First-party data is more important than ever 💬
What do we mean by first-party data? It's information that's been collected directly from the customer, and it's incredibly valuable for marketing purposes.
But we frequently see websites which aren't collecting marketing consent or haven't optimised their approach to data collection.
We recently optimised a multimillion-pound fashion retailer's signup process and achieved a whopping 51% increase in marketing consent.⚡️
No sneaky tricks, no bending the rules of GDPR, just good ol' fashioned conversion rate optimisation.👏🏽
#cro #conversionrateoptimisation #marketing #marketingsignup #webdevelopment #optimisation #digitalagency #ecommerce
👋🏻 Wave goodbye to slow site speed
Is improving your website's performance one of your New Year's resolutions? It should be!
Studies show that a website with a page speed of 1 second has a conversion rate 3x higher than a site with a 5 second page speed.
Get in touch to find out how we can help you boost load speed and achieve Google PageSpeed scores of 94-99 using Hyvä for Magento. ⚡
#magento #pagespeed #weboptimisation #webdevelopment #webdeveloper #hyva #hyvatheme #conversionrate #merchanttips #ecommercetips
🌍 Ever feel like time is slipping away? ⏰ 😶🌫️
Amidst the hustle, your website's performance might have taken a backseat. But hey, it happens! Yet, here's the thing: neglecting it could mean losing your audience. 🚫 Imagine a slow-loading site in today's fast-moving digital world – not ideal!
Why risk it? Here are 3 reasons why letting your website go stale could put the brakes on your success:
1️⃣ Lost Visitors: A sluggish site chases away impatient visitors. They want information in seconds, not minutes. Slow load times? They'll click away faster than you can say 'refresh.'
2️⃣ SEO Hit: Search engines favour speedy sites. A lagging performance can slide your site down the search results, making it harder for potential customers to find you.
3️⃣ User Frustration: Imagine trying to shop in a store with shelves in disarray. A clunky website frustrates users, affecting their trust and confidence in your brand.
Here's the good news: testing your site's speed doesn't have to be complicated. Try tools like Google PageSpeed Insights or GTmetrix – they're like a pit stop for your website, guiding you on improvements! 🏁✨
Are you aiming for faster load speeds? Let's talk and ensure your website keeps up with your soaring success! 🚀
#ecommerce #ecommercebusiness #ecommercetips #website #websitedevelopment #websitedesign #webdeveloper #websitetips #magento #hyva #magentodevelopment #magentoimagine #gtmetrix #pagespeed
🛒 Choosing the Right eCommerce Platform: Tailored or Off-the-Shelf?
🌐 Here are simple steps to guide your decision:
1️⃣ Assess Your Business Needs: Evaluate your business's unique demands. Understand where off-the-shelf platforms might fall short in meeting your specific requirements.
2️⃣ Consider Scalability & Flexibility: If rapid adaptation and unique functionalities are vital, explore the benefits of bespoke software solutions tailored to your needs.
3️⃣ Revenue Check: Check your revenue. Around half a million a year and above? Platforms like Magento might align better with the costs of upgrades and maintenance.
4️⃣ Fit for Your Size: If not hitting that revenue mark soon, off-the-shelf platforms might be a more cost-effective choice.
Deciding on an eCommerce platform requires strategic planning and an understanding of your business's present and future needs. Make a choice that best suits your growth path.
Still unsure on which platform is best for your business? Chat with one of our experts:
https://www.develodesign.co.uk/contact
#ecommercesolutions #ecommercepodcast #ecommercebusiness #ecommercegrowth #ecommercetips #ecommercewebsite #ecommerceplatform #shopify #magento #webdevloper #webdevelopment #webdevelopmentcompany
We might be shy 🤭 but we’re bright 🧠 Crafting content is an enriching journey of resonating experiences. Here are three actionable steps to enrich your content from our Digital Content Creator, Phoebe.1️⃣ Define a clear message Ensure your content has a clear and specific goal. Whether it’s to inform, entertain, or persuade, define the primary objective your content intends to achieve.2️⃣ Align your content with the audience’s needs. Tailor your content to address the needs, challenges, or desires of your audience. This involves understanding their pain points and delivering solutions or engaging content that speaks directly to those issues.3️⃣ Craft a narrative that connects and resonates. Use storytelling techniques to make your content more engaging and relatable. Stories often captivate and create a stronger connection with your audience. We’re dedicated to creating meaningful content! 🌟 What kind of content speaks to you? Share your thoughts - What topics would resonate more with you as a merchant or web developer? 💡Let us know your suggestions in the comments below. #contentcreator #contentmarketingtips #contentmarketingtips #digitalmarketingtools #contentstrategytips #digitalagencylife #develo #meettheteam #agencylife #birminghamagency #blooper
Learn from our Experts⬇️
Our latest code snippet gives you the flexibility of opening and closing the Minicart on demand in Hyvä, such as when you've hit a delivery threshold or when a product has been added to the cart. 🛒
Head to the blog for this useful snippet from our Technical Director, Mike Sheward: https://www.develodesign.co.uk/learn/open-and-close-the-minicart-in-hyva-on-demand-in-js
#codesnippet #learntocode #codetips #webdevelopment #webdevelopers #hyvatheme #magento #codenewbie #learningcode #webdeveloperproblems
Advocating for a Fairer and More Inclusive Society
We're immensely proud of our Operations Manager, CJ Lloyd Webley, an accomplished social entrepreneur who drives positive societal transformation. Just last week, his organisation, Black Pounds Org, gained recognition on BBC Midlands Today.
As we celebrate Black History Month, we warmly invite those in the West Midlands area to visit the BPP Community Gift Shop in Birmingham.
Your visit will be pivotal in supporting more than 200 local small businesses.
#community #giftshop #socialentrepreneur #blackhistorymonth
Did you know we don’t just create websites, we do print marketing too!?
Our team recently rebranded The Strings Club website and integrated this into their print collateral to align with their new online look. ✨
We identified their goals and restructured the brochures, highlighting the USPs and key information with a clear call to action for parents. We Integrated QR codes to speed up navigation to their live events, as well as provide a whole page of mindful activities for children to get involved. 🧘
‘We LOVE our new brochures! We cannot wait to distribute them to local communities and families very soon.’
- Amy Cunningham, Director of The Strings Club
Looking for print collateral? Get in touch! ✉️
#printmarketing #brochuredesign #printdesign
We've created a packaged solution for B2B stores to save you time and money!👏🏽
Our B2B Punchout offers the best in eCommerce systems, with Adobe Commerce Magento Commence, integration for the Develo Punchout connector, and bespoke Hyvä themes or Vue Storefront based storefronts. The stores can be set to public or private for your most important customers.
Our solution comes with a fixed cost, and delivery within 10 weeks from your sign-off. ✅
Find out more about our B2B Punchout package: https://lnkd.in/eVh8S8Xq
#b2becommerce #punchout #webdevelopmentcompany
Wanting a store that converts?
We migrated our client Made with Love and Sparkle to a Magento 2 site using Hyvä Themes. We implemented unique custom-built modules such as barcode scanners, exclusive pop ups, and basket upsells to create opportunities for personalised customer experience.
The migration has proven a great success, with an increase of sales conversions by 25%. 🙌
Want to find out more about how we helped increase conversions?
https://www.develodesign.co.uk/work/made-with-love-and-sparkle
#sitelaunch #uxuidesign #webdesign #webdesigntips #webdesignlife #webdesigner #uxdesigner #uxuidesigner #ecommerce #algolia #webportfolio #hyvatheme #magentodevelopment #conversiontips #userexperience #magento2 #magentodevelopers #algolia #hyvätheme
WeatherBeeta' New Email Pop-up!
WeatherBeeta's new email form has increased sign ups by 5% in just one month!🎉
Creating an effective newsletter sign up is a great way to build brand loyalty, and allows you to create tailored campaigns for segments of your audience that convert. Our client had an outdated email pop up and wanted to increase new customer sign-ups.
We modernised the modal pop up design with strong brand imagery and a clear CTA, as well as including a small side tab, where users can re-open the modal if they initially dismissed it (as many of us do!).
But looks are not everything, discounts are extremely popular to entice first-time buyers, so highlighting their 15% discount is a tempting way to capture the customers' email.
Are you looking to grow your customer database? 📤
#uxdesign #webdesigner #ecommercedesign #conversionoptimization #conversion #newslettersignup #newslettermarketing #emaildesign #brandloyalty
A first for Develo this year was building custom responsive email templates in dark mode, for our client Westley Richards. 📩
For anyone familiar with email template development, this came with challenges of its own.
We're happy with the outcome and so were our clients! 🙌🏽
#html #responsivedesign #webdesign #developer #htmlnewsletter #htmldeveloper #htmlemail #htmldesign #webdeveloper #emaildeveloper #customtemplate #webdevelopment #magentodeveloper #developers #darkmode
