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Unofficial Partner is somewhere to talk about how the sports business works and how it doesn’t, with people who live inside the bubble and some from outside who can help make it better.

Today’s conversation with the brilliant  climbing star, and  of Racism, greenwashing,   , culture wars and the relations...
15/12/2023

Today’s conversation with the brilliant climbing star, and of
Racism, greenwashing,  , culture wars and the relationship between authentic athlete activism and corporate marketing strategy

open.spotify.com/episode/1oz37S…

Richard and Sean head to Dublin for the PFL Europe.It’s a brutal world, in and out of the ring.Guests:Sean O’Connell (  ...
13/12/2023

Richard and Sean head to Dublin for the PFL Europe.
It’s a brutal world, in and out of the ring.

Guests:
Sean O’Connell ( ) is former professional mixed martial artist who most recently competed and won a title in the Light Heavyweight division of the Professional Fighters League. Sean fronts the event and media coverage of PFL Europe.
Jon Culligan is Partner at Portas Consulting, the global consultancy dedicated to sport and physical activity.

We had great fun in Dublin for  European Finals. Thanks to our friends at Portas for the invite.
09/12/2023

We had great fun in Dublin for European Finals. Thanks to our friends at Portas for the invite.

It’s great to be in Copenhagen for  event.
26/11/2023

It’s great to be in Copenhagen for event.

The UP Xmas Do is on 28th Nov in Mayfair. Ticket details in comments
09/11/2023

The UP Xmas Do is on 28th Nov in Mayfair. Ticket details in comments

350th Special Episode! What’s the conversation around  this week? What are people worried about, who are they backing to...
24/10/2023

350th Special Episode! What’s the conversation around this week? What are people worried about, who are they backing to win in the sports media sector and what are the new cliches?

We came, we podcasted & we networked! Our Leaders Upload, live from the podcast booth atWhat were people talking about o...
20/10/2023

We came, we podcasted & we networked! Our Leaders Upload, live from the podcast booth at

What were people talking about on and off stage at Twickenham this week?
Huge thanks to &

Great discussion this morning on all things related to women’s football. Good job  &
12/10/2023

Great discussion this morning on all things related to women’s football. Good job &

Lead story in ’s column today comes from Unofficial Partner’s podcast with Richard Scudamore and
07/10/2023

Lead story in ’s column today comes from Unofficial Partner’s podcast with Richard Scudamore and

When UP met  -
01/10/2023

When UP met -

New podcast today with Kevin McNair, marketing director of  Snacks, opens up on the brand's sponsorship of The Hundred, ...
29/09/2023

New podcast today with Kevin McNair, marketing director of Snacks, opens up on the brand's sponsorship of The Hundred, and the hugely influential role of professor Bryon Sharp and in the company's marketing decision making process.

What fun we had at the launch of  last night. Highly recommended!
14/09/2023

What fun we had at the launch of last night. Highly recommended!

Breaking America? Unofficial Partner is at number 17 in the US list of new podcasts
09/09/2023

Breaking America? Unofficial Partner is at number 17 in the US list of new podcasts

We are delighted that the  has selected our Pirates v Premier League pod series in it’s Best Pods of the Week column.
08/09/2023

We are delighted that the has selected our Pirates v Premier League pod series in it’s Best Pods of the Week column.

That moment on a Sun morning Hampstead Heath stroll, when you are messaging your new biz partner & he suddenly appears i...
03/09/2023

That moment on a Sun morning Hampstead Heath stroll, when you are messaging your new biz partner & he suddenly appears in front of you!

The UP newsletter is a sport piracy special with  at the controls. Sign up on the link in the bio.
31/08/2023

The UP newsletter is a sport piracy special with at the controls. Sign up on the link in the bio.

Is that really a door you want to open?Is FIFA the right place for women's football? Out today, the reality behind the r...
22/08/2023

Is that really a door you want to open?

Is FIFA the right place for women's football?

Out today, the reality behind the rhetoric of women's relationship with professional football.

podcasts.apple.com/gb/podcast/uno…

Whopper of a piece by  in  on our piracy podcast series and the YouGov research we commissioned as part of it.
21/08/2023

Whopper of a piece by in on our piracy podcast series and the YouGov research we commissioned as part of it.

Today's podcast on that deal, and the implications of that deal on the rest of the sports market.podcasts.apple.com/gb/p...
15/08/2023

Today's podcast on that deal, and the implications of that deal on the rest of the sports market.

podcasts.apple.com/gb/podcast/uno…

A preview of The Pirates vs The Premier League, our new series in to sport's shadow economy, the first episodes of which...
14/08/2023

A preview of The Pirates vs The Premier League, our new series in to sport's shadow economy, the first episodes of which drop this week. .



podcasts.apple.com/gb/podcast/uno…

Out now, the second episode of The Squeezed Middle dissects the business model of British Cycling with new CEO  and Ben ...
08/08/2023

Out now, the second episode of The Squeezed Middle dissects the business model of British Cycling with new CEO and Ben Wells



Hear here podcasts.apple.com/gb/podcast/uno…

NEW THING!The Unofficial Partner Convergence Brainstorm. In collaboration with . Link to learn more & buy tickets is in ...
20/07/2023

NEW THING!
The Unofficial Partner Convergence Brainstorm. In collaboration with . Link to learn more & buy tickets is in the comment below.

What Cannes WantsA new episode of The Big Idea looks at the winners of this year's Cannes Lions for Sport to see what so...
19/07/2023

What Cannes Wants
A new episode of The Big Idea looks at the winners of this year's Cannes Lions for Sport to see what sort of work is getting rewarded with a gong, and what that means.
unofficialpartner.com

UP goes to Wimbledon, courtesy of our friends at
12/07/2023

UP goes to Wimbledon, courtesy of our friends at

We went to 's house and talked about sport, economics and decision making (and crisps) with Lord Mervyn King, former Gov...
11/07/2023

We went to 's house and talked about sport, economics and decision making (and crisps) with Lord Mervyn King, former Governor of the Bank of England.
What a morning that was...
 
unofficialpartner.com

Now available to listen:Unofficial Partner and  Present…The Billion Dollar Women’s Football Brainstorm.A host of VIP gue...
04/07/2023

Now available to listen:
Unofficial Partner and Present…The Billion Dollar Women’s Football Brainstorm.
A host of VIP guests come together to build the future of women’s football, live on stage at DAZN's London HQ.

What if: The Super League of Women's Club Football. With huge thanks to all our contributors

The Squeezed Middle is where most sports exist.And in a cost of living crisis, the middle is where the pain is felt most...
28/06/2023

The Squeezed Middle is where most sports exist.
And in a cost of living crisis, the middle is where the pain is felt most keenly.

New podcast, out now.

OUT TODAY: The latest episode of   with    Infantino's FIFA Women's World CupNetflix's live stream trialMessi, MLS and A...
20/06/2023

OUT TODAY: The latest episode of with

Infantino's FIFA Women's World Cup
Netflix's live stream trial
Messi, MLS and Apple
Why did Bundesliga vote against p/e?

unofficialpartner.com/podcast/episod…

OUT NOW: The brilliant  on Bazball, AI and the fast changing role of leadership education in the sports business.  Via  ...
13/06/2023

OUT NOW: The brilliant on Bazball, AI and the fast changing role of leadership education in the sports business.



Via
podcasts.apple.com/gb/podcast/uno…

Today's podcast is a deep dive in to the psychology of fandom with . From Gooners and Potterheads to MAGAs and Swifties....
09/06/2023

Today's podcast is a deep dive in to the psychology of fandom with .

From Gooners and Potterheads to MAGAs and Swifties...why we love what we do.

What happens when the thing we love exploits us for commercial gain.

Hear here:
unofficialpartner.com/podcast/episod…

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