Social For Brokers

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Social For Brokers Creating bespoke social media content for busy mortgage brokers.
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Be happy you have a fear of putting yourself out on social media ๐Ÿ˜ฐIt's reserved for people who want to set themselves ap...
12/07/2024

Be happy you have a fear of putting yourself out on social media ๐Ÿ˜ฐ

It's reserved for people who want to set themselves apart from other local mortgage advisers! ๐Ÿ‘Š

Oh hello, it's me, Hayley! ๐Ÿ‘‹  Since both Sophie and Chris are off this week, which is just rude in my opinion, I've deci...
11/07/2024

Oh hello, it's me, Hayley! ๐Ÿ‘‹ Since both Sophie and Chris are off this week, which is just rude in my opinion, I've decided to stand a protest and take over Chris' socials. Just joking, I'm not protesting, but I am taking over his socials ๐Ÿ˜œ

Since joining Social for Brokers, I've had to learn a fair bit about the world of Mortgages and Finance and have had the opportunity to work on some great socials, so I figured it was time to share a few with you!

From devising on topic content copy to crafting visually stunning posts, we've had a blast showcasing the incredible services and expertise that South Yorkshire Money offers.

๐Ÿ’ก Mortgage advisers have been loving our Canva tutorials! More coming soon to help you create better content. ๐Ÿ“บ We rocke...
10/07/2024

๐Ÿ’ก Mortgage advisers have been loving our Canva tutorials!

More coming soon to help you create better content. ๐Ÿ“บ

We rocked the Accord Mortgages Growth Series Webinar with our 5,4,3,2,1 Training.

Remember the exclusive recording is coming to our email list! ๐Ÿคฉ

Podcast Faves:
๐ŸŽ™๏ธ LinkedIn Branding with Katie Dennehy
๐ŸŽ™๏ธ Winning TikTok Content with Kylie Ann
๐ŸŽ™๏ธ Engaging Content with Family & Friends

Whatโ€™s Next?
We're enhancing our video editing skills!

Want in?

Reach out or book a call. ๐Ÿš€

If you're struggling for inspiration this episode is for you! ๐ŸคฉWe reveal how mortgage brokers can create captivating con...
09/07/2024

If you're struggling for inspiration this episode is for you! ๐Ÿคฉ

We reveal how mortgage brokers can create captivating content effortlessly

- Discover how Google Alerts can streamline your hunt for inspiring articles. ๐Ÿ“ฐโœจ
- Uncover the power of AnswerThePublic.com for understanding what your audience truly seeks. ๐Ÿค”๐Ÿ’ก
- Tap into Awareness Day calendars for post ideas that resonate with specific dates or events. ๐Ÿ“…๐ŸŽ‰
- Say goodbye to content creation headaches with these three amazing, free tools! ๐Ÿ†“๐Ÿ› ๏ธ

Master the art of social media engagement without breaking a sweat.

Take a listen on your favourite podcast the provider! ๐ŸŽง

Facebook Groups ๐Ÿ“ฒYou know you want to use them but don't have the time during the day to share into them one by one ๐Ÿ˜ฉWe'...
09/07/2024

Facebook Groups ๐Ÿ“ฒ

You know you want to use them but don't have the time during the day to share into them one by one ๐Ÿ˜ฉ

We've found a secret tool, that not many people know how to use, which can save you time and increase your reach! ๐Ÿ‘

Our tutorial video will show you:

๐Ÿ”€ How to save time by duplicating your best-performing posts
โฐ How you can schedule your posts at set times into groups
โ˜บ๏ธ How to do it all in one place to save you time

Tomorrow, hundreds of mortgage advisers up and down the UK will get the video, you can too by signing up here: https://buff.ly/3GZ29GY

๐ŸŒŸ Remember MySpace and MSN?๐ŸŽถ Hours spent on top friends, perfect profile songs, and late-night MSN chats. Ah, nostalgia!...
08/07/2024

๐ŸŒŸ Remember MySpace and MSN?

๐ŸŽถ Hours spent on top friends, perfect profile songs, and late-night MSN chats. Ah, nostalgia!

But they vanished overnight. Now, the big question: Is TikTok here to stay, or just a fad?

TikTok isnโ€™t just for dances anymore. ๐Ÿ•บ

It's a major hub for quick, snappy advice.

We believe TikTok is here to stay, and itโ€™s time to get on board. Reach new audiences and provide valuable content.

Getting Started on TikTok:
๐Ÿ“ฒ Browse TikTok to understand trends and platform culture.
Start Simple:

๐ŸŽฅ Create short videos answering mortgage FAQs.

Engage with the Community:
๐Ÿ‘ Like, comment, and share content.

Be Authentic and Consistent:
๐ŸŒŸ Show your personality and be yourself.

Post regularly to keep your audience engaged.

Download TikTok this week and start exploring! ๐Ÿš€

Most successful mortgage advisers on social media I know:โŒ Donโ€™t think about the โ€˜algorithmโ€™๐Ÿ˜ฌ Were worried about what pe...
05/07/2024

Most successful mortgage advisers on social media I know:

โŒ Donโ€™t think about the โ€˜algorithmโ€™
๐Ÿ˜ฌ Were worried about what people may think
๐Ÿคท๐Ÿป Didnโ€™t know what they were doing when they started

They are just regular people who had a fear of putting themselves out there: but they had a heavy bias towards taking action. ๐Ÿ‘Š

If you know how powerful social media is. ๐Ÿ”‹

And you have a mobile phone with a camera. ๐Ÿ“ฒ

You can do it, too.

Take one small step today.

๐Ÿค Start your own coffee loyalty scheme to generate local leads! โ˜•๏ธ๐Ÿ“ˆWe talk about how you should:- โ˜•๏ธ Select a coffee sho...
02/07/2024

๐Ÿค Start your own coffee loyalty scheme to generate local leads! โ˜•๏ธ๐Ÿ“ˆ

We talk about how you should:

- โ˜•๏ธ Select a coffee shop that reflects your values
- ๐Ÿ“‹ Craft and handing out unique loyalty cards
- ๐Ÿš€ Launch your collaboration via social media
- ๐ŸŒŸ Boost brand visibility and cultivate community ties

All for the price of a few cups of coffee!

It's a clever strategy to stay the talk of the town and unlock new marketing opportunities. ๐ŸŽ‰

Take a listen on your favourite podcast provider! ๐ŸŽง

Canva Tips & Getting More Instagram Messages ๐Ÿ“ฅThis is the content you enjoyed in June:1. How to make a ringing phone in ...
02/07/2024

Canva Tips & Getting More Instagram Messages ๐Ÿ“ฅ

This is the content you enjoyed in June:

1. How to make a ringing phone in Canva ๐Ÿ“ฒ
2. Engage more of your audience on Instagram ๐Ÿ’ฌ
3. How to dominate TikTok with Kylie-Ann ๐ŸŽต
4. How to build your personal brand on LinkedIn with Katie Dennehy ๐Ÿ‘Œ

Tomorrow, I'll show hundreds of mortgage advisers the content that you all found so useful

If you want to join us click the link in our bio ๐Ÿ”—

You're underestimating how many people donโ€™t understand mortgages. ๐Ÿคทโ€โ™‚๏ธ95% of people need help with the basics! ๐Ÿ˜ฃKeep it...
28/06/2024

You're underestimating how many people donโ€™t understand mortgages. ๐Ÿคทโ€โ™‚๏ธ

95% of people need help with the basics! ๐Ÿ˜ฃ

Keep it simple, answer the most basic questions on social media & youโ€™ll build an audience who trust you! ๐Ÿค

Weโ€™re getting ready for the highly anticipated Accord Mortgages Growth Series Webinar! ๐ŸŸ  ๐Ÿ‘จ๐Ÿปโ€๐Ÿ’ปWeโ€™ll be one of the expert ...
26/06/2024

Weโ€™re getting ready for the highly anticipated Accord Mortgages Growth Series Webinar! ๐ŸŸ  ๐Ÿ‘จ๐Ÿปโ€๐Ÿ’ป

Weโ€™ll be one of the expert speakers on the panel discussing how you can create a monthโ€™s worth of content that converts, in 60 minutes using our tried and tested:

โžก๏ธ โ€œ5, 4, 3, 2, 1 Hackโ€ โฌ…๏ธ

Weโ€™ll be alongside some other esteemed guests including Max Shepherd & Jon Pittham discussion the Economy and everything AI ๐Ÿค–

All arranged by Iain Cunningham & his amazing team at Accord

If you havenโ€™t already registered let me know, it starts at 10am today ๐Ÿคฉ

Is TikTok going to be the new MySpace? ๐Ÿ’พThey feel the same in lots of ways:1. You look for the perfect song (like you di...
26/06/2024

Is TikTok going to be the new MySpace? ๐Ÿ’พ

They feel the same in lots of ways:

1. You look for the perfect song (like you did for your profile) ๐ŸŽถ
2. When launched, it was something we'd never seen before ๐Ÿคฉ
3. It's all that everyone's talking about ๐Ÿ’ฌ

But does that mean it's going to disappear as fast as MySpace did? (We all miss Tom!๐Ÿ˜‚)

Or if it's here to stay what can you do to start using it? ๐Ÿคทโ€โ™‚๏ธ

Later today, we'll share our views with hundreds of mortgage advisers and share some Top TikTok Tips if you think it might be here to stay

If you want to join us, subscribe here: https://buff.ly/3OIyEhE

๐ŸŒŸ Kylie-Ann of KAG Financial spills the beans on growing her company & mastering social media content creation. ๐Ÿ’ผ๐Ÿ“ฑ๐Ÿ“Š Disc...
25/06/2024

๐ŸŒŸ Kylie-Ann of KAG Financial spills the beans on growing her company & mastering social media content creation. ๐Ÿ’ผ๐Ÿ“ฑ

๐Ÿ“Š Discover her secret sauce to effective delegation and team management for business success. ๐Ÿ‘ฅโœ…

๐ŸŽฅ From TikTok triumphs to Instagram insights - get the inside scoop on her go-to platforms and content strategies for mortgage advisors. ๐Ÿ“ˆ๐Ÿ‘

๐Ÿคณ Kylie-Annโ€™s DIY guide to engaging video content using just a phone, Canva, and real-life inspirations. Plus, why revisiting old hits could be your next big move! ๐Ÿ”„๐Ÿ”

Social media is hard, but relying on referrals is harder.One can bring a steady flow of leads, and the other can have pe...
21/06/2024

Social media is hard, but relying on referrals is harder.

One can bring a steady flow of leads, and the other can have peaks & troughs!

๐ŸŽ™๏ธNew Podcast Episode Alert! ๐ŸŒŸJoin us as Katie Dennehy unlocks the secrets to:๐Ÿš€ Amplifying your brand & leads on LinkedI...
18/06/2024

๐ŸŽ™๏ธNew Podcast Episode Alert! ๐ŸŒŸ

Join us as Katie Dennehy unlocks the secrets to:

๐Ÿš€ Amplifying your brand & leads on LinkedIn
๐ŸŽฏ Crafting posts that hit home
โค๏ธ The power of vulnerability online
๐Ÿ’ช Supporting women in insurance with

Check out the latest podcast on your favourite podcast provider

Feel like you never know what to post? ๐Ÿ˜ฉLike someone in your brain shouting "Thou Shall Not Pass!" ๐Ÿ˜‚Don't worry we've go...
18/06/2024

Feel like you never know what to post? ๐Ÿ˜ฉ

Like someone in your brain shouting "Thou Shall Not Pass!" ๐Ÿ˜‚

Don't worry we've got you. ๐Ÿ‘Š

Tomorrow we'll reveal 3 tools to hundreds of mortgage advisers that can:

1. Deliver content ideas straight to your inbox ๐Ÿ“ฅ
2. Give you an unlimited list of questions people want answers to ๐Ÿคฉ
3. Provide you with a list of topical awareness days ๐Ÿ“†

All of them help build trust and convert lurkers to leads! ๐Ÿ’ท

If you want to join us, subscribe here: https://buff.ly/3OIyEhE

The Ideal Mortgage Adviserโ€™s Day:๐Ÿ“‘ All requested documents are attached to one emailโฐ Clients arrive early for appointme...
14/06/2024

The Ideal Mortgage Adviserโ€™s Day:

๐Ÿ“‘ All requested documents are attached to one email
โฐ Clients arrive early for appointments
๐Ÿ“ž Lenders pick up within 10 minutes
๐Ÿ›œ The Wifi doesnโ€™t drop out

Can you think of any others to add to the list?

๐Ÿ“Š Ready to boost your social media game with the APES method? ๐Ÿต Hereโ€™s your playbook for engaging content!๐Ÿง  Answer: Show...
12/06/2024

๐Ÿ“Š Ready to boost your social media game with the APES method? ๐Ÿต Hereโ€™s your playbook for engaging content!

๐Ÿง  Answer: Show them youโ€™re the expert!

Got common client questions? ๐Ÿ“‹
โ€œHow much can I borrow on ยฃ40,000 a year?โ€
โ€œWhat if Iโ€™ve got bad credit?โ€
โ€œWhat happens when my end date comes around?โ€
Turn these FAQs into weekly posts to show youโ€™re listening and have all the answers. ๐Ÿคฉ

๐Ÿ† Proof: Showcase Your Success

Share glowing customer reviews! ๐ŸŒŸ
Use video testimonials or quote graphics from Canva.
Let your satisfied clients do the talking. ๐Ÿ—ฃ๏ธ
Trust us, these posts always get more engagement. โค๏ธ

๐ŸŽฌ Entertain: Behind-the-Scenes Fun

It doesnโ€™t have to be a TikTok dance! ๐Ÿ’ƒ
Show your daily grind with a twist of fun.
Share clips of your team in action or your hobbies outside the office. ๐Ÿคฉ
Make those human connections that make you relatable. ๐ŸŽฅ

๐Ÿงฉ Solve: Successful Case Studies

Ever turned a โ€˜noโ€™ into a โ€˜yesโ€™? โœ…
Share those stories to demonstrate your expertise.
Use face-to-camera videos or eye-catching Canva graphics.
Show how you navigate challenges to success. ๐Ÿ’ช

So, there you have it! Your content plan for the month.

Letโ€™s get your audience scrolling, liking, and chatting like theyโ€™re at the pub with their favourite mortgage expert! ๐Ÿป

๐Ÿ“Š We spill the beans on building meaningful client relationships via social media! From must-know tips to game-changing ...
11/06/2024

๐Ÿ“Š We spill the beans on building meaningful client relationships via social media! From must-know tips to game-changing strategies, here's what this episode of the Marketing Mortgages Podcast unpacks:

โœจ The magic behind engaging content - find out what grabs and keeps your audience's attention.

๐Ÿค Mastering the 80-20 rule - striking the perfect balance between business and personal posts.

๐Ÿ’ก Crafting proposals that don't just talk but persuade - learn how to make your offers irresistible.

๐Ÿ” Building trust and resonating with your audience - the key to turning followers into clients.

Ready to transform your social media game and make a real difference in the mortgage world?

Take a listen on your favourite podcast provider! ๐ŸŽง

There's something even better than Google Reviews! ๐ŸฅณThey'll enable you to:1. Engage more of your audience on social medi...
11/06/2024

There's something even better than Google Reviews! ๐Ÿฅณ

They'll enable you to:

1. Engage more of your audience on social media ๐Ÿ’ฌ
2. Help your audience trust you even more ๐Ÿค
3. All without having any design skills ๐Ÿ˜…
4. And you won't have to keep chasing your client for them ๐Ÿ˜Œ

Tomorrow, I'll show hundreds of mortgage advisers how to tap into an unlimited resource of these type of reviews.

If you want to join us, subscribe here: https://buff.ly/3OIyEhE

The most common reward for a big social media audience? ๐Ÿ“Š- A lot more generic followers - A lot more negative comments- ...
07/06/2024

The most common reward for a big social media audience? ๐Ÿ“Š

- A lot more generic followers
- A lot more negative comments
- A bit more exposure

Why build an audience containing the wrong type of clients? ๐Ÿคทโ€โ™‚๏ธ

Focus on building an audience of your ideal clients ๐Ÿคฉ

โžก๏ธ Our Top Tips when it comes to video content for Mortgage Advisers โฌ…๏ธSimplify complex mortgage concepts like โ€˜What doe...
05/06/2024

โžก๏ธ Our Top Tips when it comes to video content for Mortgage Advisers โฌ…๏ธ

Simplify complex mortgage concepts like โ€˜What does porting my mortgage mean?โ€™ in an engaging way. ๐ŸŒŸ

Content Creation ๐Ÿ“น

Topic Hunting: Use AnswerThePublic.com or note down client questions. ๐Ÿ“
Stay Current: React to mortgage news like rate changes. ๐Ÿ—ž๏ธ

Gear Up ๐Ÿ”ง

Tripod & Lighting: Get a basic tripod and ring light (ยฃ25 on Amazon)
Smartphone Camera: Use your phone for high-quality videos. ๐Ÿ“ฑ
Teleprompter App: Free apps help with smooth delivery. ๐Ÿ—ฃ๏ธ

Edit Like a Pro โœ‚๏ธ

Use CapCut: Trim clips, add text, and subtitles easily.
Add Headlines & Subtitles: Important for sound-off viewers. ๐Ÿ“

Upload with Confidence ๐Ÿš€

Instagram & Facebook: Use โ€˜Reelsโ€™ for better reach.
LinkedIn & TikTok: Upload directly for best engagement.
Engage: Ask questions to encourage comments.

First videos might not be perfect, but thatโ€™s okay! ๐Ÿคฉ

Be your authentic self and learn with each video. ๐ŸŒŸ

Weโ€™re ready for the Mortgage 1st event on Monday โšฝ๏ธ ๐Ÿงก ๐Ÿ’™ Iโ€™m nowhere good enough to play in their charity 5s football tou...
01/06/2024

Weโ€™re ready for the Mortgage 1st event on Monday โšฝ๏ธ ๐Ÿงก ๐Ÿ’™

Iโ€™m nowhere good enough to play in their charity 5s football tournament but weโ€™ll be there helping with the socials and providing goody bags (which of course will contain a tea bag! ๐Ÿ˜‚)

Weโ€™ll be in full Social For Brokers force with & donning our new merch!

Itโ€™s all in aid of raising money for the wonderful Bluebell Wood Childrenโ€™s Hospice ๐Ÿ‘๐Ÿป

Looking forward to seeing everyone there

Thanks to the amazing Paul Lewis & Lisa Stones for arranging an event like this ๐Ÿ‘Œ๐Ÿป

Strongly held belief:You'll never generate better leads on social media, than ones you generate yourself. ๐Ÿ†When you gene...
31/05/2024

Strongly held belief:

You'll never generate better leads on social media, than ones you generate yourself. ๐Ÿ†

When you generate your own organically:

1. You're already trusted
2. You learn what your client wants
3. You get to deal with your ideal clients

Is it hard to get there? Most definitely!

Do the leads come overnight? Try 12 months! ๐Ÿ“†

But, in the end, you get to the point where your ideal client is contacting you, not the other way around!

๐ŸŒ Remember the sound of dial-up internet? ๐ŸŒI do! Waiting until 8pm for the phone line to be free so I could chat on MSN ...
29/05/2024

๐ŸŒ Remember the sound of dial-up internet? ๐ŸŒ

I do! Waiting until 8pm for the phone line to be free so I could chat on MSN Messenger and check emails. Those days are gone, but the excitement of a new email remains! ๐Ÿคฉ

Thatโ€™s why mortgage advisers should use email marketing to stay in touch with clients. Here's why:

๐Ÿง  Stay Front-of-Mind
๐Ÿ“š Educate & Inform
๐Ÿค Build Trust
๐Ÿ’ท Sell More

Tips to get started:

Use tools like Mailchimp or ActiveCampaign

Share market updates, how-to guides, client stories, and personal insights

Take a swipe through the carousel to learn more ๐Ÿ‘Œ

Sell More Protection: Outperform the National Average by 600% with Gary Waters ๐Ÿ“ˆ๐ŸŽ™๏ธ Gary Waters reveals key strategies fo...
28/05/2024

Sell More Protection: Outperform the National Average by 600% with Gary Waters ๐Ÿ“ˆ

๐ŸŽ™๏ธ Gary Waters reveals key strategies for skyrocketing protection sales, outdoing the national average ๐Ÿ“ˆ

๐Ÿ‘ฅ Learn how setting clear expectations and building strong rapport can transform your mortgage and protection interviews ๐Ÿค

๐Ÿ’ก Discover the 'fact find' technique and why locking in protection appointments early makes a difference ๐Ÿ—๏ธ

๐Ÿ“Š Gary shares the power of visual presentations and the importance of social media engagement for reaching clients ๐ŸŒ

Take a listen on your chosen podcast provider (we're on them all!) ๐ŸŽง

How to create unique social media content:1. What is a specific question you've been asked today? ๐Ÿค”2. What is your perso...
24/05/2024

How to create unique social media content:

1. What is a specific question you've been asked today? ๐Ÿค”

2. What is your personal opinion on a breaking news article from this week? ๐Ÿ—ž๏ธ

3. What is a common misconception about what you do? ๐Ÿ˜ต

4. What is changing in the mortgage market, that noone is talking about? ๐Ÿก

Get posting!

I'm a terrible boss! ๐Ÿคฆ๐Ÿปโ€โ™‚๏ธI missed this yesterday, so it's actually 366 days Hayley has been with us! ๐Ÿ“†Hayley has been p...
23/05/2024

I'm a terrible boss! ๐Ÿคฆ๐Ÿปโ€โ™‚๏ธ

I missed this yesterday, so it's actually 366 days Hayley has been with us! ๐Ÿ“†

Hayley has been pivotal to our growth over the last 12 months ๐Ÿ“ˆ

Hayley has helped us really ramp up our social media presence, revamp our branding & has also provided beautiful content for our clients week in and week out ๐Ÿคฉ

We're proud to have Hayley, such an amazing graphic designer, as part of our incredible team ๐Ÿ‘

23/05/2024

The one trick to help grow your business with video has been revealed! ๐Ÿ˜ฑ

Ever felt like you're missing out on the 'secret sauce' that makes video content work wonders for others?

Here's a little industry insight: There is no secret sauce. ๐Ÿฅซ

In the world of mortgage advising, your expertise and trustworthiness are your biggest assets.

Video content offers you the perfect platform to showcase these qualities, answer common questions, and demystify the mortgage process for your clients.

And the best part?

You don't need fancy equipment or a blockbuster budget.

Your smartphone and your insight are powerful enough to make an impact.

๐Ÿš€ Here's why you should start today:

Authenticity Over Perfection: Clients resonate with realness. A simple, honest video can be more effective than a high-production one that doesnโ€™t feel genuine.

Build Trust Visually: Letting clients see your face and hear your voice builds a deeper connection than text or images alone.

Immediate Engagement: Videos allow for immediate feedback and engagement with your audience, fostering a community of informed and loyal clients.

Remember, every expert was once a beginner. The key is to start, learn, and evolve. Your clients aren't looking for cinematic masterpieces; they're looking for YOUโ€”your advice, your personality, and your guidance through one of the biggest decisions of their lives.

So, what are you waiting for? Have a go today and let me know how you get on!

๐ŸŽง New Podcast Alert with Thomas Honour ๐Ÿš€We cover:๐Ÿ‘€ How to make engaging videos on Instagram & Facebook Reels๐Ÿ“ Effective ...
21/05/2024

๐ŸŽง New Podcast Alert with Thomas Honour ๐Ÿš€

We cover:

๐Ÿ‘€ How to make engaging videos on Instagram & Facebook Reels
๐Ÿ“ Effective blogging & content repurposing
๐Ÿ”ฅ The power of high street presence & team meetings
๐Ÿค How his new Podcasting venture helps him make community connections

Boost your business with social media strategies & lead generation tips!

๐Ÿ‘‰ Tune in on your chosen podcast platform

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