18/01/2023
Video Sales Formula
A step by step simple formula for creating
thousands of dollars with sales videos
Are you ready? OK, lets dive in.
The fill in the blanks template is made
up of many different sections:
Strong headline – Grab peoples attention
Incentive to stay – Gives people a reason to stay till the end
Eliminate their doubt – Say what they are thinking
Connect with your prospects – Sympathize with your prospect
Demonstrate huge Value and your authority – Example
of why they are getting a great deal
Price teaser – You mention the price but don’t reveal it
Features and benefits – What they will learn and get
Price drop – The powerful price drop strategy
Price is revealed – Buy button appears
Scarcity – Make it a limited time offer
Guarantee – No risk to them
Scarcity – Create more urgency to act now
Close – Tell them to act now and buy below
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1. The very first thing you need to have on your video is a
strong headline which encourages people to watch the
remaining video and stay for longer.
This is very important because you need to create interest and
some curiosity from the very start and tap into the mind of your
potential customer otherwise most people will not hang around for
long and your conversions will suffer badly.
So…. It all starts with the headline in your video.
The headline I use for my sales video is:
