15/12/2022
Did you know that letter spacing affects readability and legibility? What about font color? And size?
Typography, the art of arranging type, is arguably the most important pillar in design. And one of its main purposes is to provide basic, easy to scan hierarchy that helps people find what they need quickly and easily.
Different scale, magnitude and placement of fonts all contribute to reading outcome, as well as density of type on a page.
A few examples are below:
when want you to read something slowly and carefully, for example a legal document, they'll use smaller fonts on larger-scale elements.
Great Old Master paintings, as well as modern graphic design, all adhere to principles of proportion that keep compositions beautifully balanced. Small detail and textural emotions are often balanced with attention to scale, size and place!