19/06/2022
🤔❓What is Cross-Media?
Crossmedia is a term that describes communication over multiple content, design and editorial channels that leads the user to take action. It also provides a feedback channel for the company or organization. ⏩
Crossmedia has been used by companies like Nike in order to promote their products and services across different platforms with an interactive customer experience. This form of marketing allows companies to reach new audiences while keeping customers engaged with their brand through various methods. 🔭
In a world where everything revolves around rapid communication and information, a company must find a way to capture the attention of its audience in a short period of time, such as through exciting content on social media, and maintain the interest and engagement of its customers and leads, such as through newsletters or other forms of personalized marketing. 🚀
⏱️ That's