How do you tell the story of the launch of a new insurance application and get employees engaged? at CreativeLabs we came up with a fun, engaging way to communicate how with the new app, the "sky's the limit" for both employees and customers. Employees got to engage with giant smartphones which highlighted some of the new app features. We used a real-time generative AI engine to then transform each employee into a unique avatar and transport them to the next level.
Another great example of using creative technology to leave a lasting impression
User experience happens in every space and car showrooms are a perfect example. In a show room potential owners have multiple needs that have to be taken into account including quick access to information, customization, intuitive navigation & exploration and an overall positive experience from the space. Creative Labs Israel worked with our architect partner ארנון אשד and the Zeekr brand manager Noam Alon to create an engaging space for customers to explore the new range of Zeekr electric vehicles, seamlessly integrating technology with the interior design to provide branding and ambience along with an intuitive car-side configurator experience for users.
This is another example of how SpaceUX ensures that the user journey is integrated with the physical design and technology to provide a positive, memorable experience. Speak to us if you're ready to bring your next space to life!
#phygitalarchitecture #Zeekr #creativetechnology #SpaceOS
Spent the morning at the Big Mall in Bat Yam where Creative Labs Israel is in the final stages of a fantastic transformation project. Working together with our partners from BIG and Yael Argaman from Casiopea Architects, we are delivering a unique digital experience for visitors which covers multiple areas including the central courtyard. The concept is a space that transforms throughout the day as the population in the mall changes. In the morning you'll be surrounded by art deco and fashion, in the afternoon cuisine, hi-tech and surfing, while in the evening cinema and nightlife. All of this is part of our continued journey to bring spaces to life and deliver exciting phygital architecture projects together with our partners. Thanks to our amazing partner architects partner
#phygitalarchitecture #spaceUX #BIGfashion
Bringing spaces to life at Dynamic Yield
A new video of the fantastic work we did bringing 4 stories of Dynamic Yield's new offices to life. We developed a real-time platform combining interactive content and generative AI to tell a unique, every changing story on each floor. The entire space is controlled and managed using our SpaceOS web app. Let us know if you're ready for your next space experience!
Dream. Grow. Flourish.
As we celebrate the festival of Shavuot, we wish our valued customers and partners the ability to dream, grow, and flourish in all their endeavors. Together, let's continue to cultivate success and prosperity. Happy Holidays & Chag Sameach from the Creative Labs team.
Wishing you all a happy, healthy and peaceful Passover.
As we move into 2024 creating compelling, powerful user experiences in physical and virtual spaces continues to be a critical need across all our customers. If you're looking to elevate your space and experience then our unique combination of design, content, software and technology can deliver solutions beyond the ordinary. Found out more at: www.creativelabs.co.il
[email protected]
A really cool project we collaborated on for Israel Railways. As part of the 2023 safety week campaign we designed and developed a VR experience that would enable employees to learn about key safety features in a fun, engaging way. Thanks to Super-Push Publicis who produced the event.
We are thrilled to share the culmination of an incredible journey over the past year in partnership with SEE Global Entertainment, XSpace, and Mattel - The Hot Wheels Champion Experience, which recently opened in Washington DC. Blending unique technology, content and applications, the Hot Wheels Champion Experience delivers digital and hands-on play for fans of all ages in a 16,000 sq ft immersive environment.
It's difficult to capture in a 60 second video the magnitude of this project. From the drawing board to on-site installation, Creative Labs was a key partner at every step of the journey, creating a unique story and experience that represented the Hot Wheels spirit and brand including: crafting the overall narrative and user journey, designing unique graphic and 3D content, prototyping and developing 12 interactive experiences, and finally working on site along side the fabrication & integration teams to install and test all of the stations.
A project of this size and complexity is only possible through teamwork, dedication, and the shared passion for creating unforgettable experiences.
👏 A HUGE thank you to all of the Creative Labs team that were involved in the success of the project. Asaf Silner, Guy Brill, Anastasiia Kardashevskaya, Franck Sitbon, Ilja Zelkovsky, Neve Braimok, Igor Kushnir, Daniel Tcytkin, liraz linzen, Elia Utochkin, Yuval Mastey, Alex Kalendariov, Jonathan Shmukler, Itay Appel, Shai Guiterman Elad Emanuel
👏 Our gratitude to our partners, SEE Global and XSpace, and the team at Mattel for the opportunity to work with such an iconic brand.
We're committed to constantly exploring new horizons in creative technology and bringing spaces to life wherever they may be.
#creativetechnology #touchdesigner #experienceInnovation
