We make video. Round the world. Round the clock. LDN, NY, LA, SYD, BCN, HK Casual make video production easy.
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We produce engaging, creatively outstanding event films, product promos, corporate communications and animations that make your message stand out.
Casual Hong Kong had the honor to be included in this video with Chief Executive John Lee Ka-chiu. Alongside other leading Hong Kong based companies, our very own EP and Creative Director, Thomas Elliott, spoke on why Casual chose to establish its presence in Hong Kong, and why the region is ripe with opportunity for creative businesses.
Read more:
Firms, talent featured in government video tout city’s access to mainland China market and opportunities it brings.
Since opening our doors in New York in 2011, Casual has had an incredible journey establishing its presence in the US. Our NY team today is a powerhouse that services top clients like Hilton, TIME Magazine, Sol de Janeiro, Fortune and more.
We’ve moved across four different offices: from a tiny co-working space on Varick St. to the warehouse on West St., to our office in Greenpoint, to our current digs in the Brooklyn Navy Yard. We’ve fed our souls with sweet treats from Peter Pan donuts, called ‘quiet on set’ only for a seaplane to bear down on us over head, and made many, many great memories with our team and clients over the last decade and a half.
To commemorate the journey, Senior Animator Rich Clements designed a beautiful mural for our office. Peppering those memorable easter eggs throughout the design, Rich (with the help of Sophie Sieckmann’s painting skills) created a piece of art that now lives forever in our office.
Check out the BTS of the project below -- and a big thank you to Sophie and Rich for pulling off this exceptional feat!
We made something fun and berrylicious with the team at Sanitarium.
Weet-Bix is an Aussie breakfast classic that’s been around for decades. Last year, the team launched a new flavour in their gluten-free range: Berry Flavour Crunch.
They needed an engaging, eye-catching, and informative video for the launch. With a carefully orchestrated shoot in studio, we animated a set of real-world elements to bring to life the delicious, berry-filled flavours of Weet-Bix. Check it out!
Today, we announced our acquisition of leading digital agency, 24 Inc. We are incredibly excited to bring the Singapore-based team into the broader Casual group.
The acquisition enhances our ability to provide seamless production for our global clients. It is another step in our commitment to growth and innovation in the video content space.
24 Inc. was founded in Singapore over 18 years ago by serial entrepreneur, Sharad Lal. Today, 24 is a top-tier digital and integrated marketing firm specializing in creating impactful content for leading brands in FMCG and pharmaceutical verticals. Known for its deep category expertise and strategic approach, 24 Inc. has established a strong foothold in Singapore’s competitive market.
This move expands our offering to include cutting-edge design and shopper-marketing capabilities, creating comprehensive content support for our global Fortune 500/FTSE 1000 clients.
The acquisition also deepens our foothold in Singapore and the broader APAC region, a key economic market known for innovation and disruption. A warm welcome to the 24 Inc, team. We are thrilled to embrace the future of video with you all on board.
And, a big thank you to Sharad Lal, SI Partners, and everyone on the team who worked so hard to get this across the line. We’re only just getting started!
Our work for Sol de Janeiro was featured at Tottenham Court Road station in London! This pop up was at the tube station to give travelers a moment at the beach for the weekend. So great to see our work featured on some of the largest screens in town. Congrats to our New York team for all their great work on this project! 🏖️☀️
Check out our recent collaboration with BBC StoryWorks for Cunard! This new campaign is now live on BBC and UKTV.
Casual supported the team’s ‘Mastery at Sea’ campaign to create a short film which was shot on board Queen Elizabeth over two days in Sydney Harbour. The film highlights the level of mastery and attention to detail that goes into crafting the Cunard experience, featuring interviews with Captain Stephen Howarth and Hotel General Manager James Charles Cusick. Check it out below.
Go behind the scenes of the brand video we made for Genius Sports and The Frameworks!
From pre-production to post, there's a lot of teamwork, attention to detail, and care that goes into every project we make for our clients. Get a glimpse into how pencil sketches from our animator Chris Dudley turn into cinematic shots on set, and turn into a glossy final product.
Check out this brand video we produced for Genius Sports with the team at The Frameworks.
Led by a pounding script, the video centres on capturing the blood, sweat, and tears of being a sports fan while outlining the breadth of data Genius Sports' innovative technology captures.
We shot on a dark set to forefront dramatic lighting and data overlays and used slow motion to hone in on each significant moment in time. Although abstract, the end result is believable and authentic, recreating the feeling and energy of watching gripping moments in sports.
Casual brought to life a graphic approach that aligned with the broader campaign idea and vision: to be everywhere in sports, redefining experiences through technology. Congrats to the whole team that worked on this!
Executive Producer: Emily Lay
Head of Creative: Raych Campbell
Head of Post, EMEA: Dan Hankinson
Senior Producer: Jane Rosales-McCabe
Production Coordinator: Kushal Gupta
Director: Chris Karageorgiou
DoP: Daniel Miles
1st AC: Richard Wisby
Choreography: Sport & Motion
Animators: Chris Dudley & Neil Kainth
✨ New Work Alert ✨
Research in Finance approached us to create a film that explained their offering in a fun and engaging way. We wove their story into an eye-catching animation that used their brand assets and felt energetic, fresh and exciting, and helped communicate what they do in a clear and succinct way.
Produced by Jack Wallis, voiced by our very own Jake Joynson, scripted by Pete Woods, animated by David Cowell and sound design by Andy Vourkou.
Thanks so much to the Research in Finance team, we loved collaborating with you on this one!
It's cold in Aus, but production is heating up! ️🔥 Our Aussie team have been working coast to coast on some exciting projects. Check it out ⬇️
Our promo video for Nottingham Forest Football Club's home kit launch has won a SILVER award at the New York Film Festival!
Congrats to the team that worked on this & check out the spot below ⬇️ 🏆
Arthur Briggs - Executive Producer
Alex van Leeuwen - DoP & Creative
Richard Wisby - Director
Jake Joynson - Senior Producer
Tasneem Wilkie - Producer
Dan Hankinson - Head of Post
We are thrilled to announce the opening of Casual’s new office in Singapore! 🇸🇬 This marks an incredible step forward as we expand our footprint into the APAC region.
Check out our latest showreel showcasing the fantastic work our team has done in Singapore. If you have any video production needs in the region, don’t hesitate to reach out to Clarisse Poh for a kopi or teh on us!
So proud to share some of the work we’ve been doing for Sol de Janeiro! Our NY team has produced a series of summer campaign promos that have been featured on billboards across New York City.
Featuring their signature product, the Brazilian Bum Bum Cream, we married carefully crafted footage with sleek VFX to bring these promos to life just in time for the summer.
Check it out below! 🔥 ☀️⬇️
Looking for support with your video content in Spain? Our Barcelona team has you covered.
Our agile approach to program management enables us to create video that drives results. We pair fastidious organization with award-winning creativity to create visually stunning content that moves the needle.
Check it out ⬇️🔥
That's a wrap on Digital Marketing World Forum - at the Olympia in London! We had a jam-packed two days filled with great conversations with our industry peers and clients. Some great sessions covered brand vs. demand-led growth, leveraging AI, and the power of storytelling.
Thanks to all who stopped by our booth. We hope to see you with your Casual caps on! 🧢
We're at Digital Marketing World Forum - at the Olympia in London this week!
The event features 120+ speakers, 130+ MarTech providers, and 2,500+ attendees from the world's most reputable brands, covering insights into engaging customers, managing brand perceptions, and opening untapped audiences through diverse media channels.
EMEA Managing Director Oliver Atkinson and the London team will be at the Casual booth ( #171) in the video and content marketing section.
Come say hello if you're attending!
Go behind the scenes on our award-winning TVC for Zurich!
Casual has partnered with Fortune Brand Studio and Zurich North America for the last five years, each time working with high-profile golfers and orchestrating a logistically challenging shoot.
This year's spot won four Telly awards in the Sports (Silver), Editing (Silver), Directing (Bronze), and Cinematography (Bronze) categories.
Congrats to our New York team for another job well done!
Executive Producer: Felicia Jamieson
Producer: Audrey Bock
Filmmaker: Cara Kersting
Animator: Rich Clements
Editor: Aalia Ali-Olshansky
Production Assistant: Sophie Sieckmann
🚨 New Work Alert🚨
Soltec, a leader in solar photovoltaic energy, came to us for a product launch video for their new solar tracker: the SFOneX.
The brief required us to recreate a complex setting: a rainy football stadium with custom branding. We proposed shooting it on a virtual production set, which allowed us to achieve an ultra-customized look and feel.
In virtual production, LED panels are used as a backdrop for a set, on which video or computer-generated imagery can be displayed in real time.
We created a 3D rendering of a Soltec-branded stadium, added 10,000 3D people in the background for the crowd, and even had practical rain on set. Check it out below.
Our Hong Kong office has been named a top video production services provider by Clutch.co. Top agencies are selected on a stringent methodology that emphasizes industry knowledge and the ability to deliver exceptional results.
With a 32-year tenure in Asia, our Hong Kong team has a deep understanding of the market, developing and producing effective award-winning video content for some of Asia’s biggest brands. Combining strategy, creative, production and post, we create engaging visual content focused on authentic storytelling.
Congrats to the team for their continued dedication and a big thank you to our clients in Asia for your continued support!
The Casual Academy was spotlighted in this feature article from EVComm!
The program provides 16-to 25-year-olds from diverse backgrounds with hands-on filmmaking experience. Working alongside our professional filmmakers, the Academy members attend skills workshops, learning the key steps of creative, scripting, filming, and editing. Culminating in producing a pro-bono film for a local non-profit, Academy members get hands-on experience in producing professional videos. So far, we have reached 150 young people across our home cities.
Learn more at the link in the comments!
We are so excited to share that our video for Google Project Relate has received a Silver Telly award!
Project Relate is an app that helps people with non-standard speech communicate more easily with others. This piece profiles Alan, who regularly uses Project Relate’s 'Repeat’ feature.
He speaks into his phone, and the app repeats his speech in a clear, synthesized voice, enabling others to better understand him. The video raises awareness about the challenges faced by those with non-standard speech and highlights how Project Relate facilitates more inclusive communication!
Learn more about Project Relate at the link in the comments, and check out the video below.
Casual has been named a Clutch Global Award winner in the B2B category!
Clutch Global leaders are chosen based on a strict methodology that highlights industry expertise and ability to deliver. We're honored to be named in this group!
Congrats to the team on their continuous hard work, and a big thank you to our clients for their continued partnership!
Take a minute, have a breather 🍃
Want to expand your network? We can help extend your reach beyond the venue by running your event end-to-end, and orchestrating the live streaming.
Our services include production support for live, hybrid or virtual events, event filming and photography. Our expert teams understand the technical intricacies of live streaming and guide our clients through every step of the process.
Check out our events reel below and learn more at the link in the comments.
Thank you to everyone who attended our conference, 'The Future of Video Content Marketing in Asia.'
From AI to cross-regional capabilities, we hosted a room full of industry thought leaders for an exciting day filled with great conversations, new connections, and exploration of the latest trends in video content in Asia.
If you weren't able to attend the event, check out the recap below or peruse the sessions by topic at the link in the comments.
We had a great time collaborating on this piece with Yuba Water Agency.
When it comes to releasing water from the dam, public safety is always top of mind. But the process behind when and why water is released is complex.
So, we crafted this animated explainer to de-mystify the process, that details when and why water is released from Bullards Bar in Yuba County and how those decisions are made.
Great job to the team that worked on this:
Executive Producer: Efa Akutekha
Producer: Dan Castro
Creative: Giselle Hyam
Animator: Giedre Domzaite
Sound Design: Darren Will
Check it out ⬇️
The Future of Video Content Marketing in Asia is a wrap! We had a great time meeting our clients, hosting panels on the future of video content, and discussing where the industry is headed.
Check out some photos from the event ⬇️
Check out our visonary lineup of speakers for The Future of Video Content Marketing in Asia event!
With industry leaders Cal Wong, David Cheang, Jeffery Wang, and Joe Chang, this is a can't-miss event to learn how video will shape the future of brand communications in Asia.
The event will unpack the evolving digital landscape, AI in media, and how leading brands achieve strong ROI using video and live events.
🎟️🎟️🎟️ Get your tickets now: https://bit.ly/3vZRdqM
Only a few days until The Future of Video Content Marketing in Asia!
We have one more visionary speaker added to our lineup: Mat Booth, who will speak on our panel, 'Rooted in Authenticity.'
In this session, our expert panel will peel back the layers to understand what authenticity in the video really means & how your brand can succeed with an authenticity-first approach.
Get your tickets now at the link in the comments. ⬇️
Industry leader Cal Wong will be speaking at our upcoming event: The Future of Video Content in Asia!
Join us for this one-day conference in Hong Kong to delve into key industry trends, gain insight into the future of video in Asia, and take advantage of valuable networking opportunities.
Grab your tickets now! Link in the comments below ⬇️
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Since opening our doors in New York in 2011, Casual has had an incredible journey establishing its presence in the US. Our NY team today is a powerhouse that services top clients like Hilton, TIME Magazine, Sol de Janeiro, Fortune and more. We’ve moved across four different offices: from a tiny co-working space on Varick St. to the warehouse on West St., to our office in Greenpoint, to our current digs in the Brooklyn Navy Yard. We’ve fed our souls with sweet treats from Peter Pan donuts, called ‘quiet on set’ only for a seaplane to bear down on us over head, and made many, many great memories with our team and clients over the last decade and a half. To commemorate the journey, Senior Animator Rich Clements designed a beautiful mural for our office. Peppering those memorable easter eggs throughout the design, Rich (with the help of Sophie Sieckmann’s painting skills) created a piece of art that now lives forever in our office. Check out the BTS of the project below -- and a big thank you to Sophie and Rich for pulling off this exceptional feat!
We made something fun and berrylicious with the team at Sanitarium. Weet-Bix is an Aussie breakfast classic that’s been around for decades. Last year, the team launched a new flavour in their gluten-free range: Berry Flavour Crunch. They needed an engaging, eye-catching, and informative video for the launch. With a carefully orchestrated shoot in studio, we animated a set of real-world elements to bring to life the delicious, berry-filled flavours of Weet-Bix. Check it out!
Our work for Sol de Janeiro was featured at Tottenham Court Road station in London! This pop up was at the tube station to give travelers a moment at the beach for the weekend. So great to see our work featured on some of the largest screens in town. Congrats to our New York team for all their great work on this project! 🏖️☀️
Check out our recent collaboration with BBC StoryWorks for Cunard! This new campaign is now live on BBC and UKTV. Casual supported the team’s ‘Mastery at Sea’ campaign to create a short film which was shot on board Queen Elizabeth over two days in Sydney Harbour. The film highlights the level of mastery and attention to detail that goes into crafting the Cunard experience, featuring interviews with Captain Stephen Howarth and Hotel General Manager James Charles Cusick. Check it out below.
Go behind the scenes of the brand video we made for Genius Sports and The Frameworks! From pre-production to post, there's a lot of teamwork, attention to detail, and care that goes into every project we make for our clients. Get a glimpse into how pencil sketches from our animator Chris Dudley turn into cinematic shots on set, and turn into a glossy final product.
Check out this brand video we produced for Genius Sports with the team at The Frameworks. Led by a pounding script, the video centres on capturing the blood, sweat, and tears of being a sports fan while outlining the breadth of data Genius Sports' innovative technology captures. We shot on a dark set to forefront dramatic lighting and data overlays and used slow motion to hone in on each significant moment in time. Although abstract, the end result is believable and authentic, recreating the feeling and energy of watching gripping moments in sports. Casual brought to life a graphic approach that aligned with the broader campaign idea and vision: to be everywhere in sports, redefining experiences through technology. Congrats to the whole team that worked on this! Executive Producer: Emily Lay Head of Creative: Raych Campbell Head of Post, EMEA: Dan Hankinson Senior Producer: Jane Rosales-McCabe Production Coordinator: Kushal Gupta Director: Chris Karageorgiou DoP: Daniel Miles 1st AC: Richard Wisby Choreography: Sport & Motion Animators: Chris Dudley & Neil Kainth
✨ New Work Alert ✨ Research in Finance approached us to create a film that explained their offering in a fun and engaging way. We wove their story into an eye-catching animation that used their brand assets and felt energetic, fresh and exciting, and helped communicate what they do in a clear and succinct way. Produced by Jack Wallis, voiced by our very own Jake Joynson, scripted by Pete Woods, animated by David Cowell and sound design by Andy Vourkou. Thanks so much to the Research in Finance team, we loved collaborating with you on this one!
It's cold in Aus, but production is heating up! ️🔥 Our Aussie team have been working coast to coast on some exciting projects. Check it out ⬇️
Our promo video for Nottingham Forest Football Club's home kit launch has won a SILVER award at the New York Film Festival! Congrats to the team that worked on this & check out the spot below ⬇️ 🏆 Arthur Briggs - Executive Producer Alex van Leeuwen - DoP & Creative Richard Wisby - Director Jake Joynson - Senior Producer Tasneem Wilkie - Producer Dan Hankinson - Head of Post
We are thrilled to announce the opening of Casual’s new office in Singapore! 🇸🇬 This marks an incredible step forward as we expand our footprint into the APAC region. Check out our latest showreel showcasing the fantastic work our team has done in Singapore. If you have any video production needs in the region, don’t hesitate to reach out to Clarisse Poh for a kopi or teh on us! . . . . #Casual #Singapore #VideoProduction
So proud to share some of the work we’ve been doing for Sol de Janeiro! Our NY team has produced a series of summer campaign promos that have been featured on billboards across New York City. Featuring their signature product, the Brazilian Bum Bum Cream, we married carefully crafted footage with sleek VFX to bring these promos to life just in time for the summer. Check it out below! 🔥 ☀️⬇️
Looking for support with your video content in Spain? Our Barcelona team has you covered. Our agile approach to program management enables us to create video that drives results. We pair fastidious organization with award-winning creativity to create visually stunning content that moves the needle. Check it out ⬇️🔥
Go behind the scenes on our award-winning TVC for Zurich! Casual has partnered with Fortune Brand Studio and Zurich North America for the last five years, each time working with high-profile golfers and orchestrating a logistically challenging shoot. This year's spot won four Telly awards in the Sports (Silver), Editing (Silver), Directing (Bronze), and Cinematography (Bronze) categories. Congrats to our New York team for another job well done! Executive Producer: Felicia Jamieson Producer: Audrey Bock Filmmaker: Cara Kersting Animator: Rich Clements Editor: Aalia Ali-Olshansky Production Assistant: Sophie Sieckmann
🚨 New Work Alert🚨 Soltec, a leader in solar photovoltaic energy, came to us for a product launch video for their new solar tracker: the SFOneX. The brief required us to recreate a complex setting: a rainy football stadium with custom branding. We proposed shooting it on a virtual production set, which allowed us to achieve an ultra-customized look and feel. In virtual production, LED panels are used as a backdrop for a set, on which video or computer-generated imagery can be displayed in real time. We created a 3D rendering of a Soltec-branded stadium, added 10,000 3D people in the background for the crowd, and even had practical rain on set. Check it out below.
The Casual Academy was spotlighted in this feature article from EVComm! The program provides 16-to 25-year-olds from diverse backgrounds with hands-on filmmaking experience. Working alongside our professional filmmakers, the Academy members attend skills workshops, learning the key steps of creative, scripting, filming, and editing. Culminating in producing a pro-bono film for a local non-profit, Academy members get hands-on experience in producing professional videos. So far, we have reached 150 young people across our home cities. Learn more at the link in the comments!
We are so excited to share that our video for Google Project Relate has received a Silver Telly award! Project Relate is an app that helps people with non-standard speech communicate more easily with others. This piece profiles Alan, who regularly uses Project Relate’s 'Repeat’ feature. He speaks into his phone, and the app repeats his speech in a clear, synthesized voice, enabling others to better understand him. The video raises awareness about the challenges faced by those with non-standard speech and highlights how Project Relate facilitates more inclusive communication! Learn more about Project Relate at the link in the comments, and check out the video below.
Take a minute, have a breather 🍃
Want to expand your network? We can help extend your reach beyond the venue by running your event end-to-end, and orchestrating the live streaming. Our services include production support for live, hybrid or virtual events, event filming and photography. Our expert teams understand the technical intricacies of live streaming and guide our clients through every step of the process. Check out our events reel below and learn more at the link in the comments.
Thank you to everyone who attended our conference, 'The Future of Video Content Marketing in Asia.' From AI to cross-regional capabilities, we hosted a room full of industry thought leaders for an exciting day filled with great conversations, new connections, and exploration of the latest trends in video content in Asia. If you weren't able to attend the event, check out the recap below or peruse the sessions by topic at the link in the comments.
We had a great time collaborating on this piece with Yuba Water Agency. When it comes to releasing water from the dam, public safety is always top of mind. But the process behind when and why water is released is complex. So, we crafted this animated explainer to de-mystify the process, that details when and why water is released from Bullards Bar in Yuba County and how those decisions are made. Great job to the team that worked on this: Executive Producer: Efa Akutekha Producer: Dan Castro Creative: Giselle Hyam Animator: Giedre Domzaite Sound Design: Darren Will Check it out ⬇️
Want your business to be the top-listed Media Company?
Casual Films produces corporate and brand video for multinational businesses. Working globally, we support companies like BMW, GoDaddy, Facebook, Marriott, PwC, RedBull and Vodafone in communicating with video.
In 2006, our co-founders Barnaby Cook and Nick Francis took part in an old car rally from London to Ulaanbaatar, Mongolia. They produced 15 diary films on the journey for Expedia. Working with just a camcorder and a laptop, they realized they were at the leading edge of the video production revolution.
That lightweight, high-quality approach won significant awards, new staff, and followers. Casual was voted number one corporate production company in the UK, by our peers, for three years running. To date, we have produced nearly 10,000 films – continually honing our proprietary production process.
Building on these successes in the UK, Casual Films opened in New York in 2011. Our formula worked well in the US; the business grew significantly over the following years. The San Francisco office opened in 2017 and with Los Angeles following in early 2019. We were even recognized by a Board of Trade Award in 2018 for services to transatlantic commerce.
Throughout the years, we’ve been committed to giving back to the communities we operate in, through the Casual Films Academy. This program trains 16-24-year-olds in filmmaking, by creating a video for a non-profit. The students get training and the experience of working for a real client and the cause gets a promotional video. So far, there have been academy courses in each of Casual’s home cities, training 150+ young people.
