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✌️Helping Realtors gain loyal clients + income creating genuine Social Media portfolios / reels!

11/08/2023

We should all know what we bring to the table, in business and personal life.

I’ve been developing over the past 2 years and it has changed a lot. By working with all kinds of different industries and people, I learn where I shine and always, where there’s more skills to develop.

🤓 I started as a Social Media Manager and Content Creator…and although I am those roles, I find I work more like a Creative Director and Social Ambassador.

…..I’ve learned people don’t come to me because I have a camera and a good phone to blast out Reels.

➡️They work with me because I provide ideas, inspiration and motivation to grow in the areas that are new or uncomfortable for them.

➡️I also support and help them stand accountable to getting done what really no business owner has time to do, but is essential. I also protect their social media from becoming stagnant, too general and lacking their spirit.

➡️I build relationships with them where what we design and decide together, I am invested. I care about the outcome, their connections and their well-being. I also share myself and my life with them.

——It is why I keep my client count to a limit I can manage, and choose carefully the client connections I develop because to me, it’s a full time experience.

🤍 We will not understand each other sometimes, we won’t always agree, we will all have bad days or challenging months.

Social Media is much more to me than a place to advertise… it is a place to build relationships. And how can I possibly know how to share you & your business online, without knowing you?

So I’ll be here for all of it.

Comment a 🤍 below, so I know you read the post all the way through! thank you!

26/07/2023

B U I L D I N G // T R U S T

Really, I don’t exactly like having my picture taken either. There’s nothing like a camera to highlight all the things we don’t like about our bodies and expressions.

⏩️⏩️I consider it a real privilege to get to sit with clients to take pictures or work on their videos.

It means they need to open up, share what they are feeling about the process, as well as explain what they like & don’t like about their face or body that day, that month or that minute.

It’s not easy…

Each has their own challenges to face with the camera, and I’m here for it all the way through.

…..and ya know I’m not a stay behind the camera type of Artist, so I’ll be sharing along with you. Even if I’ve always loved playing with media, I struggle all the same with a hypercritical inner voice. So I get it.

Here’s a couple suggestions to help you prepare for your next Photo Shoot or Reel day:

➡️ Pamper yourself before. Keep your stress low where you can and give your body some love. Maybe that’s a run or walk, maybe that’s a long bath, a special coffee or new outfit.

➡️ Look at yourself in the mirror and find some face angles, expressions and postures you feel good in. We never know until we try, and it is easier to start by yourself. We all also have one side of our face we like better.

➡️ Be kind to yourself. If something feels forced, be sure to bring it up and we can always adapt to find what leaves you feeling good.

🤍🤍🤍

20/07/2023

💬Conscious Scrolling

We have the privilege here in the Western Hemisphere to carry 79 percent of the global social media pe*******on rate and spend an average of 2 hours min. on Socials.

I know for many business owners who build their business online that time can be difficult to fit in, yet mindless scrolling of non-work content is easy.

These days we can’t afford to doomscroll our time away, and as much as everyone wants to blame Instagram or threads for pulling us down the rabbit hole, we do have choices.

💡It’s about setting your goals, intentions and curating your Socials to match.

Some ways I do this —

➕Creating a Favorites list of my 50 top accounts to engage with (Inspiration within your industry, accounts you want to build real relationships with through conversation)

— every month update it.

➕Utilize the Activity Timers that remind you to take breaks. I find this a way to stay on task. How much can I nourish my online community in 15 minutes.

➕Check your weekly Activity charts to see what you’ve been liking and engaging with to see if it helps your business or not.

➕Remember that the accounts you follow and engage with tell Instagram what your business is about. Does your scrolling match your goals?

➕Take the time to Hide Ads or click Uninterested on posts so Instagram can curate the content it sends your way.

➕ Enjoy non-work related scrolling but unless they are accounts you want to work with Business wise, watch how you engage them (you don’t have to LIKE every dog post to still enjoy them).

— you can also create a second IG personal account to curate personal content to enjoy as another option.

Have you created other ways to scroll intentionally? Share below ⬇️

18/07/2023

C H A N G E

The one thing we can all depend and agree on. Change will always come.

I’m going to be exploring some new approaches to how I share my professional journey here.

Focusing my content on supporting all you hard working business owners trying to share yourselves on Social Media.

Less platform tips, more content creation & creativity inspiration.

We have enough people telling us what to do or what our problems are on here.

I would prefer to provide a hub to relax, laugh, be inspired and share your perspectives of this strange modern online existence together. It’s how I am in person anyway.

➖How’s that sound to you?

20/05/2023

📸 Social Media Photoshoots are different then headshots or often other portraits.

They are pictures to market yourself and your business!

Before a shot, ask yourself what are you trying to get across in this post?
and who are you talking to?

I have learned many tips along the way, and have lots more to learn!

Comment below if you tried these tips ⬇️⬇️⬇️ What was your result?

27/04/2023

I’ve had the pleasure of many discussions lately always showing how discomfort is often necessary to reach bigger visions and take actions in our personal and business goals.

It is no different for your Social Media. As humans, we celebrate the courage in others but can be challenged to make those steps daily ourselves.

Being on video, sharing personal stories and photos, talking on a mic, being silly, being vulnerable… no easy feat right?!

Luckily we aren’t here to build empires alone. Make sure you surround yourself with those that lift you up, and help you stand accountable when the desire to stay comfortable tries to pull you off path.

Just remember someone is watching or reading your post, and it’s giving them the courage to step up and share too. Post it, say it, share it.

I’m always here to cheer you on, DM me anytime with your visions ✌️

18/04/2023

Building Social Media is like Making a GOOD SOUP! 🍲

🥰 I love making Soup! And what I’ve found is that it needs LAYERS.

I’m always up for a good metaphor so let’s explore this SOUP concept for your building your Business Instagram!

11/04/2023

You ever feel like there is endless reconstructing of routines, plans and habits in life?

💥I hope so! Because no one plan in business or our personal life fits for everyone, all the time.

Like you all, I am in a constant process of reinvention. 🔽🔽🔽

Did this schedule get me the best results based on my goals?
Could I have asked for help this week?
Where did I lose track of my time?
Did I nourish what is essential to me first?

As a SMM or just as a human striving, I am learning to ask these questions to myself daily, so I can keep assessing what I need to do to adapt and change.

It is the same in business, are you checking in on your business goals monthly? are you on track? What is working? What isn’t?

⏩️⏩️Here’s a challenge: Take 20 minutes to sit down and write about it. Use any of the questions in this post as inspiration.

Where could you try something different? What in your plan is not feasible based on your reality right now? Where could you ask for help?

🌸 🌸Your social media plan should continue to change as well, I often change something every 3 months or less based on what is working and what isn’t, for my client’s accounts.

Little tweaks can go a long way!

03/04/2023

🤖ChatGPT it’s everywhere!

I have been having fun getting to know this program and exploring others.

But for me it’ll never take away what I cherish on Social Media, which is bringing the real personal nature of my clients to their platforms. Hearing their stories, their tone and slang, their experiences.

We all know what a robot sounds like.. and even if we appreciate information, what we want is to trust the people behind the business.

So please don’t give up on sharing yourself online because it is a lot of work! Instead learn how to use this new technology to help but not take over.

We make content for our audiences not the algorithms 💜

I shared a few simple tips in the carousel! ✌️

24/03/2023

Social Media Strategy: NEW OFFERING💥

The more time I work with clients I learn that no matter the “new and improved algorithm” certain strategies always work.

For example:
Choose how many days you can comfortably post, pick a time then stay consistent with it. period.

⏩️⏩️Creating strategies for business is a lot about cutting things out. Doing what is needed versus doing all the things, AT ONCE.

😣Starting into social media can be daunting and hard to know where to start.

I know there are a lot of new business owners too who can’t yet afford a full support Social Media Manager and Content Creator. ⬇️⬇️⬇️

💥 SO!

I’ve created a 1 hour Strategy Call that rolls together the last few years of experience I’ve had working actively on social media platforms.

✨What’s included:

💡A questionnaire that asks about your goals short term & long term, ideal client, and what you feel you can and can’t do, along with other branding questions.

💡Based on your industry and answers above I will design a strategy and step by step plan to get you started on whatever platforms will build your audience best and discuss why.

💡During our Zoom, I will start you off with content ideas and approaches based on the platform and answer your questions.

Sometimes we just need the first few steps!
SEND ME A DM, I’ve got you. 🙌

18/03/2023

Content Ideas for Realtors

Some days thinking of a topic is difficult, life is so busy!

Save these ideas for those days you need a little inspiration ✨

There will be more to come!

14/03/2023

✌️2 Ways to Make Testimonies Stand out:

☑️ Make it animated in Canva and post as a Reel.

☑️ As a static post, highlight a portion of the testimony that stands out to you and make it the title versus writing “testimony”.

Thank you for the great feedback!!

10/03/2023

Content Creation

… is my FAVOURITE THING! 🥰

It is so fulfilling to provide creative support for your business and social media communities!

⏩️⏩️The thing I hear the most from clients is that it is very difficult to create content while also doing their job! Let alone find the ways to share themselves openly online with strangers!

This is where I shine ✨

I always strive to gently bring out your unique personality and stories over time working together, so to provide the personal touch that clients are looking for these days.

✨No matter the size of the business, or even the goals, they all start with real people having a dream and I believe this is at the core of creating content — sometimes when you are living it, you can’t see it.
But I can!

I would love to talk about this all day! Send me a DM, tell me your dreams and let’s make some creative magic 🪄🪄🪄

#

06/03/2023

TRUST

It is not something that comes easily to most these days, and personally I don’t think it should.

Trust is a product of consistently showing up, sharing of yourself (the struggle too) and showing your actions match your words.

It takes time.

And for a business online it requires personal touch. No longer can a business hide behind infographics, logos and generic messaging. There’s nothing to build a relationship there!

We want to know your values, your goals, how you stand up for them, where you came from, where you are going, and how working with you brings us closer to our goals.

One post isn’t enough, nor is 40 maybe. There’s no direct calculation, only your own intentions to connect and nourish your community. You need to listen to your people too.

✨Follow along for more tips to building your Brand and making life long clients & friends

✨Share this with a friend building their business online

✨Save this to remember and recenter yourself before writing a personal brand post!

28/02/2023

How to Work with a Social Media Manager 🙌

Social Media Management can be confusing to navigate when as a business owner you approach it for the first time.

Here’s a few different strategies that work to grow your business online while you choose how much time you want to put in to the process.

16/02/2023

Is it worth Investing in Social Media?

✨If you want to grow your business in 2023, then the answer is YES.

But just being online isn’t enough, people want to buy from people they relate to, and that have similar values.

Which means you need to share of yourself and that can be difficult to begin with. What to share, what not to share?!

Follow along and I’ll offer tips on this and many more topics to build your genuine presence on Instagram ✌️

13/12/2022

✨Over the next 12 days I am teaming up with some great local businesses to give you a bunch of unique closing gift ideas!

Some will have giveaways and all will have promos to take advantage of this holiday season.

Even if you are not in Calgary, this will get the inspiration going for your own similar local options. 🎄🎄🎄

08/12/2022

Thank you Christa! It continues to be a pleasure working with you!

Can’t wait for our neeeewww projects in the NEW YEAR ✨✨✨

06/12/2022

📸Branding Photo Poses for Realtors

A strong social media presence requires photos of yourself doing all the things!

Here are some of my favorite poses I shot this past year. Thanks to my clients for being such beautiful examples 😍

29/11/2022

➡️Increasing your Reach

Sometimes it can be little tweaks that make a post blow up, experiment!

28/11/2022

Posting Funk

It helps to clarify who you are talking to and where they need help 🙌

21/11/2022

🌸Love this lady .yyc.re !

Client feedback at its finest!

Word of mouth is still the best way to grow, don’t forget to ask clients for a shout out!

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I keep an eye on changing trends for my clients, watching what Reels do the best repeatedly throughout different business and niches. This Month these are some Favourite Trends: 🤍 5-6 second close up b/roll clips 🤍 Movie Meme clips 🤍 Re-introduction Talking Reels 🤍 Summer Photo Bombs 🤍 Storytelling versus “4 Tips Taglines” Was this helpful? 👇Comment below 🤍Share this Post with Others! I’ll share more soon as well as Trending Topics, stay tuned (can I still say that on socials versus tv? 😂) #igtrends #instagramreels #socialmediamarketing #contentstrategy #contentcreator #contentmarketingtips #smallbusinesssupport #businessonline #socialmarketing #yycrealestate #realestatemarketing #socialmediatrends #broll #summer2023

“I can’t do this”, “I won’t do this”, “I shouldn’t do this”… Whatever your mind is saying today to stop you from making content, it’s BALONEY. It’s easy to get too fixated on the content of others, and if we can’t make it as good or better, we decide we aren’t good at it. We forget that, No one can Do YOU. And (I hope) the point of being on Social Media as a Business is to share YOURSELF. Your quirks, your stories, your mannerisms, your vibe, the way you do what you Do. 🌤️And as Bob Ross always said, “There are no mistakes, just happy accidents.” It’s worth trying on new things! 🎨🎨Share one thing with me today that’s been on your mind in the Comments or DM, and I’ll give you an idea to make a piece of quick content with it right now!! PS did I pull off some Bob hair for this? 🤣 #contentstrategy #contentcreator #socialmediamarketing #contentideas #contentideasforsocialmedia #contentideasforsmallbusinesses #realestatemarketing #yycsmallbusiness #businessonline #bobross #yyc

Dance has been my go to for years to release stress, work through emotion and yes, as a reset between tasks. ⏩️⏩️Working for yourself means you gotta set your own breaks otherwise if you’re like me, you won’t stop all day so then after work hours feel pretty drained and crashy. A study at Harvard Medical School shares, “that dance helps reduce stress, increases levels of the feel-good hormone serotonin, and helps develop new neural connections, especially in regions involved in executive function, long-term memory, and spatial recognition.” I dare you to give it a try 😉 No one is watching! A simple sway, shaking out your hands, stomping, jump up and down… with a song you love. #businesstips #taskmanagement #contentstrategy #smallbusinesssupport #businessonline #dance #movement #socialmediamarketing #solopreneurlife #yycsmallbusiness #realestatemarketing #contentmarketing #contentcreator #businessreel #dancereels

🎥 If talking videos is a new endeavour, then a little preparation can make for a clearer message to your audience. Couple tips: 1️⃣ Plan your content — Decide on the key points you want to cover and create an outline or script. Remember for Reels you have 1:30 minutes tops. 2️⃣ Rehearse — practice speaking it aloud, then in-front of a mirror. Pay attention to your tone and facial expression. 3️⃣ Reading from a script doesn’t make for a comfortable dialogue. So once you’ve rehearsed it and know what you want to say. Then film it without the exact wording. 4️⃣ Try your best to remove filler words like umm, ah, so, and, and, and… pauses are better so you can sharpen the clip in editing. 5️⃣ Do a jump, shake, dance before you film.. loosen everything up in your body and face. Be goofy and watch the energy it brings! Comment below which tip you found helpful 🎙️ #contentcreator #contentstrategy #socialmediamanager #reeltips #talkingvideos #videoprep #instagramtipsforbusiness #realestatemarketing #digitalmarketing #contentmarketing #yycrealestate

Whether you are just starting out or ready to up your game, it is natural to feel resistant to show up online, especially as yourself. It feels dangerous in a world that is so critical. And I know, you know, fear is just a marker for the edges of our comfort we haven’t yet stepped beyond. Whether you need support with your social media longterm or just to start off, it helps to do it with someone! 🌈The thing I hear most from my clients is that if I wasn’t doing it with them, it wouldn’t get done. Could this be you too? ⏩️⏩️no matter if I’ll be the person you want to work with or not, I’m here to talk about this leap with you anytime! And I can share after years of being on social media, that there is a genuine network of entrepreneurs that DO lift each other up! #socialmediamarketing #socialmediastrategy #contentcreation #contentstrategy #contentcreator #businessonline #suppotsmallbusiness #onlinecommunity #realestatemarketing #reeltips #videomarketing #instagramtips #fop #fearofposting #socialmediasupport #reelitfeelit #realtorreels

💥BE GONE BOTS! I have been testing this out for a few weeks now, it takes a bit to get all the best words. It isn’t perfect but it definitely reduces how many bot messages I get on my posts! Try it out and let me know what you think! #socialmediamarketing #socialmediamanager #socialmediatips #instagramtips #igtipsandtricks #digitalmarketing #bots #reels

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