Queen Bee Social : Marketing & Media Solutions (2024)

15/05/2022

Thank you Candace Gish for the communities you’ve built for women in business.

It’s easy to rise up when there are so many inspiring women to collaborate with.

Collaboration is key among women. When one of us rises, we all rise.

👏🏻

“Todays Changemaker of the Day is Erin Best
Erin, Thank you so much for being apart of the Changemakers Tribe and apart of the Divas That Care Network.
I am so grateful that I have know you all these years. My husband knows how to pick his friends and he got a great one with you. You are so empowering and are always willing to step up and help others when you can.”

05/05/2022

What I’ve learned?

Is that you won’t be for everyone. What we need to recognize is that is ok and that not everyone is going to hire you.

What we need to understand, acknowledge and be ok with (no matter how the ego feels about it) is that you could be the most delicious, tasty, juicy peach in all the land and someone is going to say, “I don’t like peaches”. 🍑

You know what? That’s ok! The people who love you will support you. The people who love what you’re doing will hire you.

It will feel organic. These relationships will bring out the best in you. You will grow. You will flourish. You will be accepted.

You’ll never have to fight your way into a heart (or organization) that truly wants you there.

So go find those people! Work with those people!

08/04/2022

Why is it important to share your brand story with your followers?

Some people believe in cross posting their professional business into their personal lives.

Others keep the two separate.

My belief?

That our business is a direct extension of who we are.

I’m a super fan of making sure you know who I am.

I’ll let you know why I do what I do and how I do it.

How do you know you want to work with me if you don’t actually know who I am?

How can I build trust with you guys if I’m not willing to be vulnerable in my business?

Telling your audience what makes you wake up every morning to serve them is a key part in your branding.

Enhance your know, like and trust with your audience.

Any questions on this? Lemme know!

06/04/2022

How many of these things do you have dialled in for your business?

Are you willing to share with your audience moments of vulnerability?

What values do you have for your business? Will it resonate with who you are trying to serve?

Will it attract the people you’re trying to attract?

You need that messaging on lock down because if you don’t, you’ll be back at the drawing board to figure it out again.

That’s what we do. We help you create the business you’ve dreamed of. When you don’t have the words, we will write them.

When you need the right questions asked, we will ask them.

We want you to succeed. We want to win.

26/03/2022

Know what keeps you energized?

Play.

Play is the gateway for creativity. If you’ve been feeling under pressure and overwhelmed with figuring things out, take a hot minute and do something that energizes you!

When you come back to your work space you’ll feel so much better.

You’ll have a fresh perspective on what you need to do.

All work and no play doesn’t do anyone any good.

25/03/2022

Consistency.
•
Showing up for yourself and your business, especially when you don’t feel like it or when you feel like no one is clapping for you.
•
Get up. Stand up. Show up. Every time.
•
When you believe if your message, it’s easy to show up.
•
My method? Stack the deck with messages that resonate with your tribe on days that you feel the flow. After all, you can’t pour from empty cup.
•

24/03/2022

Content With Context

IT’S EVERYTHING.

Social media is not going anywhere.

It connects communities between strangers.

It also allows the trolls to be a part of our circles whether we want them there or not.

Your messaging will miss the mark if the context isn’t there to back up your content.

A video with an intention. Taken way out of context when you can’t clearly communicate the context of the message.

Haters gonna hate.

And they will not hold back.

The platform you choose to market yourself matters.

Not all platforms allow you to convey your message the same.

Every platform has a place and purpose in your marketing.

Choosing the right platform matters.

Conveying the right message to your audience is crucial.

22/03/2022

Paid advertising can be tricky.

With Facebook ads changing and everyone doing them, here’s a few things to keep in mind about Paid Ads on social media:

1) make sure your content is dialed in. If you don’t know who your messaging is for you’ll be back at the drawing board to figure that out (again).

2) be prepared not to see any ROI on your paid ads for a bit. You can’t run them and expect to earn from them right away. Figure out what you’re willing to spend that you won’t make back.

3) tweak the title of your offer if it’s not getting a tonne of engagement. Sometimes you just need to change the title for your ad to hit differently with your audience. It doesn’t mean your offer is bad, it just means you need to change the wording on how you’re presenting it.

Expenses are a part of being a business owner. Just make sure you’re not losing your shirt on ads in the beginning.

21/03/2022

My mom had major surgery done last year. She rested in hospital for a full week before being discharged. We were amazed by her recovery and continue to be.

We are blessed that you can’t even tell she had surgery now, just over a year later.

The first two nights she slept in her own bed, she slept for nearly 12 hours each night.

She needed the rest to recover.

We forget that we need rest to recover. When you ask people, “how are you?”

They always say, “I’m so busy”. Why are we normalizing being “so busy”?

Take the rest. We all deserve it.

Rest is the requirement. Not the reward.

19/03/2022

What makes for great copy?

Great question!

Copywriting is a call to action from your customers and clients by getting them to think, feel and respond to your messaging!

Did your messaging trigger something in your audience that makes them want to take action?

Good copy makes people see another perspective. It presents info to them that helps change their mind.

Good copy finds connection with your audience! Can you relate to your potential customer’s problems and offer them real solutions?

Good copy pulls the reader in right away! The average person scrolling on social media has an 8 second attention span. It’s our job to draw them in!

Good copy UNDERSTANDS their audience! If an industry seems saturated, chances are there’s room for your niche. By understanding exactly what your audience is looking for, you will have a better chance of capturing that business!

Good copy gets to the point without using a lot of fluff, jargon or hyperbole language. Keep it simple, silly 😜

Any questions about what good copy can do for your business? Hit me up with a dm!

17/03/2022

I want to talk about organic marketing.

Organic marketing is slow growth. It’s the effort you put in consistently without paid ads to connect with your audience.

It takes longer to grow with only organic marketing but you also are able to generate more “know like and trust” feelings with people who want to work with you.

Imagine if you only used and posted paid ads for a wider reach. The customer comes to your page but there is no other content because all you’re focused on is reaching a bunch of people.

Doing organic growth posts in the beginning of your business allow for people who visit your pages to see, read and get to know you.

My advice? Start with organic growth.

We’ll talk about paid advertising and ROI in the next posts, so keep coming back for more!

17/03/2022

You look better when you’re happy.

It’s true. Your business grows when you’re doing the things you’re good at. The things that are in your “zone of genius”.

The adverse is true, too.

When you’re doing things in your business you hate, you stop smiling. You start loathing your business.

When you operate in your zone, you smile. When you delegate, more gets done. When you hire out, you grow.

Need to hire out content? I got you.

Now start smiling. Because it looks good on you.

16/03/2022

I’ve messed up more times than I’d like to admit.

Making messes means that I’ve learned a lot too.

Making mistakes DOES NOT mean that you’re a failure. Let’s say it again.

MAKING MISTAKES DOES NOT MEAN YOU ARE A FAILURE.

As a business owner you will screw up. You will make mistakes. You will have to test different strategies. You will hire the wrong people from time to time.

All of this is ok. And inevitable. How you learn from it is going to be your success. How long did it knock you down? How were you able to pivot?

Don’t be afraid of falling down. Be afraid of not getting back up.

06/03/2022

How do your posts read?

Are they clear? Do your readers have to read your post over a few times to make sure they understand what you’re saying?

Line breaks and simple sentences ensure your message is clear.

Did you know that humans only have an 8 second attention span?

If you haven’t caught them with imagery and content you’ll lose your audience.

K.I.S.S. with your messaging (keep it simple silly!)

03/03/2022

📸 This is your sign to have professional branded photos done. 📸

I get these done fairly frequently and they are SO WORTH IT. 🤩

1) I feel like a badass
2) I feel super empowered.
3) They help with consistent flow with your marketing.
4) Did i mention I feel like a badass?

💃 This is me telling you to BOOK YOUR SESSION NOW with your fave local photographer. 💃

Mine? Courtesy of 😘

03/03/2022

🤩When you launch your business you’re so excited to see results. 🎉

‼️Immediately. ‼️

⏰ Tick tock ⏰

💰 Show me the money! 💰

I’ve got news for you. These things take time to grow. To develop.

It’s so easy to compare your first day with someone who has been doing it for a long time.

Please stop doing that to yourself. In my experience, I’ve learned that when you compare your journey to someone else’s, it legit takes the joy out of your journey.

Do small things every day that move you forward.

1% every day.

Because 1% over 100 days makes 100%.

You and your business deserve 100%.

01/03/2022

Done is better than perfect.

Now lemme say it louder for the cheap seats on the back.

DONE IS BETTER THAN PERFECT.

Taking action is always better than paralysis. By the time you’ve gotten over your ego or fear of judgement, someone else has already executed.

Don’t let that happen. Just POST. Even if it’s raw. Especially when it’s raw.

I got news for you, when you’re raw and real, people respect that and connect with that waaaay more than perfectly curated posts.

That selfie you took after your work out? POST IT.

That outfit that wasn’t perfectly styled? Not a big deal.

Draft and save and post. Just get your content out there!

26/02/2022

🎵 I’ll be there for you 🎵

When your page starts to grow!

🎵I’ll be there for you 🎵

When your engagement starts to soar!

🎵 I’ll be there for you 🎵

Cuz you’re there for me toooooooo (to let me post your social media).

(You sang that, didn’t you?)

Great marketing needs to attract your audience’s attention.

If you’ve forgotten to post, or just don’t have time because you’re doing other things in your business (that make you money 🤑) then it may be time to hire out.

Want creative marketing? Send us a dm to create your business’ personalized marketing strategy.

📸photo credit: @ Elena Yun 📸

(Sneak Peek of our newest branding session)

24/02/2022

A LA CARTE SERVICES AVAILABLE!

We are now customizing our monthly marketing packages!

Not every business needs the same services.

That’s why we are breaking our Community Manager marketing package into an A La Carte option as well!

We get that small businesses don’t have huge marketing budgets. That’s at the heart of what we do. No matter what.

We want to give you the option to choose what services you need the MOST to help your business grow!

Services available:

✅ Facebook & Instagram posts
✅ Instagram reels with trending audio
✅Website copy
✅Website Design (service based industries only)
✅Brochure copywriting
✅Line Editing
✅Branding Consultations
✅Branding & Logo Creation
✅Email marketing

Let’s growwwwww!

10/02/2022

Why Marketing Matters

02/02/2022

Now more than ever it’s important to allow yourself to show up authentically.

Consumers are exhausted from the sale-sy, why you should hire me posts.

The real truth? When people feel like they KNOW you, it generates those feels of “know, like and trust”.

If you’re able to generate those feelings in your audience they’re wayyyyy more likely to call on you for your services or buy your products!

If there’s one thing I’ll always recommend on social, it’s niche down, solve problems for your audience and be authentic.

Let’s growwwwww!

31/01/2022

“But I can’t find clients or customers!”

Before you make that statement, are you putting yourself out there by only “post and pray strategies”?

I have news for you. It doesn’t work that way.

You may hear a bunch of “no’s” but the more you ask, the more you’ll hear “yes”!

Let’s GROWWWWWW!

29/01/2022

Growth is growth.

Small steps taken lead to big growth down the road.

You’ll look back and see how saw far you’ve come.

Consistency is key.

Relevant messaging is the foundation.

Lets growwwwww!

13/01/2022

What makes for great copy?

Great question!

Copywriting is a call to action from your customers and clients by getting them to think, feel and respond to your messaging!

Did your messaging trigger something in your audience that makes them want to take action?

Good copy makes people see another perspective. It presents info to them that helps change their mind.

Good copy finds connection with your audience! Can you relate to your potential customer’s problems and offer them real solutions?

Good copy pulls the reader in right away! The average person scrolling on social media has an 8 second attention span. It’s our job to draw them in!

Good copy UNDERSTANDS their audience! If an industry seems saturated, chances are there’s room for your niche. By understanding exactly what your audience is looking for, you will have a better chance of capturing that business!

Good copy gets to the point without using a lot of fluff, jargon or hyperbole language. Keep it simple, silly 😜

Any questions about what good copy can do for your business? Hit me up with a dm!

12/01/2022

Do you know the difference between Performance Marketing & Brand Marketing?

Is there a difference? YES!

Can one exist without the other?

NO!

Performance marketing refers to your growth marketing (paid ads etc). Great for gaining followers and create omnipresence.

Brand marketing refers to your actual brand. Your voice. What messaging are you conveying to your audience? It’s the marketing that builds that know, like and trust with your clients and customers.

Your performance marketing is better when you pair it with brand marketing.

Questions on how to grow?

Let’s gooooooo!

08/01/2022

“Are you new here?”
•
Nobody likes betting on the new guy. Believe me I know.
•
I’ve been super fortunate to have certain people believe in me from the beginning of Queen Bee Social.
•
Many need to see the success before they invest in you. By then, you’ll probably be too expensive for them anyways 😉
•
What I’ve learned?

1) Be consistent in what you do offer for services. Spreading yourself too thin in the beginning will overwhelm you. Master your core services before you include new add-ons.

2) Remember the people who say no to you may never hire you, but the people who say yes to you will advocate for you.

3) Be honest about where you are in your business. If you’re new, acknowledge that and make sure it’s clear to your prospects. Owning a what phase of business you’re in is super important.

4) Never stop learning about your craft but remember that resistance will show up for you as misalignment in your business.

If you’re ready to take your business to the next level but not sure where you need to start, hit me up for that discovery call!

05/01/2022

Next up on the reading list.
✨
One of my goals for 2022 is to read more.
✨
This year I’m setting the goal to read one book per month.
✨
First up, .habits_ and High Five Habits by
✨
What’s on your reading list for the year?
✨
What’s one book you read that has helped your business or yourself that you recommend?

30/12/2021

Content Hack:
👀
Recycle your content!
•
If you made a post about something for your niche, use it again in a different format!
•
Post it as a reel, in a story, or on you tube! 🔥
•
(Just don’t re-post too close together 😉)

Queen Bee Social : Marketing & Media Solutions

15/05/2022

05/05/2022

08/04/2022

06/04/2022

26/03/2022

25/03/2022

24/03/2022

22/03/2022

21/03/2022

19/03/2022

17/03/2022

17/03/2022

16/03/2022

06/03/2022

03/03/2022

03/03/2022

01/03/2022

26/02/2022

24/02/2022

10/02/2022

02/02/2022

31/01/2022

29/01/2022

13/01/2022

12/01/2022

08/01/2022

05/01/2022

30/12/2021

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