Peridot & Poppy Digital

07/24/2024

Feeling all the love! A big thank you to the Calgary Guardian for featuring us and our CEO and Founder, Cathy, in their most recent article 💛

We sat down and had a heart-to-heart with Cathy Provencher, who runs her own digital marketing agency called Peridot and Poppy Digital.

05/27/2024

Female Entrepreneur Series: Ashley Herrera 💛

Hi friends! We adore highlighting the incredible women we work with, who are entrepreneurs right here in YYC. Today, we’re excited to share more about Ashley Herrera, whom Cathy met through taking her Prenatal yoga and Baby & Me yoga classes! Cathy can attest to how wonderful Ashley is and the offerings she gives to mamas and mamas to be here in our city are so supportive and helpful. Ashley cultivates a warm and welcoming environment - and Cathy is so happy that their paths have crossed! We are thrilled to support Ashley with her social media advertising 📲

Ashley Herrera is a dedicated prenatal and postnatal yoga instructor. Her journey, marked by two very different pregnancies and births with their unique challenges, left her feeling confident and empowered. She has a deep passion for empowering pregnant women by guiding them through yoga and movement to prepare their bodies and minds for childbirth. 🙏

Are you (or do you know someone) who is expecting this year? Ashley is hosting a FREE workshop for pregnant mamas. Ashley’s Confident Labor Prep Workshop runs on June 4th-6th from Noon - 1:00 PM MDT, all content is covered online and can be replayed at any point. 💻

This workshop is for you if:

✨You are a first-time mom tired of negative birth narratives and craving a more positive, empowering experience.
✨You are a seasoned mom seeking to prepare your body and mind for a birth that feels intentional and different
✨You are a mom-to-be feeling overwhelmed by fear and uncertainty, but you are eager to reclaim control and approach birth with joy and empowerment.

Sign up for her free workshop: https://www.ashleyherrerayoga.com/free-confident-labor-prep-workshop

Connect with Ashley:

💻: ashleyherrerayoga.com
📧: [email protected]
📱: Ashley Herrera Yoga

📸: Bretton Grassie Photography

04/26/2024

Content Calendars 💛

“If you fail to plan, you plan to fail.” 🙌

Our esteemed CEO, Cathy, imparts this wisdom to all her Social Media Workshop clients. With her extensive knowledge and experience in strategic planning for social media management, she guides small to medium-sized businesses toward success in the social realm. 🙏

Did you know? 💭

We create custom-made social media calendars for all our social media workshop clients for an ENTIRE YEAR so they are set up for strategic success. It’s just another tool in the planning process that helps elevate your social media game. Are you ready to transform your digital presence? 📲

Learn more about our services:

💻: www.peridotandpoppydigital.com
📧: [email protected]
📞: 403-200-2787
💌: slide into our DM’s - we don’t mind!

04/11/2024

Enter To Win $150 To Milpa! 💛

Our incredible client Milpa is doing a major giveaway - follow them at Milpa Calgary to learn how to enter to win a feast with your fellow foodies! 😍

We’re proud to support Milpa with social media management, graphic design, marketing and public relations! 📲

Are you curious about how we can support your biz? Connect with us by sending a DM, or emailing [email protected] 📧

📸: our talented photographer Bits and Bites Studio

03/25/2024

Working Mama 💛

Hi all! It’s Cathy, your CEO at P&P. I’ve been quiet for a minute…but for a good reason - I’ve been busy bringing a new life into this world, a little baby girl named Sophie! My husband Cody and I welcomed our firstborn on January 18th, 2024. This new chapter in my life has given me a fresh perspective on balancing motherhood and running a business. 🍼

When I first became pregnant, I wondered how navigating motherhood, especially as a new mom, would impact my business. I decided that I was passionate about balancing both - my two babies. Running a business is hard: lots of hard work, sweat, effort, and sleepless nights. I’ve learned that motherhood is no different. But in the words of Glennon Doyle - “I can do hard things.” 🙏

Here is Sophie tagging along for my first in-person business meeting this week. I want her to grow up learning that women can do it all - run a successful business and be an incredible mom - even in the early newborn months. Sophie was a dream and slept through the entire meeting - and my clients at VIVE Integrative Health Group were delighted to see her. Fun fact: I’ve never stopped working throughout my pregnancy or postpartum phase… there is no maternity leave for business owners. So, I defined my own. Here are some takeaways I’ve noticed from this recent season in my life:

✨ Ask for help. I admire (on IG) and how she navigates motherhood and running a business. When I was pregnant, I reached out to her out of the blue for advice, and she was an absolute angel in sharing advice on how she manages both. I highly recommend you follow her and check out her business Poolside Digital - I have also been leaning into my community of friends and family to help me postpartum. Sometimes, it’s the hardest thing to do - accept help. Especially someone like me - who is a self-starter and independent person. But as a new mama, you need the help. I am lucky to have an incredible community that supports me in the most beautiful way. It truly takes a village.

✨ Hire help. I knew that I wouldn’t be able to manage my business alone. With many balls in the air, it’s impossible to do it all when you are a) pregnant and b) newly postpartum. I hired support before delivering Baby Sophie, so once she was here, I could focus more on nurturing her and soaking in all the baby cuddles (and managing those sleepless newborn nights). Thank you so much to Ida Desmond and Raghav Munjal for holding down the fort for me these last couple of months - you two are rockstars.

✨ Open communication with your clients is key. When I found out I was pregnant, I made it a point to inform my clients early on and provide advance notice of how our working relationship would change during this transition. To my delight, all of them were supportive and excited for me. I’m truly blessed to have such wonderful and aligned clients.

✨ Be gentle with yourself. Being a new mom and running a business is both incredibly challenging and rewarding. I need to remind myself to kick perfectionism to the curb and give myself a pat on the back for trying my best every day as I balance both.

As always, I’m excited to continue sharing my entrepreneurial journey with you, and 2024 looks a lot more different (and cute). 💕

03/05/2024

We're Always Dublin The Fun 🍀

Who needs luck when you have plenty of charm? 🤪

March means a huge anticipated event for our client Jamesons Pubs—Saint Patrick’s Day celebrations 🙌

Follow them at Jamesons 17th Ave & Jamesons Brentwood to learn about their festivities so you can sip on some green beer and soak in some Saint Paddy’s cheer! 🍻

Did you know? 💭

We are thrilled to support Jamesons with their social media management, marketing, and photography 📲

We loved capturing and coordinating this Irish (and stylish) photo shoot as part of our monthly social media package 💚

Interested in boosting your business with digital marketing support? Reach out to us via DM or email [email protected] to explore how we can help you reach your marketing goals 📧

📸: Bits and Bites Studio

03/03/2024

SAIT Alumni: Our CEO In The News 💛

Our CEO and Founder, Cathy Provencher, was recently highlighted in SAIT Alumni’s LINK Magazine in their newest article: “SAIT alumni entrepreneurs offer five top tips to stay grounded in 2024.”

Here’s an excerpt from what Cathy contributed to this article, speaking to the importance of building community and connection:

“I’ve been lucky enough to get to know some incredible, hard-working entrepreneurs working across Calgary and build a community of referrals,” says Cathy Provencher, CEO and founder of Peridot & Poppy Digital (Radio, Television and Broadcast News ’09). These other business owners can empathize with what I’m going through in my business and act as sounding boards. We often bounce ideas off one another and offer advice.”

Cathy’s involvement in the SAIT Alumni community goes beyond her feature in the LINK Magazine. She has actively contributed by sharing her expertise in webinars and facilitating marketing and social media workshops for SAIT business owners. 🙏

Read the full article here: https://www.sait.ca/news/link-magazine/2024/01/sait-alumni-offer-five-best-tips-to-stay-grounded-in-2024

📸: Marissa Poirier Photography

03/01/2024

Client Success Story: Avenue Calgary's Top 2024 Restaurants 💛

Nothing can stop them, they're all the way UP! 🙌

We're humble bragging about our client Milpa Calgary, who was recently announced as one of Anvenue Calgary's Top 2024 Restaurants! We've been alongside Milpa's journey since before they opened their beautiful blue doors for the first time, and have witnessed their dream and vision come to life! We’ve supported Milpa with their marketing business plan, managing their PR launch, managing their social media accounts, and supporting them with graphic design! 🥰

Proud is an understatement, the incredible crew at Milpa bring their A-game to the dining (and foodie) experience in YYC and we're so grateful to be a part of their passionate team comprised of the most lovely humans. 🥺

Read the full article from Avenue Magazine — Calgary here: www.avenuecalgary.com/best-new-restaurants-calgary-2024/milpa/

📸: Chris Landry

02/10/2024

Hey There, Hot Stuff 💛

Our client Milpa Calgary is heating things up this February with their own YYC Hot Chocolate Fest creation! Their Mexican Spiced Hot Chocolate can be created with or without a spirit (Reposado Patron) and is a must try on your bucket list this month👌

Learn more about this delicious drink: Arbol spiced salted rosemary hot chocolate with spicy coconut chantilly cream, Abuelita chocolate, cinnamon, star anise, rosemary, arbol peppers, oat milk, and coconut chantilly cream (habanero syrup, bourbon vanilla, coconut oil, & coconut cream). 🤤

YYC Hot Chocolate Fest has become extremely popular in our city. It started in 2011 by Calgary Meals On Wheels as a way to bring the Calgary community together to support local businesses and raise funds for a good cause. Originally just 10 businesses participated to raise $5,000 for Calgary Meals on Wheels. Now in its 14th year, this annual Fest has grown into a beloved city-wide event that sees over 100 businesses participate and raises over $100,000 to combat food insecurity in Calgary. $1 - $3 from every cup sold supports Calgary Meals on Wheels 🙏

📸: by our very own photographer Bits and Bites Studio

Learn more about our social media, photography and marketing services by DM’ing us or emailing [email protected] 📧

01/17/2024

Customer Retention 💛

Did you know? 💭

Social media offers a quick and accessible channel for customer support, addressing concerns and building customer loyalty. Just one of the many reasons to level up your social media game 🙌

Pssst…. join our client Jamesons Brentwood & Jamesons 17th Ave every Saturday and Sunday from 10:00 AM - 11:00 AM for 1/2 price breakfast 🍳

DM us to see how we can support your business with our social media and photography packages! 📧

📸: our wonderful photographer Bits and Bites Studio

01/16/2024

Proud Client Moment 💛

Did you hear the news? Our client Milpa Calgary made the Calgary's Best New Restaurants Of 2023 list! We are so unbelievably proud of them and we’re beaming ear to ear 👏

We support Milpa with their social media management, photography, graphic design and PR 📝

We are in the business of where strategy meets aesthetics. DM us to see how we can support your business! 📧

📸: our wonderful photographer Bits and Bites Studio

01/14/2024

Stacked With Love And Syrup 💛

We love our monthly photoshoots with our clients! It’s so fun to see the staff get creative and involved - and even show off their muscles. 💪🏻😜

ICYMI: Join our client Jamesons Brentwood & Jamesons 17th Ave every Saturday and Sunday from 10:00 AM - 11:00 AM for 1/2 price breakfast! 🥞

DM us to see how we can support your business with our social media and photography packages! 📧

📸: our incredible photographer Bits and Bites Studio

01/13/2024

Coats For Calgary 💛

We love supporting clients that align with our values, like giving back to those in need. Two of our clients are giving back in a meaningful way to the same charity 🙏

Milpa Calgary and VIVE Integrative Health Group are collecting the following new and used items on behalf of YYC initiative Coats for Calgary for the Calgary Drop In Centre:

🧥 Coats/Jackets
🧢 Winter Hats/Touques
🧤 Mittens/Gloves
🧣 Scarves

Be sure to support both Vive and Milpa in sharing the warmth this winter, especially during this cold season. 🥶

In exchange for a donation item, Milpa will be providing a FREE churro with your dinner! 👏

Gently used items are entirely acceptable - for example, it’s okay if your coat needs a repair (zippers, etc). ❄️

📍Vive: 4720 Bowness Road NW
📍Milpa: 3, 1531 5th St SW

01/13/2024

The Perfect Catch 💛

Having a professional monitor your social media provides valuable insights into customer preferences, industry trends, and aiding strategic decision-making. 👏

And that is EXACTLY what we offer to our amazing clients like Absolute Sports & Bullpen Sports YYC! 🙌

🚨 Exciting news about this incredible client!! Absolute Sports and Bullpen Sports are opening a SECOND location this Spring! We love to watch our clients grow and thrive. Be sure to follow them on their journey in this next chapter of their business 🚨

DM us to see how we can support your business with our social media and photography packages! 📧

📸: our talented photographer Bits and Bites Studio

01/11/2024

Female Entrepreneur Series: Elysia Ostrander 💛

Elysia is a CPDT-KA certified trainer, a Family Paws Parent Educator, a member of the Alberta Force Free Alliance and supporting member of the IABCC. She is a Mom to two young children and is commited to helping other parents find balance and harmony in their homes and creating bonds that last a lifetime. 🙏

Elysia became interested in learning about child and dog dynamics after feeling unprepared when welcoming her first child. Elysia completed the Family Paws Parent Education program and is now passionate about helping other parents support their dogs during the transition of adding a baby to their family. With a background in Education, Elysia launched her own business, Pawsitive Families. 🐶

Pawsitive Families specializes in tailoring solutions for parents of children of all ages. From the challenges of introducing a new baby to the family to navigating the dynamics of dogs with older kids, Elysia is here to guide families through every stage of their parenting journey when it comes to the family dog. Pawsitive Families is dedicated to fostering positive, force-free methods in dog training. This commitment ensures that every interaction between children and dogs is built on trust, safety, and mutual understanding. They are here to create an environment where dogs and children thrive together. ✨

We recently supported Elysia with her marketing business plan! Give Pawsitive Families a follow and connect with them today:

🐶 Pawsitive Families
💻 www.pawsitivefamilies.com
📱 587-891-4855
📧 [email protected]

📸‌: (on IG)

01/10/2024

Sensational Sliders 💛

When the lighting is just right… *chef’s kiss* 😍

Nashville Chicken is everywhere and our client Jamesons Brentwood & Jamesons 17th Ave is on top of this spicy trend! Food trends change, and having a collection of high-quality photos allows your restaurant to quickly adapt to new trends, whether it’s a specific cuisine, plating style, or dietary preference. 🍱

DM us to learn more about how we can support your business with social media, photography, and marketing and keep you on top of the trends! 📧

📸: Bits and Bites Studio

01/08/2024

🚨 New Client Alert: Elite Trade Painting 🚨

We are proud to introduce our newest client Elite Trade Painting YYC! 👏

Elite Trade Painting has been in the painting business for over 20 years. They have the experience, know-how, and dedication to get your job done right, on time and on budget. All of their painting services are conducted with professionalism, reliability, and expertise! 🎨

P&P supports Elite Trade Painting with their Calgary location (Elite Trade Painting is a national brand across Canada) with their email marketing! Give them a follow and reach out for all of your painting needs:

🇨🇦 HQ Elite Trade Painting
🍁 YYC Elite Trade Painting - Calgary
💻 https://elitetradepainting.com/calgary/
📱 403-265-2065 or 1-877-663-5483
📧 [email protected]

DM us to see how we can help bring your marketing dreams to life 📧