Hype TV - Video and Social Media

07/03/2022

Happy Canada Day from all of us at JTFN!

Joyeux Jour de Canada de nous tous à la FOIN!

09/25/2016

08/19/2016

THE HISTORY OF THE HULL BLOCK. Interesting story here, when I left my marriage 7 years ago I had no place to live and no money either. So my bestie Bob let me live in a studio apartment in this wonderful old building call The Hull Block. My gift of thanks to him was this video. I got to partner with the City of Edmonton, the architect and many other fine Edmontonians to make this video. It is narrated by the one and only Carson Cole and I think his voice is just perfect for this. It's been widely circulated amongst people like me that love old buildings and want to preserve them. I wish that I could make more documentaries about buildings. ~dixon

08/19/2016

FLASHBACK. This is one of the first 20 corporate docs that we produced circa 2007 ish.

08/19/2016

MEET BOBBY HENLINE. This is an example of the work that we do with Wounded Warriors Weekend. We have found that these simply edited "story videos" are really a powerful way to reach people on Facebook. A video like this would typically reach about 30,000 people, get about 100 shares and about 15,000 views. This is all from our small community of just 650 people on Battle Scars TV.

07/25/2016

JULY 29 to AUGUST 1st OFFICIALLY PROCLAIMED TO BE "WOUNDED WARRIORS WEEKEND" IN SASKATCHEWAN! It's with great pride that all of us at Wounded Warriors Weekend accept this Certificate of Recognition. This would not have been possible without the support of the Lieutenant Governor, the gracious people of Saskatchewan and our many volunteers here. Thank You!

07/22/2016

Dave "The Fixer" fixes my meta bones in about 2 minutes. People be awesome.

07/22/2016

Yep, this happened. Carolyn Mark is quite amazing!

06/28/2016

Hype TV is an Alberta video writing/direction/production company that specializes in VIDEO PRODUCTION and SOCIAL MEDIA.

The means through which people CONSUME their media has changed. Websites are no longer the only go-to place for you to disseminate your information. What is working now is SOCIAL MEDIA. With our hundreds of videos having hundreds and hundreds of thousands of youtube views across our channels, we've discovered what kinds of videos people are looking for online through social media. People are looking to engage with you on social media about your products and services - what are you doing to get them the information that they need?

WHAT'S HOT IN VIDEO AND SOCIAL MEDIA?
1. Join millions of people online with your new Social Media explainer video just like on Buzzfeed! Use a narrative. Use screen titles on videos that can share your information. They won't have to turn up their audio on their phones to learn about your products and services!
2. Create a page and load it with your custom video content and photos! Create call to actions with possibility for unlimited views on Facebook - Boost your page or your posts for cents per view!
3. We set up social media strategies that include video, photo, and written content to share across multiple formats including Facebook, Tumblr, Twitter, Flickr and Instagram.
4. Easy posting. We can set you up so that you can post a photo with your info to one site and have to post across all your social media in one easy stage!

The partners at Hype have been in marketing and communications for 25 years and have delivered complete branding solutions to many Alberta Companies. The last 10 years has been committed to creating wonderful television, corporate documentary, safety, recruitment and product videos. Our clients use videos to showcase their products and services at trade shows, conferences, training, internal use and for broadcast. We grant unlimited use for all media formats in perpetuity so you can use your finished videos forever if you want - no extra broadcast costs or fees. In collaboration with the Department of National Defence, we are also the producers of the successful Battle Scars TV Series on Shaw TV and on the web.

Our production collaborators include: The Crown of Canada, The UA Local 488, The Building Trades of Alberta, The Royal Alberta Museum, Apache Pipeline, Noralta Lodge, The Alberta Pipe Trades College, The Loyal Edmonton Regiment Military Museum, The Provincial Archives of Alberta, The City of Edmonton Archives and The Royal Alexandria Hospital to name a few.
Check out:
www.Facebook.com/HypeTVCanada
www.Facebook.com/BattleScarsTV
www.Facebook.com/ParatroopersTV
www.YouTube.com/HypeTVCanada

Learn how we can make your Social Media Rock! Contact us today and a rep will get back to you immediately.
[email protected]

06/28/2016

SOCIAL MEDIA STRATEGY: FACEBOOK

SO what I've discovered is that there are a great number of groups that want to regularly be fed our content. And it is not an exaggeration to say that We could easily post one video per day and barely even touch the repository of stuff that we've filmed, edited and created.

So, this is the plan:
Airborne Mondays
Loyal Edmonton Regiment Tuesdays
PPCLI Wednesdays
Tanks Thursdays
Memorial Fridays
Saturday is family day.
Sunday is PTSD and Mental Illness Awareness

Results in so far including just pages with our exclusive content:
- Battle Scars TV was launched on May 29 and has a reach (audience) exceeding 50k every week and last week was up to 60k
- Paratroopers TV was launched 3 days ago and has a reach of 10k per week.

Today's post includes an LER ceremony to remember the Battle of Ortona.

06/24/2016

OUR FIRST VIDEO PROMO! I think this was 10 years ago. Not sure. Back then I only shot the video and was using a video camera with auto focus. Interesting to think about it because now everything is all manual and I do everything from concept to posting as many people do. I remember thinking about how foreign and impossible video editing was. It seemed like an impossibility.

06/24/2016

MY FIRST DOCUMENTARY - THE HISTORY OF THE HULL BLOCK. (A brief history of Architecture in Edmonton)

I think this was the first documentary that I did. It was inspired by one of the best fellas that I know and has been well played by Edmontonians on youtube. With zero budget, I called in a few favours from friends to make it happen because I had zero budget. I would LOVE to make more videos like this for the City of Edmonton.

06/24/2016

THANK YOU TO OUR VETERANS, SOLDIERS AND MILITARY SUPPORTERS! TOGETHER WE REACHED OVER 50,000 PEOPLE THIS WEEK!

We relaunched Battle Scars TV - Military News as a TV News Page on MAY 29. Since then, we have been posting one video a day and all the news we could. It seems that with your support, this morning over 53,190 people have seen our message. We haven't paid for this audience (except with blood sweat and tears), it's all "organic"!

Keep sharing, commenting and liking, because this is how we do it!

06/24/2016

NEW BANNER AD.

06/24/2016

HYPE TV DOES LOGOS AND BRANDING. After 16 years dedicated to marketing in Edmonton, we have more examples of branding than I could find. Fortunately, I had these all together in one folder.

06/23/2016

TRIBUTE TO THE CANADIAN ARMY.

06/23/2016

THE TAG TO END ALL TAGS. Here is the new Hype TV tag for all of our videos. Now what do I do with the 300 videos that I have posted withOUT a tag?

06/22/2016

New poster for the Run to Remember.

06/22/2016

Today I interviewed my best buddy and mentor, Captain Bill Dickson. If and when someone ever adopts me, I hope they are just like this guy.

06/21/2016

BEWARE THE HYPE NINJAS!
I used to keep all of of our designs and art in a single portfolio. Now hundreds of thousands of logos, photos, designs and original art are strewn to all corners of my hard drive universe. So when searching for stuff, I commonly come across stuff like this. An entire icons package for hype.

06/21/2016

WILD MOUNTAIN MUSIC FESTIVAL ARTIST PROFILE - LINDI ORTEGA.

The WMMF stage will be on fire this summer with Canadian-born musical outlaw, Lindi Ortega. Her rootsy country songs are dripping with truth; her personal struggles, living life on the road and deep poetic insights into this human condition. Lindi is a Juno and Polaris prize nominated singer with two consecutive Canadian Country Music Awards. There is only one Lindi Ortega and here is a unique and wonderful opportunity to see her live and camp out for a weekend! Get your tickets now for a weekend you won't forget! http://www.wildmtnmusic.ca/

06/21/2016

WHEN THE DAY IS DONE. One of my favourite artists is Nick Drake. I have listened to his playlist a few hundred times and it never ceases to feed me with wisdom and truth. So in this "Day is Done" song, Nick is talking about the rarity of being peer accepted within our brief period in this mortal coil. He is also speaking the pains of his own existence - he made 3 perfect albums and sold very few. He died before he found his audience.

Fame is but a fruit tree:
So very unsound.
It can never flourish
Till its stalk is in the ground.
So men of fame
Can never find a way
Till time has flown
Far from their dying day.
Forgotten while you're here,
Remembered for a while.
A much updated ruin
From a much outdated style.

https://www.youtube.com/watch?v=8kZMVG6N7DE

Nick was a Genius. His music inspires me everyday. The world is: I'm lost for words. Really. His music is both tragic and beautiful. Like a Shakespeare play...

06/20/2016

Really excited to announce a few things; First is that I have been hired to do the filming and documentary work for the Wild Mountain Festival! Like most of my wonderful clients, the people at Wild Mountain Music Festival are well aware of the creative process and empowered me with tools to create some great memories on video. Plus, there will be interviews with Dan Mangan, Serena Ryder and others. So excited!

06/20/2016

I am proud to announce today that this is the new page for Hype TV. We make so very little money volunteering on the Battle Scars and Paratroopers military projects. Hype TV is the only way I get money into the coffers to fund my filmmaking work. So this will be a news feed of sorts - the great challenge is to get anyone at all interested in what a filmmaker does to fund his craft, his art. So that is my goal. Every day I will post the daily drudgery of this near impossible task and hopefully will find an audience in the process. So if anyone needs a logo, or website or anything at all so I can pay my mortgage and bills, please contact me here! ~dixon