The Whisky Dispatch (2024)

22/01/2024

** Diageo steps closer to its 2030 ESG targets with investment into the glass industry decarbonisation in North America and India**

Diageo, the multinational whisky and spirit distributor, has announced the provision of seed funding for the not-for-profit research and technology organisation Glass Futures Limited, enabling them to expand their activities into North America and India. Glass Futures Limited is currently investigating the best method to decarbonise the glass industry, and this new funding will allow the company to explore new ways to further reduce glass carbon emissions in both markets.

Andy Griffiths, Head of Sustainable Procurement at Diageo, said: “We’re looking forward to expanding our partnership with Glass Futures into North America and India to explore lower-carbon glass production. This is key for the success of Diageo’s and the wider glass industry’s decarbonisation efforts. Partnering on innovative approaches is vital to making a net-zero world a reality, and we are hopeful that this collaboration will bring great results in other markets going forward.”

Glass is a recyclable product, but the carbon footprint it makes in production is a challenge across a range of industries. This new investment will not only enable Glass Futures Limited to expand its operations and impact but also help Diageo reach its goal of reducing Scope 3 carbon emissions by 50% (against its 2020 baseline) by 2030. As two of Diageo’s largest markets, North America and India offer the company a chance to significantly impact its carbon emission goals.

This isn’t the first time that Glass Futures Limited has partnered with Diageo. In 2021, Glass Futures, Diageo, and Encirc trialled the use of waste-based biofuel-powered furnaces for Diageo’s Black & White Scotch whisky brand in the UK, reducing their carbon footprint by 90%.

Hallam Wheatley, Collaboration Lead at Glass Futures, said: “Diageo’s support from the very beginning has engendered many successes to date and manifested in Diageo becoming the first brand partner to sign onto our new level of Strategic membership.

“The need to accelerate international decarbonisation and a circular economy across the entire packaging supply chain has resulted in Diageo’s investment over the next two years for further outreach into North America and India. Glass Futures’ in-house expertise, cross-sector working, and unique networks across the glass supply chain are key to increasing glass circularity for the global industry.”

Read the full news article: https://thewhiskydispatch.co.uk/news/whisky-sustainability-news/diageo-2030-esg-targets/

22/01/2024

***The Scotch whisky brand Johnnie Walker has announced its latest collaboration with one of the world’s most influential visual artists, Asian-American artist James Jean.***

The design celebrates the Lunar New Year that takes place on the 10th of February and features a vivid and dynamic interpretation of 2024’s zodiac animal, the Wood Dragon.

James, who lives in Los Angeles, said: “The Year of the Dragon is rich in symbolism and tradition in Asia. Many consider the dragon the most powerful animal in the Chinese Zodiac, and the Wood Dragon felt remarkably close to me because of the natural elements prevalent in my own work. Evolved from traditional depictions of Chinese dragons, my dragon is composed of flowers and organic elements, from which emerge tendrils and arcing lines, evoking the idea of roots and connection. With Johnnie Walker Blue Label Lunar New Year, we wanted to create a dragon that felt different, new, and innovative - respect for the past but also looking into the future with optimism; in the same way that Johnnie Walker stands for progress through that incredible 'Keep Walking' spirit.”

James, who was born in Taipei and raised in New Jersey and attended the School of Visual Arts in New York, is renowned for his multifaceted designs of contemporary subjects. Fusing traditional Chinese scroll paintings, Japanese woodblock prints, and Renaissance portraiture with his contemporary style, James sought inspiration from the layered flavors that Master Blender Emma Walker and her team bring to Johnnie Walker Blue Label.

James further added: “There are hidden elements in the picture as well – layers to be discovered, just like the layers in this incredible whisky. I included chrysanthemums, from which flow liquid gold - inspired by Johnnie Walker whiskies - and hummingbirds sipping on the precious nectar. I want the viewer to peel back the layers and discover more about the image. I want my work to function from far away but reveal more details the more closely you explore the imagery.”

Johnnie Walker Global Marketing and Innovation Director, Joao Matos, adds: “James Jean's remarkable interpretation of the Wood Dragon for Johnnie Walker Blue Label Lunar New Year captures the essence of tradition and innovation. Just as Johnnie Walker embodies progress with our 'Keep Walking' spirit, James has beautifully blended respect for the past with an optimistic look towards the future. His dragon, crafted from flowers and organic elements, is a symbol of the power of creativity and connection. We're thrilled to celebrate the Year of the Dragon with this exquisite, limited edition design."

Read the full news article: https://thewhiskydispatch.co.uk/news/latest-global-whisky-releases/johnnie-walker-welcomes-lunar-new-year-with-a-new-design-from-one-of-the-worlds-most-influential-visual-artists-james-jean/

21/01/2024

***Tennessee Distillers, Sugarlands, release 120-proof unaged corn whiskey with stars of the hit TV show Moonshiners.***

On the 26th and 27th of January 2024, Mark Ramsey and Eric "Digger" Manes, stars of the hit television show Moonshiners, will be at the Sugarlands Gatlinburg distillery in Tennessee to launch their ‘Mark and Digger's Mountain Legacy Corn Whiskey’ in collaboration with the Sugarlands Distillery Company.

The Mark and Digger's Mountain Legacy Corn Whiskey is a 120-proof, unaged whiskey created to celebrate the craft of homemade spirits, also known as moonshine, that once thrived in secret across the region of Appalachia.

"Our new Mountain Legacy Corn Whiskey is made with a recipe Digger and I have been perfecting for years," said Ramsey. "We had the privilege of learning the art of making whiskey from scores of old backwoods liquor producers, and we're excited to work with our friends at Sugarlands to bring this traditional corn whiskey to everyone."

"This is a tried and true backwoods liquor recipe," explained Manes. "No fancy frills, just good ol' fashioned authenticity in every jar."

Moonshine is a homemade corn whiskey, typically associated with the Appalachian Mountains and the states of Georgia, North Carolina, and Tennessee; however, moonshine also has roots in West Virginia and Kentucky. Because the government once taxed alcohol on the size of the still it was produced in, Moonshine was developed as a way to avoid taxes, as it only required a small still to make which could be hidden from officials—hence the name ‘Moonshine’ because it was made in secret at the dead of night.

To mark the release of ‘Mark and Digger's Mountain Legacy Corn Whiskey,' Mark and Digger will appear at Sugarlands' Gatlinburg distillery, located at 805 Parkway, from 2–5 p.m. on Friday, January 26, and Saturday, January 27. This latest release is the third collaboration between Sugarlands and Mark and Digger, following on from their Rye Apple Moonshine launched in 2015 and Mark & Digger's Hazelnut Rum in 2017.

Link to full article: https://thewhiskydispatch.co.uk/news/latest-global-whiskey-releases/tennessee-distillers-sugarlands-release-120-proof-unaged-corn-whiskey-with-stars-of-the-hit-tv-show-moonshiners/

16/01/2024

**Rampur Asava Indian Single Malt Whisky Receives “Best World Whisky” Award At The John Barleycorn Awards**

At the John Barleycorn Awards, a society famous for rewarding excellence in the spirits industry, Rampur Asava Indian Single Malt Whisky has been awarded Best World Whisky in the 2023 edition.

The Rampur Asava Indian Single Malt Whisky, owned by Radico Khaitan Limited (one of the oldest and largest producers of Indian-made foreign alcoholic beverages (IMFL) in India) has been set apart due to the brand’s innovative approach and unique aging process. Benefiting from the extreme climatic conditions of the Himalayas and enriched by the taste of the Indian summer, Rampur Asava takes on additional depth and dimension. The intense interaction of the malt with the barrel accelerates the maturation process, being almost four times faster than in Scotland.

Sanjeev Banga, President of International Business at Radico Khaitan Ltd and creator of the iconic Rampur range of whiskies commented: “Our position as possibly the only Indian company in the industry with products such as Rampur Indian Single Malt Whisky, Jaisalmer Indian Craft Gin and Sangam World Malt Whisky in the super-luxury segment, alongside international beverage companies, It’s a demonstration of their quality. The global availability of our products, as well as the admiration and recommendation of leading experts, including this latest achievement at the John Barleycorn Awards, is a testament to our continued commitment to product quality and consumer satisfaction.” He further added that Rampur Asava will soon be available to whisky connoisseurs in the Indian domestic market.

Highlighting the global relevance of Indian whisky, Kunal Madan, Vice President of International Business at Radico Khaitan, commented: “India accounts for a staggering 48% of the global whisky market. Although most of it stays on our territory, producers like us have been able to successfully showcase our exceptional Indian whiskies in countries such as the US and UK. In a market dominated by few Indian whiskies, Rampur has established itself as one of the most prestigious brands. This recognition reinforces the impact of our journey, based on quality and innovation, beyond national borders.”

Read Full Article: https://thewhiskydispatch.co.uk/news/whiskey-award-news/rampur-asava-indian-single-malt-whisky-receives-best-world-whisky-award-at-the-john-barleycorn-awards/

16/01/2024

**Middle West Spirits Completes Distillery Expansion Making It One Of The Largest Independent Distillers In North America**

Middle West Spirits has successfully completed the expansion of its distillery located on Courtland Avenue in the Short North District of Columbus, Ohio, making it one of the largest independent distilleries in North America. The property expansion has augmented the distillation capacity by tenfold, enabling the company to cater to the increasing demand for its products and further develop its in-house Custom Distilling Partnership Program.

Presently, Middle West Spirits manufactures fifteen branded products, including MIDDLE WEST Bourbon, Rye, and Wheat Whiskey, the super-premium Double Cask Whiskey Collection, OYO vodkas, Vim & Petal and Lux & Umbra gins. However, the company has now increased its operational capacity by establishing a state-of-the-art 75,000-square-foot distillery alongside grain processing and bottling facilities.

Middle West Spirits produces 15 of its own branded products

Furthermore, the brand operates a partnership program in collaboration with other companies such as Horse Soldier and Old Line Spirits to create distinctive products. The distillery’s expansion now allows it to offer new partners services such as grain sourcing and processing, state-of-the-art distillation, bottling and blending, barrel maturation, and storage of finished goods, including aged, barreled, and bulk whiskey for fulfillment. The strong partnerships already built with farmers ensures all partners, old and new, will have access to high-quality, non-GMO grains, coupled with the distillation facilities and expertise that uniquely position Middle West Spirits to support its partners in growth and innovation with fully customizable capabilities.

Ryan Lang, the Head Distiller and CEO, remarked, “Throughout the evolution of our own whiskey-making journey and expansion, we have collaborated with partners at every stage and size of the process, from testing to full-scale commercial production. With our expansion now complete, we look forward to sustaining these partnerships and aiding more fellow distillers across all aspects of whiskey-making, all while continuing to grow and innovate our own brands.”

The distillery expansion has also delivered economic advantages to the east side of Columbus, contributing to the reuse and enhancement of land and existing structures. The employee base has tripled, with further additions anticipated in 2024. Additionally, the management of over 25,000 acres of local grain farmland and the generation of additional revenue for the Bexley community have resulted in notable outcomes of the expansion.

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Full Article Link: https://thewhiskydispatch.co.uk/news/whiskey-business-news/middle-west-spirits-completes-distillery-expansion-making-it-one-of-the-largest-independent-distillers-in-north-america/

15/01/2024

*Technology-Led Whisky Discovery Platform, Bevvy, Closes $1.5-Million Investment*

The Scottish Islay-based whisky discovery platform, Bevvy, has closed a $1.5-million seed funding round, allowing the company to expand its operations into America and increase its current market share. Founded in 2021 by leading whisky expert Laurie Black, mathematician Atanas Tonchev, and medtech entrepreneur Lucas Heron, the technology-led platform gives users the ability to access a database of whiskies, primarily using scanning technology. By downloading the Bevvy app and using the camera on their mobile phone, a person can scan the label of any whisky bottle and uncover tasting notes alongside indicative valuations for their collection.

Finance Director Greg Gormley added, “In one of the most challenging fundraising environments I can recall, Bevvy’s successful raise underlines its dominant and growing position as a critical tool among whisky consumers and collectors. The interest and demand in whisky are growing at a pace not seen before. However, the market is fragmented and disjointed, with an absence of easy-to-access tools and information. There is a considerable hole in the market for a value-add, information-led app that allows a bottle of whisky to be fully understood, in terms of taste, history, and pricing. Bevvy is addressing this need and is finding its audience is both engaged and growing at a phenomenal pace.”

Since its launch in 2021, the company has built 120,000 regular active users and a database of whiskies that includes 150,000 images, the retail and auction pricing of those whiskies, and the software furthermore monitors market sentiment to arrive at a dynamic, live valuation. Recently, the company has begun to grow its presence in the US, and its database work to expand its catalogue of Bourbon bottles is well underway.

The new investment comes principally from Scotland-based angel investors and existing shareholders. However, part of its investment came from a Denver (US) based family office, and it was predicated that the software would be live and active in the US market by the middle of 2024. Laurie Black added, “This is an extraordinarily exciting time for us; we see thousands of bottle scans each and every week. We are gaining a fascinating insight into user taste preferences, price trends, and industry strengths and weaknesses. Bevvy finds itself at the heart of a major shift in how consumers and collectors engage with this multi-billion-dollar market. 2024 is going to be a year of spectacular development and innovation.”

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Source: https://www.prnewswire.com/news-releases/whisky-app-bevvy-closes-1-5-million-seed-round-302031551.html

15/01/2024

** Diageo Releases Its First Consumer Trends Report From Its Data And Insights Tool —The ‘Foresight System’**

Diageo, the maker of Smirnoff, Gordon’s, and Guinness, has released its first global consumer trends report, built using its in-house supervised learning and AI modeling tool called the ‘Foresight System.’

The ‘Foresight System’ is a powerful piece of software that monitors and tracks global conversations from a wide range of web sources and social media platforms. This data provides insight into how consumer trends are developing across the world. Essentially, the tool is a highly sophisticated listening service that uses supervised learning and AI modeling to collect and combine data from multiple sources, group the data into trends and sub-trends, and produce real-time reports.

The tool has been developed by Diageo and its data and insight partners and includes the monitoring of conversations in English, Chinese Mandarin, and Spanish across social media, YouTube, television, online forums, and digital media.

Alberto Romano, Foresight System Lead, commented: “Combining cutting-edge data from the Foresight System and penetrating foresight from our consumer insight experts, we’re not just tracking conversations; we’re decoding the evolving nature of social interactions. The Diageo Foresight System isn’t a passive observer; it’s an active influencer, shaping our day-to-day activities and strategic decisions.”

Diageo’s first consumer trends report, “Distilled,” has been compiled using both the Foresight System and their in-house expertise. The report provides essential reading for brands, regardless of region or industry, wanting to understand current consumer attitudes and how to navigate their future.

The report has uncovered five global trends that are shaping consumer behaviour. These are:

Neo-Hedonism: consumers are re-evaluating how they spend their money, searching for innovative ways to experience pleasure in their everyday lives. This is one of the newer trends but on the rise (+39%), with consumers searching for meaningful & unique experiences over wealthy gifts.

Betterment Brands: consumers’ conversations show them to be increasingly eco-conscious, becoming more aware of the environmental & social impact of their choices. Although not a new phenomenon its importance cannot be downplayed, with consumers increasingly (+44%) seeking ways to align their purchasing decisions with their values.

Conscious Wellbeing: there has been a transformation in how consumers define health and happiness, with consumers having a more holistic view of wellbeing. The report found over 2.7M discussions globally of self-love (+40%).

Expanding Reality: technologies like AI, VR, and AR are revolutionising how consumers perceive and interact with reality.

Conversations around the technologies has risen 94% including a 134% rise in discussions of AI-enabled relationships – the fastest growing micro-trend identified in the report.1

Collective Belonging: consumers are increasingly seeking real and virtual spaces that embrace unity, acceptance, and allow them to engage with like-minded individuals. The report uncovered 28.7M mentions of the topic globally (+41%) making it our most discussed trend, including a 42% increase in conversations around championing inclusive cultures.

Mark Sandys, Chief Innovation Officer at Diageo, commented: “To be entrepreneurial in mindset and action, brands mustn’t be afraid to look beyond their own walls. The trends showcased in ‘Distilled’ underline the need for brands to embrace change, reimagine strategies, and stay agile in responding to evolving consumer needs, presenting itself as an essential tool for brands planning future innovation”

The full report can be accessed here:https://adigitalforesightreport.diageo.com/downloads/Diageo-consumer-trends-report.pdf

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Sources: https://www.diageo.com/en/news-and-media/press-releases/2023/diageo-launches-inaugural-global-consumer-trends-report-distilled

14/01/2024

**RD1 Spirits Set To Expand Its Operations With A $5-Million Brand Destination**

RD1 Spirits has released plans to build a £4.8-million distillery at The Commons, a Lexington-based entertainment district in Kentucky.

RD1 Distillery at The Commons will be open in August 2024 and create 11 jobs within the community. The brand destination will function as a fully working distillery that tourists can visit and explore, as well as producing one barrel of bourbon per week for research and development purposes. The building will be more than double the size of its current tourist destination, the ‘Tasting Room & Gift Shop’ located on Manchester Road, Lexington, and be set over 10,215 square feet of space.

“RD1 is expanding the boundaries of Lexington’s Distillery District and strengthening the appeal of what the great city of Lexington has to offer,” said Mark Stoops, RD1 shareholder and advisor, and Lexington business leader. “As one of the newest brands added to the Kentucky Bourbon TrailⓇ, RD1 Distillery at The Commons will help boost hometown pride and contribute to the vibrant, winning atmosphere of our community.”

Visitors to the new distillery can expect to find outdoor seating split over two levels of the building, an interactive history-meets-innovation experience of Lexington’s bourbon milestones; a fermentation-to-distillation tour; four private tasting rooms; a glass-enclosed R&D lab for wood finishing of Kentucky Straight Bourbon and barrel thieving; a VIP speakeasy tasting room; a craft cocktail bar; a gift shop; and space for private events.

As well as an 800-gallon pot still, the distillery will include a 175-gallon pot still, a 750-gallon fermenter, and a 1,000-gallon mash cooker.

Bourbon industry veteran Don Hardwick of Louisville – also a shareholder in RD1 – is leading the distillery design of RD1 Distillery at The Commons. “We want RD1 Distillery at The Commons to serve as a cornerstone of education, exploration, and entertainment in Lexington,” Tetterton added. “As a brand founded by Lexington entrepreneurs, we are motivated by the bourbon giants of our past and look to honor them with bourbon growth right here in our hometown.”

In December 2023, Kentucky Gov. Andy Beshear announced approval of $521,000 in incentives for RD1’s project from the Kentucky Tourism Development Finance Authority, upon recommendation by the Tourism, Arts, and Heritage Cabinet. “This exciting new investment will provide a great bourbon experience for visitors to the Fayette County area. As we continue to see growth in Kentucky’s signature bourbon industry, projects like this are also adding momentum to our tourism efforts,” said Gov. Beshear. “I want to congratulate RD1 Spirits’ leadership and look forward to the positive impact the project will have on the tourism industry and the local community.”

In July 2023, RD1 Spirits were added to the Kentucky Bourbon Trail, a road trip-style experience for bourbon lovers to visit established in 1999 by the Kentucky Distillers’ Association.

Link to full article: https://thewhiskydispatch.co.uk/news/whiskey-tourism-news/rd1-spirits-set-to-expand-its-operations-with-a-5-million-brand-destination/

Sources: BusinessWire and Kentucky Bourbon Trail

14/01/2024

**Battle For The Title Of ‘Most Expensive Whiskey In The World’ Continues As 30-Year-Old Irish Single Malt Sells For $2.8 Million**

The Craft Irish Whiskey Co. is currently celebrating the $2.8 million sale of their rarest triple-distilled single malt — The Emerald Isle — making it the world’s most expensive bottle of whiskey (that we know of) ever sold.

In November 2022, a bottle of The Macallan 1926 fetched $2.7 million at auction, a title that has now been usurped by The Emerald Isle. The bottle in question was bought by a well-known and prolific collector from America — Mike Daley. Daley’s collection consists of several thousand bottles of Irish, American, and Scotch whiskies.

Mike Daley commented: “Irish is the future of whiskey. I’m excited to be part of it, as a collector, but most importantly as a drinker.”

Jay Bradley, founder and CEO of The Craft Irish Whiskey Co., said: “A bottle of The Emerald Isle becoming the most expensive whiskey or whisky ever sold is a monumental achievement for my business, and an incredibly proud moment for me. I started The Craft Irish Whiskey Co. with the goal of making Irish whiskey the most coveted luxury spirit and restoring Ireland’s reputation for crafting the finest whiskeys in the world, this brings us several steps closer to achieving that, and we’re only six years into the journey. There’s a lot more to come from us, and I’m excited for our customers and competitors to see what we have in store.”

Irish whiskey has been experiencing steadfast growth in recent years, with forecasts estimating that the Irish whiskey market will grow from $4.26 billion in 2019 to $7.67 billion in 2027. Further to this, premium, super-premium, and high-end Irish whiskey has seen a 2,800% rise in price in the past two decades. Overall, the long-term outlook for the Irish whiskey market is positive and comes as a result of hard work from exceptional brands such as The Craft Irish Whiskey Co., who have been instrumental in creating a multi-billion-dollar industry for the Irish economy.

Commenting on the future of the luxury Irish whiskey market, expert and collector Mike Daley added: “The rebirth of Irish whiskey is relatively new, so I feel like I’m getting in on the ground floor. Luxury scotch, to me, is already a crowded type of market. But we’re only just starting to see luxury Irish make a name for itself. I guarantee you that in the years to come, it will get to where scotch is today.”

Article Link: https://thewhiskydispatch.co.uk/news/whiskey-market-news/irish-whiskey-market-size-to-reach-7-67-billion-by-2027/
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Sources: https://lnkd.in/eDD5cGK2

09/01/2024

Johnnie Walker Blended Scotch Whisky has been announced as the Official Spirits Partner for 2024’s Emmy Award season.

The event which is organised by the Television Academy will be hosted in Los Angeles this 6th to 7th January and will see the most prestigious names in show-business rubbing shoulders as they gather to celebrate another year of cinematic creativity.

Throughout two nights, the brightest stars of the past year’s films will be honoured for their contribution to the world of cinema with nominations across a variety of categories. One winner will ultimately claim the award as the winner of their category.

Johnnie Walker’s role as a partner will include providing a selection of four exquisite cocktails to Emmy attendees. Each of these decadent cocktails has been created by award-winning mixologist, Charles Joly and is infused with Johnnie Walker Blue Label Whisky.

Read the full article: https://thewhiskydispatch.co.uk/2024/01/03/this-whisky-is-an-emmy-television-awards-partner/

13/11/2023

----> ABERFELDY® mark their 125th anniversary with a 25-year-old single malt and one-of-a-kind complimentary line of jewellery.

[The limited edition Scotch is available worldwide as a collector's pack for £549.99, starting this November.]

The Scotch whisky producer, Dewar's Aberfeldy Distillery, has released a limited edition single malt to mark the distillery's 125th anniversary. The Aberfeldy 25-Year-Old is the result of two decades spent in refill hogsheads and butts, and a final year spent in first-fill Oloroso sherry casks under the care of five-time International Whisky Competition 'Master Blender of the Year' and Aberfeldy Malt Master, Stephanie Macleod. The celebratory expression boasts a nose of luxurious Highland honey, ripe peaches, and wild strawberries; whilst on the palate, the whisky offers delicate fruits on a bed of malt and cereal with a hint of vanilla and coffee.

The Aberfeldy limited release marks a significant milestone in the distillery's history. Since 1898, Aberfeldy has been producing high-quality single-malt from its distillery based in the heart of Scotland. The distillery was founded by John Alexander Dewar, a pioneer in the world of Scotch whisky, and has since grown extensively. In 1998, the distillery, as part of a larger buyout, was purchased for US$1.94 billion by Bacardi-Martini.

Malt Master, Stephanie Macleod, commented:

"The walls of our charming distillery are steeped in history and heritage, standing testament to a tradition of whisky making stretching back over generations. Together with the distillery team led by Distillery Manager, John MacKenzie, and the team of talented blenders, we have the honour of balancing past, present, and future in every bottle of ABERFELDY to create the consistent premium quality and taste people enjoy around the world. ABERFELDY is truly at the heart of Scotland, and as soon as you arrive, it's easy to see why John Alexander Dewar chose this area to build his first and only distillery."

Alongside the limited release, the brand has also partnered with renowned jewellery maker Nigel O'Reilly to produce a one-of-a-kind line of gold jewellery that complements the spirit of the 25-year-old whisky. Nigel commented:

"When crafting my pieces, I find inspiration in the beautiful landscape of the Scottish Highlands and the brilliant character of naturally sourced precious stones gilded in gold - two elements ABERFELDY has in spades," said O'Reilly. "When designing the Highland Honeycomb Ring and Pitilie Burn Cufflinks, as well as selecting additional items from my line to fall under the ABERFELDY Collection, I utilized gold, citrine and intricate detailing to evoke the golden liquid and the beautiful place in which it's produced."

Aberfeldy’s celebratory 25-year-old whisky is available worldwide in a special edition collector's pack for £549.99, starting this November.

Limited Whisky Release Notes |

ABV: 46%

AGE: 25 Years

DISTILLED DATE: Unknown

CASK TYPE: Refill hogsheads and refill butts, then finished in a first-fill Oloroso sherry cask

WHISKY TYPE: Single Malt

NOSE: Highland honey, ripped peaches and wild strawberries

PALATE: Delicate fruits on a bed of malt cereal with a hint of vanilla and coffee

REGION: Highlands, Scotland

RETAIL PRICE ON RELEASE: Special edition collector's pack for $549.99

AVAILABLE TO BUY: Online:

https://www.aberfeldy.com/us/en/shop/
https://www.nigeloreilly.com/aberfeldy

For further information, visit:
https://www.aberfeldy.com/

Sources

https://www.prnewswire.com/news-releases/aberfeldy-celebrates-125-years-of-crafting-the-finest-scotch-whisky-with-release-of-a-25-year-old-expression-301983528.html

https://www.thespiritsbusiness.com/2018/02/dewars-a-brand-history/

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