Known in Norfolk

16/04/2024

The Impact Of Social Media On SEO

In today’s digital landscape, the relationship between social media and search engine optimisation (SEO) has become more intertwined. Although social media platforms don’t impact search engine rankings directly, they do play a significant role by driving traffic to your website, improving brand awareness and recognition, influencing search engine algorithms and more. This article takes a closer look at the impact social media has on SEO and how it’s critical for businesses looking to enhance their online presence and reach their target market.

In today’s digital landscape, the relationship between SEO and social media has become more intertwined. Although social media platforms don’t impact search engine rankings directly, they do play a significant role by driving traffic to your website, improving brand awareness and recognition, influencing search engine algorithms and more.

This article takes a closer look at social media impact on SEO and how it’s critical for businesses looking to enhance their online presence and reach their target market.

In today’s digital landscape, the relationship between social media and search engine optimisation (SEO) has become more intertwined. Although social media platforms don’t impact search engine rankings directly, they do play a significant role by driving traffic to your website, improving brand ...

15/04/2024

How To Select The Colour Theme Of Your Web Design.

One of the primary considerations when building a website is to decide what colour scheme to go with. While the website needs to be user-friendly, its design and appearance also matter a lot. You cannot just pick any random colour scheme. It should match your brand voice and send out a message out loud. Poor colour choice can negatively affect your website’s overall usability.

You would want the users to engage with your site and its content. Any professional web designer will tell you that colour communicates on an emotional level. A good colour scheme can impact how users interpret what they see. Most importantly, it can have a positive influence on their vision of your brand in general. Poor colour choices that clash with visuals may lead users to leave your website instantly and try out other sites. Now, you wouldn’t want that to happen, would you?

With that in mind, we have created this post where we will share some tips regarding how to choose the right colour theme for your web design. So, keep on reading.

https://www.knowninnorfolk.co.uk/how-to-select-the-colour-theme-of-your-web-design/

One of the primary considerations when building a website is to decide what colour scheme to go with. While the website needs to be user-friendly, its design and appearance also matter a lot. You cannot just pick any random colour scheme. It should match your brand voice and send out a message out l...

15/04/2024

7 Reasons Why Bespoke Website Design Is Worth The Investment.

Bespoke website design or an off-the-shelf template? In this post we take a look at why choosing a customised website is a savvy move for your business.

Seventy five per cent of consumers judge a company’s credibility by its website. Which means your site has a lot of responsibility on its shoulders.

It has to make customers believe in your brand – and the products and services you offer.

The very best websites do this through a combination of eye-catching design, flawless functionality and exceptional user experience.

So what’s the best way to incorporate these essentials into your website?

When you first build a site you have two primary options: create a DIY website using a template builder or choose bespoke website design.

Let’s take a closer look at what we mean by bespoke website design – and some of the reasons why we think it’s the best choice for any business.

Bespoke website design or an off-the-shelf template? In this post we take a look at why choosing a customised website is a savvy move for your business. Seventy five per cent of consumers judge a company’s credibility by its website. Which means your site has a lot of responsibility on its should...

10/04/2024

Beginner’s SEO: What Is SEO Website Design?

Any business that sits at the top of SERPs understands the importance of SEO website design. Along with designers and developers, these top spot champs created a company website that delights users and meets the requirements of search engines, like Google.

But what is SEO website design? And what elements does an SEO friendly website have to include?

Any business that sits at the top of SERPs understands the importance of SEO website design. Along with designers and developers, these top spot champs created a company website that delights users and meets the requirements of search engines, like Google. But what is SEO website design? And what el...

10/04/2024

The Ideal Website Speed!

What do Top Gun’s Maverick, a famous cartoon Roadrunner and your average website user have in common?

A relentless need for speed.

In this post, we’re going to take a closer look at the ideal website speed – and how to increase website speed if yours is too slow.

The best websites are fast ­­– across all devices. Ideally, your website should load within three seconds. Running an ecommerce site? Then a super speedy two seconds is your benchmark.

Many websites fall short of this figure, particularly on mobile devices. But don’t take that as an excuse to follow suit.

It’s well worth trying to achieve site speeds of 2-3 seconds. By making your website leaner and more agile than the majority, there are lots of benefits to be gained.

What do Top Gun’s Maverick, a famous cartoon Roadrunner and your average website user have in common? A relentless need for speed. In this post, we’re going to take a closer look at the ideal website speed – and how to increase website speed if yours is too slow. What is the ideal website sp...

09/04/2024

Why Is Responsive Design Important?

Remember those early smartphone days when desktop websites were squeezed onto teeny tiny screens? So you had to zoom in to read any of the text? And you felt like an elephant wearing boxing gloves every time you tried to click a button?

Thankfully, mobile friendly website design rescued us from painful smartphone browsing. And now the experience is much more enjoyable and intuitive. That’s because, these days, lots of websites use responsive web design.

So what does responsive web design look like? How does it compare to adaptive website design? And why is responsive design important for a business website?

Remember those early smartphone days when desktop websites were squeezed onto teeny tiny screens? So you had to zoom in to read any of the text? And you felt like an elephant wearing boxing gloves every time you tried to click a button? Thankfully, mobile friendly website design rescued us from pain...

09/04/2024

When Is The Right Time To Rebrand Your Business?

A lot can change in a few years. Especially in ecommerce. The goals, values and strategy you once had now may seem far removed from your business direction as it is today.

In lots of ways, that’s amazing! Your company is growing, changing and adapting to the market and its customers. But these changes can also create a disconnect – between your business and its branding.

When this happens, a rebrand can help to realign your marketing strategy with what your company stands for right now. So is it time to rebrand your business? That’s exactly what we’re going to look at here. We’re going to cover:

A lot can change in a few years. Especially in ecommerce. The goals, values and strategy you once had now may seem far removed from your business direction as it is today. In lots of ways, that’s amazing! Your company is growing, changing and adapting to the market and its customers. But these cha...

08/04/2024

Keywords: Their Importance In SEO Today

In digital marketing, keywords are terms and phrases people use to search for something on the internet, whether it be information, products, services or more. Anytime you jump on Google (or any search engine) to find something, the phrase you’re searching is a keyword. Let’s take a closer look at keywords and their importance, identifying the right keywords for your brand and where to use those keywords.

Ling to blog -

In digital marketing, keywords are terms and phrases people use to search for something on the internet, whether it be information, products, services or more. Anytime you jump on Google (or any search engine) to find something, the phrase you’re searching is a keyword.Let’s take a closer look a...

31/03/2024

Happy Easter from everyone at Known in Norfolk. Wishing you joy, happiness, and all the blessings of this beautiful season. 🐰🌷🥚