3rdspace

3rdspace The space where brands with purpose create impact through powerful story telling. We believe in the power of purpose.
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That’s why we specialise in working with brands that know why they exist and the difference they are trying to make in the world. Our purpose is to create content that makes a difference to people’s lives. Meaningful content is relatable, helpful, uses humour where relevant and above all inspires others to get involved.

28/03/2024

Want to tell stories in impactful ways – real, and human to the core. Where you can see a positive impact with those who really matter - Your Customers.
Turn on sound to experience the difference and please reach out if you'd like to find out more.

28/03/2024

It’s a fundamental business truth. Your brand owns a space. Your customers own a different space.

In-between is the 3rdspace.

This is the space where you get to tell your brand story in impactful ways – real, and human to the core. Where you can see a positive impact with those who really matter - Your Customers.
Turn on sound to experience the difference and please reach out if you'd like to find out more.

6 months of planning - over 60 films and one very large scale live stream with links all around the country for EY entre...
12/04/2022

6 months of planning - over 60 films and one very large scale live stream with links all around the country for EY entrepreneur of the year 2021

08/03/2022

We would like to invite you to take a moment and celebrate the achievements of women not only today but every day.

The 3rdspace team have been working with NEC-Australia to create this content-led series highlighting the importance on gender equality with the women in tech launching today. The series celebrates the women changing the game in technology across APAC.

27/01/2022

We had a lot of fun creating this clip for our friends at Syngenta PPM - ANZ. Meet Bob who as a pest controller is a lovely guy...but like pests not one you want to have around all the time...

20/01/2022

Good luck to the inspirational Dylan Alcott. OAM as he prepares for the '22 Australian Open. The 3rdspace team have been working with NEC Australia to create this content-led campaign highlighting what can be achieved with a positive mindset for change and the right technology solutions partner.

24/12/2021

Thanks to all our clients for their collaboration and trust across 2021; allowing us to deliver purposeful, impactful, strategic and award winning content.

We look forward to bringing content to life again across 2022.

Wishing all a very Merry Christmas – from the team at 3rdspace!

This year 3rdspace has been working with EY to create a podcast series focused on sharing real stories of business leade...
09/12/2021

This year 3rdspace has been working with EY to create a podcast series focused on sharing real stories of business leaders to drive change through human connections. In our latest episode of the podcast, host Jenelle McMaster is joined by Lord Mayor of Melbourne Sally Capp, after leading her city through the longest lockdown in the world – and the changes learned along the way.

Host: Jenelle McMaster - Deputy CEO Oceania and Markets Leader at EY.
Guest: Sally Capp - Lord Mayor of Melbourne.

Spotify: https://spoti.fi/3oqTUeD
Apple: https://apple.co/3lEAGQJ

Relaxed and wholesome Xmas lunch. Cheers from the 3rdspace team! Spot the crazy eye 🧐
09/12/2021

Relaxed and wholesome Xmas lunch. Cheers from the 3rdspace team! Spot the crazy eye 🧐

08/12/2021

3rdspace has been working with Syngenta to create an integrated B2B content campaign for their pest control division. The latest video content series features social influencer Aimee Stanton (former Survivor competitor now plumber/builder) providing a light-hearted and relatable connection to the trade as well as to plants 🌱.

24/11/2021

What does it take to be a successful entrepreneur? To create impact others only dream of?
We’re delighted to be working with EY to launch the EY Entrepreneur of the Year Australia for its 21st year. Let's celebrate entrepreneurs and the incredible impact they create for Australia.

22/11/2021

It’s been a delight to work with NEC Australia to create and produce this new series airing on SBS hosted by Dylan Alcott. The Creating Value Series delves inside the minds of politicians, CEO's and everyday Australian’s who are achieving the extraordinary, through a positive mindset. Airing on Wed 24 Nov on SBS and available OnDemand. Don’t miss it!

Join us in tuning into this week's episode of the EY Change Happens   with guest Holly Ransom a globally renowned conten...
19/11/2021

Join us in tuning into this week's episode of the EY Change Happens with guest Holly Ransom a globally renowned content curator, powerful speaker and thought leader.

Holly was named one of Australia’s 100 Most Influential Women by the AFR, has delivered a Peace Charter to the Dalai Lama and was Sir Richard Branson’s nominee on a ‘Smart List’ of Future Game Changers to watch. In this episode she shares her insights on the lessons she’s learned about making change happen and how we can all be leaders no matter what our role or title.

Apple: https://apple.co/3kQDNog
Spotify: https://spoti.fi/3HB6uPX

Happy hump day from Pugsley our creative pug. Take a little break, you've made it trough half of the week!
17/11/2021

Happy hump day from Pugsley our creative pug. Take a little break, you've made it trough half of the week!

Missed IMMERSION? Watch the Recording!If you missed out our NEC Australia live event and discussion panels this week, yo...
10/11/2021

Missed IMMERSION? Watch the Recording!

If you missed out our NEC Australia live event and discussion panels this week, you are in luck! We have the recording on YouTube so you can watch anytime you'd like.

Learn about changing the game through digital disruption with Gabby Leibovich, Co-Founder of Catch and get the latest insights from professor Rocky Scopelliti, world-renowned futurologist who will take you through the major technological shifts fueling disruption in the coming decade.

https://bit.ly/302yo65

NEC IMMERSION 2021Tap into the latest knowledge and leadership from some of Australia's most influential and innovative business leaders, streamed live on th...

Take a behind-the-scenes look at our shoot earlier this week - this girl can really rock the taiko drum! Stay tuned to w...
05/11/2021

Take a behind-the-scenes look at our shoot earlier this week - this girl can really rock the taiko drum!

Stay tuned to watch the campaign video, more details coming out soon...

13/09/2021

Excited to be working with NEC Japan to help launch Visionary Week 2021, a global event where thought leaders from around the world will gather to share their insights and “Seize The Future Together”. Here is a look at the launch video we created…

Think virtual events are just a fad? Think again. Audiences are now accustomed to connecting with their corporate events...
10/08/2021

Think virtual events are just a fad? Think again. Audiences are now accustomed to connecting with their corporate events from any location and will continue to demand virtual offerings. But how do you create an engaging and interactive virtual offering? Read on....

Hosting a hybrid event? Ensure you don't forget about interacting with your virtual audience with our go-to guide for building engaging strategies into your next hybrid event.

Want to know what the biggest food moments will be for the next 12 months? Are Media's Trend Talks Food airs this Thursd...
09/08/2021

Want to know what the biggest food moments will be for the next 12 months? Are Media's Trend Talks Food airs this Thursday at 10am hosted by Australian Gourmet Traveller's Karlie Verkerk. 3rdspace has worked closely with Are Media's strategists and editors to bring together a panel of delectable and inspiring insights into what consumers will be creating, showing off and purchasing in 2021. Watch here:

Trend Talks Food: Major Food Moments 2021

04/08/2021

COVID has resulted in Australians spending more time in their castles. 3rdspace has been working with Winning Appliances to bring their purpose of helping Australian’s live their best life with our Create Your Forever Home campaign…here’s how it’s come to life in this month's Vogue Living and Belle Magazine

3rdspace is proud to announce we are 2 x winners in the 2021 Content Marketing Awards!- WINNER - Best use of LinkedIn fo...
02/08/2021

3rdspace is proud to announce we are 2 x winners in the 2021 Content Marketing Awards!
- WINNER - Best use of LinkedIn for EY
- WINNER - Best Use of Video in Content Marketing for NEC Australia
- FINALIST - Strategy – Best Content Marketing Program in Financial Services for EY
Thanks to the Content Marketing Institute and of course our amazing clients who trust us to tell their stories through content that provokes action.

While uncovering your brand's purpose may seem like a new trend, purpose-led brands have been connecting with consumers ...
30/07/2021

While uncovering your brand's purpose may seem like a new trend, purpose-led brands have been connecting with consumers for decades. Our Head of Operations Jae Tame shares why IKEA is her favourite brand-with-purpose: "Launched in 1943 to satiate post war consumerism, IKEA is a brand with strong purpose - To create a better everyday life for people. They believe that sustainability should not be a luxury but affordable to all and have have been trailblazers in implementing sustainable product initiatives."

Want to know what the biggest food moments will be for the next 12 months? 3rdspace has worked closely with Are Media's ...
25/07/2021

Want to know what the biggest food moments will be for the next 12 months? 3rdspace has worked closely with Are Media's strategists and editors to bring together a panel of delectable and inspiring insights into what consumers will be creating, showing off and purchasing in 2021. Are Media's Trend Talks Food airs Thursday 12 Aug hosted by Gourmet Traveller's Karlie Verkerk. Register here: https://www.eventbrite.com.au/e/trendtalks-food-tickets-160482095267

What is the mark of a truly purposeful brand? Put simply, they speak to the heart of their target audience who identify ...
22/07/2021

What is the mark of a truly purposeful brand? Put simply, they speak to the heart of their target audience who identify innately with the brand's reason for being. 3rdspace UK's Rachael Sullivan shares "I love the work of smol. These little guys have taken on the big guys to prove eco-cleaning can be both effective and affordable and they are transparent about the impact of the products on the planet while challenging preconceptions."

Are you struggling to find the right cadence in your content plan? Our Hum, Sing, Shout model will change the way you th...
21/07/2021

Are you struggling to find the right cadence in your content plan? Our Hum, Sing, Shout model will change the way you think and plan out your content. Read on...

The framework has been adapted more broadly to be used in the seo & digital agency world and is often used to help marketers ensure that they address the need for different kinds of content to build channel subscribers, website views, and improve SEO rankings.

20/07/2021

The resilient Australian spirit has has always seen us through tough times. Here 3rdspace's Creative Director Ben Dillon-Smith reflects on a piece of content that moved him and brought to life the power of mate-ship. "I was privileged enough to be a part of directing the Lightning Ridge story for The NRMA . At the core was a raw narrative, a personal reality check through a goose-bump and tear inducing poem written and voiced by local farmer Robert. It's a story of drought but more-so the human heart"

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Tuesday 09:00 - 18:00
Wednesday 09:00 - 18:00
Thursday 09:00 - 18:00
Friday 09:00 - 18:00

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Content that provokes action

We believe in the power of purpose. That’s why we specialise in working with brands that know why they exist and the difference they are trying to make in the world. Our purpose is to create content that makes a difference to people’s lives. Meaningful content is relatable, helpful, uses humour where relevant and above all provokes action.