FRWRD Group Ltd.

18/02/2022

This post represents exactly what you need to be doing in order to have success in growing your business online.
1) spread awareness. Get your name and product out there in front of thousands of eyes.
2) reach target audience. Reach the audience that is ideal for your business / product.
3) increase growth. This will come from the first 2 steps, once you get your name out there in the right ways growth will start to come from all over.
4) generate sales. Last but not least, you will begin seeing growth and an increase of sales. This will come from all the hard work you put in for the previous 3 steps. This is what you want to be attaining when growing a business on social media.

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16/02/2022

Consistency is 🔑
Not only in business is it extremely important to stay consistent and build and execute routine, but the same goes for social media. When you’re posting quality content multiple times per week, it helps you stand out much more against your competition. For example, the business that posts once a week, will receive much less engagement and reach than the business who is posting 3 times per week. Make sure you have a schedule, and stick to it!

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11/02/2022

If you own a business, you don’t want to miss this post!
We’ve put together a few tips of things you should not do as a business owner if you run an Instagram account. These tips will be able to help you increase engagement for your page, while creating a positive effect towards your online presence.
TIP 1: Do not EVER post low quality content. By posting low quality content it doesn’t just provide a poor look to your page, but it also ads a poor look to your business. It shows you aren’t putting in a solid effort, and jusr posting something to post. You want to be sharing high quality images and content that your audience and followers will want to interact and engage with. If a user stumbles across your page who doesn’t follow you, don’t allow the reason for them to turn away from looking more into your business be low quality, non-attractive photos.
TIP 2: Engage with your followers and audience, by doing this you show appreciation as well as create and show a more personal side of your business. When interacting with you audience in a positive manner, it can allow for a pleasant experience from your customers. This is especially important when looking to reach new customers and grow your business.
TIP 3: USE RELEVANT HASHTAGS. Hashtags are an amazing feature to use across social media to get your message and brand, right in front of who you want to see it. By using relevant hashtags, this allows for your business to pop up when potential customers are looking, if they come across your post, with a quality post, and good hashtag strategy, you have a much better chance of gaining a new customer!
BONUS TIP: SAVE THIS POST TO COME BACK TO FOR LATER 🙌

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09/02/2022

Content. Content is the most important part and tool when you’re wanting to create an online presence that others want to be apart of and interact with. When creating content, you want to make sure it is QUALITY. No random low quality photos, no photos relating to nothing of your business, but content that is related directly to your business and would want to make your followers & potential new customers engage with it. Creating good content is what sets business A apart from business B. By creating and posting good content consistently, you will be sure to see positive results for your engagement, online presence, and possibly even growth in your sales!
Send us a DM or an email today and we would love to help you get started on the content side of things to help you expand and grow your business!

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07/02/2022

Why is A/B testing important?
A/B testing is an amazing way to see what works and what doesn’t work for your business. When it comes to growth and reaching new customers and leads, it’s super important to implement A/B testing as part of your social media strategy. When you utilize the benefits of A/B testing, you can compare results, statistics, and more to see which is the best fit for your business. Test A may only cause 500 people to come across your advertisement, where test B might be able to help you have 5,000 people come across your advertisement. Down the road you would continue to use the method of test B, as it was most beneficial. If you didn’t try test B and only used one method, there’s a high chance you could miss out on thousands of people. It’s always important to explore your options, especially when it comes to testing on social media.

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04/02/2022

Couldn’t say it any better 🔥🙌
When you’re looking to increase your engagement and grow your reach on social media platforms like Instagram, it’s extremely important to be posting quality creative content. When you think outside of the box, it allows for you to show your creative side to your target demographic and turn new eyes into new customers. To learn more, send us an email at [email protected] to set up a free call where we can help you reach your goals on the social media side of things, allowing you to focus fully on your business.

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02/02/2022

If you currently aren’t running ads for your business, why not? Contact us today for a free consultation on how we can create eye engaging ads to help you grow your online presence and increase your sales. Visit www.frwrdgroup.ca or send us an email at: [email protected] for more info.

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31/01/2022

Creativity is key, whether it’s photo content, video content, or just getting your message out there, make sure you do it in a creative way!

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28/01/2022

Happy Friday everyone! Remember when you’re putting out content, make sure it’s quality content and engaging enough that others would want to share. Have a great weekend!

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26/01/2022

Couldn’t say it any better. Always create your strategy around fitting your customers needs, if you think like a customer, there’s more opportunity for you to grow.

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25/01/2022

21/01/2022

Make sure your business stands out in your industry to those who might be interested in following it. Don’t allow the difference from them choosing not to follow instead of follow be caused by low quality posts.

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19/01/2022

The importance of a logo. How do you think a logo helps build?

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17/01/2022

Gathered on the second slide are some great content ideas for business owners. What is something you really enjoy seeing or creating content wise?

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14/01/2022

One of the most important parts in business is to never give up, when there’s a problem, you must find a solution.

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13/01/2022

Some beneficial tips to keep in mind about things to avoid and why to avoid them when using Instagram.

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14/06/2020