TinCup Social

24/11/2023

Celebrating another successful with

3 million impressions and 20,000 tickets later 🔥🔥🔥 another successful event had come to an end.

We’ve managed paid and organic social to achieve the most magical day.

Tired, happy and celebrating.

08/03/2023

Today, I’m volunteering with Media Trust for their annual Women’s Voices day.

I’ll work with other comms and marketing pros to support who run our national Honour Based Abuse Helpline.

When I started my own biz, I knew I wanted time to do pro bono and voluntary work. Today is one of my fave professional days of the year.

I see so many businesses getting participation in wrong. It’s not about reeling out pics of your female staff and declaring them fab. Or branding your products. It’s about taking action. About looking yourself in the mirror and saying that you are doing something to help.

If you want a great example of a small biz doing it right, head over to where they are using their skills to give back and raise money for their local refuge. Not for the glory or visibility. But because they can and because it’s the right thing to do. A small business getting it right when lots of larger ones don’t.

10/01/2023

So this thing happened! I am now officially the resident expert in Paid Social at the Comms Creatives Academy working alongside the fabulous team there.
Over the coming months I'll be in the group to support members and hosting a masterclass to help develop members' skills.
The Comms Creatives team is led by Helen Reynolds who is super passionate about good quality, engaging and exciting communications. If you haven't already, check them out.

19/12/2022

A small snippet of some feedback I received recently from a training client.

Over the course of a day myself and the team at North London Hospice delved into best practice on the platforms. As we talked, more and more ideas came out so we captured them - not wanting to interrupt the flow of creativity.

We had a break for lunch (brain food!) and then we set about putting some structure in place to ensure that social media activity is manageable, meaningful and delivery positively for the organisation and the people it serves.

All in all, a very satisfying day!

25/11/2022

So team work makes the dream work. Five months of organic social and strategic ads across Meta, TikTok and Twitter saw 25,000 young people attend to explore the perfect path to their future.
The whole day has been inspiring.

29/09/2022

To all my new followers in the US. Much as I love new friends, I think you probably meant to follow the new bar that's opened up called Tin Cup Social in Fairport New York...but if you're interested in Meta Ads, sales funnel strategy or digital marketing, then stick around 😘

I really shoulda bought that dot com domain as well as the co.uk one when I set up three years ago 🤦‍♀️🤣

28/09/2022

Hands up if you run your own business and the news about the economy is worrying you?

If sales are concerning you as we approach the busiest time of the year, come and join me for a FREE Facebook Ads class so that you can get Set for Success in Q4.

We'll cover:
👉The confusing tech
👉Creating a powerful Ad
👉Building audiences & finding clients

When: Wednesday 5th October, 11.30
Where: Comfort of your own home, via Zoom
Cost: FREE

If you know any small business owners who might benefit from this session then please pass this invite along to them.

Register here 👇
https://www.tincupsocial.co.uk/set-for-success

30/05/2022

A fab evening full of connection whilst learning about TikTok and most importantly figuring out if it's right for your business & why!

23/05/2022

Fab interview yesterday with fellow volunteer Shelagh on BBC Radio Oxford talking all things Taste of Thame (28th May, 10-4, town centre).

This free event features food vendors and producers from Thame. In our 30 mins on air we managed to mention:
XT Brewing The Thatch Edie’s Bakery The Cornfield Bakery LTD Rumsey's Chocolaterie Thame as well as Crayfish Capers , Grovers Cider, Bucksum, Thame Library The Cross Keys Pub, The James Figg, and Pike Smith & Kemp

If you want to have a listen, we are on at about 16.12 on this link https://www.bbc.co.uk/sounds/play/p0c4kbzn

There will be amazing food on offer, a kids food trail, a raffle with amazing prizes and SO MUCH MORE!

Could not be more proud of the amazing volunteer team that has come together to put on this amazing event. We hope Thame has a brilliant time!

08/03/2022

Really excited to be volunteering today for the event, in celebration of . We're supporting thirty women-championing charities with their communications challenges to help .

I'll be working with who focus on providing wellbeing services for residents in Tower Hamlets.

03/03/2022

When your amazing client is knocking it out the park! 🙌

Endometriosis UK offers incredible support to those experiencing endometriosis and those who love and care for them.

Join their 1.5 million voices campaign to end the silence and suffering.

27/01/2022

26/01/2022

More than 4 billion people around the world use social media each month, so somewhere out there are your ideal customers........ how are you reaching them?

You can do amazing things now with organic social media and with time and dedication you can build a really engaged and loyal community.

But Facebook and Instagram Ads allow you to target your ideal customer with pinpoint precision. This means that you can get your products and services in front of the people most likely to buy them - less time wasted, less money wasted, more leads generated.

If you want to explore Facebook or Instagram ads for your business then get in touch!

21/01/2022

Ever wondered why we can't help but get lost in the scroll! It's not by accident. This short article by explains what human behaviours have been tapped in to and also how you can use them to your advantage in your business - take a look to find out more.

https://www.jeffbullas.com/facebook-creates-addiction/

12/01/2022

They say procrastination is the thief of time...and it really is!

All the more difficult when coming back after New Year with new ideas and goals but still trying to make these work around a routine and the daily juggle.

There are many ways to try and get back on track but I particularly like this one.... the pomodoro technique. Have you tried it? If not, why not give it a go and see if it works for you.

https://todoist.com/productivity-methods/pomodoro-technique

04/01/2022

Writing good quality copy isn't easy but these 7 tips will help you craft your content to engage your audience.

https://www.jeffbullas.com/writing-tips/

31/12/2021

To all my fabulous clients and amazing business buddies - it has been a complete joy to work with you this year, and watch you develop and thrive.

2022 will bring some big changes in the world of social media. As we wait for these to appear, my biggest tip is to get comfortable with creating video content because it will continue to dominate the landscape.

Have a wonderful time celebrating the New Year and I wish you all continued health and happiness.

23/12/2021

Does the fear of social media sometimes stop you in your tracks?

Facebook (Meta) are continuing to develop measures to help support and protect users. These include the ability to hide comments on an individual comment basis and the introduction of "moderation assist" which will let you set criteria to automatically moderate posts. Live support via Facebook Chat is also being rolled out as well as a "safety school" webinar on what Meta is doing to keep people safe when using the platform.

Whilst in themselves these are not going to prevent trolling, it demonstrates the growing importance of providing a safe environment for social media users which includes those of us who are social media professionals and businesses which depend on social media to grow and reach new audiences.

This handy article sets out Meta's latest developments in this area ⬇

https://www.facebook.com/creators/comment-moderation-and-support

We’re committed to making Facebook a safe and supportive platform for creators to build and engage with their community - learn about our recent updates.

21/12/2021

Live video is here to stay and is just going to get bigger over the coming years so take a look at this article setting out how Facebook lives are being developed to include links and polls - great tools to help you build your community and engage with your audience.

https://www.facebook.com/creators/engaging-audiences-building-community

Introducing new ways for creators on Facebook to have conversations with your fans and build your community.

16/12/2021

Thanks to Bernie Sanders, searches for mittens reached an all time global high in January 2021. Google has put together an entertaining summary of the other trends which occupied the majority of us during the year. Did you join in the search for any of these ⬇

Discover the top Google searches of 2021, including the most searched questions, the most captivating moments, and the most inspiring people.

15/12/2021

Have you ever heard the word "influencer" and thought, what do they actually do and how to they make money?

Take a look ⬇

How do influencers make money is a great question to ask if you are looking into using these individuals for your next marketing campaign.

13/12/2021

07/12/2021

Developing more tools for Group admins, shutting down facial recognition and launching a new tool for academic research - these are the latest developments this month at Facebook. Take a look to learn more and stay up to date ⬇

New Facebook updates are always in the works, which is to say there are always new opportunities to get ahead of your competitors.

03/12/2021

Thank you Karen Forster for this very kind review 🤗.

I love being able to offer support and see businesses grow and develop 🤗

01/12/2021

White Rabbits for the start of December and Advent! A month full of lights and sparkle and if you’re lucky, a bit of fun in the snow.

But did you know that the 1st December has actually been quite a momentous day in history - take a look ⬇️