Iris Velazquez

16/08/2022

Hello! A brief introduction and explanation of what we do.

20/06/2022

What our customers are saying...

01/04/2022

Here are 8 ways to increase your reach on Facebook™ for both paid and organic content. Follow these recommendations to reach more customers and grow your business.

https://www.socialmediaexaminer.com/how-to-increase-your-facebook-reach/

Learn eight ways to increase your reach on Facebook for both organic and paid content.

01/04/2022

If there’s one thing you could do to increase your sales this year it would be to embrace live video. And not only “embrace” it but do it as if the success of your business depends on it. I used to say it was a “bonus” if you could get comfortable on live video but now I ensure that all my clients are open to doing live video on a
consistent basis. (in fact, I hand all my new clients a checklist of the exact videos we need).⠀⠀⠀⠀⠀⠀⠀⠀⠀

Why? Because without video it’s nearly impossible to compete as an online coach, consultant or personality-based business. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
Hands-down, video is the best way (next to meeting someone in person) to building rapport and trust with customers. It also means that if you can create an online video presence on Facebook™ and Instagram™ your chances of success are suddenly vastly improved.⠀⠀⠀⠀⠀⠀⠀⠀⠀

So do everything you can to get comfortable on live video, start sharing live video and start researching ways to really command the screen and speak from the heart.

Even better? Challenge yourself to 30 days of live video and watch the magic happen. Oh and don’t forget to put real, hard CASH behind your videos (yes, promote them!), after you’ve recorded them.

31/03/2022

Here's a sad tale...people often hop on a call with me after they're spent ten of thousands of dollars on coaches, trainings and marketing programs. What most of these "programs" lack is the personal touch - the CUSTOMIZED advice or they are
coaching businesses being run by coaches who haven't yet achieved success (so they are just feeding you theories really!). ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀
And most of these programs or coaches will get you to waste far too much time on things like website, logos, printing business cards, writing personal letters from the perspective of your ideal customer avatar, etc and spend far too little time on the MONEY MAKING tasks of your business! (AKA just put yourself out there!)⠀⠀⠀⠀⠀⠀⠀⠀⠀
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So many people have said to me: If ONLY I had spent some advertising at the beginning. Advertising (even a little a day!) is a great way to find out:

1) who likes what you're speaking about
2) What kind of offerings might they like⠀⠀⠀⠀⠀⠀⠀⠀
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So here's the truth: start advertising way before you think. Start recording FB lives on various topics and promote them!⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀
All those courses and programs that you think will be the ticket to your success are NOT. They are, my friend, just another fancy distraction from just putting yourself out there!

31/03/2022

29/03/2022

If you struggle to come up with ideas on what to post on your social media (I know I do!) here are a few great suggestions to get the conversation going.

https://www.socialmediaexaminer.com/14-facebook-post-ideas-for-businesses/

Discover 14 ideas for organic Facebook posts and find some examples to inspire your creativity.

29/03/2022

Feedback from a happy client!

08/10/2021

As we approach the holiday season, it is very important to plan your Ad Campaign. A few key points to consider? Start by optimizing your website (make sure your pixel is firing off correctly), carry out testing, and plan all of your key dates and offers (keep them updated!).

This article lays out how to plan and what to keep in mind when preparing your holiday season ad campaigns.

Get in touch with us for more information about planning a successful social media ad campaign.

https://www.socialmediaexaminer.com/how-to-plan-facebook-ad-campaign-for-the-holidays/

Discover five key steps to get the best results possible from your Facebook ad campaigns during the peak holiday sales periods.

27/07/2021

So what does our digital marketing agency do?

1. Facebook™ and Instagram™ ads management
2. Custom funnels build
3. Copywriting that converts

Visit our website or book a call to find our more!
www.irisvelazquez.ca

26/07/2021

Motivational Monday

26/07/2021

I was reading this article about how to stay productive as a working parent, both at home and at work. The advice really applies to all of us! Planning our week ahead, having a a theme for the day and using technology to our advantage, can really make a difference in our productivity.

What do you do to increase your productivity and stay focused?

https://www.parents.com/parenting/better-parenting/advice/im-a-mom-and/i-m-a-mom-and-a-productivity-expert-here-are-5-tips-to-stay-on-track/

If your productivity suffered during the pandemic, you are not alone. An executive productivity advisor at Google shares her best tricks for staying on track at home and work.

17/07/2021

This is a great article that will explain how to turn leads into paying customers when using Facebook™ ads.

https://www.socialmediaexaminer.com/using-facebook-ads-to-move-leads-into-sales/

Discover a process for using Facebook ads to turn leads into paying customers.

16/07/2021

16/07/2021

Sometimes we want to wait until everything is "perfect", but more often than not, it only keeps us back. It's better to start imperfectly, learn on the way and move forward!