BTS videos perform well for ANY Business, and they really easy to make.
These videos help give the viewers a peek behind the curtain. It gives them an insight on how you create your products and services.
If you sell high end furniture, then you probably want to showase your finished products.
Intead, why not let people see the design process and manufacturing etc.
You don't need any specialsit equipment, these can all be shot on your phone.
Don't focus too much on the quality, these BTS videos don't need to be perfect.
#videoproductioncompany #videoproductionservices #btsvideos #BTS #bu#businessvideo
Documentary Interview Behind the Scenes
An important part of the video planning process is finding reference shots.
They help us visualise how we want our video to look.
When first planning a project, it all starts with an idea in the mind.
We have nothing solid to work off.
Thatโs where pre-production comes in to play.
Part of this process includes finding reference shots.
These can help us plan the camera angle, lens choice, lighting setup and much more.
Most importantly, they can help us visualise the mood we want capture.
The mood helps determine the emotions we can bring out of the viewer.
This video shows the reference image that we worked off, the interview setup and the final shot achieved.
#videoproducer #videoproduction #videoproductionservices
This one tip improves all of our videos ๐ฅ
Including foreground in the shots.
Our focus on making videos, is keeping the viewer engaged.
One way to do this is to make the shots interesting.
By placing something between the camera and the subject, we can make things more dynamic.
Foreground could be a building, a person, a tree, the list is endless.
Movies and TV shows do this quite often.
It can make a boring shot come to life.
It can also help draw the viewers eye to an important part of the scene.
#videoproduction #videographers
The world revolves around PEOPLE
The products we use are designed by people.
The shops we visit are run by people.
People are so important.
If you make any video content for your business, I think itโs important to showcase people.
Show your employees and tell their unique stories.
Show you customers and how your business helps them and makes them happier.
People are our favourite thing to shoot.
The most compelling stories usually come from the people you would least expect.
Promotional Video - The Anderton Centre
๐ฅ New Video Production Work ๐ฅ
Here is our latest video work, produced in collaboration with The Anderton Centre in Lancashire.
They have restructured their corporate events programme and asked us to produce video content to be used as marketing material.
Here's what we produced:
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Long form story driven video to be featured on the website and to be sent to inbound leads.
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Alternate shorter version to be used on social media as organic content and ads.
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Accompanying short form vertical reels to build exposure.
It was good to work together with CEO David Germain to nail down the focus of the video and what he wanted to achieve.
Special thanks to the attendees from Leyland DAF trucks who took part in the day and also provided some good comments and feedback for the camera.
Additional thanks goes out to all the staff at The Anderton Centre who helped this come together on the day.
Hope you all enjoy!
hashtag#videoproduction hashtag#corporate hashtag#videography
We love to bring projects to life using colour ๐ฅ
Here is a little bit of before and after colour grading from our latest production.
Colour grading allows us to take the unflattering raw footage and bring this to life!
This production took place in nature at The Anderton Centre in Lancashire.
The location provided a lush backdrop of greenery to help bring these scenes to life.
We wanted to make the viewer experience what itโs like to be in the outdoors.
How do you think these shots turned out?
Final production to be released in the coming weeks.
#videoproductioncompany #videoproduction
Setting up for our final interview over at The Anderton Centre - #btsvideo #behindthescenes #btsreels #videoproducer #corporatevideos
What We See Vs Our Camera ๐ฅ - #behindthescenes #videographer #videoproducer
What I See vs Our Camera ๐ฅ - #bts #btsreels #videoproductioncompany #videoproduction #videographer
The Setup vs The Shot ๐ฅ - #videoproductioncompany #BTS #behindthescenes #videography #btsreels
Donโt look down ๐ฌ๐ณ - - - - - - - #BTS #behindthescenes #btsvideo #videoproductioncompany #videography #treeclimbing
This job takes us to some really fun places at times.
Here are a few behind the scenes shots of some tree climbing activities we filmed last week.
It wasnโt a small tree either, it was high!
Some fears were conquered here.
We look forward to bringing you more footage from the shoot as it progresses.