/g4ttSy6y]

The community of social media influencers is increasing and now includes a newer variety of players who may not even be a celebrity, writes Efficacy Worldwide’s Vishnu Sharma. And brands are …

23/05/2022

Budweiser has launched a new campaign in partnership with Grammy award-winning artist Anderson.Paak. The effort is part of a new global platform launching this week that will see the brand continue to support emerging creatives. The campaign, titled “Tomorrow Is Yours to Take,” kicks off with a music video, featuring an original song written by .Paak.

Research has found that millennials respond well to video advertising and value a sense of personal connection with a brand and are more likely to interact with online video than any other ad medium. Hence, Budweiser’s new campaign seeks to reach younger people in a way that may be more impactful than a standard ad. Head on over to the link in bio to learn more about Budweiser's latest campaign.

Follow us on LinkedIn for all the latest news and developments in the digital world: https://lnkd.in/gFdAtjpc

Via: Marketing Dive [https://www.marketingdive.com/news/Budweiser-Anderson-Paak-millennials/622871/]

As the brewer seeks to gain younger drinkers, it enlists the help of Grammy award-winning rapper Anderson.Paak.

20/05/2022

British legislators are now calling for controls to protect child influencers from exploitation, and to create a code of conduct for deals between influencers and brands or talent agencies. A report from the Digital, Culture, Media and Sport [DCMS] Committee describes concerns that children are being used by parents and family members as a source of revenue, affecting their privacy and creating security risks.

The committee is calling for new legislation that would include provisions on working hours and conditions, mandate the protection of the child’s earnings, ensure a right to erasure and bring the child’s working arrangements under the oversight of local authorities. Head on over to the link below to read more.

Follow us on LinkedIn for all the latest news and developments in the digital world: https://lnkd.in/gFdAtjpc

Via: Forbes [https://www.forbes.com/sites/emmawoollacott/2022/05/09/report-calls-for-child-influencers-to-be-protected-from-exploitation/?sh=3f9c1c9660df]

British legislators are calling for controls to protect child influencers from exploitation, and to create a code of conduct for deals between influencers and brands or talent agencies.

18/05/2022

Harish Kolli, a high school junior from Austin, Texas, was scrolling through TikTok when he came across a viral trend. The viral TikTok trend encouraged women to save videos with fake conversations to use when feeling unsafe. For example: when feeling uncomfortable in an Uber. These videos would have a person talking to you as if they knew you and were expecting to see you soon in order to dissuade potential harassers.

Not long after, he met his teen co-founders, Mahi Ravi and Kaitlin Tan at a summer entrepreneur incubator program. They created Guardial, a personal-safety app that allows users to trigger an incoming simulated phone call that acts as a deterrent, whenever they want. This call has a realistic caller-ID display screen, a familiar ringtone, and audio with dialogue that deters. Additionally, color-coded buttons within the simulated call allow users to contact help through services such as 911 and to record audio or video.

Head on over to the link in bio to read more about Guardial.

Follow us on LinkedIn for all the latest news and developments in the digital world: https://lnkd.in/gFdAtjpc

Via: Forbes [https://www.forbes.com/sites/sarahhernholm/2022/05/11/how-a-teen-entrepreneur-created-a-personal-safety-app-for-women/?sh=5c95aaf27f70]

In 2020, Harish Kolli, a high school junior from Austin, Texas, was scrolling through TikTok when he came across a viral trend.

16/05/2022

Tesla CEO Elon Musk has announced that his $44 billion deal to buy Twitter is on hold temporarily as he waits for details confirming spam or fake accounts on the micro-blogging site are less than 5% of users. Musk. Musk's tweets regarding the buyout being on hold sent Twitter shares down more than 20% in pre-market trading before the stock rebounded to some extent. Two hours after his first tweet, Musk posted that he is "still committed to acquisition."

Fighting fake accounts has been a cornerstone of Musk’s bid to reform Twitter. In a statement announcing his deal to buy Twitter last month, he revealed he wanted to defeat spam bots, authenticate all humans and make its algorithms open source. Bots are currently allowed on Twitter, though under the company’s policy, such accounts are supposed to indicate that they’re automated.

Head on over to the link below to read more.

Follow us on LinkedIn for all the latest news and developments in the digital world: https://lnkd.in/gFdAtjpc

Via: Live Mint [https://www.livemint.com/news/world/elon-musk-says-twitter-deal-temporarily-on-hold-11652435365661.html]

Twitter estimated that false or spam accounts represented fewer than 5% of its monetizable daily active users during the first quarter.

13/05/2022

This week just $52 million worth of nonfungible tokens were sold on OpenSea, the biggest marketplace for such wares. That's the lowest single-day volume the platform has seen since December and a significant downswing from April, when trading dipped below $100 million on only a handful of occasions.

Citing a huge fall in the number of NFTs bought, the Wall Street Journal reported last week that NFT sales were "flatlining," while Yahoo questioned whether a $140,000 sale of a CryptoPunk bought for $1 million six months prior signaled "the death of the NFT."

Are pronouncements of the death of NFTs premature? Head on over to the link below to learn more.

Follow us on LinkedIn for all the latest news and developments in the digital world: https://lnkd.in/gFdAtjpc

Via: CNET [https://www.cnet.com/personal-finance/crypto/are-nfts-dead-dont-count-on-it/]

Commentary: Pronouncements of the death of the NFT are premature. True, NFTs are hurting bad. But so is everything else.

11/05/2022

From Lil' Miquela to Fenty Beauty's Shudu Gram, virtual influencers are catching up fast with their human counterparts. A brainchild of artists and tech companies, virtual influencers are fictitious characters with partially or wholly artificial appearances. Their forms can differ, be more human-like Lil Miquela or more animalistic. But all of them come to life through storytelling.

Ankit Agarwal of Do Your Thang speaks about the rise of virtual influencers and what their future looks like, as brands increase spends on this front. Head on over to the link in bio to read more.

Follow us on LinkedIn for all the latest news and developments in the digital world: https://lnkd.in/gFdAtjpc

Via: Social Samosa [https://www.socialsamosa.com/2022/05/the-birth-the-pull-the-rise-of-virtual-influencers/]

Ankit Agarwal, Do Your Thng speaks about rise of virtual influencers & what their future looks like, as brands increase spends on this front

06/05/2022

Few rivalries are as ingrained in culture as the long-standing battle between Coca-Cola and Pepsi. Even people who have sworn off soda may hold an opinion on which label they align with.

With a relationship that predates the 20th century, Coke and Pepsi have played a pivotal role in shaping the contours of modern advertising, helping define what it means to be a brand.

Similarly, Coke and Pepsi’s marketing spats have often mirrored broader social change and disruption, reflecting the cutthroat tactics of early packaged goods industrial expansion and in today’s world, the concept of brand purpose, where a company pursues a deeper set of values than peddling goods. Head on over to the link in bio to read more.

Follow us on LinkedIn for all the latest news and developments in the digital world: https://lnkd.in/gFdAtjpc

Via: https://www.marketingdive.com/news/coke-vs-pepsi-rivalry-brand-marketing-metaverse/621711/

As the most enduring consumer brand rivalry enters a new phase in the metaverse, tall orders around sustainability may demand cooperation over competition.