
03/02/2025
You’ve seen other digital advertisers using UGC, and may have felt a bit intimated by it.
The truth is, this marketing technique existed far before social media began and it is proven to be very effective.
You’ve seen it right infront of your eyes, and didn’t really think twice. Infomercial Tv Shows are a prime example of UGC, they don’t own these products but they use their platform to sell it through reviews.
Another example, BLOGS- they existed far before social media and they exist still today!
Customers love having a good review of a product or service before buying it.
Always invest in marketing techniques that can serve a bigger purpose for your brand!