Thyga

23/05/2024

A Consumer Awareness Campaign for Citizens Advice 🚴

Thyga partnered with Citizens Advice to launch an awareness campaign focused on product safety, with a specific focus on e-bikes and e-scooters.

We leveraged various social media platforms to deliver timely and relevant information to our target audience, achieving impressive results across the board.

Discover more about the campaign and its outcomes below 👇

25/04/2024

Introducing Nathaniel, our Paid Media Analyst! 👋

Discover insights into his role, upcoming trends in paid media, and the pivotal role paid media plays in digital marketing👇

18/04/2024

Meet our Paid Media Manager, Scarlett 💻

From crafting comprehensive media plans to optimizing targeting and content across various platforms, Scarlett ensures campaigns thrive.

Discover her journey into paid media and what fuels her passion for this dynamic field 👇

20/03/2024

Ever imagined turning a vehicle handover into an award-winning digital ad campaign?

From concept to ex*****on, our team crafted a paid media campaign for INEOS Automotive, showcasing the unique 'Hard Way Home handover' experience.

Our aim:
- Drive Awareness through impressions and video views
- Drive Consideration through traffic and website visits
- Drive Action through database growth and leads

The results speak for themselves ⬇️

14/03/2024

Introducing Chris, our Paid Media Director 👋🏼

From setting up game-changing paid media strategies to winning awards, Chris has been involved in it all.

As we gear up for an exciting year, he reflects on the previous year at Thyga and shares his insights on what lies ahead.

Swipe to read ⬇️

12/03/2024

Pernod Ricard wanted to make its Chivas Regal whisky brand more relevant to a younger demographic and increase Amazon sales in the UK 🥃

Briefed to raise brand awareness across social media and increase click through rates at a lower cost, we produced a Meta and Amazon advertising campaign which used micro influencers to build trust and engagement.

Swipe to see the results ⬇️

05/03/2024

“The keyword is Growth”

- The answer of our Argentina-based Media Director, Myrna Borello, when asked what she’s most excited about for Thyga in 2024.

Read what Myrna has to say about her role at Thyga and what trends she expects to see in paid media this year ⬇️

07/02/2024

The power of micro-influencers 💪

In the ever-evolving world of influencer marketing, marketers constantly face new opportunities and challenges.

Charles-Henry Ruyant, our Managing Director, shares his thoughts in Performance Marketing World on why micro-influencers present the best opportunities to authentically connect with audiences.

In the ever-evolving world of influencer marketing, marketers constantly face new opportunities and challenges. But how can these be best leveraged and overcome?

25/01/2024

Niche healthcare consumers are increasingly difficult to target accurately.

Applied to pharmaceuticals, our Audience+ tool can identify who and where your intended consumers are and reach them across media channels, ensuring they see the products they need.

Target relevant healthcare consumers with Thyga.
Get in touch 👉 https://thyga.com

17/08/2023

Our proprietary Audience+ solution enables brands to make relevant connections with genuinely interested audiences.

We maximise impressions by selecting audiences on engagement data, not just affinity.

Reach hyper-targeted users to increase relevancy and drive the right campaign metrics with 🚀

Get in touch: https://thyga.com/

27/06/2023

We are excited to announce our official graduation into TikTok ’s Agency Partnership Program 🎉

As a result, we’re able to work with to leverage its Advertising Solutions for our clients, ensuring their KPIs are met and expectations are exceeded.

20/06/2023

We are Thyga, a new paid media agency from Samy Alliance 👋

We blend unique research, creative and influencer capabilities to improve media performance.

Our unique proposition and data-driven approach allows us to understand your audience better, deliver effective messaging, and reach them with higher cost efficiency.

Check out our new website: https://thyga.com/