13/02/2024
Content feeling flat as a Pancake? Try these simple social tips to inject a bit more life into your social media.
1. Understand what's working and what isn't. Get under the skin of your stats. Complete an audit to understand what's working and what isn't. When you should be posting, who you are talking to. Getting back to basics is often the best place to start.
2. Be brave and give Reels a go!
3. Go Live. Either on your own, with an Ask Me Anything, an opportunity for followers to get to know you and your brand a bit better. Or partner with a complimentary brand or service that you know your followers will love.
4. Make the most of the features in Stories. These will help drive engagement and can help you get to know your audience a bit better too... Set up a poll to encourage audience interaction (it’s also a great way to gather information and to see what your audience and followers like, or don't like). You can also use stories as a way to ask questions or let your followers ask you questions.
5. Freshen up your feed. Try some new designs, mix up use some fresh imagery, be real, show your face. Most important make sure your posts tell a story... have a relevance... and a reason.
6. Give your captions more attention. Start with a great hook, follow through with an insightful, interesting, engaging, key word optimised post and a clear call to action.
7. Don't forget the Hashtags. Trial what works for you here... I suggest around 5.
And if you’d like a little bit of extra help, I’m here to help! DM for more details on my content workshops.
Oh and happy !
Supporting local SMEs, helping them achieve their marketing goals, and connect with customers online and on Social Media.
