You guys need applause @ideas_fest certainly that was such a fantastic festival
A special shoutout to @Clue.Content and @Hazel Morris Interiors
#ideasfest
Allison Alexander, founder of Branue β your go-to agency for marketing technology, data, AI, and automation. I'm thrilled to announce that Branue is sponsoring the Hertfordshire Chamber of Commerce Women in Leadership lunch!
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Date: Next Thursday, 12th September
At Branue, we're all about accelerating business growth with cutting-edge marketing strategies and intelligent automation tools, all while keeping human empathy at the forefront. I'm excited to dive into these topics and share valuable insights at the event.
Join us for an afternoon of inspiration, networking, and powerful conversations. Canβt wait to see you all there!
#WomenInLeadership #BusinessGrowth #Marketing #AI #Automation #HertfordshireChamber
@herts_chamber #herts_chamber
Congratulations to @carersinhertfordshire I was thrilled to attend with the Annual Inspire Herts Awards our Board Honorary President Jenny Young and to see Carers in Hertfordshire being highly commended.
Why I love this charity:
Caring touches everyone's lives at least once and through life, more likely on multiple occasions. The work Carers in Herts do continuously shines a light on the unpaid caring that takes place largely behind closed doors and drives the agenda in providing joined up services for more than 30 years.
Congrats and well done to the whole organisation π
#inspiringherts
Fabulous to see Founder Andrea Boughton Beehive Green and Sarah Pascaru Social Jooce who were finalists for Entrepreneur of the Year and of course our winner on the table Uzair Rafi GeoSmartPro
Shout out to our table @ComputercenterUK also, who were highly recognised for their workplace wellbeing.
May I say what a beautiful event it was and Tewin Bury Farm Hotel exceeded themselves from the food, to atmosphere. Of course hugest thanks to @herts_chamber who dazzled in their 1920s style, lots of glitz and glamour and again a fantastic evening of dance, entertainment and certainly your 100th anniversary was a spectacular event. Thank you.
Passionately empowering female founders who are pioneering for a better future. #internationalwomensday2024 #InternationalWomenDay
In today's ever-evolving digital landscape, clarity and consistency are key. At Branue, we believe in equipping businesses with the tools they need to thrive in this new world. π
Our team of experts specialises in crafting clear and compelling brand content strategies and messaging architectures that resonate with your audience. From defining your "Why" to executing the "How" with precision, we're here to guide you every step of the way.
Ready to elevate your brand to new heights?
We take businesses on a rapid 1 week Micro Lean Canvas Model so you come away with the secrets to building a strong, cohesive brand strategy that will resonate with your perfect personas and audiences - Ready to reap the results. π Don't miss out β book your spot now [email protected]
#Branue #NewWaysToBrand #DigitalMarketing #TechnologyStudio #BrandStrategy #WorkshopSignUp π
It's another 10 our of 10 score from our client. We are so thrilled - thank you. We will never sit on our laurels for one second, so we are prepared to provide you with professional, informed guidance, that ensure you achieve your business outcomes.
As an #AI & #Martech integrated #digitalmarketing & tech studio, our primary focus is to empower business leaders with strategies and programmes that maximise their connected data with actionable insight across marketing, sales, and customer service functions.
Let's have a chat [email protected]
Celebrating Valentines, Galentines or simply letting this day slide by ...
We just had to post this... as got be honest, we're ecstatic to share that we've just received another 10/10 on our client feedback, and it feels like a Valentine's gift wrapped up in professional success! We really pour our expertise and energy into the work we do with our clients, so it's just amazing to hear such positive feedback.
A huge THANK YOU to everyone who believes in us. Your trust is our greatest motivation.
Here's to celebrating every victory, big or small, with gratitude.β¨
#ValentinesDay #ClientLove #10OutOf10 #GratitudePost #TeamSuccess #clientfeedback #CustomerServiceMatters
Another day in Branue
today one of creating #AI #avatars envisioning concepts for a variety of industries (health, myriad of customer service roles, sales) .. where might this help your business?
This is not me - this really is a fully built AI avatar...have a play :)
Yes - it's weird for me to watch this !!
Imagine your own #business avatar
> Meeting
> Greeting
> Assisting
> Preparing
Chatbots have evolved significantly and are helping internally more than ever to structure and standardise processes - Yes to that!
Meetings and queries are summarised conversations, updating #CRMs as dialogues take place, saving agents time on updating records, and knowledge sharing on resolutions and objection handling as notes are taken accurately. Alleviating your teams from mundane repetitive tasks, and allowing them to focus on what's really important - building reputable relationships.
#RPA using robotic process automation between data, marketing and sales workflows.
#llm
Have a great week all.
#SMB #SME #digitalmarketing #contentcreator #branding #BrandNew #crmsoftware #crmanalytics #customersatisfaction #nps #FeedbackMatters #customerservice #chatbots
September Series - B2B Digital Maturity
Today weβre looking at b2B digital maturity and itβs impact on revenue growth, and how strategic organisations are growing.
focusing on three key trends that emerged from a global survey of over 1300 B2B marketers across 60 countries A very extensive survey, about digital marketing practices business goals and whether they were achieving them and where they were on their maturity curve And how it all impacts business performance
with all things #hubspotpartner and Inbound having being on last week, here's a quick run through on the content assist and image assist, along with #chatspot, integration with #semrush - helping you to get your work aligned with your marketing teams, so you can reduce lead times and ensure that all can add their most unique work as a strength and addition - showcasing your brand's authenticity.
September Series - Revolutionise your digital for growth- part II
Brandstorming with Branue connects -how we help you define your vision strategy and roadmap
September Series - revolutionise your digital
Brand-storming
How Branue utilises Fame data
How #Branue utilises Fame #Data
www.branue.com
#CRM #DM #Fame #HubSpot #Kickbox #PhantomBuster #python #segmentation #strategy #tactical #Tactics #Twitter
00:30 what is the segmentation criteria used by a marketing agency incorporating job titles and postcodes to filter business contacts?
00:43 how to use Python to segment 4,000 records from 40,000 via an Excel spreadsheet?
01:14 what is PhantomBusterβs βData Scraper Crawlerβ?
02:07 how to verify emails through Kickbox and HubSpot?
02:52 what is the βTwitter Sender Senderβ provided by PhantomBuster?
Branue are at Henley Royal Regatta 2023 and are delighted for Wesley and his rowing team who have qualified - again this year. Having a spectacular time.
This is Wesley's third Henley Royal Regatta having previously raced in The Britannia Challenge Cup and The Thames Challenge Cup.
Club: Minerva Bath Rowing Club (MBRC) are through and we wish you the very best of success in your next race at the #HenleyRoyalRegatta 2023 (HRR) competition: 'The Thames Challenge Cupβ
Club website: https://www.minervabathrc.org.uk
Case study with Rothschild & Bickers #marketing supported by Branue1
Results at: https://www.branue.com/rothschildbickers
Visit store https://rothschildbickers.com/collections
Rothschild & Bickers, UK luxury, decorative lighting design studio, that hand blows contemporary lighting.
Objective: To grow their global digital outreach, achieve a better understanding of their customers, activate new markets and seamlessly integrate a new acquisition, CRM and marketing automation solution.
How we achieved this: We started with understanding their data to develop a consumer and trade digital marketing strategy. We implemented a martech stack including Waalaxy, Zapier into HubSpot Sales and HubSpot Marketing and tailored marketing programmes for each segment, along with integrating workflows and data feeds between Shopify and Xero.
Branue's creative team and the solutions they build deliver hyper-focused audiences and drive engagement that's helped Rothschild & Bickers acquire new customers and grow business revenue, significantly in new markets.
#manufacturing #incredible #satisfying #glass #Lava #moltenlava #watch #glassart #art #smallbiz #crafts #uk #international #lighting #luxury #interiordesign #design #Acquisition #CRM #MarketingAutomation #d2cbrands #d2cmarketing #d2cecom #retail #SME #D2C #SMB #HubSpot #shopify #mailchimp #zapier #xero #waalaxy #PhantomBuster
Whatβs it going to be?
Whatβs it going to be? Rothschild & Bickers have gone global supported by Branue1
#glassblowing #manufacturing #incredible #satisfying #glass #lava #molten #watch #glassart #art #smallbiz #crafts #UK #interiordesign #lighting #luxury #design
Personalisation .... where we leverage artificial intelligence (AI) and machine learning (ML) algorithms to deliver personalised experiences across omnichannel to achieve the execution of real time interactions with Customers and Prospects, in correlation with their User behaviour, preferences, intent and attitudinal providing contextual moments that are tailored for each person.
Adding data to content topic attributes, informing the strategy that delivers meaningful experiences tied to a person thought process or pattern
Take an example - around lunchtime a person could be thinking any of these attributes:
Hungry π€€ I'm starving,
Energy Boost - I need a pick me up or a caffeine hit
Light Snack - Small bite to eat
Healthy - On a diet, Keeping fit
Indulgent - Treating myself, It's been a long week/day
Think about how you are delivering those one to one, personalised, highly relevant experiences???
In B2B sales conversations are moving to asynchronous channels like messaging platforms, social media, and collaborative documents- circa 75% today. Business sales reps need to act as advisors, to understand a business goals and lean away from transactional, onesize-fits-all outreach. To drive engagement,B2B sales teams need to deliver personalised and buyer-centric sales interactions.
So look at your techstack ! Is it ready? Is it capable? Is it fit for today/s challenges? and is it future-proof for tomorrow's purpose?- a CDP/CRM to unify your data is highlly recommended, a personalisation and marketing automation engine to drive your customer & revenue growth, all integrated with seamless content topic marketing adaptable to Omnichannel experiences.
Drive your business to the next level with our expertise providing your team with
β’Ease of use and adoption
β’Unification of data
β’Multidisciplinary workflow automation
β’Flawless real time integrations
Get in touch [email protected]
and comment below π π
Want to make your brand stand out?
Design consistency.
It's the little things that really matter. If you're using a particular font or color palette, use them consistently across all of your marketing materials. This will convey professionalism, brand authenticity and brand ethos in a way that's easy to notice and remember. Find out more at branue.com
#Dropshipping is a business model where a retailer does not keep goods in stock but instead transfers customer orders and shipment details to the manufacturer, another retailer, or a wholesaler who then ships the goods directly to the customer.
The #retailer makes a profit by selling the product at a higher price than the cost charged by the supplier.
In this #model, the retailer acts as an intermediary between the customer and the supplier, and does not handle or hold inventory themselves.
Dropshipping has become increasingly popular as it requires minimal upfront investment and can be done remotely from anywhere in the world with an internet connection.
However, it can also be a competitive and challenging business model to succeed in, as profit margins are typically lower than in traditional retail, and the retailer has less control over the supply chain and fulfillment process.
#Dropshippingtips#B2C#D2C#digital
