You’re pitching a news story for your brand but remember— It’s not about your product!
Watch this video to find out more about how to create a newsworthy angle!
#MediaPitch #BrandStory #Newsworthy #PublicRelations #Storytelling #JournalismTips #ContentCreation #PRAustralia #MediaStrategy #AussieBusiness
Don’t just pick randomly. Do your research and identify the right media outlets:
Here’s how:
1. Research the outlets that are most likely to cover your type of story.
2. Look at the kinds of articles they publish and the tone they use.
3. Use that tone in writing your media pitch.
Targeting the right media outlets increases the chances of your pitch being picked up.
#MediaPitch #PublicRelations #Storytelling #MediaStrategy #PressRelease #Journalism #ContentMarketing #PitchingTips #MediaOutreach #Communications
Maximize your PR game by leveraging editorial calendars! 🗓️
Tip: Check out the editorial calendars of your target media. Pitch your stories to align with their planned topics, themes or special editions. Often they’ll publish their editorial calendar on their website, but if not, don’t be afraid to call or email them and ask!
#PRTips #MediaRelations #StoryPitching
PR Tip Jar Part 1
Tip #1: Take Time in Crafting a Killer Headline ✨
Your headline is the first thing the journalist will see, and it’s your golden ticket to grab their attention. Spend time brainstorming and refining it until it shines. A great headline can make or break your PR efforts!
🔥 Pro Tip: Use powerful but relevant words, keep it concise, and make sure it resonates with your audience.
Stay tuned for more tips to level up your PR game! 🌟
#PRTipJar #KillerHeadline #PRTips #HandleYourOwnPR #DIYPR
🚀 Ready to make your brand impossible to ignore? 🚀
Master the art of public relations with our FREE PR Media Release Guide and watch your brand's visibility soar! Learn how to craft compelling media releases that get results.
💬 Comment "PR PRO" below, and we'll send you your free copy!
Don't miss out on this opportunity to elevate your brand with expert PR strategies.
#PublicRelations #PRAgency #BrandAwareness #PRTips #MediaCoverage #MarketingStrategy #BusinessGrowth #PRGuide #FreeResource #PRSuccess #Branding #DigitalPR
How to pitch a technology story
Are you a tech startup with a great new product that deserves to be noticed?
Watch this clip from freelance technology journalist Adam Turner and learn why technology stories aren't about the technology itself - they're about PEOPLE, and how people will USE the technology.
Want more PR tips for tech startups? Comment TECH and we'll be in touch!
#HandleYourOwnPR #mediacoverage #prtips #publicrelations #brandawareness #PRStrategy #AustralianPR #technology #techstartups
Offer a fresh angle on a published story or popular topic
Struggling to find a newsworthy angle for your business? You need to watch our latest reel! 🎞️
Sharon Green, founding editor of SHE DEFINED offers up some great advice on how you can grab journalists' attention by offering up a fresh angle on a published story or popular topic.
#PRStrategy #PR101 #diypr #PublicRelations #PRTips #diypress #DIYPR #SmallBusinessPR #PitchPerfect
Should you target the editor or a staff writer?
In today's reel, journalist Adam Turner makes a strong case for targeting a staff writer when pitching your story to a newspaper.
He also reveals why pitching to a freelance journalist can boost your chances of getting your story published (and why he decided to go freelance)!
Thanks Adam for sharing your pitch-perfect advice 🙏
#AustralianPR #PRforSMEs #DIYPRSuccess #diypress #DIYmedia #SmallBusinessPR #DIYpublicity #PRforSuccess #PRproTips #PRtips #PitchPerfect
Keep your press release short and succinct
When it comes to writing a media release - less is definitely more! 👌
Watch our latest reel to find out why.
Want more guidance on writing a killer media release?
Comment GUIDE and we'll send you our FREE guide to writing a media release!
Thanks Sharon Green, founding editor of SHE DEFINED for sharing your insights!
#MediaMastery #PRGameChanger #PRforSuccess #EntrepreneurPR #MediaReleaseMastery #PRResource #DIYMediaRelease #DIYPRSuccess #SmallBizPR #DIYPR #DIYMarketing
Don't "spray and pray" your PR pitch
Tempted to "spray and pray" when you send out your PR pitch? 📣
In today's reel, watch freelance business & tech journo Adam Turner discuss the risks of the "shotgun approach" - and why he thinks less is more.
Which approach do you prefer? Leave a comment to let us know!
Want more tips from Adam? You can purchase the full recording of the PR Pitch Perfector webinar on the Shop page of our website.
👉 https://www.handleyourownpr.com.au/get-publicity-shop
#PRproTips
#DIYPR
#PRstrategy
#MediaRelations
#PublicityHacks
#PR101
#BrandVisibility
#PRCampaigns
#PitchPerfect
#DIYMarketing
The importance of visuals in a PR pitch
What sort of visuals are journalists looking for in a PR pitch? 📸📹
Find out in this short clip from our PR Pitch Perfector webinar with Sharon Green, Founding Editor of SHE DEFINED .
Want more pitch-perfecting tips from Sharon? Visit our Get Publicity Shop to purchase the full 1-hour webinar for just $19 plus GST.
👉https://www.handleyourownpr.com.au/get-publicity-shop
#PRStrategy #MediaRelations #AussiePR #PRstrategy #StartupPR #DIYPR #PRtips #SmallBizPR #PRsuccess #EntrepreneurPR #PRforStartups #PitchingAdvice #PitchPerfect #PressCoverage #PRforSMEs #PRpitching101
How do you pitch to a freelance journalist?
How do you pitch to a freelance journalist that writes for multiple publications?
👉 Watch this clip from our recent PR Pitch Perfector webinar for some strategic PR advice from Adam Turner, Freelance Business & Technology journalist.
Want more? You can purchase the full 1-hour webinar in the Shop page on our website: https://www.handleyourownpr.com.au/get-publicity-shop
It's a treasure trove of PR advice - and watching it could be the key that unlocks your path to media coverage!
Sharon Green tip #1: Tailor your pitch to the publication
Struggling to get your PR pitch noticed by your target media outlet? 😰
It could be because you didn't tailor your pitch to the publication.
Want to know how to tailor your PR pitch - and why it makes such a huge difference to your chances of getting published?
Watch this short clip from our most recent PR Pitch Perfector webinar, with guest journalist Sharon Green, Founding Editor of SHE DEFINED.
Sharon is a highly experienced journalist with years of experience in Australian and international media. Her work has appeared in high-profile publications including The Age, Herald Sun, delicious and International Business Times.
Want more of Sharon's tips for nailing your PR pitch?
Head to our 'Get Publicity' Shop, where you can purchase the full 1-hour webinar recording for just $19 plus GST 👉https://www.handleyourownpr.com.au/get-publicity-shop
It's a treasure trove of PR advice, including -
👉 Sharon's top three tips for a great PR pitch
👉 Top 3 things to avoid
👉 Two PR myths, busted!
👉 The differences between pitching to large national media and local regional media.
While you're in the Get Publicity Shop, you can purchase the recording of the previous PR Pitch Perfector webinar, featuring freelance business & technology journalist Adam Turner - plus you can browse our huge range of PR products and programs that will propel your brand into the media spotlight 💥
Not sure which product is best for you? DM "I WANT PR" and we'll be in touch!
The raw truth 👇🏼
The top 3 things to avoid when pitching to a journalist.
Find out what Adam Turner, award-winning Australian technology journalist, corporate writer, podcaster and long-time columnist for The Age and Sydney Morning Herald has to say.
If you're looking for guidance when it comes to getting your story seen by the media, but don't have a huge budget to spend on a PR agency, we have the opportunity for you.
Join our PR Pitch Perfecot and learn the ins and outs of how to pitch get connected to the media for under $100 ,
build relationships with journalists and get immediate feedback on where your news story lies.
You'll also have the opportunity to practice and refine your telephone pitching skills, covering:
✅ Effective communication points
✅ Avoiding common pitfalls
✅ Optimal conversation length
✅ Handling journalists' inquiries
Want to know more? DM us the word PITCH and we will send you more information.
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DIY Melbourne PR
PR programs Australia
Pitch your offer
#PRLeadership #CommunicationStrategy #BrandVisibility #PRforb2c #ExpertPRSupport #UnlockYourBusinessPotential #PRPro #AccelerateYourSuccess"
You'll want to watch this one ☝️
Elevate your media presence with Jules' expert advice! 🔥
👉 Utilise Your Book Chapters: Transform them into captivating media releases!
👉 Share Your Thought Leadership: Position yourself as an expert through articles!
Keen for more PR insights? Join our mailing list! 📩
Follow @handleyourownpr to stay up to date with all things PR.
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Nail your media release
PR pitching made easy
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