Social By Nao

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Social By Nao Helping to ease the burden of social media for busy entrepreneurs 🙋🏻‍♀️📱
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Lil business milestone ✅The Social By Nao website is now LIVE!Oooft what a project this has been - who knew so much work...
22/03/2024

Lil business milestone ✅

The Social By Nao website is now LIVE!

Oooft what a project this has been - who knew so much work into making one of these?! 😂

I can’t lie, I started the year having such an identity crisis, overthinking where I fit in the SMM industry and struggling to show up completely as myself without comparison creeping in…

And this website feels like the tangible output of the work I’ve done since then - and the work of the best team of wonderful humans who helped make it happen:

- Rach is the brains behind the brand zhuzh, web design & build, putting my personality into the brand and translating that into a website that feels like “Nao”⚡️

- Ellie’s words make the website actually sound like me (but better) and her enthusiastic encouragement makes me CRY 🥹

- SEO is a whole new ballgame to me but luckily I can borrow Jodie’s expertise to make it all feel less intimidating 😌

More updates to come but for now - I’m taking a sec to enjoy this milestone…

(& the link is ofc in my bio if you want a nosey)

“Don’t let perfect be the enemy of good.”I first read this quote back in 2022. It’s had quite the profound impact for a ...
04/01/2024

“Don’t let perfect be the enemy of good.”

I first read this quote back in 2022. It’s had quite the profound impact for a quote in a book called “Confessions of a Forty-Something F**k Up.” (Highly recommend.)

And despite reading it a long time ago, this week it’s really been stuck in my head. So today, I finally added it to the post-it wall of quotes in my office (like a real life Pinterest board 🤣)

And I’m sharing it here, open for you to take from it whatever you need right now, too.

In fact, I think I may just make it my mantra for 2024 😌

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I am AT CAPACITY for 2023 🎉A quick post while I’m hiding with a Rudolph nose and a box of tissues to let you know the di...
05/12/2023

I am AT CAPACITY for 2023 🎉

A quick post while I’m hiding with a Rudolph nose and a box of tissues to let you know the diary is officially closed until the New Year.

The next few weeks are about getting current clients and myself ready for a Christmas break, plus some good old admin to get 2024-ready 💻

Thank you for keeping me so busy!

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My inquiry form will remain open so if you want to get your name down for 2024, head to the link in my bio 💌

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A love letter to my clients 💌This week has been a little different at Social By Nao HQ as my wonderful client-turned-fri...
01/12/2023

A love letter to my clients 💌

This week has been a little different at Social By Nao HQ as my wonderful client-turned-friend .intuition came to visit 🥳

Spending some in-person time with Chantal has been super special.

Not only did we go for joint-late-birthday celebrations, but it also showed me that Social By Nao is becoming everything I hoped it would be 👇

More than just Instagram Management, I want to create a space where my clients feel supported, like they’ve got their own personal cheerleader, and can always run questions or ideas past me without judgement.

Seeing it come to life is magic ✨

So thank you Chantal for a fab few days, and to all my clients who make my work a dream 🥹

(PS shoutout to for snapping these photos at the end of Chantal’s EPIC brand shoot 📷)

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Don’t let the noise online drown out the fire in your belly that got you to where you are 🫶If all the advice you’re cons...
07/11/2023

Don’t let the noise online drown out the fire in your belly that got you to where you are 🫶

If all the advice you’re consuming is more of a hindrance than a help, it’s time to go back to basics 👇

⚡️ Remember who TF you are. Why did you start? Who do you want to help?

⚡️Bank your ideas. When you’re inspired and fired up, note those golden nuggets down. On days where creative block hits, go back to that list and borrow from your OWN idea bank.

⚡️Consume LESS. Find inspiration in podcasts, in music, in a walk for a lil lunchtime treat - instead of looking for it on the ‘gram from people who make you feel like crap💩

You got you this far 🔥

Save this post as your reminder to back yourself! 💪

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Don’t let the noise online drown out the fire in your belly that got you to where you are 🫶If all the advice you’re cons...
07/11/2023

Don’t let the noise online drown out the fire in your belly that got you to where you are 🫶

If all the advice you’re consuming is more of a hindrance than a help, it’s time to go back to basics 👇

⚡️ Remember who TF you are. Why did you start? Who do you want to help?

⚡️Bank your ideas. When you’re inspired and fired up, note those golden nuggets down. On days where creative block hits, go back to that list and borrow from your OWN idea bank.

⚡️Consume LESS. Find inspiration in podcasts, in music, in a walk for a lil lunchtime treat - instead of looking for it on the ‘gram from people who make you feel like crap💩

You got you this far 🔥

Save this post as your reminder to back yourself! 💪

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Making content creation a priority? YES ✅Crafting brand new content week in, week out? Who has the time? 🙅🏻‍♀️Posting on...
13/10/2023

Making content creation a priority? YES ✅

Crafting brand new content week in, week out? Who has the time? 🙅🏻‍♀️

Posting on Instagram isn’t just finding a picture and hitting “share.”

➡️ It starts with the planning, ensuring your content has a purpose, deciding on the key message.

➡️ Then designing, filming, editing…

➡️ Writing the caption, choosing a Call to Action & adding in the hashtags

That’s a lot to think about on top of serving your clients 🤷🏻‍♀️

So don’t waste all that hard work on just ONE post.

Instead - REPURPOSE 👏

👉 Take the messaging from a reel your audience resonated with and spin it into a carousel.

👉 Filmed some B-roll footage for a reel last week? Use the video again with a different message.

👉 Give it a couple of months and you can even repost the exact same content if it’s still relevant.

… TRIPLING your output for the same amount of effort 🙌

Meaning more time to serve your clients, or more time to take care of YOU.

So SAVE this post & start cutting your content creation time in half ⚡️

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Client Win 🏆 This one is a double-whammy!I will always pride myself on the transformations my clients FEEL - feeling sup...
12/10/2023

Client Win 🏆

This one is a double-whammy!

I will always pride myself on the transformations my clients FEEL - feeling supported, no longer frazzled by their to-do list, the weight lifted by handing over their Instagram accounts 🙏

And on top of that, my client has also seen TANGIBLE results 🎉

Swipe to read her story and learn how she went from overwhelmed to consistent with social media management ➡️

And if you want this for yourself, I have just ONE management space for a November start.

Is it yours? 💌

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I can’t imagine a life where I didn’t…🤞 Trust my instincts to make moves before I ‘felt ready’ because I backed myself t...
09/10/2023

I can’t imagine a life where I didn’t…

🤞 Trust my instincts to make moves before I ‘felt ready’ because I backed myself to make it work.

👩🏻‍💻 Continually invest both time and money into learning & training to deliver the best services I can.

🫶 Put myself out there with online and irl networking to make new connections and friendships.

Because if I hadn’t been brave enough to do those things, I would never have:

⚡️ Quit my full-time corporate role to give myself the freedom to live a more flexible, balanced life.

💖 Made new friends who inspire me, support me & are just there to lend an ear (and eat brunch).

💪 Supported 20+ INCREDIBLE business owners with their content and social media.

Social By Nao has only had my full-time attention for 4 months but it excites me to think about where it’s headed 🙌

I feel incredibly lucky to go to my 10am weekday gym classes, or never have to sit in rush hour traffic.

I feel incredibly lucky to work with LOVELY humans who make my job a joy and choose to work with me month after month.

I feel incredibly lucky to be surrounded by cheerleaders who will put my name forward when I’m not in the room, or tell me they’re proud when I need to hear it most.

But if I’m honest… I know it’s not all luck 🫢

It’s the result of ballsy decisions/investments, building a network of incredible people, and making my clients HAPPY.

It’s the result of doing something I love & doing everything I can to make sure I can KEEP doing it.

And I am SO grateful that doing what I love, is helping YOU keep doing what you love too 🙏

I think that’s pretty cool, don’t you? 🥹

Want to SPEED UP content creation? ⚡️You’ve spent the day working with clients, you’re Zoom’d out and just want to put B...
06/10/2023

Want to SPEED UP content creation? ⚡️

You’ve spent the day working with clients, you’re Zoom’d out and just want to put Bake Off on and switch off for the evening.

But you’ve not left any time aside to film today and REALLY don’t want to get your laptop out to battle with Canva for the next hour.

Let’s break that cycle!

Your time is more valuable spent elsewhere, serving your clients doing what you do best, or being a present friend, partner or Mum at home 🙏

So, here are 5 tips to help you do just that ➡️

And if you just need someone to create for you, DM the word CONTENT & let’s get your content bundle booked in 🙌

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What do I love about my work?Swipe to take a look ➡️I’m here to give time back a busy entrepreneur, missing out on time ...
21/08/2023

What do I love about my work?

Swipe to take a look ➡️

I’m here to give time back a busy entrepreneur, missing out on time with family because they’re battling with Canva on the weekends 🙏

Or cheerlead the talented business owner doubting their abilities, taking over content creation while they focus on the bit only they can do 👏

If this sounds like something YOU need, then drop me a DM & let’s find the perfect service for you 💌



Stuck for ideas? 💡Swipe for one of the most important things to remember when planning content for your product based bu...
16/08/2023

Stuck for ideas? 💡

Swipe for one of the most important things to remember when planning content for your product based business 👉

“Sell the sizzle, not the sausage” ⚡️

Tap to save & follow along for more tips to take the overwhelm out of social media.

Hey friends, it’s been a while! 👋Time for a little re-introduction, wouldn’t you agree?🧠 I’m a sucker for a cheesy quote...
14/08/2023

Hey friends, it’s been a while! 👋

Time for a little re-introduction, wouldn’t you agree?

🧠 I’m a sucker for a cheesy quote & all about mindset.

🍫 My first love in this life is Cadbury’s chocolate, but Costa Banana Bread also has a special place in my heart.

🤸🏻‍♀️ I’ve been going to pole fitness classes since Jan & LOVE it, so I’m often covered in bruises.

And while I’ve still been here supporting clients behind the scenes, I’m so excited to be ‘back’ 🥹

Ready to share lots of handy tips, be your very own one-woman-cheer-squad & help your business GROW 💪



Any of this sound familiar? ⬇️🫠 You often see others posting about a particular day/event and think DAMN I missed it AGA...
09/01/2023

Any of this sound familiar? ⬇️

🫠 You often see others posting about a particular day/event and think DAMN I missed it AGAIN?!

🗓️ You see “January content ideas” posts … in the middle of January

🥲 You’re a last minute Lucy and jump on the memes from the first episode of love island in a panic, because you totally forgot it had started…

I gotchu 😌

This year we say goodbye to unorganised & panicked content 👋

And helllooo to the key dates planner 🙌

Helping you to stay on top of your content all year long - FOR FREE.

I’m sending this out to everyone on my mailing list TOMORROW, will you be there? 👀



It’s time to go BIG 🔥Throughout 2022, I often said it felt more like surviving, not ✨ THRIVING ✨ and it’s time to change...
01/01/2023

It’s time to go BIG 🔥

Throughout 2022, I often said it felt more like surviving, not ✨ THRIVING ✨ and it’s time to change that.

This is the year to go ALL IN, and do it in a way that feels good.

I’ll never say running a business is easy, but there are ways to make it EASIER 🙌

Swipe to read the 3 things I’ll be focusing on this year to help my business - and yours - THRIVE in 2023 💪✨



It’s an honest one 👆🏼Here’s 5 lessons from 2022 (aka the first year of Social By Nao) that I have been reflecting on & w...
30/12/2022

It’s an honest one 👆🏼

Here’s 5 lessons from 2022 (aka the first year of Social By Nao) that I have been reflecting on & will keep front of mind for 2023 - ESPECIALLY the last one 💭

It’s not really social media lessons but there’s a human behind this business just as I know there is yours - and I want you to know, I get it. And I’m right here in the thick of it with ya 🙋🏻‍♀️

I’d love to hear your thoughts & lessons in the comments!

Oh and team … happy bloody new year! 🎉🫶



NEW SERVICES ALERT 👀Woooop 💃🏻Full details are coming later this week, but SWIPE for a cheeky preview of the brand new se...
30/08/2022

NEW SERVICES ALERT 👀

Woooop 💃🏻

Full details are coming later this week, but SWIPE for a cheeky preview of the brand new services coming soon - designed off the back of YOUR struggles and feedback 😍

Oh, and ALL of the Social By Nao services will be getting a little glow up too, giving you all the best service I can ⚡️

Stay tuned & if you’re thinking about getting support, make sure you reach out as early as possible because the diary is filling up 🙏



Your content, done for you⚡️⚡️⚡️This service is perfect for you if:✅ You don’t have time to create your content✅ You’ve ...
19/07/2022

Your content, done for you⚡️⚡️⚡️

This service is perfect for you if:

✅ You don’t have time to create your content

✅ You’ve got the ideas but don’t enjoy designing the posts

✅ You want support but not sure full management is right for you

I’ll create content for you, which you can then post as and when you want it 🙌

This could be the posts for your grid or story slides to update your Instagram highlights ✨

If you’re thinking NAO, I NEED THIS, then drop me a DM and let’s chat 🥰



New headshot appreciation 📷Hoping to work with the lovely Emma again soon to make sure all my photography reflects the S...
18/07/2022

New headshot appreciation 📷

Hoping to work with the lovely Emma again soon to make sure all my photography reflects the Social By Nao vibe ⚡️

What is that vibe exactly?

Swipe to read what I’m all about.

Spoiler: it’s all about YOU 🫶



Thank you so much




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