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When you decide to take the leap and invest in brand photography, it’s important to analyze more than just the financial...
28/05/2024

When you decide to take the leap and invest in brand photography, it’s important to analyze more than just the financial investment. We like to remind business owners time and time again that your time and team investment are often the most expensive aspect. ⁠🫰🫰🫰⁠

You want to work with a Brand Photography business that understands how to capture your brand identity and appeal to your ideal client.⁠ 🎯⁠

Social People.Co has been helping brands across North America do exactly this. 💯 We’ve perfected the method, and each member of our team understands their role in helping our clients achieve their goals.⁠

From 📃 shot lists and 📍locations to 👔👗wardrobe suggestions and ⏲️ set managers, we've thought of it all!⁠

Not to mention, with over 320,000 photos taken since 2019 - we know a thing or two about getting "that shot!"⁠ 😏💁‍♀️⁠





⁠ Business Besties ▪️ Rachel & Brittany⁠

Social People.Co ⁠
Bringing Back the "Social" in Social Media⁠


The AI trap⁠⁠✍🏻AI can be a fantastic tool to use with your social media and marketing endeavours. Britt and I do love te...
17/05/2024

The AI trap⁠

✍🏻AI can be a fantastic tool to use with your social media and marketing endeavours. Britt and I do love technology and all of the options it can provide businesses. ⁠

One recurring issue we've observed is that AI-generated copy, including captions, website content, and branding messages, often fails to resonate with people on a personal level.⁠ 🤔⁠

More and more consumers can identify when something is being with AI as it can lack tone, emotional connection, and relatability.⁠

While it can be tempting to use AI to write captions, it can be a massive disservice to you and your business. 😬😟 The fact is whether you’re using AI or not, it takes time to come up with copy that will highlight your services. ⁠

Invest that time to create a copy that will move your customers. ⁠

If this isn’t coming to you naturally - don’t beat yourself up! ⁠

❤️‍🔥 Connect with us and allow us to write your website copy and captions. ⁠

Our team of seasoned copywriters brings a wealth of experience across various industries. By entrusting us with your website copy and captions, you're ensuring your customers feel that invaluable connection!⁠





Business Besties ▪️ Rachel & Brittany⁠

Social People.Co ⁠
Bringing Back the "Social" in Social Media⁠


Brand Photography Course - Why you need it!⁠🫵🏻⁠⁠One of the amazing aspects of owning a Brand Photographer business is th...
15/05/2024

Brand Photography Course - Why you need it!⁠🫵🏻⁠

One of the amazing aspects of owning a Brand Photographer business is the freedom that comes with the ability to set your schedule and work from home. ⁠

You’ve probably heard us talk about how this is something that is REALLY important to us. 🤸🏻‍♂️🤸🏻‍♂️🤸🏻‍♂️Flexible schedules allow us to care for things that mean so much to us in our personal lives. And we know that for many of you new moms, photography is an outlet for creativity and a way to make a living while at home.⁠🥰⁠

This is one of the reasons we are SO passionate about the Brand Photography Course. ⁠

We compiled our experience as a photographer and marketer and mixed it in with all the lessons we’ve learned about running our business (and believe us, there’s a lot!) to make this course that can help you take your passion and turn it into your work!⁠





Business Besties ▪️ Rachel & Brittany⁠

Social People.Co ⁠
Bringing Back the "Social" in Social Media⁠


Social Media Management⁠⁠👇🏻⁠Social Media Fatigue! ⁠⁠Oh yes, it’s a real thing—especially for business owners. You can de...
15/05/2024

Social Media Management⁠
⁠👇🏻⁠
Social Media Fatigue! ⁠

Oh yes, it’s a real thing—especially for business owners. You can develop an addiction to checking “likes,” IG messages, trending audios, and responding to comments. Before you know it, it’s 11:30 p.m., and you’re scrolling! 🥱⁠

Working with a social media manager can help elevate some of this strain with an organized plan to bring your brand and messaging to your customers.⁠😮‍💨😌⁠

It works in 3-month contracts and a range of prices so you can work within your business needs.⁠

❤️‍🔥Best of all, they are all-encompassing, meaning you’ll get management, posting, stories, photos, captions, and engagement in one convenient subscription!⁠

Reach out today to book! ⁠





Business Besties ▪️ Rachel & Brittany⁠

Social People.Co ⁠
Bringing Back the "Social" in Social Media⁠


Fun Fact: It's Britts DREAM to photograph a cookbook. ⁠♥️♥️⁠We LOVE food photography. Fortunately, we have had the oppor...
13/05/2024

Fun Fact: It's Britts DREAM to photograph a cookbook. ⁠♥️♥️

We LOVE food photography. Fortunately, we have had the opportunity to work with food vendors throughout Calgary. ⁠

This being said, a business recently asked us if we can provide food photography, so we thought... oh boy - we need to show them what our team is made of!⁠

Swipe to see some of our foodie portfolio, and as always, DM us if you're interested in booking a shoot for your delicious nibbles!⁠






⁠. Business Besties ▪️ Rachel & Brittany⁠

Social People.Co ⁠
Bringing Back the "Social" in Social Media⁠



Fun Fact: It’s Britts DREAM to photograph a cookbook. ⁠♥️♥️⁠We LOVE food photography. Fortunately, we have had the oppor...
13/05/2024

Fun Fact: It’s Britts DREAM to photograph a cookbook. ⁠♥️♥️

We LOVE food photography. Fortunately, we have had the opportunity to work with food vendors throughout Calgary. ⁠

This being said, a business recently asked us if we can provide food photography, so we thought... oh boy - we need to show them what our team is made of!⁠

Swipe to see some of our foodie portfolio, and as always, DM us if you’re interested in booking a shoot for your delicious nibbles!⁠






⁠. Business Besties ▪️ Rachel & Brittany⁠

Social People.Co ⁠
Bringing Back the “Social” in Social Media⁠



EEEEKKKKK... WOW!⁠ 😌♥️🥹⁠, this was such an amazing Q1 & Q2.⁠⁠We met some incredible new businesses and some of our regul...
11/05/2024

EEEEKKKKK... WOW!⁠ 😌♥️🥹

, this was such an amazing Q1 & Q2.⁠

We met some incredible new businesses and some of our regulars (who are now our friends🥰). We sold out of all SIX SHOOTS... how is this all possible?⁠🙌

This community is a dream, and seriously, we couldn’t do it all without Melissa. .littlehome 🙏🙆‍♀️⁠

To wrap it up, thank you again and we will send you all our emails for our next MINI SHOOT come August-ish 🤓⁠

Thank you for supporting us, we love you all!⁠





Business Besties ▪️ Rachel & Brittany⁠

Social People.Co ⁠
Bringing Back the “Social” in Social Media⁠


EEEEKKKKK... WOW!⁠ 😌❤️‍🔥😮‍💨⁠⁠, this was such an amazing Q1 & Q2.⁠⁠We met some incredible new businesses and some of our ...
10/05/2024

EEEEKKKKK... WOW!⁠ 😌❤️‍🔥😮‍💨⁠

, this was such an amazing Q1 & Q2.⁠

We met some incredible new businesses and some of our regulars (who are now our friends🥰). We sold out of all SIX SHOOTS... how is this all possible?⁠

This community is a dream, and seriously, we couldn't do it all without Melissa. 🙏🙆‍♀️⁠

To wrap it up, thank you again and we will send you all our emails for our next MINI SHOOT come August-ish 🤓⁠

Thank you for supporting us, we love you all!⁠





Business Besties ▪️ Rachel & Brittany⁠

Social People.Co ⁠
Bringing Back the "Social" in Social Media⁠


✨REELS PACKAGE IS OPEN FOR BOOKINGS!✨⁠⁠Okay, we know that you've been waiting for this, so we are here to share that we ...
09/05/2024

✨REELS PACKAGE IS OPEN FOR BOOKINGS!✨⁠

Okay, we know that you've been waiting for this, so we are here to share that we have REEL packages starting as low as $550.00⁠

YES! Get amazing footage from our videographer for your REELS, cause we all know the world is OBSESSED with video.⁠

Educational, inspirational, fun, motivational - whatever the style, we can help!⁠

DM us today for all the details .... ahem we are working on our videography page as we speak!⁠❤️‍🔥⁠





Business Besties ▪️ Rachel & Brittany⁠

Social People.Co ⁠
Bringing Back the "Social" in Social Media⁠


Is it worth it to go viral?⁠ 🚀⁠⁠While it can be really exciting that so many people have consumed your content, there ar...
08/05/2024

Is it worth it to go viral?⁠ 🚀⁠

While it can be really exciting that so many people have consumed your content, there are actually some cons to going viral and reasons why you might want to avoid making this your main marketing goal. ⁠😏⁠

Small and medium-sized businesses going viral can harm their organic social media reach. That massive influx of followers may not all be potential customers diluting your conversions.⁠

A large following of 100,000 can be advantageous, but only if those followers are genuinely interested in your product/services.⁠ 🙏🙏⁠

Engagement numbers matter, and it can be difficult for those with a high following to maintain a consistent engagement rate that converts to a good ROI. ⁠

⁠🔽⁠
🔽⁠
🔽⁠

So, is having a high following rate bad?⁠🙆‍♀️😐⁠

🙌No, we know of accounts with a high number of followers that maintain an engaged and invested community; however, it’s important to remember the goal behind your social media campaigns. ⁠

Our primary objective is to educate and transform followers into loyal customers. ⁠

It’s not about the number of views but about the quality of engagement and conversion.⁠





Business Besties ▪️ Rachel & Brittany⁠

Social People.Co ⁠
Bringing Back the "Social" in Social Media⁠


Britt and I listen to our clients tell us, “I just want someone to help me with social media, so I don’t want to look at...
07/05/2024

Britt and I listen to our clients tell us, “I just want someone to help me with social media, so I don’t want to look at it.’ YES GIRL! We hear you!⁠🙌⁠

Social Media is a powerful tool, and the more you understand its potential, the more you realize how much attention needs to be given to it.⁠

This is why business owners feel overwhelmed and drained trying to keep up with their social media. We created our Social Media Management & Content Subscriptions to alleviate ALL-THE-THINGS that need to get done on your social media.⁠

We’re talking Brand Photography, Captions, Posting, Stories & Engagement all in one beautiful little subscription!⁠💯⁠

Connect with us today to learn more!⁠




⁠ Business Besties ▪️ Rachel & Brittany⁠

Social People.Co ⁠
Bringing Back the "Social" in Social Media⁠


What kind of involvement does .Co need from me when I purchase a subscription?⁠🤔🤔⁠⁠Initially, this is when you will see ...
03/05/2024

What kind of involvement does .Co need from me when I purchase a subscription?⁠🤔🤔⁠

Initially, this is when you will see the most requests from us.⁠

🙏We are learning your company’s voice, brand, and ideal clients.⁠
We have a few surveys for you to fill out, a content shoot, and some caption questions. We might also run a few ideas by you to see how you like the finished product.⁠☺️⁠

Once we have a good idea of your brand and voice, you can have as much or as little involvement as you’d like.⁠ 😌⁠






Business Besties ▪️ Rachel & Brittany⁠

Social People.Co ⁠
Bringing Back the "Social" in Social Media⁠


We wanted to create workshops that would help businesses flourish on social media based on the principles we have been i...
02/05/2024

We wanted to create workshops that would help businesses flourish on social media based on the principles we have been implementing for years. ⁠🙆‍♀️⁠

As of today, we have designed 3️⃣ three different programs that allow business owners to educate themselves and their teams on attracting their ideal and creating content that motivates sales for years to come!⁠ 🚀⁠

⭐ This information will not fade or become outdated—we know this because we have been marketing our agency through social media for over five years.⁠

The principles we educate on are useful for years to come, regardless of what trends come and go.⁠

If you want to learn more or would like to book a workshop for your team - DM us today!⁠





Business Besties ▪️ Rachel & Brittany⁠

Social People.Co ⁠
Bringing Back the "Social" in Social Media⁠



Why We Are Different!💯⁠⁠Social People.Co has created a method that allows businesses to customize their online marketing...
01/05/2024

Why We Are Different!💯⁠

Social People.Co has created a method that allows businesses to customize their online marketing strategically and efficiently. ⁠

Business owners no longer need to find a photographer, copywriter, or graphic designer to provide the social media manager with content.⁠

Instead, everything is done in-house. ⁠

Not only does this save you a TON of time, but it also saves you money!⁠

No more running around, coordinating schedules, or managing endless emails from multiple companies—it’s all right here, and you have an entire team in your corner!⁠🥇⁠





Business Besties ▪️ Rachel & Brittany⁠

Social People.Co ⁠
Bringing Back the "Social" in Social Media⁠


While we are known for our Social Media Management & Content Subscriptions😜, we have developed an array of services to h...
01/05/2024

While we are known for our Social Media Management & Content Subscriptions😜, we have developed an array of services to help businesses no matter what stage you’re in. ⁠🤩⁠

Whether you need a one-time service, help with an online campaign or would like to revamp your digital marketing completely, we have an option for you. ⁠👊⁠

➡️Swipe right to see all the ways that you can work with us in 2024, and let’s make this the best year yet.⁠❤️‍🔥⁠

Click the link in the bio to book a free consult call!⁠

We can't wait to meet you!⁠





⁠ Business Besties ▪️ Rachel & Brittany⁠

Social People.Co ⁠
Bringing Back the "Social" in Social Media⁠



70% SOLD OUT! 🚨⁠⁠With only a few days left to book, now is the time to reserve your space!⁠⁠ 🚨$99 YYC Mini Shoot Day!⁠🚨⁠...
29/04/2024

70% SOLD OUT! 🚨⁠

With only a few days left to book, now is the time to reserve your space!⁠

🚨$99 YYC Mini Shoot Day!⁠🚨⁠

✨️When: May 10, 2024⁠
✨️Where: Stunning SW Show home in Calgary!⁠
✨️Cost: $99 for 10 photos (yep... you read that right!)⁠

This is the perfect way to get some GORGEOUS photos before the summer holidays!⁠





⁠ Business Besties ▪️ Rachel & Brittany⁠

Social People.Co ⁠
Bringing Back the "Social" in Social Media⁠


🚨$99 YYC Mini Shoot Day- MAY 10th!⁠🚨⁠⁠Who loves our Mini-Shoot Sessions?⁠⁠- Real Estate Agents⁠- Consultants⁠- Therapist...
26/04/2024

🚨$99 YYC Mini Shoot Day- MAY 10th!⁠🚨⁠

Who loves our Mini-Shoot Sessions?⁠

- Real Estate Agents⁠
- Consultants⁠
- Therapists⁠
- Small Shops & Makers⁠
- Product Based Businesses⁠
- Interior Designers⁠
- Writers⁠
- Photographers⁠
- Doctors⁠
- Brokers⁠

If you own a business or work for a business... you need content!⁠

Whether you need new bio photos, team photos, or product photos, we’ve got you covered!⁠

✨️When: May 10, 2024⁠
✨️Where: Stunning SW Show home in Calgary!⁠
✨️Cost: $99 for 10 photos (yep... you read that right!)⁠

Swipe to see just a few examples of the shots you can expect to receive.⁠





⁠ Business Besties ▪️ Rachel & Brittany⁠

Social People.Co ⁠
Bringing Back the "Social" in Social Media⁠


It takes time! ⁠⏱️⁠⁠There is nothing speedy about growing your social media platform at Social People.Co, we aren’t look...
25/04/2024

It takes time! ⁠⏱️⁠

There is nothing speedy about growing your social media platform at Social People.Co, we aren’t looking to bring you 10,000 followers overnight. ⁠🙄⁠

We aren’t just posting to make you seem relevant or trendy. ⁠🛑⁠

We have one goal🥇, and that is to bring your IDEAL CLIENT to your social media, educate them on your amazing brand, and have them click through to your website, where you can connect further. ⁠

This doesn’t happen immediately. ⁠🙃⁠
Instead, this is a slow process of building trust🙏, finding where your ideal clients are located 📍and connecting with them😁. ⁠

🙌Careful planning with specific photos and copy aligns with your company goals. ⁠

It’s researching what social media features will help broaden your company’s exposure, engaging day after day. ⁠🥇⁠

It’s a process, but it’s bringing out clients’ success!🤑⁠








Business Besties ▪️ Rachel & Brittany⁠

Social People.Co ⁠
Bringing Back the "Social" in Social Media⁠


Hi there! My name is Taeva. 😊 I am very excited to say I am⁠⁠ second photographer for Social People.Co!⁠ 📸🙌⁠⁠I have alwa...
24/04/2024

Hi there! My name is Taeva. 😊 I am very excited to say I am⁠⁠ second photographer for Social People.Co!⁠ 📸🙌⁠

I have always had a love for photography, growing up around it all my life. I’m already having so much fun working with these ladies. 😄 I grew up in Calgary, although I have been living in Victoria, BC for the last two years. Living by the ocean was always a dream of mine but I missed these Alberta mountains, and I’m happy to be back. ⁠⁠

⁠I absolutely love to travel! It’s something I have missed so much in the last year and a half. 🗺️ I’ve been able to live in Mexico and Belize and gotten to travel to about 15 other countries as well! ⁠⁠

Some of my hobbies include rollerblading, painting, and music. I have tried to learn so many instruments but can’t seem to stick to any! 😛 Currently working on the ukulele and piano! 🎶 ⁠⁠





Business Besties ▪️ Rachel & Brittany⁠

Social People.Co ⁠
Bringing Back the "Social" in Social Media⁠


Join us for our infamous 🚨$99 YYC Mini Shoot Day!⁠🚨⁠⁠We sell out EVERY Mini Shoot session!⁠⁠These quick and effective sh...
24/04/2024

Join us for our infamous 🚨$99 YYC Mini Shoot Day!⁠🚨⁠

We sell out EVERY Mini Shoot session!⁠

These quick and effective shoots provide business owners with fresh, relevant content for their social media, website, and marketing materials… all on a budget! ⁠

Whether you need new bio photos, team photos, or product photos, we’ve got you covered!⁠

✨️When: May 10, 2024⁠
✨️Where: Stunning SW Show home in Calgary!⁠
✨️Cost: $99 for 10 photos (yep... you read that right!)⁠

Swipe to see just a few examples of the shots you can expect to receive.⁠





⁠ Business Besties ▪️ Rachel & Brittany⁠

Social People.Co ⁠
Bringing Back the "Social" in Social Media⁠


Different clients reach out to us for different reasons.⁠⁠At times, it’s because they are new businesses and need to gai...
23/04/2024

Different clients reach out to us for different reasons.⁠

At times, it’s because they are new businesses and need to gain traction on social media for more recognition and exposure. ⁠👀⁠

Other businesses have been long established and have lost their vision, which results in them struggling to know how to market themselves and to whom. ⁠🤷‍♂️⁠

Another situation we see quite often is the fact that businesses get busy, and marketing itself has fallen by the wayside. They don’t want to reach a point where they’re desperate for clients to begin marketing. They want consistency and relevance to align with their mission goals. ⁠

➡️Swipe right and see if any of these reasons resonate with you. ⁠

Whatever your reason, know that our subscriptions are here to support you. 🫵😉We’ve designed them to remove the guest work, streamline your process for digital campaigns, and work within your budget. ⁠

We have 🚨2 spots open for May 15th & 🚨2 Spots open for June 1st!⁠


DM us to learn more in our Free consultation meeting.⁠





⁠ Business Besties ▪️ Rachel & Brittany⁠

Social People.Co ⁠
Bringing Back the "Social" in Social Media⁠


Who are you creating content for? ⁠🧐⁠⁠This might seem like an obvious question, but it holds a ton of value if you can b...
23/04/2024

Who are you creating content for? ⁠🧐⁠

This might seem like an obvious question, but it holds a ton of value if you can break down whom you are actually creating your content for. ⁠

Remember, your goal isn’t just to be “trendy”. ⁠🤨⁠

We want to cater to the needs of your audience. For example, if your goal is to market your product, you should create content for the ideal client who would purchase your product. ⁠

Where is this ideal client? ⁠
How would your product serve them? ⁠
What problem is this ideal client struggling with, and how could you help them? ⁠

By being intentional with your content and copy, you are avoiding the temptation to be everything to everyone and hone in on an audience that will remain loyal clients of your amazing business!💯⁠








⁠ Business Besties ▪️ Rachel & Brittany⁠

Social People.Co ⁠
Bringing Back the "Social" in Social Media⁠


OH, HECK, YES, CALGARY!⁠❤️‍🔥⁠⁠What an amazing evening! Even with a cold, snowy week, we had such a beautiful turnout. We...
19/04/2024

OH, HECK, YES, CALGARY!⁠❤️‍🔥⁠

What an amazing evening! Even with a cold, snowy week, we had such a beautiful turnout. We laughed, asked questions, enjoyed each others company, made connections, learned about how to grow our businesses and MORE!⁠ 😍⁠

To our sponsors, THANK YOU! You made this night extra special!⁠ 🫶🫶⁠

To our guest panellists, and .mama.coach, your insight, generosity, and kindness have left a lasting impression. 🙏 We are all so thankful you could squeeze us into your schedule.⁠

To our community, every time we get to see you, we are totally elated. Your energy and excitement for every event make all the work worth it. We are always left inspired by you, and we hope you know that!⁠ 🙆‍♀️⁠





Business Besties ▪️ Rachel & Brittany⁠

Social People.Co ⁠
Bringing Back the "Social" in Social Media⁠


Hello, beautiful people! ⁠🫶⁠⁠My name is Jahnessa and I just joined the incredible team at Social People.Co, working as a...
18/04/2024

Hello, beautiful people! ⁠🫶⁠

My name is Jahnessa and I just joined the incredible team at Social People.Co, working as an additional photographer! ⁠

I’ve always loved taking photos, especially the detailed shots. My mom was the one that really got me into photography. 🥰 At the age of 16, I second shot for my mom at a wedding, and from then on, my love for weddings grew. After high school, I started working with another photographer who became a close mentor and friend. She taught me so much in the photography industry and gave me opportunities to travel as far as Hawaii for a destination wedding😜🌴. I’m so grateful for all that she taught me because it really helped me grow as a photographer. Working as a brand photographer has been so enjoyable. I love capturing fun product shots and portraits, of course. ⁠

I grew up in Saskatchewan and have always dreamed of living closer to the mountains. Just recently, that dream came true, and living here in Calgary and being a hop, skip, and jump from the mountains is the absolute best! 🗻⁠

Outside of work, you’ll catch me dancing up a storm with my Bluetooth speaker and disco light on a beach, in the snow, in a random parking lot, or perhaps in the rain with my lovely friends. 💃🏼🪩 I’m very much a social butterfly who’s always on the go, enjoying wakeboarding in the summer and snowboarding in the winter, hanging with friends, or spending quality time with my family. I’m not the type of person to sit for long that’s for sure I just love doing things. 🤪 ⁠





⁠ Business Besties ▪️ Rachel & Brittany⁠

Social People.Co ⁠
Bringing Back the "Social" in Social Media⁠


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Monday 09:00 - 17:00
Tuesday 09:00 - 17:00
Wednesday 09:00 - 17:00
Thursday 09:00 - 17:00
Friday 09:00 - 17:00

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