The people behind Diamonds & Pearls are Debby Wilmsen and Frederic De Gezelle. That makes it a lot more fun to pull an all-nighter, and there's no question it makes things more personal. And as it happens, that's exactly what we stand for as a company. And there is also Lisa, immer bright & shiny colleague who brought over a little bit of Australian warmth and sunshine. Over the past few years, we
have built relationships with a wide range of journalists and creative trendsetters. Because we believe in maintaining good relations – naturally – but even more, because we believe in our clients, and they believe in us. Well, maybe a little. But for us, that really is what it all comes down to. No matter how big some of our clients have become in the meantime, they are still run by people with a passion – the same kind of passion that we put into Diamonds & Pearls. We think along with our clients about how to best tell their stories and – this is something quite different – to communicate them. On one hand, through those good relations, and on the other, by creating and realising exceptional concepts and organising truly memorable press events. Anyone can pop a bottle of champagne and invite the 'flavour of the month' to an event. But we like to go further. Of course we're not blind to trends and innovation – we're constantly listening, feeling and observing the zeitgeist. But more importantly, our work is about people and relationships, and how to find warm, personal and creative ways to bring our clients closer to their clients. Admittedly, that also sounds a bit old hat. But nevertheless, it's what we strive to do, to the best of our abilities.