Roseleigh Media

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Roseleigh Media

One of the most challenging things about running a small business or charity is making sure your products reach the right people.

You may not have a budget for a marketing team or someone to deal with press enquiries, or someone to promote you on social media. This is where Roseleigh Media comes in. With years of experience in Journalism, PR, Marketing, Content Creation, Social Media Management and Crisis Communications let us be there for you and promote you when you just don’t have the time. We have four dedicated strands

- PR, Social Media, Content Creation and Virtual Assistance. Contact us for more information or check out our website.

18/11/2024

Last week was really challenging for me, both emotionally and mentally. It’s that time of year when the shorter days seem to make everything feel heavier, and it also marked two years since I lost my Grandad, the love of my life.

Despite the struggles, I’m proud to say I kept going with my client work and even found some moments of joy and inspiration. So, instead of my usual daily updates of the previous week, here are a few wins I’d love to share:

🖊️ I’ve been working with and Black Country Money Matters CIC on the copy for her new website. It’s been a joy to reflect the heritage of the Black Country, especially weaving in the area's history of locks and keys. Writing about “unlocking potential” and “the key to success” was both fun and meaningful. The best part? Receiving amazing feedback on the work!

🧠 Focused on self-improvement with sessions on AI and a fantastic workshop from Charity Comms about pitching to newsrooms to gain traction. Off the back of that, I pitched myself to speak about the shift from Twitter (X) to new platforms like BlueSky.

🐶 Scheduled social media for with the cutest puppy pics from the trainers.

🌍 I collaborated with a client on a press release highlighting their environmental efforts, which ties in perfectly with COP29. It’s exciting to help them showcase the important work they’re doing for sustainability.

🎄 I’ve also been working on a project with Periods Matter to create an advent calendar for donations, supporting those who might struggle to afford period products. It’s such a meaningful initiative to be part of.

👩‍💼 Friday was a game-changer. I attended the monthly SHE Network meeting hosted by Clare Roberts-Molloy, where Wendy Garcarz delivered a brilliant session on business strategy. It completely shifted my mindset and gave me new momentum. Plus, being surrounded by inspiring women who genuinely want to see you succeed was the perfect way to end the week on a high.

Kicking off this week with a strong start—much of my to-do list is already done! 💪🏼

Let’s celebrate the wins! 🎉

10/11/2024

Happy Sunday folks. Where did this week go?

✨️ Monday I planned my clients social media, worked on press releases, sent a pitch for a new client and had a meeting about an upcoming collaboration with someone through TikTok. With my social media hat on – people really don’t understand Tiktok, I have built so many wonderful professional relationships on it and it’s made me want to relaunch my Tiktok 101 course. After a long day at work, I went back to school! I am deep into my Italian lessons now and starting to get the hang of it!

✨️ Tuesday was Monthly Mindset meeting with Clare – where we discuss how we’ve been working towards our goals and set ourselves some SMART goals for the rest of November. This meeting means so much as working alone you often don’t have colleagues to bounce things off. I also attended an AI workshop – and it was a really good indicator that I have taught myself a lot about AI!

✨️ Wednesday - I’ve started the Christmas campaign planning for my clients. I have some great pictures from The Seeing Dogs Alliance, and I’ve been working with Periods Matter on their Christmas Advent Calendar donations campaign. I've also been taking lessons through TikTok on how to utilise my iPad for my business. This is my year of self development and I'm really enjoying it!

✨️ Thursday I joined CharityComms Creatives Group: Authenticity in Practice event! We heard from some amazing speakers and it was inspiring to see the power of co-created content to build genuine connections. I also had a request from a potential client to discuss how they could better use their Instagram and market their products via social media – I’m excited for a new challenge! I’ve also taken care of some personal business – sorting out my travel vaccinations for some remote working I’ll be doing at the start of 2025 (business as normal, I’ll just be somewhere sunny!) I went to see my best friend for cocktails and pizza. She runs her own business too, offering IR35 for employers and it was interesting to learn more about what she does.

✨️ Friday – a well needed rest day, I tend to pick up some bits at the weekend so I try and protect my Fridays!

How’s your week been?

07/11/2024

This morning, I joined CharityComms Creatives Group: "Authenticity in Practice" event and I found it so incredibly useful! As a freelance agency I’m always eager to learn more about how I can make sure my work genuinely reflects the voices and values of the incredible organisations I support and I was excited to pick up some practical information which will help me in the future.

At the session we heard from Emma at The Saltways, who shared her experiences co-creating video content with young people affected by Huntington’s Disease, and Aaliyah and Sepideh from Freedom from Torture, who work directly with survivors to help them tell their stories safely and authentically. It was so inspiring to see the power of co-created content to build genuine connections in action – a reminder of how much we can achieve when we prioritise authenticity and empathy in our work.

My work is all about helping charities elevate their profile, secure the media coverage they deserve, and navigate challenges with confidence. From crafting press campaigns and social media strategy to crisis communications and media training, I’m here to support your mission.

If you’re a charity or an organisation wanting to make a difference and you're looking for PR, social media, or crisis communications support, please reach out! I would love to chat about how we can work together. You can find out more at www.roseleighmedia.co.uk

01/11/2024

I’ve really enjoyed throwing myself into work this week and getting loads done! So what has this week looked like?

✨️ Monday - regular admin day. I plan all my clients social media and dig into some work. There are worse jobs to do than schedule pictures of Seeing Dogs in training for Halloween! What do we think of Proctors treats not tricks? I also sent over the first draft of website copy for exciting new venture AND I’ve sent off a tender for short term comms support for an amazing new charity.

✨️ Tuesdays - regular client meetings. I really enjoyed my meeting with FFWPU today, we’ve been brainstorming ideas for press releases and it was just like being back in a newsroom, discussing what’s happening in the world and how we can offer a fresh perspective. It was also announced that the licence for has been renewed. I’m so thrilled to have been given the opportunity to give my talk on such an amazing stage, and for the experiences that have followed.

✨️ Wednesday – a bit of me time. It’s easy when you’re self employed to push on as there’s always so much to do. As well as baking a Parsnip, Maple and Pecan cake (inspired by Autumn week on Bake Off) I went over some old affirmation notes I made. I wanted to earn more than £3000 (this month my posted invoices have exceeded that), book a flight (Bali in January here I come) and drink champagne (Prosecco counts, right?) It’s important we recognise our successes – because remember, if we don’t talk about how remarkable we are then how will people know?

✨️ Thursday I embraced my tortoise energy and went to see Fred 🐢 before he goes into hibernation. Tortoise energy is when we're winding down for the winter but making all the preparations for when spring arrives. For me that’s updating my website, scheduling more courses for small businesses and writing some tenders for upcoming work.

✨️ Friday – taking some time out today. I’ve spent a lot of time on my laptop, and I've set up my meetings for next week, reviewed my to do list, and now I can spend time with friends and family this weekend knowing I’m ready to go into the new week on Monday.

How’s your week been?

28/10/2024

Exciting news!

Thrilled to hear that the license has been renewed for another year! I couldn’t be more thrilled for what this means for our community and for everyone with a story to share.

In July, I had the privilege to deliver my talk, “Who are you when you give up your dreams? Life beyond the newsroom,” exploring my journey in journalism, the toll it took on my mental health, and how I found new dreams after feeling lost. TedX Wolverhampton didn’t just give me a platform to share my story - it transformed who I am. The team’s and my co-speakers support and belief in me gave me a renewed sense of self, and I’m enormously grateful for that experience.

On Friday, I was invited to co-host an “Unlock your TedX Potential” workshop with the brilliant organiser .roberts.molloy_coach where we dove into the TedX process, shared insights, and listened to the inspiring stories of those who attended. It was a powerful reminder that everyone has a story worth telling, and TedX Wolverhampton is an incredible place to make it heard.

If you’ve ever felt the pull to share your story, this is your sign - apply, get involved, and see where it takes you.

23/10/2024

PERSONAL POST

Nearly 18 months ago, I took a leap of faith and started my own business. Transitioning from a journalist to running social media, collaborating with charities, and networking with fellow small business owners was something I never imagined I could do.

I was a journalist in a former life and I loved the structure of it, the interactions with a number of people, telling peoples stories. And I was a bit lost when I left journalism.

I thrived in structured environments, loved interacting with diverse individuals, and telling their unique stories. Leaving that world left me feeling a bit lost, but it also opened the door to something amazing. I took a brave step, and now I’m living my dream as a business owner, intertwining everything I loved about journalism with my new role.

I'm sharing this to my business page because I want you to know that if you work with me - I get it. As a small business owner myself, I know the challenges you face and I get it - wearing multiple hats from HR to Marketing, and everything in between. I’m right there with you, and I’m passionate about using my expertise in PR and Social Media to support you.

I’ve started sharing more personal insights here because I believe it’s essential for you to know who you’re collaborating with. So, here I am—Emma, at your service. If you’re looking for someone who not only excels in their fields of PR, Social Media, Crisis Comms but also resonates with your personal and business challenges, let’s connect! ✨

22/10/2024

Let's talk about rejection.

I've learned that rejection is an inevitable part of the journey of being a small business owner. Not every client is going to be the right fit, and you know what? That’s perfectly okay.

Last week, I was approached with a request for PR services, but I knew the type of coverage they wanted wasn’t where I excel. My approach focuses on sharing authentic and personal stories through news and social media—a style that wasn’t aligned with their vision and although I thought the client was fantastic - I had to pass.

And in a twist of events, another potential client I was confident I could deliver excellent results for chose to go with another provider and do you know what, that’s okay too.

Rejection has taught me something invaluable: It’s not always about me; sometimes, it’s about the client's journey. When they’re new to PR, decisions may be based on factors like price, even if it doesn't fully reflect the value of the service. And while others may make promises they can’t keep, I stand by my belief of never promising what I can’t deliver.

Ultimately, rejection is a reminder that something better is around the corner, for both the client and myself. It’s a lesson in staying true to your values, your style, and the unique impact you bring to the table. That's why I will always stick to what I believe in and that's what makes me good at what I do.

To all fellow entrepreneurs—don’t let rejection make you doubt your worth. It’s simply part of the process, and better opportunities are always ahead! This is something I've had to remind myself of over the last couple of days - and it's always nice when you run into signs out in the real world that remind you I AM ENOUGH!

19/10/2024

This week in my world.

✨️ Monday - admin day. This week it was looking at the website copy for and , work on 2 press releases and a crisis comms plan, pitching to create a crisis comms plan for another charity, writing a PR proposal for a new business AND scheduling all the social media for .

✨️ Tuesday - 1 regular client meeting and I schedule my evening to watch Bake Off. As small business owners we forget to take time for ourselves so I put my personal time in my calendar - because a burnt out PR consultant is a no good PR consultant.

✨️ Wednesday - attended .roberts.molloy_coach I Am Remarkable Workshop and I've changed my perspective on so much. Women never shout about our achievements, or tell people how good we are at what we do (hence this post) and what I took away from this was, If we don’t blow our own trumpet then no one will blow it for us.

✨️ Thursday - Meeting with Clare (there was a lot of Clare this week and I'm not even mad about it) talking about my supporting her with her Unlock Your TEDx Potential Workshop taking place next Friday. You’ll get my perspective of what it’s like to try and create a talk and get over those nerves of speaking on the red carpet. I also put my baking hat back on and made a London Fog cake for Friday’s networking.

✨️ Friday - I attended .Heart.Empowerment Network where I spent more time with Clare and other female entrepreneurs. Clare has created a space for us to learn new skills and celebrate our wins, but it's also a space where we can be ourselves and support each other. I’m so inspired by Louise Anne who came along to the networking having had a really awful week and was vulnerable enough to share her pain with me.

I enjoyed Laura’s deep dive session into AI and how it can be used in your business. She shared so many good ideas that I spent the rest of the day getting to grips with different AI systems.

It’s been a busy week overall and there have also been some obstacles to deal with - but that’s for another post. This is all about sharing my wins, my day to day, and telling you why I Am Remarkable!

17/10/2024

MEET THE OWNER

Hello! It's very nice to meet you - I'm Emma Rushton, the proud founder of Roseleigh Media. I believe every story deserves to be told, especially those that make a difference. As a small business owner working in social media and public relations, I've made it my mission to connect with clients who are driven by causes and passion.

I truly believe that there's nothing more important than finding the right fit between client and agency - after all we are going to be working together closely and I understand that every project needs a personal touch, and knowing who you're working with is crucial. That's why I wanted to introduce myself and share a bit about my journey.

Born in Wolverhampton, I gained my early confidence chatting with folks at market stalls alongside my Dad. My love for storytelling led me to pursue a Master's in Multimedia Broadcast Journalism, where I discovered a passion for radio and community engagement. My career has been a tapestry of roles, from BBC Radio Cornwall to crafting impactful press campaigns for notable organisations like The Scout Association.

Launching Roseleigh Media in June 2023 was a dream come true, allowing me to channel my skills in Journalism, PR, Social Media, and Crisis Communications to work with organisations making a real difference. Whether you're a charity or a business with a cause, I'm here to ensure your message resonates.

Feel free to reach out and say hello - Let's make a positive impact together! 💬✨

14/10/2024

🐾Meet Proctor, Taisie, Cora, Robson and Quell 🐾

I am really proud to work with some amazing charity clients and today I'd like to shine a spotlight on one of my incredible charity partners, the Seeing Dogs Alliance! 🐾🐶

For over six months, I've had the privilege of working alongside this inspiring organisation dedicated to transforming lives by training Seeing Dogs for visually impaired individuals.

Did you know it costs approximately £20,000 to train a fully qualified Seeing Dog? Thanks to generous donations by the public, they help provide the independence and mobility that so many take for granted. Every penny goes directly into training these remarkable dogs, ensuring they are ready to support their future partners in leading fulfilling lives.👩‍🦯

My work is made even more rewarding with the opportunity to share in the journey of these adorable and brilliant puppies. From puppyhood to partnering with their new handlers, every step is lovingly overseen by dedicated instructors. The Seeing Dogs Alliance may be a smaller program, but its impact is mighty, as it tailors each match to suit the unique lifestyle of the individual.

Please go and give this amazing charity a follow

12/10/2024

Sometimes you have to forego a story because you have a duty of care to your clients.

I have been thinking about this a lot this week. As a PR and social media agency dedicated to charities, my mission goes beyond just making headlines. I have an amazing client I am working with and we are trying new approaches to get them placed in the press. We have an amazing case study who has a great story to tell and I have no doubt would make headlines. So why am I not pitching it? Because the case study is just 18 years old.

The story is written, quotes are gathered, and the press release is polished. Yet, it remains unpublished because our priority is safeguarding this young individual. I've seen firsthand how one misstep in the media can lead to misrepresentation and trolling. Having experienced this myself, I refuse to let someone else endure it.

Would I approach this differently if they were older? Yes, probably. Over 25 and the whole rational brain has developed and they can make informed decisions about what they want to do with their story - but at 18 both my client and I owe them protection over publicity.

See PR isn't just about getting things placed - it's about working ethically. And that's the type of person I am and ultimately the foundation of Roseleigh Media.

11/10/2024

I've been down the job centre.

No, don't worry I'm not giving up on my business and looking for a new job. Today was my last meeting with my business coach there.

When I started out my business I, like many other new business owners wasn't entirely sure where to start - I had a million questions and was filled with self doubt and uncertainty. A friend recommending signing up for a business coach through the job centre and it's turned out to be one of the best things I've ever done.

Over the past 15 months, my coach has been a huge support, helping me navigate the ins and outs of entrepreneurship. From networking tips to client acquisition strategies, their advice was invaluable. They've believed in me even when I doubted myself, and today, I stand proud as a successful business owner.

To all aspiring entrepreneurs out there, if you're feeling lost or unsure about where to turn for guidance, I wholeheartedly recommend the business coach service at the job centre. It truly has been a lifeline for me, and it might just be the game-changer you're looking for. 💪✨

10/10/2024

Why Roseleigh Media?

I wanted to take a moment to share the story behind the name of my business, Roseleigh Media, and why it holds a special place in my heart.

The name "Roseleigh" isn't just a name; it's a reflection of my passion for storytelling and my commitment to supporting charities and causes that truly make a difference. Watch the Reel to understand why! 🎥

I deeply believe that every story deserves to be heard, especially those that are working tirelessly to change the world for the better. And my mission is simple: to amplify the voices of charities and businesses with a cause.

With my PR expertise, I ensure your message reaches the right audience, creating the connections that matter most. Social media is more than just posts; it's about building relationships and making an impact! It's about sharing who you really are, which is why I'm committed to sharing who I am and who you'll be working with if you choose to become one of my clients.

08/10/2024

🐢 Embracing the Tortoise Energy! 🐢

During a recent meeting with the .heart.empowerment network, .roberts.molloy_coach asked us to describe October as an animal. After some thought, I realised October is my tortoise month! 🐢✨

Just like a tortoise, October is all about slowing down, reflecting, and preparing for the cosy hibernation months ahead. It's about laying down the groundwork, ensuring we're ready to emerge vibrant and refreshed when the new year dawns. 🌿

In the world of PR, channeling tortoise energy means taking deliberate steps to build lasting relationships, carefully crafting messages that resonate, and strategically planning campaigns that will thrive in the long run. It's about patience and precision, and recognising just because you and everyone else are slowing down it doesn't mean you have stopped.

Meet Fred, my next-door neighbour's tortoise, and my spirit animal for October. Fred embodies the perfect blend of calm and preparation, reminding us to take things slow and steady. 🐢💚

How are you channeling your inner tortoise this October? Or is your October another animal all together?

Share your thoughts and tag us!

📸: Fred the Tortoise 🐢✨

27/09/2024

📢 Crisis Communications: Your Shield in Troubled Times 📢

Every now and again, your charity may face uncomfortable questions about your practices, an incident, or your affiliation with someone in trouble. This is when crisis communications become essential. At Roseleigh Media, we specialise in protecting and defending your organisation during these very public challenges.

🔒 What We Do:
Fielding Calls: We handle media inquiries, so you don't have to.
Writing Statements: Crafting clear, concise, and effective messages.
Damage Control: Taking steps to mitigate any potential harm to your reputation.

🤝 Free Consultation:
We offer a free consultation to assess the extent of the crisis and devise the best plan for you. Remember, a crisis is something no company wants to deal with, but with the right strategy, you can navigate it successfully.

🌟 Why Choose Roseleigh Media?
With over a decade of experience in journalism, newsrooms, PR, and social media, Emma is adept at navigating the ever-changing digital landscape, making her guidance both current and actionable.

In times of crisis, trust Roseleigh Media to be your shield. Contact us today for a free consultation and let us help you steer through the storm. Want to know more? Head to our website www.roseleighmedia.co.uk

19/09/2024

🎤 Inspiring Public Speaking with Emma Rushton! 🎤

Looking for insights from a seasoned expert in public relations and social media? Emma from Roseleigh Media, is a captivating storyteller ready to inspire, educate, and empower your audience. Don’t miss out on the chance to learn from the best!

Why choose Emma to speak?

🗣Having delivered a TED Talk that captivated audiences, Emma knows how to engage, inspire, and leave a lasting impact. Her speech “Who are you when you give up your dreams? Life beyond the newsroom.” covered not only her career in journalism but the very personal topic of mental health too.

🎙With a career spanning over a decade Emma has years of experience in journalism, newsrooms, PR and social media, and she is adept at navigating the ever-changing digital landscape, making her guidance both current and actionable.

👩🏻‍🏫Diverse Topics. From developing social media strategies to exploring the power of local radio, Emma's masterclasses cover essential topics to elevate your brand.

🌟Raving reviews and more!

🔗 Book Emma for your next event and transform your PR and social media approach! Click the link in the bio

18/09/2024

An unforgettable afternoon at the Love Biz Networking event in Birmingham!

I had the incredible opportunity yesterday to attend the fanciest networking event I think I've ever been to! From the moment I stepped out of the lift on the 24th floor and was treated to stunning views over the city and a glass of fizz at Orelle in Birmingham and , I knew it was going to be a memorable afternoon.

I am deeply grateful to Sue Crooks, who runs who invited me along after discovering my TED Talk and asking me to speak at next years International Women's Day event.

This lunch provided a fantastic platform to connect with some truly inspiring women. We were reminded of the massive impact women can have on the UK economy—if women started and scaled up their businesses at the same rate as men, we could contribute a staggering £250 BILLION to the UK economy. This is why supporting women in business is so crucial.

Thank you to everyone who made this event so exceptional. Here's to the powerful women in business and the lasting impact we can make together! 💪🌍

18/09/2024

Did you know that the most authentic press and PR, which will gain you the most traction is FREE?

I'm hosting a course on The Importance of Local Radio for charities and non-profits on Tuesday 24th September!

With over a decade of experience in local radio and Charity PR, I’ve seen firsthand how powerful local radio can be for sharing impactful stories and building community connections.

🎙️ Course Highlights: 🎙

- Harnessing the power of storytelling
- Building relationships with radio journalists
- Getting free or low-cost exposure
- Tips for writing effective press releases
- Preparing for interviews like a pro

I'll share real-life stories, including working with a sexual abuse charity to create headline news and traveling to Syrian refugee camps to produce a documentary that aired on 8 local stations.

Local radio is an incredible tool for telling your charity’s story and reaching a wide audience. Don’t miss this opportunity to learn how to utilise this underused medium!

📅 Tuesday, 24th September
🔗 https://www.roseleighmedia.co.uk/events-and-training-sessions/the-importance-of-local-radio-for-good-pr

Let’s unlock the full potential of local radio together! 🚀 Pics from my radio days for attention!

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http://www.roseleighmedia.co.uk/

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Why Roseleigh Media? I wanted to take a moment to share the story behind the name of my business, Roseleigh Media, and why it holds a special place in my heart. The name "Roseleigh" isn't just a name; it's a reflection of my passion for storytelling and my commitment to supporting charities and causes that truly make a difference. Watch the Reel to understand why! 🎥 I deeply believe that every story deserves to be heard, especially those that are working tirelessly to change the world for the better. And my mission is simple: to amplify the voices of charities and businesses with a cause. With my PR expertise, I ensure your message reaches the right audience, creating the connections that matter most. Social media is more than just posts; it's about building relationships and making an impact! It's about sharing who you really are, which is why I'm committed to sharing who I am and who you'll be working with if you choose to become one of my clients. #RoseleighMedia #Storytelling #CharitySupport #SocialImpact #AmplifyYourImpact #PublicRelations #SocialMedia