Storytime! 🫨
▶️ Press play to see a few fun and cool capabilities regarding stories!
▶️ This is guaranteed to boost engagement, keep your audience entertained, and spark excitement—it's an all-around game changer for your social media game!
Winning! 💫
Do you like what you see?
Have you tried any of these yourself?
www.socialus.com.au
Bespoke Packages ARE an option!
Bespoke. ✔️
Bespoke Packages – can be created when you work with us, too.
Packages that are carefully customised to align with:
👉 Your Requirements
👉 Your Budget
👉 YOUR BUSINESS
Press play to hear more. ▶️
www.socialus.com.au
The process when you choose to work with SocialUs.
So, what’s the process when you work with us? 🤔
What do you need to do? 🤔
When do we start? 🤔
Take a listen; it’s THAT easy. ▶️
… then tell us if you’re ready to start working with us to create fierce social media magic for your business. 💥💥
We are just a DM away. 🏃♀️💨
www.socialus.com.au
Social Media is SO much more than this
You've got your usernames. ✔️
You've got your logo. ✔️
And you know your login credentials. ✔️
That's a great start.
👉 But do you truly understand how to utilise the platforms effectively? Not just basic usage, but using them to their fullest potential, harnessing all the tools and tricks they offer to support your business?
If you've answered no, it might be time for a discovery call with us so we can guide you through it. 😉
Because we are deeply immersed in the world of organic social media strategies, we can either take the reins for you or, alternatively, support you on your social media journey, helping you unlock the results you're craving. 💥💥💥
DM us or visit the link below for more info.
We would love to help.
www.socialus.com.au
Look at MOI
Look at MOI. 👁️
Let's face it; we've all been there – including us.
Wondering why?
Because it's honestly quite intimidating.
💥 No matter who's around when you're recording, it's nerve-wracking to put your face out there, knowing it'll be shared on a social media platform and potentially seen by countless people. And while that's precisely what we aim for, not everyone is 100% comfortable with it.
💥 Speaking to your phone versus talking directly to the camera – a notable difference boils down to connection.
💥 Addressing your phone brings a sense of comfort and security.
💥 It's like you're in your own cozy space, having a chat.
But speaking to the camera?
Your eyes lock onto your audience, connecting with them, directly engaging, and genuinely acknowledging them. It's undeniably impactful.
💥 You're missing out on your audience if you don't speak directly to the camera. They want that direct connection and personal touch and need to trust you.
💥 Sometimes, even though it's a bit tough, we have to bid farewell to those nagging self-doubts, kick imposter syndrome to the curb, and give our insecurities a swift exit because these are the hurdles that prevent us from achieving what all small business owners crave on social media – rapport and respect.
Here's the thing – we've been there before.
But now, we've put on our big girl pants. 😉
(Insert brave face)
We look at that camera with all those fears firmly suppressed, hoping to capture our audience's attention, engage them, and forge that vital connection. 🔗
Take it from us.
Sure, we've hesitated, but now we're facing the camera head-on, ready to be heard, connect, and make an impact.
So, what's your move?
Ready to slip on those metaphorical big girl pants and give it a shot? 💪
Your audience is waiting – and the results might surprise you.
www.socialus.com.au
3 things you should be doing on social media.
3 things YOU should be doing.
BOOM 💥
You might not be aware of three crucial aspects that hold immense importance for businesses on social media.
👉 Where are your hashtags?
Forget about the old rule of using 5/10/15/30 hashtags – if you're not using them, you're missing out on one of Instagram's most powerful discovery tactics. Consider it as Instagram SEO – if you want to be found, use hashtags that align with your brand, industry, niche, or location. Even just one hashtag can increase your discovery by over 12% - so don't worry about the number; just make sure to use them effectively.
👉 Are you in Australia or another country?
What about a specific state or location?
Where are YOU located?
By not including your location in your Instagram BIO or using geotags when posting content, you're missing out on opportunities to be discovered. Geotags are another way for users to find you when searching for a particular location. Also, including your location in your bio helps interested users who might be looking to visit your area or find a specific industry within that location.
👉 What do you want your audience to do next?
Tell them directly. Do it in your bio and within your posts.
Guide them to take the next step and work with you.
For instance, you can say, "Visit our website here," "Call us here," "Contact us here," or "Agree with us? Let us know by commenting below."
By making your profile and posts more actionable and straightforward, you're giving your audience a clear direction to follow your instructions.
These three components are super easy, yet they hold immense power within social media. When utilised effectively, they can lead to sensational results. 💫💫
Remember, we are here if you need extra social media support.
Visit the link below to learn more.
www.socialus.com.au
Why have SocialUs. manage your socials?
Have we provided enough justification? 😉
We thought so.
Why not take the opportunity to schedule a call or discover more about us by clicking the link below?
You know you want to. 💥
www.socialus.com.au
Think you got it covered - then this happens.
Far out, it’s changed again. 😤
Why doesn’t this work?
Where did that bloody icon go now?
Sound familiar? 🤔
When you jump onto social media, you need to know something.
Social media – is constantly evolving. 💫
New features and updates will forever be introduced. 💫
And there is no sign of this slowing down. 💫
👉 As a small business owner, we know that you may find one of the biggest pain points to be the struggle to keep up with these changes and utilise them effectively to heighten your social media presence and engagement.
👉 Attempting to keep up with these changes is too hard, or you don’t have the strength to understand what is so special about a specific ‘algorithm’, or maybe you just feel it’s easier to deactivate your social media rather than reactivate any associated interest.
This is where we come to the party. 🙌
Armed with knowledge, understanding and passion that will leave you dancing on the ceiling – organic social media is our jam. And, for us, keeping up to date to ensure we are across the new rollouts, updates, and features is our definition of EXCITEMENT. 💥💥
So – don’t feel like you have to do this alone because you don’t.
Lean on us, sit back, watch your social media shine, and know it’s in good hands. ✨
Visit the link below to learn more about how we can help.
www.socialus.com.au
What makes your business so special?
Who are you? 🤔
No, really, who are you?
What is so incredibly unique about your product or service?
What are you solving for your ideal client?
What sets you apart?
Can’t answer the above? 😔
Pffttt, well, here are some home truths.
In a world of people in similar industries offering the same thing, solving the same pain points – you’re at risk of falling into a cloud of ‘same same’. 👎
Without standing out on social media with your unique messaging, brand values and individuality – you’re merely another ‘business’.
And we know that’s a load of bull. 😉
We know that you’re unique; we know that you’re like no other.
So – show the rest of the world this too.
THEN – let’s see how your content performs. 👏
Are you ready to stand out?
www.socialus.com.au
Stop neglecting this...
As much as we would love a crystal ball right now.
There isn’t one in sight. Soz. 😔
But. There are insights. 💥
And such things as ‘ideal clients’. 💥💥
So, have you looked at your insights when thinking about the best time to post on social media?
No?
💫 What about stepping in the shoes of your ideals and thinking about when THEY would be online and in full view of your content?
💫 Although it’s easy to state that most people, after dinner, sloth of the lounge and aimlessly scroll, we both know that we can do better than that.
💫 What does a day in your ideals life look like?
💫 Are they commuting?
💫 Do they work the night shift?
💫 Are they feeding a newborn?
💫 What is their routine, and how does this determine when you post?
💫 Use the person/s you have created your product or service for and jump into their world to understand how they operate and when they would be ‘available’ to consume your content.
💫 There is no point posting on a whim or ‘thinking’ they’ll likely be online at X time. Trial times, review the performance, and if it’s not looking good, try another time.
Whatever you do, trial, check, and adjust.
And, far out, please use your insights.
Over time, social media analyses and recognises when the most eyeballs are online, and create these amazing insights just for you, so you have a clear picture of when you should post and, in turn, get the best result. 💥💥
So, sorry.
There is no '5 – 9 pm best time to post' here. 👎
Or there could be. 👍
But our ideal client may differ from yours.
As will our insights.
If the whole posting, content, and consistency thing gives you the pip, we may need to chat.
Send us a msg if you feel this has been the push you’ve needed in terms of handing those socials over 😉
www.socialus.com.au
Social Media Etiquette
Whether you’re using social media personally or as a business owner – there is such a thing as social media etiquette. 💥
Keyboard warriors, cyberbullying, bad mouthing and lack of confidentiality are all a big, fat no-go. 🤚
Here are a few quick suggestions to ensure your social media etiquette is on point:
🔮 Respect. Treat others how you would expect to be treated. If you have an issue with a business, instead of being defamatory or offensive, contact them privately to resolve the situation. If you are the small business in question, take the feedback and work with your client to turn their experience into a positive one.
🔮 Before you post –stop and think. Is it appropriate? Could it be deemed harmful or offensive? Nothing worse than seeing a small business owner posting another business owner’s content, slagging them off—poor form.
🔮 Be mindful of privacy. If you’re a business owner working directly with clients or children primarily, ensure you have permission before posting imagery on your pages. Be also mindful of your personal information on social media – putting your address and contact information on your business page (unless you’re happy for this information to be made public) is unnecessary.
🔮 Stay positive – although life isn’t peachy every second of the day – stay focussed on the aim of the game. Your social media strategy doesn't include bringing your audience down, shining lights of negativity or being offensive.
🔮 Rules are NOT meant to be broken. Any protocol or guidelines on all social media are there to protect and support those who utilise it. So to avoid being blocked, suspended or banned – it’s a good idea to familiarise yourself with these guidelines and abide by them. It doesn’t impact your social media experience when you do the right thing.
Don’t confuse social media with not living in the real world because you’re still engag
Drafts. Reels. Instagram.
Love a good draft!
Who doesn’t? 😉
Especially when you need to edit or adjust something before classifying it as ‘final’.
Social media is no different – a draft option is available on FB and IG, and when talking about Instagram specifically, it’s fantastic.
Especially if posting reels manually, you must change a few things up before it goes out.
BUT 🤚
One thing.
One small thing to note is:
When you save a reel as a draft in Instagram, it will only save to the device it was created on. This means you can't share it with anyone else or have them edit it on your behalf. 😲
Oh, and if you log out of the account, whether you saved the draft or not – it will be deleted. 🤬
Annoying? Yes. 🙄
Was this news to you?
www.socialus.com.au
Social Media Manager Life - REALITY
Wanna know what it's like to be a Social Media Manager?
Yah it's just posting sh*t, isn't it? 🤔
It's so much more than just posting, and here's a little snapshot into what we deal with Monday to Friday
💥 Scheduling content
💥 Content research
💥 Scheduling engagement
💥 Constantly watching over client profiles
💥 Reporting
💥 Thinking about last week’s content
💥 Wanting to improve this week’s content
💥 Keeping up with trends, algorithms, updates and changes
💥 Was that call to action strong enough? Why is the hashtag set that performed so well time but doing jack tonight?
💥💥 ANALYSING EVERYTHING ALL THE TIME 💥💥
💥 Pivoting strategies
💥 Communicating frequently
💥 Goals and objectives
💥 Running our business
So you can see there is so much involved in supporting businesses on social media, and sometimes it’s a good reminder to us (and others) that although it may look like a walk in the park, you only see the end result. 😉
Never a dull moment in social media, especially not within the SocialUs. realm. 💫
Who knows what we're talking about here?
Regardless of the industry - can you relate?
www.socialus.com.au
Can you relate?
CYA babes. 👋
School is BACK & it almost feels like we need a holiday from THEIR six-week holiday. 😴
Do any other parents feel the same?
www.socialus.com.au
Don't hold back this year!
Welcome to 2023. 💥
Another 12 months of fun, excitement, ups, downs, and challenges.
Ask yourself, in 2022, what stopped you from feeling as though you achieved your desired business objectives?
What stopped you from feeling confident within yourself and confident in your business? 🤔
💭 Are you still not confident in showing your face on social media?
💭 Have you been umming and arrring over increasing your pricing and are worried about the repercussions?
💭 Are you still not interested or keen on utilising reels or lives?
💭 Are you concerned about holes in your business where some education or additional resources would help you be a better business owner?
💭 Are you still in the back seat regarding recognising and showcasing your talents?
We all need that gentle push (or, in some instances, kick) to step outside our comfort zone. 👊
There is nothing wrong with a bit of risk-taking, especially if you learn something from doing so or see positive outcomes in the long term.
So, don’t wait. 👎
Don’t sit on your hands – let this be the encouragement and motivation you’ve been looking for.
Make 2023 spectacular. 🎇🎇
Tag a business buddy who needs to hear the above – we’re sure there are a few out there who do! 😉
www.socialus.com.au
This is for YOU - Business Owners!
This is for all you small business owners out there.
🚫You don't need to perfect your content or stress yourself out about social media on a daily basis. 🚫
YOU ARE ENOUGH. 💪🏻
💗 There is NO ONE else like you, and there is no other business just like yours.
💗 Social media is an opportunity to let all the sh*t times roll along with the good times.
💗 Forget whacking make-up on before you show your face or posting 15 times a day because you feel you have to.
💗 Just be you and keep plugging valuable content that makes sense and speaks directly to your IDEAL audience & we can promise you; positive things will come.
Save this for when you need a nurturing reminder or tag someone who needs to hear this. We got you dolls. 👌🏻
Sending lots of love for this chaotic and ever-so-quick 2022 year.
Meagan & Jess x
www.socialus.com.au
Look what happened to us!
WOOP.
Trends. Reels. Blow up. Thousands. 🔢🔢🔢
Yes, there have been SO many posts around lately, discussing and challenging why or why not you, you should jump on reels, follow trends OR why that’s not a good strategy.
Many different pros and cons. We get it. 👍
We had a reel recently, that as the days trickled on, was blowing up – view & engagement-wise.
We were shook. 😳
After looking carefully.
We know why it performed well. 😉
🎬 It’s valuable
🎬 It’s 5 seconds long
🎬 It’s relatable and informative
🎬 The audio was small in terms of being used but also indicated it would grow and then be classified as ‘trending’
🎬 We remixed a reel template & recognised the level of engagement on the original was high
🎬 The engagement on ours was incredibly high, so Instagram decided it was worth pushing out to more eyes and made it available for viewing to an extended audience.
However, on the flip side. 🤸♀️
The follow growth – was a pile of poop. 💩
This tells us, that even though the performance of views and engagement was fantastic, we would most probably get zero leads.
We don’t let this deter us because regardless of the follower count, it’s still a fantastic result and one we are proud of. 🎖️
And if the above statement didn’t leave you confused & questioning ‘Did they just say it performed well, but didn’t give results wanted?’ - we will end with this:
Social media, is a journey, about building and creating relationships, through the power of strong messaging, insightful and valuable content and using a variety of media to dictate to YOUR ideal client how you can solve those problems and frustrations that occur for them on a daily basis. 💪
We did exactly that & will continue to, regardless of if the content gets 200 views or in our case, 18k & counting. 😉
No
If you've been hiding under a rock, perhaps you haven’t seen our reels. 🤔
Many feel that they need the flawless jump, changes of clothing or 'look at me transport to a different dimension' transitions, that leave their audience with mouths open in awe. 😲
Well, yep we love them too.
They’re clever and you know, these businesses will consistently produce the same quality of content. 👌🏼
It's because they have a reel strategy. 📽️
Based on who they’re wanting to target, understanding their ideals and ensuring that the content ticks the valuable box. They’re doing what works for them because they have seen the results.
We reel too.
We see results too.
We have a strategy too.
No, our reels are not always the most phenomenal transitions, but there is a method to the madness, that works for us to crack that engagement pot and convey the appropriate message to the right people. 🙌🏼🙌🏼
Our objectives?
📽️ We are no BS. You know that, and we will showcase this.
📽️ Not a lot of makeup happening in most of our reels, a bit of a sh*t show, laughing at ourselves.
📽️ We are mums. We can’t change into several different outfits to convey a message (not because we have no clean clothes) because we don’t need to, to get OUR message across.
📽️ We support small business owners, we want you to laugh at us, we want you to listen, and we want you on our team. We know how to relate.
📽️ We want you to engage with us and feel comfortable enough to do so.
📽️ Our messaging is genuine, our reactions are genuine, and so is our business.
Regardless of what we are putting out, it will always have the intention of value. Promising quality, valuable content with an ability to make you laugh. 😜
We don’t believe in posting pointless reel content, so let us entertain you, keep you watching, with the desire to learn and know more ab
Social media. 🤔
No, I’m sorry it’s not just a marketing tool to dump a gazillion promotions. 🙅🏼♀️
Boring. 😴
Just because many assume that businesses use social media to ‘market’ – doesn’t mean that's all you do!
👉🏼 The sales posts are repulsive when they’re thrown at you all day, every day – so, don't do it!
👉🏼 Social media has social in the name, which is exactly what should be! Being social, genuinely conveying a message to your ideals and genuinely asking them questions. Showing an interest in what they want, from you. What they need, from you.
👉🏼 You need to gain your follower’s trust.
Take them on your journey, explain how your product can rectify their pain points, and ensure each piece of content is valuable. Encourage conversations, and actively start them.
👉🏼 If you pop up a promotional piece of content, don’t push it, explain it. What is it, how does it work, what does it look like, why is it unique, what does it solve and where can they go if they’d like to know more or understand more?
If this has completely left you baffled, then perhaps a social media strategy is in order. 😉
We can build a tailored social media strategy, with clear outlines, and detailed how-to’s to ensure your social media is FAR from a car sales pitch. 💫
Think more along the lines of the art of storytelling, building those cold audiences up from the bottom, taking them through a marketing funnel that ensures you see real results. Serving up valuable content, correctly identifying ideal clients and engagement strategies to kick off that convo the best way you can.
What are you waiting for?
We could be the support you need, right now. 😊
www.socialus.com.au
Oh, should I post that? 🤯
What will they think? 🤯
Is that the right way to do it? 🤯
Does it look ok? 🤯
ok, STOP. 🛑
First of all. ☝️
If you have content created – round of applause. 👏
You have taken the first step in your process.
All you have to do – is bloody post the content.
Stop overthinking how perfect it ‘doesn’t’ look or if the font aligns with your branding.
Just stop. 🛑
Your content, first and foremost, needs to add value.
So regardless if you have make-up on or not, or the pants you’re wearing aren’t flattering – it makes no damn difference. 👎
💥 Show up, remain consistent and know that life isn’t perfect.
Half the humans on social media will only show you what they WANT you to see, and encourage your perception of them as ‘perfection’.
It's a complete crock.
They have sh*t days too.
They have moments where they aren’t looking their ‘best’ – but they still post. & believe it or not, they still get the benefits of having a social media presence with value add content posted on a consistent basis. Who would’ve thought! 😆
So, take this as a gentle push to just post. 👌
Do it now & know we are proud of you as are many others – you got this. Go. 🙆♀️
(Psst, did you do it?)
www.socialus.com.au
