Kinetic PPC

01/29/2022

Did you know your customers can text your Google Maps listing? These are free leads from Google.
People can get in touch with you from your Business Profile on Google.

Sign into your Business Profile, turn on chat, and customers will see a "chat" button in your Business Profile.

For my information check out my free Google My Business course, in this lesson we cover chat.

https://kineticppc.com/course/google-business-profile-chat-messenger/

Customer ChatYour customers can chat with you in real-time with a chat button on your Business Profile.Chat is best for answering questions, directing customers to your website, and converting customers.When you turn on chat, customers will see a chat button on your Business Profile.Messages appear....

01/27/2022

A dialed in Google Business Profile (also called Google Maps) can be a great source of free organic traffic, brand awareness, phone calls, leads, and foot traffic to your brick and mortar retail store.

01/21/2022

How visible is your small business in Google search? How much "screen real estate" are you taking up? Dominate the top of Google, get seen in the maps, and rank your website to the top of Google.

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01/10/2022

Optimize your Google Business Profile and rank in the Maps. Its totally free to list your business in Google and so is this free e-course!

https://kineticppc.com/courses/

01/05/2022

Formerly known as Google My Business, and often called Google Maps, your Business Profile on Google is a great way to get leads, sales, and phone calls.

Everyday customers are searching for businesses on Google. Your Google Business Profile can turn customers who find you in search and on the Maps into sales and leads for free.

*Totally Free! A Business Profile listing is completely free, and makes you money.

*Easy To Use! A Google Business Profile is easy to set up, easy to use, and easy to read reports.

*Customize Your Biz! Add your business address, phone number, click to call buttons, photos, and videos of your store or equipment.

*Be Discoverable! Even if you run a brick and mortar shop, your customers are online on their phones. Creating a Google Business Profile is one of the first steps to getting visible online.

*A Google Business Profile provides your customers with the most complete and up to date information about your business.

*Maintain accurate information about your business for your customers in Google.

*Inform customers about your services, equipment, and solutions.
Interact and engage with your customers.

*Keep customers up to date on your hours.

*Point customers to your website, phone number, and location.

*Get five-star reviews to build brand awareness and trust in your local community.

*Attract new customers by showcasing "trust factors" like pictures of your store, inventory, or service trucks.

*Direct customers to your website for online shopping.

*If you do not have a Google My Business listing, or you do not take time very week to manage your account, your customers are going to your competition.

Google Business Profiles are made for businesses and organizations that make in-person contact with customers like retail stores, plumbing companies, and universities.

01/03/2022

Year end reports for a small business.
1747 phone calls from Sept 2021 to Dec 2021, just from an optimized Google Business Profile.

12/30/2021

76% of people who conduct a local search on their smartphone visit a business within 24 hours and 28% of those searches result in a purchase.

12/22/2021

12/20/2021

The Google Analytics audience report answers who your customers are.
Google Analytics can help you understand your audience's composition in terms of age, gender, and interests, allowing you to make better marketing decisions.
But before we can discuss who your customers are, lets define what a customer is in Google Analytics.

https://kineticppc.com/google-analytics-audience-reports/

Google Analytics Audience Reports Table of Contents What Is A Customer?Hit, Page Views, Visitors, Users, and CookiesDemographicsAge & GenderInterestsAffinity CategoryIn-Market SegmentTechnologyGeo The Google Analytics audience report answers who your customers are.Google Analytics can help you under...

12/20/2021

A small test campaign that is taking off. Can Google Ads work with a small budget? Yes, but its not advised. PPC, or pay-per-click, is basically paying for access to Google's data. The bigger your budget, within reason, the more access you have to Google's behavioral data.

12/15/2021

Unique product identifiers in your product feed is similar to a barcode assigned to a product. UPI's play an important role in optimizing your product feed, boosting the visibility of your shopping ads.

Product identifiers help Google identify the specific product you are selling and match it with people's search queries.

If you are selling custom art work or home made items and do not have a product identifier, please read this article to familiarize yourself with Googles standards.

https://kineticppc.com/google-merchant-center-product-identifiers-gtin-mpn-brand/

Everything you need to know about Google Merchant Center - Product Identifiers (GTIN, MPN, Brand, Identifier Exists).

12/15/2021

If you own a retail store, or an e-commerce store, you should consider using Google Shopping Ads to promote your local inventory, expand to online sales, increase brand awareness, and find better qualified leads.

https://kineticppc.com/google-shopping-ads-introduction

Google Shopping AdsUpdated December 15, 2021.If you own a retail store, or an e-commerce store, you should consider using Google Shopping Ads to promote your local inventory, expand to online sales, increase brand awareness, and find better qualified leads.For some retail stores and e-commerce store...

12/15/2021

12/15/2021

12/15/2021