Working with a client who gets it is a dream! 💫
They have the vision, budget and stamina to see that results take time.
#dreamclient #metaadvertising #metaads #metaadsmanager #facebookads #facebookadvertising #instagramads #instagramadvertising #paidadvertising #paidsocialmedia #freelancerlife #metabusinessmanager #facebookadstips #facebookadsexpert #facebookadsmanager #facebookadstraining
What will I do be doing summer? ☀️ 🏖️ 🍹
Taking a well deserved vacation and a digital detox.
Here is what you can do to make sure you can enjoy some time off:
☀️Let your clients or customers know you’re taking time off and when you’ll return
☀️Set boundaries and expectations on how to communicate when you’re away if you’re allowing it.
☀️If you’re having a complete detox turn off notifications and alerts
☀️ Relax!
I’ll be switching off mid August for 2 weeks and I can’t wait! Are you going away? Let me know in the comments where!
#metaadvertising #metaads #metaadsmanager #facebookads #facebookadvertising #instagramads #instagramadvertising #paidadvertising #paidsocialmedia #freelancerlife #digitaldetox #metabusinessmanager #facebookadstips #facebookadsexpert #facebookadsmanager #facebookadstraining
It’s a common mistake that people start their Meta ads journey when they’re looking to drive the most results for their business such as Q4 with Black Friday and Christmas.
STOP!!
Meta advertising for businesses on these platforms in Q4 is the most expensive time to run ads!
Here is what you need to do to take advantage of advertising in Q4 :
Start now!
Start your Q4 strategy in Q3.
You can test:
👉🏻 Different creatives
👉🏻 Different audiences
👉🏻 Different hooks and ad copy
You can also start generating social proof on your ads so that you can duplicate and set them up in new campaigns for Q4. Cementing that credibility and authenticity for your brand.
I promise you, it works and will save you a lot of stress and money in the long run !
Remember if you need help whether it’s training or management with your meta ads drop me a message!
#q4 #blackfriday2024 #christmas2024 #instagramlive #dailyinstagram #metaadvertising #metaads #metaadsmanager #facebookads #facebookadvertising #instagramads #instagramadvertising #paidadvertising #paidsocialmedia #freelancerlife #metabusinessmanager #facebookadstips #facebookadsexpert #facebookadsmanager #facebookadstraining
In the words of Taylor Swift, “are you ready for it?”
Q4 that is! 🤣
In today’s Instagram live we talk about the importance of starting your Q4 campaign now whilst it’s cheaper to run your ad in preparation for Q4 for Christmas and Black Friday.
👍🏻 Using campaign objectives such as traffic optimised for landing page views and lead generation campaigns optimised for signups
If you’ve run successful campaigns with either of those campaign objectives, let me know in the comments.
Remember: if you need support with running Meta ads for your business, especially in the lead up to Q4 drop me a message, I’d love to help 😊
#q4 #blackfriday2024 #christmas2024 #instagramlive #dailyinstagram #metaadvertising #metaads #metaadsmanager #facebookads #facebookadvertising #instagramads #instagramadvertising #boostedpost #paidadvertising #paidsocialmedia #freelancerlife
A little late on my promise! 🤦🏼♀️
At the end of June I promised myself that I would do Instagram lives 🎬 every day in July obviously that is not been the case and today is my first one!
I wanted to talk about Advantage+ Shopping and the benefits for your business.
The benefits of ASC:
🙌🏻 Simplifies campaign creation with automated processes, making it easier to set up and get started.
🙌🏻 Uses machine learning to automatically optimise ad delivery based on performance data, ensuring the best use of your budget.
What you need:
💰 Decent budget: ideally £25 or more
🎥 Lots of creatives: video, static images, ad copy, hooks etc
🧘🏼♀️ Patience: ASC is a long game, this is not good for short term campaigns.
Want to learn more?
Drop me a follow and if you need any support with your Facebook Instagram advertising drop me a DM .
#metaadvertising #metaads #metaadsmanager #facebookads #facebookadvertising #instagramads #instagramlivestream #instagramadvertising #paidadvertising #paidsocialmedia #freelancerlife
Don’t waste money making this simple error with your Meta ads:
Using an agency to run your Meta ad campaigns. Here is why you should trust a Meta Ads Specialist like me! ⬇️
🩷 I will always build ads in YOUR ads manager not one owned by an agency where you have no ownership of your data.
🧡 I will create campaigns that meet your main objectives not just a traffic campaign to drive people to your website where they will only visit not convert.
🩵 I will give full transparency on how your campaigns are performing not confuse you with jargon and irrelevant stats.
💛 I will not charge £1,000’s in agency fees to only leave you wondering what you’re actually getting in return.
Sounds simple yet so many businesses are left in ruins because they’ve trusted an agency who didn’t know what they were doing. Now I’m not saying this about ALL agencies but I’ve seen this too many times to not be concerned!
If you are with an agency ask questions about your campaigns:
🔥 What are the campaign objectives and are they mirroring what your goals are?
🔥 What KPIs are being used to measure the success of your campaigns?
Don’t get consumed by vanity metrics such as likes, follows or saves. You want to know what the return on your investment is or as we call it ROAS (Return on Ad Spend) this should be higher than x1 to be seeing a return on your budget.
If you have any questions drop me a DM. 🥰
#facebookadsmastery #facebooktraining #metaads #facebookads #facebookmarketing #facebookadsstrategist #facebookadvertising #facebookadstips #instagramadvertising #instaads #ecommerce #instagramforbusiness #digitalmarketingconsultant #marketingexpert #leadgeneration #digitalmarketingservices #paidsocial #onlinepresence
Peter Kay on point as usual! 🤣
I do like it warm but not this warm when I’m working!
This is the only time I wish I was back working in an air-conditioned office! 🤣🥵
The pup has the right idea though! 💦
#heatwave #workingfromhome #wfh #aircon #airconditioning #peterkay #summertime #summervibes
Anyone else struggling with working in this heat?
Want to know what I’m all about?! Here’s the truth!
I’m fitness mad! 🏋🏼♀️ 🏃🏼♀️
I work out a lot because it keeps my body and mind sharp, focussed and in shape.
I’m then able to take that mindset and apply it to my business.
@ajsocialmediauk is all about:
🧘🏼♀️ Focus
🔎 Attention to detail
🫂 Creating connections
🧡 Building trust and authenticity
Helping businesses achieve the best results possible through Facebook and Instagram advertising.
What are your goals for your business?
If it’s to grow online, generate new business and more revenue then:
Book some time with me!
I offer:
👉🏻 Nurture packages
👉🏻 Consultancy and training opportunities
👉🏻 Done for you, Facebook and Instagram ads management
👉🏻 Meta Ads audits
👉🏻 Power hours
Drop me a message to learn more about how I can support your business.
#training #powerhour #workshop #socialmediaexperts #socialmediatraining #smallbiz #gymowner #fitnessbusinessowner #fitnessbusiness #facebookadsmastery #facebooktraining #facebookads #facebookmarketing #facebookadsstrategist #facebookadvertising #facebookadstips #instagramadvertising #instaads #ecommerce #instagramforbusiness #digitalmarketingconsultant #marketingexpert #leadgeneration #digitalmarketingservices #paidsocial #creativemarketing #onlinepresence #shopify #shopifybusiness #shopifytips
Meta I love you but I don’t like you right now!! 😤
❌ Are your ads not performing as they should?
❌ Are you not getting the results that you’re after?
❌ Are you sick of the spammy messages trying to hack your account?
You’re not the only one!
That’s why it’s really important to make sure you have your Meta Business Manager set up correctly as well as the fundamentals in place so that you’re giving yourself the best opportunity to run successful ads and protecting your assets from hackers!
For just £51 you can have the reassurance that you’ve set up your Business Manager account correctly including installing the meta pixel and events to track important actions on your website such as purchase.
AND installing two factor authentication to secure your Business Manager account.
Find out more about my Meta Ads Fundamentals mini course and book by clicking the link in my bio!
#facebookadsmastery #facebooktraining #facebookads #facebookmarketing #facebookadsstrategist #facebookadvertising #facebookadstips #instagramadvertising #instaads #ecommerce #instagramforbusiness #digitalmarketingconsultant #marketingexpert #leadgeneration #digitalmarketingservices #paidsocial #creativemarketing #onlinepresence #shopify #shopifybusiness
Another pointless new feature by Meta! 🤦🏼♀️
I’ve learnt to take Meta’s recommendations with a pinch of salt. Not all of them are useful but I appreciate for some businesses with a lack of deeper knowledge into Meta Ads it’s hard to understand what to implement and what to ignore.
It’s can be overwhelming and confusing. Thats why I started @ajsocialmediauk. To provide support and clarity for businesses looking to harness the power of paid advertising. I offer:
👉🏻 Ads management for those outsource an expert to create, optimise and manage your campaigns on your behalf.
👉🏻 1:1 power hour to focus on 1 particular problem with your ads.
👉🏻 Nurture packages to dive a little deeper into your ad account, to get them back on track or to help set up your first campaign.
👉🏻 Training to give your team the skills and tools to run campaigns in-house.
👉🏻 Bespoke services custom fit for your requirements.
If you need Meta Ads support drop me a DM today 🙌🏻
#facebookadsmastery #facebooktraining #facebookads #facebookmarketing #facebookadsstrategist #facebookadvertising #facebookadstips #instagramadvertising #instaads #ecommerce #instagramforbusiness #digitalmarketingconsultant #marketingexpert #leadgeneration #digitalmarketingservices #paidsocial #creativemarketing #onlinepresence #shopify #shopifybusiness #shopifytips #ajsocialmediauk
Make sure you do these three things before starting your ads journey.
1️⃣ Make sure that your website is optimised
👍🏻 Landing page is easy to navigate
👉🏻 Loading speed is good
⭐️ Bonus: Include reviews and social proof to increase credibility
2️⃣ Install Meta Pixel on website to track user activity. 👉🏻Important for retargeting campaigns
👉🏻Track events such as purchase or leads
3️⃣ Make sure you have a nurture process in place to support user experience.
👉🏻 Stock check
👉🏻 Communications
These are a MUST before you start running ads!
To learn more download my FREE Meta Ads guide and checklist via the link in my profile 👆🏻
#metaads #metaadvertising #facebookadvertising #facebookads #instagramads #instagramadvertising #paidsocial #paidads #smallbusinesses #smallbusinessuk #smallbusinessowner #leadgeneration #shopifybusiness #sme #hampshirebusinesses #londonbusinesses
Running successful Meta Ads with a small budget*
It can be done but to manage expectations be mindful that you may go into learning limited quickly if you try to target too large an audience.
SO, how can it be done?
Running campaigns optimised for lower value events can be an effective way to gather data and increase brand awareness. Here are some campaign objectives you could use:
📢 Brand Awareness: optimised for video video
🚦 Traffic: optimised for landing page views
📧 Lead Generation: optimised for complete registration
All these campaign objectives will allow you to gather data for you to retarget at a cheaper cost. Driving traffic to your website, encouraging video views and gathering emails are a great way to pull users down your sales funnel, drive credibility and authenticity for your brand.
Have you tried any of these campaign objectives?
Let me know if they’ve been successful in the comments.
#metaadvertising #instagramadvertising #metaads #metaadvertising #facebookadvertising #facebookads #instagramads #instagramadvertising #paidsocial #paidads #smallbusinesses #smallbusinessuk #smallbusinessowner #leadgeneration #shopifybusiness #sme #hampshirebusinesses #londonbusinesses
