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Social Media Manager + Marketer | Helping small businesses boost their online presence| Contact us f

16/11/2024

Comment if I've surprised you with any of these 👇🏼

But if you know me you know I have been into entrepreneurship from very early. Like from 7 kind of early. Idk if it's just something I've naturally been good at or because my dad has always been self-employed.

Each venture has taught me something new about resilience and entrepreneurship.

I've also made the occasional stupid stupid mistake, yes I had to say it twice because they've been so dumb that my husband literally has to say 'I told you so.' and he's not even a business owner.

Many late nights and mental breakdowns but I still kept going. Even now I'm writing this caption at 11:45pm.

Business is genuinely not a linear journey and this is testament to that.

Has this post inspired you to keep going? Comment if you've done anything similar to me.

21/09/2024

If you asked me about running a business whilst being a mum I'd say...

Thought I'd put my own take on this trend because it deeply resonated with me.

On the surface, being a mum and having my own business allows me the freedom to work around my child and provide them with the attention and care that a lot of children crave growing up.

However, if you asked me on a deeper level then I'd tell you it is much more than that and it is so much harder juggling both.

How are you mama's getting along? Any tips for me because I really need them 🌸

20/09/2024

Super excited that carousels are making their comeback on our favourite social media platforms 👏

This is perfect for us busy entrepreneurs who may not have the time to churn out video after video but still want to reach new people and grow our brands.

I have tested this on both Instagram and TikTok on multiple accounts and I can safely say that the reach is definitely there!

If you want help on how you can use carousels to grow your brand then DM to get in touch and see how I can help you 📥

*limited spots available for the rest of 2024

19/09/2024

Anyone else feel like this because same 😂

There are some days where I’m like ‘I just want to give up!’ and then my husband reminds me of how far i’ve come and then some days I’m like ‘I love having a business’.

It isn’t as pretty as some people make it sound on social media and so many people are afraid to share their lows.

Here are some of my lows recently:

• lost a high ticket client very randomly
• health setbacks meant I couldn’t work on my business for over a month and I became super depressed and I started struggling with the business expenses
• studio bookings quietened down over the summer holidays
• social media followers kept dropping as my posting schedule was inconsistent

Despite all of the above, I am still super glad to have such a supportive and tightly knit online community that is always there to send words of encouragement.

Which one of the above are you feeling right now? Option 1 or 2?! 🤔

29/08/2024

We need to get out the mindset that the cheaper something is, the better value for money it is 💸

One of main problems that crop up on discovery calls by business owners is that they have hired a social media manager before but haven't really seen a difference in growth.

The truth is, there's a difference between a social media manager and a social media marketer.

A manager is there to help you stay on top of your social media and keep things running smoothly whereas a marketer is there to help you grow and scale your business through the use of social media (amongst other avenues).

Social media managers are understandably cheaper than social media marketers and sometimes the cheaper option isn't the best one depending on your business's goals and objectives.

So which one should you work with?
- If your aim is to stay on top of your social media on a budget and you already have the strategy in place to see consistent growth than a social media manager is the best option for you.
- If you're struggling to see growth and have either been stuck on the same engagement for a while or sales are dipping then you need a social media marketer.

If you're finally ready to get an expert on board then DM me and let's work together.

27/12/2023

You're not going to want to scroll past this...

These are the top social media trend predictions I have after analysing reports and through my own observations as a social media manager.

Now remember, these are predictions so do with this information what you will.

Remember to save this post for later

09/12/2023

I heard someone saying that they don't follow any other account on IG and that their following is 0 and they were flexing about it... 🤔

I just found it odd.

Because, as far as I'm concerned, I'm not just on social media to promote my own work, but to also network, learn new things, stay updated on current affairs and have a good time.

It's a real thing you know. People wanting the number of accounts they follow to be less than those that follow them - I just think that's more of a vanity thing at play.

If you like an account and want to see more of their content - follow them. It'll do you more good than 'harm'.

Here are some accounts to follow if you want some really useful tips:

co
in.business ogunyemi website.design

There's so many more but I couldn't think of their usernames off the top of my head

29/10/2023

There's a lack of sincerity on Instagram due to opportunities many people are seeing to make money on here.

I think as a Muslim woman I should speak up about this and shed some light after having been in this industry for almost 3 years.

Not everyone is out seeking the best for you and it sucks.

I always want to be honest on here and tell you how it is.

Take whatever you see on social media with a pinch of salt and realise your journey is your own and it takes time for good things to happen.

Don't be too hard on yourself sis.

09/10/2023

Now that i’ve hit 10k, I’m reflecting on my social media journey and all the mistakes I made on the way.

Here are some insights that have reshaped my approach to Instagram.

1️⃣ Creating > Consuming: I’ve come to understand that my unique voice and ideas are my greatest assets. The more I create, the more I connect with my audience, and the more I learn.

2️⃣ Embracing Imperfection: Perfection is a mirage that can hinder creativity. Embracing imperfections in my content has made it more relatable and authentic.

3️⃣ Curating with Care: It’s not about quantity, but quality. Carefully curating content that resonates with my audience while maintaining authenticity has been a game-changer.

4️⃣ Niche Loyalty: Consistency in my niche has allowed me to build a devoted community. It’s about becoming a go-to source for something I’m truly passionate about.

5️⃣ Collaborate & Thrive: Collaboration has opened doors to new perspectives and opportunities I couldn’t have imagined. It’s about building a supportive network that propels us all forward.

These insights have shaped my journey, and I hope they inspire you too. Remember, it’s the lessons learned that make the path ahead even more exciting.

30/09/2023

The other day I posted a screenshot of how I doubled my story views and you guys went crazy asking me for the strategy I used 🤯

So, here it is…

Firstly, let me start by saying that I’m no average social media marketer. I don’t follow a ton of other marketers, consume their content and then just copy what they’re saying. Because frankly, a lot of them are just regurgitating information they’ve heard from someone else.

I try methods out myself, see if they work, keep trying different strategies and tips and then have a eureka moment where I think I’ve cracked part of the algorithms code 💡

This was one of those moments.

My story views doubled because I included a call to action asking viewers to DM me. The more DM’s I got the more people saw my story. This is because my story was valuable and also it connected with the audience so my profile became one of the first in the story’s section (top of the instagram app).

I provided value in my story but asked the viewers to DM me if they’d like to know more about what I was talking about.

I had an automated message set up to respond to the DM’s and direct them to where they could learn more.

Here are ideas you can use to do the same:
- provide a little insight into a topic you’re an expert in and ask users to DM you if they want to hear even more about it. You can then send them to your mailing list or a lead magnet you have.
- post a story offering a discount only to those that DM you ‘discount’ to claim
- get vulnerable and talk about a story that resonates with a pain point your audience might be dealing with, they’re naturally going to DM you telling you they’ve gone through the same and they’ve finally found someone who can relate
- post a funny story that is bound to get reactions from your audience

If you found this post useful save it for later and don’t forget to follow for more tips like this ❤️

28/09/2023

I've worked with a lot of Muslim-owned brands that have needed social media help. Here are just some of the industries they're in.

I've got to say though, my top favourites have got to be ones that are serving the ummah through their products/services.

If you're looking for a social media marketer to help you take the tedious task of keeping up with social media out of your hands then be sure to get in touch.

It's always nice to have one more thing off your plate so that you can spend that time on things that you feel truly matter to you.

DM me and I can send you more deets

26/09/2023

Genuinely can't believe I'm 23 today. I've come a long way.

In 23 years of living, I've encountered hurdles, setbacks, and moments of doubt. But I've also found strength, resilience, and valuable wisdom along the way.

Remember, with every challenge comes an opportunity for growth. 🌱💪

But gosh idk why I feel old, deep down I still feel (and act) like a kid.
Also, this birthday just feels so different now that I have a baby. I'm an actual mum, how crazy is that!
I hope, in the future, he feels proud seeing how far I have come and how I have never given up to prove to him that he achieve whatever he sets his mind to.

What has been something valuable you have learnt growing up? Comment below.

23/07/2023

Consistency is great, but not when it looks like this… 👉

So you’re consistent, great. But you’re wondering why your audience is still not buying from you.

It’s because you’re confusing them with too many things and they don’t see you as the expert for their specific problem.

It’s actually called ‘overchoice’. Giving your consumer too many choices which overwhelms them and they end up not choosing any.

Choose something you want to be known for and post surrounding that.

That’s why it’s good to have a ‘niche’ because if you appeal to everyone you’ll appeal to no-one.

So next time you’re creating content. Think about what you want to be known for and now what appeals to everyone.

Resonate with this post? Save and follow for more 🙌

21/07/2023

I regret doing this… 😞

Trying to be perfect.

I am never be happy with my work and will keep ‘perfecting’ it ultimately wasting my time. At the end of the day you guys won’t even notice everything I was nitpicking at. It’s usually me faulting my design and thinking it looks ugly.

Yesterday I sat down and was like to myself, I don’t care if I like the final outcome but I’m batch creating as much content as I can.

Let me tell you now it was hard. I was still tweaking the design and changing the colours.

I decided to create one template with my branding and whenever I was creating a new piece of content to just change the elements here and there. This really helped because I could just focus on the copy not the design.

You will never attain perfectionism because it doesn’t exist but you will improve and that’s all that matters.

It’s time to get rid of the insecurity on wether a post will do well and focus on if it impacts others.

Comment if you’ve struggled with the same and what you do to help 💬

06/07/2023

A quick PSA on how to use for your business 🙌

Threads is an app dedicated to having public conversations and sharing text updates.

You can carry over your Instagram profile over to Threads and follow everyone you’re following on here automatically.

The character count is 500 words and you can also include links, photos and videos up to 5 minutes long.

You can easily share your thread onto your story or on your feed like I have here.

[Save this post if you found it useful]

28/06/2023

Eid Mubarak to every one of you ❤️

O Allah, on this day, we turn to You with hearts full of gratitude and humility. We thank You for the countless blessings in our lives and for the opportunity to celebrate this sacred occasion. Grant us the strength and courage to embody the spirit of sacrifice and selflessness displayed by Prophet Ibrahim (AS). Help us deepen our faith and increase our devotion to You. Bless our families, our friends, and all humanity with peace, love, and unity. Accept our prayers, forgive our shortcomings, and guide us on the path of righteousness.

Ameen 🤲

02/05/2023

Are you in any of these situations?

After working with over 15 clients the common reason they come to me is because they don’t have the time and energy to keep up with the social media algorithms but really want to grow their business and build brand awareness because they believe their brand has potential.

Don’t let your lack of time or expertise hold you back from taking advantage of the amazing capabilities that social media marketing has to offer.

Send me a DM to see how we can help you step into the CEO you’ve always wanted to be whilst you have your social media taken care of.

24/04/2023

Exciting news: I’m going to be a speaker at Women About Their Business: Muslim Women in Leadership summit!
It’s happening online on April 29th & 30th.

Join me and other inspirational Muslim women in leadership from across the globe for two virtual days of talks, workshops and insightful conversations around what it takes to be a Muslim woman in leadership in 2023.

I'll be speaking on a panel that will cover Gen Z: Cracking into Leadership, Trends & Predictions for the Future of Business alongside Claudia Tinnin of TheMarketingMuslim, Hanya of JobHijabFrance, Ayesha Nuzhat of Ayesha's Juzz and Saarah Anwar of Hayaah Security... and I couldn't be more excited!!

My panel is scheduled for April 29th at 5:50pm BST. Want to see me there? Sign up for FREE via the link in my bio inshaAllah.

You won’t want to miss any of the sessions. The incredible line-up of entrepreneurs, senior-level professionals and community leaders will cover all your must-know topics from confidence and self development, to culture, creating initiatives and leading through communication.

You’ll be able to connect with speakers and fellow attendees via live chat during both days. When you register, there’s also an option to join the private VIP networking session happening on day one.

Go on, register now for two days of live events, including keynotes, workshops, panels and Q&As.

See you there!

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Videos

Asked my husband to help me make content and this is the reality of what happened 👀 So my husband knows nothing about content creation or social media marketing in general but I really needed the help. He’s more of a manual labour kind of guy. So when I asked him to help me film content I thought it’d be a quick shoot the video and let’s go home kind of day. The result was far from it. Who wants to see the final content and how well he did? Comment for a part 2 💬 #muslimentrepreneur #muslimowned #businessownerlife #socialmediamanager #contentcreator

If you want a social media manager that is actually going to get you tangible results and not just 'your reach has grown by X amount' then expect to pay at least £20 an hour as this job is not easy by any means. Social media is a 24/7 type of thing. It's constantly running and so does our minds to keep up with it. Content editing alone is a very sought after skill and not everyone can do it the way that provides results on social media. So if you're looking to hire a social media manager, just know it won't be cheap but it will definitely pay off in many ways 💸 . . . . #muslimentrepreneur #muslimowned #socialmediamanager #entrepreneurmindset #socialmediamanageruk

Boost your online presence with a bespoke social media marketing package for you. Just some of the benefits of social media management include: - Increased engagement and connection with your audience - Consistent posting instead of frequent absent periods - Time saved that would've been spent scrolling endlessly on social media Let me handle it all so you can enjoy the more fulfilling aspects of your business. . . . #socialmediaexperts #growthmarketing #socialmediamarketingagency #socialmediaagency #socialmediamarketer #socialmediastrategy

Are you a business owner who struggles to find trending sounds without music? 🚫🎶 This videos is for you 🙌 Under 10k uses and is currently on the rise 📈 Save this video and use this sound in your next reel. And follow for more like this 👍 (Beautiful abaya from @westveil in Manchester 📍) #trendingsound #halalbeats #nasheed #trendalert #muslimbusiness #muslimentrepreneur #muslimownedbusiness

Posting content isn’t the only way to reach new people, optimising your social media to act as a search engine also does an amazing job. I have literally had leads DM me and when I ask them where they came across me from they mention they just searched on Instagram and I came up 🙌 So if there’s one thing you go away from this video and do is optimise your bio ‼️ #seooptimization #muslimbusiness #muslimbusinessowner #muslimentrepreneur #muslimsocialmediamanager #socialmediamarketingagency #manchestermarketing #manchesterbusiness

🌟 CALLING ALL MUSLIM WOMEN WITH PRODUCT-BASED BUSINESSES 🌟 Ready to skyrocket your business on TikTok Shop? There have been way too many success stories to be contemplating wether it’s a good decision as you’ve got nothing to lose. And, if you’re not comfortable infront of the camera that is okay. But you know who does host lives and is good at it? Me! Don’t miss this exclusive opportunity to maximise your profits whilst making a positive impact within our community. 💪🌸 DM me now as I’m only taking on 2 new clients! 🚀 #tiktokshop #tiktokstrategy #muslimbusiness #muslimentrepreneur

Comment if you feel like there’s so much noise in the social media space right now 💬 I feel like everyone is constantly telling you what you should and shouldn’t be posting on social media but nobody knows your exact situation. If you’re a mum you won’t have the time to post 5 times a week, look for trending sounds, edit videos perfectly etc. If you’re not good with social media it’s all good posting 5x a week but if you don’t know what your insights mean you won’t have any idea if your effort has been worth it. You can run your social media in your own terms and still have a successful business. You just need to focus on the things you enjoy and delegate those you don’t. Remember, social media is to aid your marketing strategy, not to completely take it over. Double tap if you agree 👍 #socialmediaaddict #businessmotivationquotes

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