13/11/2025
Yesterday I ran my very first TikTok for business online bootcamp - and I must say it was an absolute joy!
We were a small group (last minute drop out meant even more one on one time) and that made it such a relaxed and practical morning. Suzie Jacobs and Louisa Coleby were a joy to host.
In the 3 hour interactive session we talked through;
Setting up and optimising your profile
Understanding your audience
Filming and editing content
Coming up with creative ideas
TikTok Shop basics
The scary (not so scary after all) algorithm
How to use analytics to improve your content
And so much more - we could have spent all day going through everything!
The aim was for the attendees to walk away with a fully optimised profile, the skills they needed to create content and find their why, so they could post straight away. I hope they left with clearer strategies, fresh ideas, and the confidence to show up online. (I've already seen that Suzie has posted her first video and must admit it made me feel a bit proud!)
It’s really important to me to help women feel empowered to use platforms like TikTok to grow their businesses, share their stories, and show up by being themselves and being creative on the platform.
I hope I've taken away some of the overwhelm that TikTok seems to bring - part of the session was spent talking about it not being so scary and you really can't break it by testing it out! (A lesson for all parts of our business I think)
What a great first session and I'm hoping it is the first of many. If you're interested in learning more about the platform and how you can start posting about your business, comment or DM me and I'll put you on the list for future dates.
For the pic I made them get used to seeing their faces on screen so posting is less scary and they can show up as their fabulous selves!