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Eiloh Creative Management • Content • Strategy

so what if your ig reels were the kind that made people think, ‘finally, someone understands what I need!’? 🙏🥹when it co...
02/10/2024

so what if your ig reels were the kind that made people think, ‘finally, someone understands what I need!’? 🙏🥹

when it comes to creating content, it’s about more than just looking good - it’s about really understanding them and giving them the kind of human connection they crave.

let’s have a little peek behind the curtain, here’s a snippet of my shot list for a jewellery brand (p.s tweak this to suit whatever brand you are 👀)

with the festive season around the corner, it’s the perfect time to get ahead of the curve and create content that feels personal.

are you ready to connect with your audience on a deeper level? let’s make sure your reels are hitting the mark and make your clients feel understood 🎄✨



Does the look of your feed and profile REALLY matter? Absolutely, and here’s why 👀 …Your feed is:💡 Your portfolio💡 Your ...
31/07/2024

Does the look of your feed and profile REALLY matter? Absolutely, and here’s why 👀 …

Your feed is:

💡 Your portfolio

💡 Your brand’s voice and image on display for others to see

💡 An open invitation to connect with your target audience

Take Shirley Paris Jewellery for example. We crafted a strategy that deeply connected with their audience by sharing behind-the-scenes moments of the business and introducing their founders, whilst engaging with the community. Which stood true to their values 🤝

Every post you share tells a story about who you are and what your business stands for. With countless options available, you get just one chance to make a lasting first impression. Your feed can captivate the right clients or lose their interest in a heartbeat 💔

Think you’re ready to elevate your business with a compelling content and visual strategy? Get in touch https://linktr.ee/eilohcreative ✉️

Who needs a little help with their social platforms this month?👀Daily 🗓→ Humanise your brand! Share a day in the life, B...
01/05/2024

Who needs a little help with their social platforms this month?👀

Daily 🗓

→ Humanise your brand! Share a day in the life, BTS or share a story about you as the founder / business owner.

→ Share something relatable, a funny meme, or a reel that makes them nod along. keep it real and relevant.

→ Communicate with your audience. Respond to their comments and start AUTHENTIC conversations in the DMs. Building genuine connections is what it's all about.

Weekly 🗓

→ Keep up to date with trends and what's new on Instagram. Dive into Later's blog and social media FAQs to learn the latest trends and tricks.

→ Make sure your reel covers and first carousel slides clearly show what your content is all about. nobody has time for guessing games!

→ Update your bio so it's crystal clear what you're all about. Less jargon, more personality. Let your potential new followers know exactly what they're signing up for.

→ Use the features that instagram offer - guides, story highlights, playlists, you name it. Show off your content in all its glory!

→ Serve up consistent, top-notch content keeps your audience coming back for more.

→ Keep things fresh by switching up your content regularly. Surprise your audience with something new every time they visit.

Who accepts the challenge? Let me know in the comments 💬

Let's get down to it...⠀I’ve been thinking about how overwhelming social media can be for many business owners, that’s w...
30/04/2024

Let's get down to it...

I’ve been thinking about how overwhelming social media can be for many business owners, that’s why I've decided to offer Power Hours 🕣

It's as simple as this : we jump on a Zoom call, have a chat about what’s stressing you out with social media and come up with some ideas of how to take the weight off.

If you need extra support, we can add a Social Media Audit afterwards to deep dive further into what's working and what’s not.

I’m now booking limited spots for May? Drop me a DM if you’re interested!

I embarked on this incredible journey back in 2019, starting my own social media management business. Little did I know,...
19/04/2024

I embarked on this incredible journey back in 2019, starting my own social media management business. Little did I know, a global pandemic was just around the corner, ready to test my resilience and adaptability 💪

Despite the challenges, today I’m thrilled to share that I've successfully helped lifestyle, wellness, and fine jewellery brands breathe new life into their social media.

My formula is simple yet powerful: combine beautiful aesthetics, craft tailored strategies, and build authentic engagement to reveal the true essence of each brand.

🤝 Connecting with other entrepreneurs and learning about their journeys keeps me inspired. Whether you’re overcoming hurdles or celebrating wins.

I’d love to hear from you! What industry are you in? How are you navigating your business journey? Let’s connect and inspire each other.

Some of my favourite Instagram story designs for a client 💍 (check them out, the pieces they create are stunning!)Storie...
06/03/2024

Some of my favourite Instagram story designs for a client 💍 (check them out, the pieces they create are stunning!)

Stories should be part of your strategy, not only showing off your brand aesthetic but for nurturing connection with your audience.

This is where you should be showing behind the scenes of your business, share more information about your brand and make use of engagement stickers such as Q&As or polls, to get opinions from your following.

If you’re looking for a helping hand with stories and want them to align with your business, get in touch! ✉️

It needed to be said 🙄 trying to sell to your audience shouldn’t be at the top of your to-do list. Try adding these key ...
26/01/2024

It needed to be said 🙄 trying to sell to your audience shouldn’t be at the top of your to-do list.

Try adding these key steps to your strategy instead :

✅ Building relationships with your community, make genuine conversations, ask questions, etc. If you show an interest in your audience they’ll do the same for you!

✅ Create content that resonates and resolves a problem or pain point that your audience may have.

✅ Mention your values, mission and your why as a business. Social media is about CONNECTION, so to attract the right clients for your business, make sure they are able to know, like and trust who you are.

Did you find this helpful?

24/01/2024

If you’re new around here, nice to meet you 👋🏼 I’m Hollie a social media manager and strategist.

Introduce yourself in the comments, who are you? what do you do?

🤔 Ever wondered if hiring a social media manager is worth the investment? Let's explore the advantages of bringing a soc...
03/05/2023

🤔 Ever wondered if hiring a social media manager is worth the investment? Let's explore the advantages of bringing a social media pro on board:⁠


1️⃣ Time-saver: Focus on growing your business while your social media manager takes care of creating, posting, and monitoring content ⏰⁠

2️⃣ Expertise: Benefit from industry knowledge and proven strategies to increase your brand's visibility and engagement 📈⁠

3️⃣ Consistency: A dedicated manager ensures your social media presence remains cohesive, on-brand, and consistently updated🎯⁠

4️⃣ Analytics & Insights: Get detailed performance reports to help make data-driven decisions and improve your marketing strategy 📊⁠

5️⃣ Community Building: Engage with your audience, build relationships, and turn your followers into loyal customers 🤝⁠


Are you thinking about outsourcing your social media management? Well, you're in luck! As we'd love to have you on board. To find out how we can work together to grow your brand, simply follow the link in our bio and complete our inquiry form 📝 ⁠

Share your thoughts in the comments below, and tag a fellow business owner who could benefit from this insight! 💡

Get ready to captivate your audience with these fresh and engaging content ideas for social media ✨∗ Interactive content...
01/02/2023

Get ready to captivate your audience with these fresh and engaging content ideas for social media ✨

∗ Interactive content - use polls and Q&As stickers in your stories to engage with your audience.

∗ User-generated content - encourage your followers to share their own experiences, opinions and thoughts related to your brand.

∗ Micro-influencer partnerships - work with small, niche influencers to reach a targeted audience.

∗ Short-form video content - create bite-sized video content that's easy to consume on social media.

∗ Interactive storytelling - use storytelling techniques to create an emotional connection with your audience and enhance engagement.

If you find these tips helpful, be sure to save this post for when you next create content 🔖

We are hiring ✨I'm looking for a part-time social assistant to join me at Eiloh Creative!If you are a creative thinker w...
20/01/2023

We are hiring ✨

I'm looking for a part-time social assistant to join me at Eiloh Creative!

If you are a creative thinker with the desire for learning and love all things social media, this is the perfect role for you 🖤

To apply, please email [email protected] with your portfolio and CV!

Closing Date: 20th February 2023

✨ are you struggling to showcase your brand on instagram?✨ do you run out of ideas about what to post to your feed?don't...
25/11/2022

✨ are you struggling to showcase your brand on instagram?
✨ do you run out of ideas about what to post to your feed?

don't worry, we're here to take the weight off!

'upgrade your feed' is aimed at small businesses that are just starting out and are looking for a hand with their account before committing to full social media management

this service includes :

• create an aesthetic for your brand

• feed planning (either 6 or 9 posts)

• on-brand content creation

• engaging caption prompts

✨ we're feeling generous this black friday and offering 15% off this service until 1st dec ✨

get in touch via dm or the enquiry in the bio

Is 2023 the year you start fresh with your social media? 🎉If so, ask yourself if you are ready to invest.• Have you esta...
24/11/2022

Is 2023 the year you start fresh with your social media? 🎉

If so, ask yourself if you are ready to invest.

• Have you established a budget?
• Are you prepared to work with a photographer to create high-quality content?
• Would you like to see your accounts grow and gain more visibility?

If the answer is yes, then DM me and I'll get back to you 🖤

Between Black Friday and Cyber Monday, the holiday season is huge for small businesses 🎄We've compiled six marketing ide...
23/11/2022

Between Black Friday and Cyber Monday, the holiday season is huge for small businesses 🎄

We've compiled six marketing ideas to help you engage your customers and cut through the social media noise . .

⠀⠀⠀⠀⠀⠀⠀⠀⠀

1 • Run a festive-themed Instagram Giveaway

A giveaway is a great way to increase brand awareness, gain more followers, and promote your products - plus, they're easy to set up (and even easier to participate in).

2 • Run a Customer Appreciation Campaign

As a brand, you should show gratitude to your followers and customers during the holidays. Some brands use UGC (user-generated content) to give their customers a virtual shout-out as a way to show their followers you care.

3 • Launch a New Product

Take advantage of the holiday season's e-commerce frenzy by launching a new holiday-inspired product or service.

4 • Give Back to Those in Need

The holidays are about more than consumption - they're also about giving back to those in need. Your followers can get involved by using the donation sticker on Instagram Stories. In just a few clicks, Instagrammers can donate to their favourite charity, or spread the word about collecting donations.

5 • Run an Influencer Marketing Campaign

During the holiday season, partnering with influencers is a smart way to introduce your business to new audiences, raise your profile, and get your customers in the holiday spirit.

6 • Share a Free Downloadable Resource

You can still gain more traction with your target audience even if you're not an e-commerce brand.
You can do this by creating a free downloadable resource and collecting email addresses through it.
Once you have someone’s email, you can send them value-packed messages that help drive conversions for your products and services.

⠀⠀⠀⠀⠀⠀⠀⠀⠀

Do you have questions about our services, how they work or even about our business? 💭Ask away! Let’s chat in the comment...
22/07/2022

Do you have questions about our services, how they work or even about our business? 💭

Ask away! Let’s chat in the comments 👇


Are you looking for an Instagram aesthetic that fits your brand? 👩🏼‍💻A unique and cohesive Instagram aesthetic is not ju...
11/05/2022

Are you looking for an Instagram aesthetic that fits your brand? 👩🏼‍💻

A unique and cohesive Instagram aesthetic is not just visually pleasing but can significantly improve brand recognition and business success. It will convey your brand’s voice and personality and help your followers instantly recognise your content when it appears on the feed.

Actually creating a successful Instagram aesthetic can feel like a vague undertaking. That's why we're here to help!

You will receive all of your on-brand images in the right format for IG, ready for you to post in the order that I mark. If you decide you would like more posts organised for your grid, please get in touch and we can start another project.

Having a mood board is an integral part of the brand-building process of your business!This 'Neutral Haze' board is givi...
03/05/2022

Having a mood board is an integral part of the brand-building process of your business!

This 'Neutral Haze' board is giving off sleek & minimalist vibes 🖤

I'd love to know where do you find your creative inspiration? 👀
..

That’s it. That’s the caption.How are you finding keeping up with the new updates? 👀Do you know how you're going to appl...
02/05/2022

That’s it. That’s the caption.

How are you finding keeping up with the new updates? 👀
Do you know how you're going to apply them to your account?

Here's a little reminder of the updates that are coming our way :

* expanding product tagging in instagram feed to everyone
* updated editing tools for reels
* new hashtag experience
* new messaging features
* enhanced tag feature for giving credit to creators
. .

Here are some of our best tips for increasing your engagement 🔥Save this post for the next time you want to give your ac...
29/04/2022

Here are some of our best tips for increasing your engagement 🔥
Save this post for the next time you want to give your account a boost! ⚡️

* carousel posts *
whether it's sharing educational, entertaining or relatable content, carousel posts offer some sort of value that can help drive saves and shares

* ig story stickers *
using stickers such as polls, questions, countdown and quizzes are a great way to find out more about your audience and what content they want to see from you!

* call-to-action in captions *
include call-to-actions (CTAs) in your caption, such as genuine questions to strike up a conversation with your following

* collaborating on ig reels *
collaborate with another business owner that has the same niche as you, allowing you to engage with each other's communities (sharing views, likes, and comments)

You’re welcome!

Oh, hi there! I don’t think we properly met, so... I’m Hollie, and I am the founder of  🖤And one thing you need to know ...
28/04/2022

Oh, hi there! I don’t think we properly met, so...
I’m Hollie, and I am the founder of 🖤

And one thing you need to know about me is I launched Eiloh Creative at the start of the pandemic to help support small businesses. And one you didn’t have to know at all is that I love eating copious amounts of pasta washing it down with an ice-cold Aperol Spritz 🍹

Now, how about you? Share one thing we need to know about you and one we absolutely don’t! ✨

As we all know, social media can be a lot of work, especially when you have to juggle the daily tasks of running a busin...
27/04/2022

As we all know, social media can be a lot of work, especially when you have to juggle the daily tasks of running a business 😮‍💨

Have you ever thought about investing in extra support to help grow your social media platforms?

Let us do the work for you with our tailored to you social media packages!

✨ If you're looking for something a little more bespoke, feel free to get in touch ✨

We LOVE to see those green insights! 💚After the first month of working with a fine jewellery designer, these are the res...
07/04/2022

We LOVE to see those green insights! 💚

After the first month of working with a fine jewellery designer, these are the results.

We focused on utilising her Pinterest page to create timeless content to drive traffic to her Instagram and website.

Interested in finding out how you can achieve this for your business? Get in touch 👩🏼‍💻


Overwhelmed with the level of work that has to go into keeping your social media accounts active? ⚡️We feel you, and tha...
11/02/2022

Overwhelmed with the level of work that has to go into keeping your social media accounts active? ⚡️

We feel you, and that's why we're here to help!

What area of social media do you struggle with the most? Let us know in the comments 👇

Hello 👋 And welcome to Eiloh Creative! ✨I’m Hollie and I’m the owner of Eiloh Creative which is a social media agency ba...
10/02/2022

Hello 👋 And welcome to Eiloh Creative! ✨

I’m Hollie and I’m the owner of Eiloh Creative which is a social media agency based in Glasgow, Scotland.
I strive to help health, wellbeing and personal lifestyle brands to take their social media to the next level.

It can be exhausting having to create graphics, schedule posts, and manage your brand’s strategy, all while running your business.

Especially when you’d much rather be working on projects you’re passionate about. Trust me, I get it, but don’t worry because that’s where I come in!

✨ I’m now taking on new clients for Spring/Summer so if you're interested in knowing more about the services we offer, get in touch! ✨

✨Hello everyone, welcome to Eiloh Creative✨We offer a number of services that are completely tailored to your business ...
06/01/2022

✨Hello everyone, welcome to Eiloh Creative✨

We offer a number of services that are completely tailored to your business needs, to mention a few :

• Social Media Management
• Content Creation
• Marketing Strategy
• Branding Guidance
• Influencer Outreach

Our diary is now open for 2022 and we're ready to work with clients to help them increase their online reach, engagement, convert those followers to customers, and best of all GROW your business!

✨If you'd like to know more about my services, please contact me on : [email protected]

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