18/03/2024
No one tells you about the secret of targeting...
The children's niche is challenging to target due to regulations surrounding advertising to minors, the need for parental consent, and the ethical considerations involved in marketing to a vulnerable demographic.
These segments are what marketers refer to as "highly specialized niches".
For Danish Cricket-Federation and their 4 clubs, navigating this challenging landscape seemed daunting, yet our strategy yielded unprecedented results:
𝗜𝗻 𝗝𝘂𝘀𝘁 𝟰 𝗪𝗲𝗲𝗸𝘀, 𝗪𝗲 𝗣𝘂𝗹𝗹𝗲𝗱 𝗢𝗳𝗳 𝗮 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗠𝗶𝗿𝗮𝗰𝗹𝗲:
✅ +150 leads were generated
✅ +128 confirmed event responses were received
✅ A staggering +300K users were reached
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For a deeper dive into our strategy, the challenges we faced, and the innovative solutions that led to these remarkable results, the full case study of Danish Cricket-Federation is available here:
https://raise.eu.com/danskcricketforbund/
PS:
Eager to explore what a targeted campaign can do for your organization? Book a free consultation today and uncover the potential of specialized niche marketing! 💡
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