Upside Down Talent

Home
Upside Down Talent

We’re Upside Down Talent. We’re a results-driven and relationship focussed boutique Talent Management agency with a difference. We’re small, but mighty.

A B O U T

Who are we? Having spent over a decade working in the digital marketing sphere, we strive to provide the very best in talent management – a full 360 service both for the creators that we proudly represent and the clients we always go above and beyond for. Nice… but why Upside Down? We look at digital marketing and influencer partnerships a little differently. We want our collaborations

to be just that – collaborative. We work with our clients in a communicative and thought-driven format, offering relatable, informative and purpose-led content leading to tangible results. O U R T A L E N T

We represent a select and carefully curated roster of content creators within the fashion, beauty, lifestyle and travel industries. Through a mix of organic and partnered content, our talent take the utmost pride in the content they create. Our Talent are aware, focussed, experts, advocates, proud, free-spirited and know how to create authentic content. They’re the best at what they do, and we couldn’t be prouder to represent them. W O R K W I T H U S

Whether you have a campaign already in mind or have an idea that you need to develop in order to deliver your ideal results, we’d love to hear from you. For us, communication will always come first. No brand, budget, idea or concept is too big or too small. We love working together with our clients, whether it be the initial creative ideation of a campaign, to ensuring timely and high-quality delivery/key messaging or post campaign analysis. If you’re looking for a beautiful campaign delivered with tangible, data-driven results, try doing things a little Upside Down and get in touch, we’d love to hear from you!

13/10/2022

🧡 x for the 🧡

14/09/2022

✨Media Kit Magic✨

Hands down one of the most underrated go-to documents that every content creator needs!!

A media kit is a document (usually a one or two pager) that sums up you and your brand. It should showcase some of your work such as previous collaborations or partnerships, your up to date audience insights, your social stats and of course your contact information.

Make yours unforgettable with stand-out branding and design that aligns with your aesthetic and industry you specialise in!

Don’t be shy to update it every couple of months too with newer partnerships and more recent demographics. It’s a great way to open a conversation with potential clients!!

01/09/2022

Alexa, play Stormzy - Birthday Girl🎈

It’s been an amazing year and we’re so grateful to work with some of our favourite brands every day. Not to mention the absolute very best talent that we manage - we love you Upside Down Dolls🫶🏾

Here’s to all the hard work and effort put in and to making our next year even bigger 🥳

01/09/2022

26/08/2022

✨Upside Down Doll✨

We're so excited to welcome the beautiful Louisa Grace () to our roster of Upside Down Dolls🥳

Louisa is in no uncertain terms, a force to be reckoned with. Not only has she built an extremely engaged following by showcasing a mix of stylish, simple and quintessentially British countryside wearables, but also candidly and honestly takes her followers with her on her beauty and skincare journey. Did we also mention she does this whilst tackling her new build home and interiors adventure (), all the while running her online lifestyle and homewares store (.living) with her sister! Phew😅

Having previously partnered with the likes of Karen Millen, Coast, Estrid and Needle & Thread, Louisa offers a classic mix of fashion, beauty, skincare and lifestyle content, with a sprinkling of her four legged friends, because, why not!?🐾

Fun fact; Louisa loves to spend her downtime indulging in one of her favourite hobbies, painting 🖼 She’s more than a little talented in this area and often sells her one of a kind acrylic pieces via her Etsy store 🎨

➡️ swipe to find out a little more about our girl 🤍

Welcome to the family, Louisa! We're so excited to work with you!!!✨🥰

12/05/2022

Do you know your audience as well as you know your brand? Do your goals align with the messaging you're putting out there?

Read on to find out more...

01/05/2022

📰on the upside📰
april edition

Why you NEED to ditch your Prada Baguette for the KFC Wrapuette. Why are Boots ditching ‘feminine hygiene’? And find out how Nivea Men’s have teamed up with Liverpool FC to tackle the stigma behind mens mental health.

We’ve got you well and truly covered as always, so grab a drink and get comfy as you read through our top stories from the worlds of food 🤤advertising 🤓, social media 📱 and more!

Let us know what you think of this months stories 😌⬇️

28/04/2022

You'd be mad not to follow - she posts the most beautiful travel content!! Wonder where her next adventure will be!? ✈️☀️🍹 ⠀
⠀

26/04/2022

If you really want to grow your online presence, then you need to understand your insights! 💡💡

Think of them a little bit like a marketing funnel, start and the top and work your way down to the good bits!

You can have thousands and thousands of impressions, but you want those people who have stumbled across your posts to interact with them, visit your profile and follow you to find out more about you and your business.

Stop them from just scrolling on past and get them interacting with you!! 💃

What do you think is the most important insight for you business? Let us know in the comments! 👇

23/04/2022

If you can't remember it, it didn't happen, right?! 😳🙈🤣

19/04/2022

MYTH ❌

This is not necessarily true. Certain products require niche communities and strong expertise in a particular field (e.g. vegan food), so a smaller influencer with a more niche following would be best.

Brands should focus on relevant matches that deliver creative and consistent content. This will better enable them to influence their audiences, rather than just opting for the influencer with the highest follower count!

17/04/2022

🐰 Happy Easter Sunday 🐰

Sending bunny kisses and Easter wishes to all of our wonderful followers today! We hope you all have a fantastic Easter full of laughter and one too many chocolate eggs 😏

14/04/2022

Did you know that Instagram has shared what the reels algorithm prioritises and what it doesn't? 🤔 Here's a quick breakdown of the reels that don't do so well and won't land you on the explore pages:

❌ Watermarks:
Any reel that has a watermark on it (think TikTok logo) will not be shown on the explore pages.

❌ Low Resolution Reels:
Reels recorded with a low quality camera or poor resolution won't get you noticed.

❌ Borders:
Instagram doesn't like borders around your reels. Try and use the full vertical screen.

❌ Cut Off Text:
Try to keep the text in the centre if you can and keep it to a minimum.

❌ Bad Lighting:
This makes your reel hard to watch and Instagram won't reward you for it.

Did you know these mistakes already? Or are you going to change your reel tactics from now on? Let us know in the comments! ⬇️

11/04/2022

On this day, a queen was born! 👸

Happy Birthday to our gorgeous girl 💕🎂 We hope you have a birthday as lovely as you and all of your wishes come true ✨

10/04/2022

🧡 x 🧡

08/04/2022

In a world full of salsa and dips, Queens accept nothing less than guac and chips 💁‍♀️👑

05/04/2022

It's extremely difficult for brands to build the same level of trust that influencers possess with their audience, but thanks to influencer marketing this has become much easier! 👏

Many brands have learnt that by using influencers to speak on their behalf, they're able to reach a wider age range, particularly the younger generation who seem to be trusting celebrity endorsements less and looking more towards their favourite influencers for inspiration.

This is an important statistic for brands to take note of, proving that influencer marketing isn't going anywhere, it's just going to get bigger and better! 🚀

31/03/2022

📰on the upside📰
march edition

Why are Skittles holding an apology press conference? Why are we SO excited about the newly released emojis?? And why are TikTok coming for YouTube?

We’ve got you well and truly covered as always, so grab a drink and get comfy as you read through our top stories from the worlds of food 🤤advertising 🤓, social media 📱 and more!

Let us know what you think of this months stories 😌⬇️

29/03/2022

Us? Nosey? Never 😆

27/03/2022

💕 Happy Mother's Day 💕

Today we'll be celebrating our love for all of the amazing mum's out there! Particularly those mum's who are fleeing war, fighting for their future and protecting their loved ones.

No mum should ever have to be put in a position where she has to protect her children from such danger, and today, as ever, we'll be sending you all of our love and strength ❤️

24/03/2022

If you're looking to grow your social media following you need to increase your engagement, but that's not always as easy as it sounds!

Sharing content that educates, intrigues & inspires your target audience is key to your growth. Remember, it's about quality, not quantity. You got this 💪

21/03/2022

We need more women like in the world 💕

Another very important reminder from that no act of kindness, no matter how small, is ever wasted 🥰

18/03/2022

Influencer marketing is now bigger and better than ever before, that’s why so many companies are jumping on the influencer marketing bandwagon! 💪

Brands now need to include influencer marketing within their social strategy in order to target their ideal audience. So, if you’re a business owner consider upping your company’s budget for influencer marketing!

After all, it's the fastest way to grow 🚀

17/03/2022

🧡 x 🧡

16/03/2022

Engagement goes much deeper than just looking at your follower count and hoping it goes up! 😳

In simple terms, any time somebody takes an action in response to one of your posts, that's engagement. The more engagement you get, the better! ✅

Next time you hit post try following these simple tips to help increase your engagement and watch your results grow over time! Trust us, you're going to want to save this one for later👇

13/03/2022

New week, new... me? 😅

08/03/2022

✨ International Women's Day ✨

Imagine a gender equal world. A world free of bias, stereotypes and discrimination. A world that's diverse, equitable, and inclusive. A world where difference is valued and celebrated. Together we can forge women's equality.

Swipe to find out more about the history of this incredible movement ➡️
Collectively we can all 💪

04/03/2022

📰on the upside📰 ⠀
feb edition
⠀
Your fave snacks delivered? Science, explained by Lego?? A pocket for your sausage roll???

We’ve got you well and truly covered this month, so grab a drink and get comfy as you read through our top stories including food 🤤, fashion 👗, awards 🏆 and more! ⠀
⠀
Let us know what you think of these stories below 😌⬇️
⠀

04/03/2022

🧡 x 🧡 ⠀
⠀

01/03/2022

🥞✨Happy Pancake Day! ✨🥞

Can we please make pancake day a more regular thing? Asking for a friend 😏

Address

Website

http://www.upsidedowntalent.co.uk/

Alerts

Be the first to know and let us send you an email when Upside Down Talent posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Videos

🧡 @niathelight x @bumbleandbumbleuk 🧡 #hairgoals #instabeauty #beautyandwellness #influenceruk #marketingagency #marketingmanagement #beauty #hair #influencerlife #talentagency #curlyhair #talentmanagement

Live every day like Elle Woods after Warner said she wasn't smart enough for law school...except on Saturday's! On Saturday's we chill, right? 😏💁‍♀️

Shortcuts

Address
Alerts
Contact The Business
Videos
Claim ownership or report listing
Want your business to be the top-listed Media Company?

Country:

City:

13/10/2022

14/09/2022

01/09/2022

01/09/2022

26/08/2022

12/05/2022

01/05/2022

28/04/2022

26/04/2022

23/04/2022

19/04/2022

17/04/2022

14/04/2022

11/04/2022

10/04/2022

08/04/2022

05/04/2022

31/03/2022

29/03/2022

27/03/2022

24/03/2022

21/03/2022

18/03/2022

17/03/2022

16/03/2022

13/03/2022

08/03/2022

04/03/2022

04/03/2022

01/03/2022

Address

Website

Alerts

Videos

Shortcuts

Share