Strategy

06/03/2024

07/02/2024

The future of commerce is connected!

Join us on April 22 - 23 at strategy's Connected Commerce Forum (previously known as the Shopper Marketing Forum) as we dive into the latest tools, tech and trends from Canada's top brand leaders and retail experts.

Meet the 2024 Advisory Board curating this year's program.

🔗Click the link in bio to register and for more information.

24/01/2024

Don't be left wondering what could have been. Seize your opportunity and show off the work you think is destined for the podium.

🔮Entries close Monday, January 29th @ 11:59 PM EDT.

Click the link in bio for more info.

05/01/2024

The outlook for a Marketing Awards win is good, but only if you enter. Early bird rates end tonight.
+ a note from the advertising co-chairs

link in bio for entry details

05/12/2023

Is winning a gold M in your future?
If you enter, the outlook is good.

The 2024 are now open for entries so start your journey today.
Hit the link in bio for category info and to meet the co-chairs.

10/11/2023

Meet our 2024 co-chairs leading this year's program. Entries are open so submit before November 20th to save on late fees.
Click the link in bio for more information on our co-chairs and categories.

03/11/2023

19/10/2023

NOMINATIONS OPEN
📣 Do you know someone making waves in the industry?
Is that you? Nominate them (or yourself) for strategy's 2024 New Establishment program.

We're looking for junior to mid-level talent who stands out in their position, is pioneering new initiatives to better serve clients or pushes the boundaries to deliver top-tier ideas. Tell us about them and their accomplishments by

🏆Media, Brand and Agency winners will be awarded at AToMiC Awards. 🏆

Nomination info and more details:
https://newestablishment.strategyonline.ca/2023/nominate.html

25/09/2023

Join Metrolinx, Samsung and Sephora as we breakdown how they've grown their investments to include multicultural audiences and how they effectively connect with them.

🗓️ Oct 3 |📍 Arcadian Court
🔗 Link in bio for details and tickets

18/09/2023

Get the ultimate lowdown on the best sustainability practices and learnings from McCain's global head of innovation and marketing Christine Kalvenes.

🗓Oct 3 | 📍Arcadian Court
🔗 Link in bio

01/09/2023

Discover how Subway’s rebuilding its brand through the power of partnerships, marketing and PR. Lisa Mazurkewich, head of marketing at the brand, reveals its learnings so far.

🗓️ Oct 3 | 📍 Arcadian Court
🔗 https://cmoforum.strategyonline.ca/2023/


Register by Sept 8 to save $100.

31/08/2023

🔮📈 Get future-ready with WGSN's flagship forecast.

Join the global research firm's Cassandra Napoli at to uncover the trends and consumer profiles that will dominate in 2025.

🗓️ Oct 3 | 📍 Arcadian Court
https://cmoforum.strategyonline.ca/2023/

Early bird rates end Sept 8. Save $100 today.

30/08/2023

🍗 Unveiling KFC's transformation journey! Join CMO Katherine Bond-Debicki as she shares how the QSR is making a killer creative comeback in Canada. ⁠
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🗓️ Oct 3 | 📍 Arcadian Court⁠
https://cmoforum.strategyonline.ca/2023/
⁠
Save $100 with early bird rates by Sept 8.

29/08/2023

Ready to supercharge your brand growth? Join us for a session at that's all about unlocking the insights you need. 📈

Vanessa Toperczer, SVP of IMI International, is your guide to navigating consumer sentiments, finding growth hotspots, and learning from future-winning brands.

🗓️ Oct 3 |📍 Arcadian Court
🔗 https://cmoforum.strategyonline.ca/2023/

10/08/2023

Introducing the Advisory Board at the helm of this year's program.

Join us on October 3rd as marketers, anthropologists, futurists, and thought leaders gather to discuss the industry's most pressing issues and trends.

Click the link in bio to register and for more information about our Advisory Board members.

01/08/2023

Click the link in bio and submit your nominations for Media Leader of the Year by August 4th.

17/07/2023

The jury has been revealed, meet the media experts overseeing this year's winning work. There's only one week left to dodge late fees, so start your entries by July 24 5:00 PM EDT.

Link in bio for more information

18/06/2023

Perhaps in the spirit of its 70th birthday, the Cannes Lions festival has decided to start big. A mighty 17 shortlists were announced to early arrivals of the French Riviera Sunday morning. Click on the link in bio for the contenders vying for a Lion.

13/06/2023

The 2023 MIAs are now open. Meet the media minds helming this year's program. Click the link in bio to read more about our co-chairs and check out the categories

28/04/2023

Spend 30 minutes with Canada's top retailers and find out what's new and next at Loblaw Media, Sobeys, and Walmart Canada.

May 8 // Toronto

Link in bio for more information

27/04/2023

Hershey hiked its ad and marketing spend in the first quarter by 8.8%, which was accompanied by double-digit net sales and income increases.

Increased investment came across categories, but salty snacks will be a particular priority in the year ahead.

26/04/2023

Uncover the recipe to shaping culture via food and innovation with Acid League's Cole Pearsall.

May 8 // Toronto

Link in bio for more information

25/04/2023

What work was the best and brightest in the multicultural category? Find out with the Marketing Awards' latest shortlist!

Today’s shortlist features the top work targeting Canada’s diverse communities.

24/04/2023

The first shortlist for the 101st Marketing Awards is now available, showcasing the best from Canada's creatives in online video and display ads, as well as apps, VR and social media – as selected by the first dedicated jury for the category.

The week’s first batch of nominees covers the best online, technology and social work.