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25/01/2023

How to Utilize TikTok for Marketing – Organic and Paid

TikTok has rapidly gained popularity, particularly among the younger demographic. It was the most downloaded app of 2020 and currently boasts around one billion active users worldwide. Marketing on TikTok has many advantages, including opportunities for creators to participate in your advertising, m...

05/01/2023

5 Digital Tips for 2023

In 2023, digital marketing is expected to continue to change. Whether if you have been marketing your brand for decades or you are just starting out, it doesn’t mean that you need to do everything. Start with the one or two that best suit your business and then get started. Once your first strateg...

05/01/2023

How To Optimize Your Accounts

How To Optimize Your Instagram Accounts Instagram is a popular social media platform that is used by millions of people around the world. If you want to optimize your Instagram account, there are a few key things you can do to increase your visibility and reach. Here are five tips for optimizing you...

05/01/2023

How To Choose Keywords for ads?

How To Choose Keywords for Google ads? With the use of carefully selected keywords and phrases, you can make sure that users searching on search engines like Google for items similar to yours will see your pay-per-click (PPC) advertisement. The correct keywords can lower your advertising expenses, d...

19/12/2022

How to Create a Identity? - Paprika Media

How to Create a Brand Identity? Branding is the process of developing a consistent image for your business that customers will recognize. Consistency is an essential part of creating a brand identity.In order to develop a strong brand identity, you need to understand your brand and communicate it co...

14/12/2022

Speaking The Language Of a Social Media Marketer

Speaking The Language Of a Social Media Marketer Marketing has is its own language. The acronyms we use every day are an easy way to refer to tools, measurements, marketing methods, and more. Understanding what all these terms mean is important to being able to easily converse with your team and use...

12/12/2022

Why hire a Social Media Agency?

https://paprikaads.com/why-hire-a-social-media-agency/

As it is already know 90% of consumers say they buy from companies they follow on social media. Therefore, many businesses decide to hire a social media expert in an admin role. However, by assigning someone in this position will keep your social media efforts internal. In this case, it is a good id...

09/12/2022

5 Digital Marketing Trends In 2023

https://paprikaads.com/5-digital-marketing-trends-in-2023/

5 Digital Marketing Trends In 2023 It is that time of the year when we at Paprika ads watching out of what is coming next. Consumer expectations are constantly changing, therefore all marketing strategies are also changing every year. It is important to look on digital marketing strategies and keep....

28/11/2022

What Things You Need To Know About Your Customer

https://paprikaads.com/what-things-you-need-to-know-about-your-customer/

Knowing and understanding your customer is key for a successful business. It allows you to create and improve existing products or services to meet customers’ needs and exceed their expectations. It also ensures that you are using effective methods to market and deliver your products or service to...

09/11/2022

6 Types of Videos That Your Business Should Be Using

Creating content for social media can be overwhelming especially when you’ve run out of ideas and need to decide which types of videos you should create. Below you will find a list of all of the videos that your business can create in order to promote your product, convert your leads and grow your...

31/10/2022

How to Handle Negative Comments on Social Media

How to Handle Negative Comments on Social Media As a brand with social media presence, criticism and negative comments are the norm rather than the exception. Having thousands of customers connected to you social media accounts, negative comments are unavoidable. How you handle these negative commen...

26/10/2022

How to Measure the Effectiveness of Social Media Campaign

How to Measure the Effectiveness of Social Media Campaign Social media is in every corner of our lives. Today, as it has become a necessity for everyone it influences all of our actions. If you are able to pitch your business right on social media, the chances of your success can increased. But, how...

25/10/2022

Build Your Brand Through Digital Marketing

Build Your Brand Through Digital Marketing What is branding? Branding is anything that helps your target customers instantly recognize your company. Usually, your brand includes things like Company Name Logo Color schemes Slogans Fonts Advertising methods You message The more consistent you are with...

19/10/2022

What Your Visual Branding Needs to Say About Your

When you first think about visual branding, the first thing that comes to your brain is logo, fonts, the colors the overall feel and style. However, the first thing you need to think is what you want to communicate and what it want it to say. What Your Visual Branding Needs to Say About Your Brand #...

17/10/2022

Are hashtags still relevant? – The most effective guide for every social media

Are hashtags still relevant? The answer is yet, they are still important however their relevance tends to differ from every platform. It seems a little cringe when someone on Instagram puts dozens of hashtags on his posts. Instead of posting nonsense keywords in your posts the idea is to get those i...

13/10/2022

How to Use the Rule of Thirds When It Comes to Social Media

What is the rule of thirds when it comes to social media? The rule of thirds tells you exactly what to share and how often. It takes the guesswork out of posting and engages your audience. It’s a guideline, not a formula. It’s important to balance your social media posts so they don’t solely f...

13/10/2022

How to create a social media marketing strategy

🔥THE RULE OF THIRDS🔥

12/10/2022

The Checklist You Need To Know

Most SEO checklists don’t explain that SEO is a continuous process. Instead, they provide a list of arbitrary activities and imply that once you cross them off, SEO is finished. An effective, long-term SEO strategy executed for a brand’s website will produce positive outcomes. At Paprikaads we a...

11/10/2022

How To Batch Your Content

What is Content Batching? Creating all of your visuals and social media captions at once is known as content batching for social media. Simply means that you will spend a single batch of time writing an entire week’s worth of posts on Instagram rather than taking an hour to organize, produce, and ...

07/10/2022

Personal is how you want people to see you 🔥

06/10/2022

What You Think Is Vs What Is

✍️Read more here: https://bit.ly/3Vb9n0v

What is the difference between brand and branding? A brand is the perception people have of your business; branding is the process of actively shaping that perception. If you think about it, everyone has a brand and is in the branding business, personal branding. What is personal branding? Personal....

20/09/2022

How to Get Like You

How to Get Google Like You Having a website is an absolute must for any business, especially nowadays where everything is going digital. Getting your website noticed on Google is another matter and not always easy. In this article we are presenting you some of important ways to get your website visi...

15/09/2022

Full service digital agency
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05/08/2021

How to Launch an Expert Social-Media Marketing Campaign

How to Launch an Expert Social-Media Marketing Campaign Social media provides new brands (and old ones) an incredible opportunity to launch a new product o a highly targeted, engaged, wallet-out audience. You have access to consumers that are based all over the world along with the ability to target...

12/07/2021

How to Rock Your Social Media Strategies

If you are a business owner/blogger/entrepreneur then social media probably plays a BIG role in your everyday life. In this post we are going to share all of our tips for each social media platform and give you ideas on how to grow engaged social accounts. In the end is not only the numbers of follo...

30/06/2021

10 Colors That Increase Sales and Why

Marketers and graphic designers know already that color plays a major role in the success of any marketing campaign. Specific colors tend to stir a certain emotions in customers thus creating brand relevance and motivating purchases. We are going to list 10 colors that increase sales along with the....

24/06/2021

5 Social Myths That Are Hurting Your Business

Did you ever consider if you hurting your social media marketing strategy or helping it? When it comes to social media marketing, many businesses and marketers have already developed their strategy based on advice. Some of them are either outdated or doesn’t apply to small businesses. In addition ...

18/06/2021

30-day Content Social Media For Your Business

The hardest part of using social media for your business is coming up with content. Sometime it’s easy to come up with ideas and sometimes not. Creating consistent and valuable content is a must if you want to succeed on social media. Knowing how hard it can become to come up with content we have ...

04/06/2021

5 Steps To Create The Perfect Social Media Content

Social media marketing seems easy, isn’t it? Post a few comments, write a blog, launch a page. However, is not about being seen but where, when and in what line! Most important thing it is about keeping people coming back for more real insights into what you do and what you offer. It is a...