Travel Tomorrow is a global media outlet reporting on the travel and tourism industry.
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On the 16th of June 2020, Buscardini Communications, a Brussels-based communications agency, will launch a new global media focused on travel experiences, sustainable tourism, and the impact of COVID-19 on the tourism industry. The COVID-19 pandemic has turned the world upside down. Not only the tourism sector but the economy as a whole has come to a standstill. There’s no doubt we are confronted by an outstanding challenge. The first quarter of 2020 has seen a drop of 67 million international arrivals, which represents a loss of US$ 80 billion for the tourism industry. The drop has been felt like a domino-effect across the world: airlines, tour operators, hotels, restaurants, many of which might be on the brink of bankruptcy. A catastrophic scenario including a widespread emergency of companies going out of business. Society as a whole needs to discover how we will travel tomorrow to boost not only economic recovery but also trust in human cooperation, resilience, and the continued nourishment of cultural bridges that tourism brings about.
1. A new model of tourism: towards sustainable travel
“Sustainability is key for the tourism of tomorrow. Conservation of biodiversity, respect for the socio-cultural authenticity of host communities, securing social welfare and economic prosperity of host communities, and sustainable use of environmental resources need to be the pillars of the a new post-covid model of tourism” explains António Buscardini, Founder of Travel Tomorrow.
This crisis is an opportunity to place stronger emphasis on tourism strategies to coordinate action across all stakeholders. Integrating a circular economy model in the complete tourism value chain, involving producers, distributors, consumers, and environmental protection agencies is crucial. The transition to resource-efficient and low carbon tourism operation is necessary, while keeping a strong focus on resilience and competitiveness of the sector.
