7th Element Media

22/01/2021

A new way to reach your audience! 👇🏻⁠
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Instagram has been rolling out a lot of new features lately that give content creators and businesses different ways to reach their audience. ⁠
One of their newest additions is called Reels. Reels are short 15 to 30-second video clips set to music. ⁠
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How can these short clips help grow your business? ⁠
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You can use them as an opportunity to show off your products! If you showcase the best features of your products, people will be more likely to purchase them. ⁠
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People love to connect with brands by seeing what happens behind-the-scenes. This makes users more comfortable with a brand since there’s an added layer of transparency. ⁠
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The feature is so new, your Reels are also more likely to be seen by users in the United States, as well as the 50 other countries where Reels are currently available. ⁠
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Message us with any questions!⁠

21/01/2021

Want to be on the infamous "explore page"? 👇🏻⁠
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What is it: ⁠
The Instagram Explore page is a specially curated selection of content that matches the likes and interests of the person or business using the app. Tailored toward the individual, one person’s Explore page will look different than another’s. Instagram’s algorithm populates the Explore page with new content that each user will enjoy, based on what they’ve already liked on Instagram.⁠
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With over 200 million people visiting the Explore page every day, it’s a useful tool for any business. When a business is featured on the Explore page, its user engagement and brand exposure increase, all with little effort on the business’s part. ⁠
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Interested in making it to the Explore page? Here are a few tips to follow! 👇🏻⁠
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1️⃣Watch what content performs best through Instagram analytics.⁠
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2️⃣Find your best time to post each day.⁠
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3️⃣Keep branding consistent across Stories, Reels, and posts!⁠

20/01/2021

There is a big misconception with running social media ads. People think that it's expensive to do or you need a degree to run them! Totally not true, look at how cost effective this ad is. ⁠
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It is currently costing us $0.06 to send someone to the website. ⁠
For just over $3 spent 5,779 people have seen this ad.⁠
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Compare that to your other forms of marketing like print, tv, and radio... those cost a fortune to run and have a terrible targeting method. ⁠
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Facebooks targeting methods and retargeting methods are pretty much unbeatable. You can be so specific and target your perfect customer! ⁠
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It isn't always a fast process though sometimes it can take some time to see results. You do need to build your funnel properly and let it do the work over time for you. You have to find what ads work best and what demographics respond the best for optimal conversions. With such a cost effective way to test though it just makes sense!⁠
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You don't need a degree to run Facebook ads but don't get me wrong you can definitely waste money running ads. I know I have in the past. To avoid this I would suggest investing in some good training or hiring an agency! It will bring your business a good return on investment. (ROI)⁠
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Message us if you have any questions about running your ads!😎⁠



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19/01/2021

Let's talk Instagram Stories!⁠
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First introduced in 2016, Instagram Stories have seen a huge increase in use, with nearly half of Instagram’s 1 billion users posting stories in 2019. In addition to users engaging with the Stories feature more, people are also watching the videos for longer amounts of time. ⁠
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What does this mean for you and your company?⁉⁠
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Instagram Stories are the perfect opportunity to make your current visual content strategy even better! Not only will you learn more about your audience through features like Polls, Questions, and Emoji Stickers, 😛 but you’ll also create more memorable engagement amongst targeted users. ⁠
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Stories also help your potential customers get to know your brand better. ⁠
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In return, you will learn more about what they like and dislike! Instagram Stories can be a powerful marketing tool for any business, so what are you waiting for?⁠
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Let's upgrade your Instagram Stories game!⁠

20/05/2020

Let us help you with your brand strategy!

Client: Garrison Bespoke Vancouver
Partnership: Pulse Digital

20/05/2020

08/05/2020

Fully loaded Himalayan is trail ready!

04/05/2020

Wrap Workz needed to showcase a little bit more of their brand so we helped them out with that. Heres the result.

04/05/2020

We want to see you looking good like our friend Marvin here. Talk to us about your head shots today!

26/04/2020