The Digital Marketing Agency

21/08/2024

We've generated 21 meetings with CAs, Estimators and PMs for Harrison in the last 30 days.

His crew of 10 chippies booked solid.

10/07/2023

Some kind words from another one of our amazing long-term clients.

21/06/2023

This was a nice win for one of our Sydney clients in the construction industry.

15/06/2023

Client results... $350,000 in work won with $500,000-$600,000 in pending quotes.

Listen to Lee's experience:

https://www.youtube.com/watch?v=sG3nrqbGEnQ&t=15s

If you want more projects, reach out at any time.

We created $350,000 in revenue (with an additional $500k-$600k in pending quotes for a Sydney tiling company)...Get access to the same strategy we are used t...

18/07/2022

Do you know how to find active government projects and their decision-makers using Linkedin?

Here are the 5 steps to find them in less than 60 seconds:

#1 Get a free trial of the 'Sales Navigator'.

#2 Select the "Account Filters" option in the search tab.

#3 Enter your service area location(s) or target postcode in "Company Headquarters".

#4 Type "Government Administration" into the industry section and select it.

All the local projects will appear in a list, including agencies and councils.

#5 Then, click "all employees" to see the decision-makers behind each project and search for the target title you want to build a relationship.

Let me know if this was helpful at all? One government relationship can change your business forever.

03/04/2022

$350,000 in the first 12 months (with $500,000+ in additional work pending)...

Lee (tiling and waterproofing services) started working with us in March 2021.

If you'd like access to the same strategy we've used to achieve this result for Lee, don't hesitate to reach out.

15/03/2022

How to market your construction & trade services in 2022.

Use the 3 strategies covered in this video to land the most profitable projects and become the renowned "go-to" trade in your local area.

If you want some 1:1 support, book a time to chat:

https://calendly.com/thedigitalmarketingagency/tradebusinesses

08/12/2021

Have you ever wanted to go after a specific project, contract or client?

Here's how you can do it strategically using LinkedIn.

Any questions let me know?

I hope this helps!

25/11/2021

It's an honour to welcome Brittany Pinto to the TDMA team!

Brittany is taking on a Marketing Manager role whilst being a super mum to 3 little ones :)

Elite skills and experience coming to the table here - we're all very excited!

28/09/2021

How can you target large scale government projects and contracts using LinkedIn?

Here's a quick overview of how to find key government employees.

Any questions - reach out!

22/09/2021

Ever wanted to target a specific company for a project, contract or business opportunity?

Here's a quick tutorial of what's possible using the LinkedIn platform.

Yell out if you have a question.

06/08/2021

Getting our clients more clients 👊🏻

03/08/2021

This is our famous Client Fulfilment Officer Harry Karakoutos the mastermind behind many successful campaigns at thedigitalmarketingagency.com.au

Harry's an ex*****on, strategy and lead-gen machine!

Bringing elite marketing skills, Harry self-manages his days whilst being actively involved in company decision-making and future planning.

A real team player - watch this space as Harry continues to drop magic on our amazing clients.

17/05/2021

5 x $0 (upfront cost) strategies that can generate revenue ($$) in the next 24 hours:

#1 Audit your pipeline/messages/email/social engagement for overlooked opportunities the re-engage.

#2 SMS your database/contacts with a simple YES/NO (reply option) "hot" offer.

#3 Email your database with a simple YES/NO (reply option) "hot" offer.

#4 Post a YES/NO reply "hot" offer to your social media accounts.

#5 Get someone else to do any of the above SMS/email/post to their audience/network (organise their incentive).

Let me know how you go!

14/05/2021

Want more referrals?

Then become an elite referrer.

It's that simple!

21/04/2021

2-Tips To Writing News-Worthy Headlines In 30-seconds (Without Any Copy Writing Experience).

The headlines used for ad campaigns, website and landing pages have (arguably) the most influence on your success.

Here is a formula you can use to write compelling headlines that get attention and convert.

X-Steps To X-Result In X-Timeframe Without X.

Here's a very generic example as a reference:

"5-Steps To Losing 5kg In 30 Days Without Cutting Out Carbs."

If you want feedback on a headline using this formula - feel free to place it in the comments.

14/04/2021

Marketing can eliminate scarcity!

Have you ever felt held hostage by 1-2 opportunities or deals?

"Hoping" they convert consumes all your mental energy, focus and behaviour.

Ultimately all it does it repel the client, as they can smell the neediness.

This experience is why you need a marketing strategy dialled in that consistently adds new deals/projects/client opportunities to your pipeline...

When you have an abundance of opportunities you're in the position to pick and choose (not the other way around), deals that come through are awesome - but not make or break.

If you need help identifying the right strategy to fill your pipeline - yell out!

06/04/2021

Coffee breaks are extra fun when the little office pooch joins in!

26/03/2021

How to come up with 100+ laser-targeted content ideas in 60 seconds (without using any mental energy).

Any questions?

24/03/2021

Heading into the CBD to catch up with the incredible Lee Groth (Seal Appeal)...

Remember marketing is a game of perpetual tweaking and optimisation for small percentage gains all designed to increase ROI!

10/03/2021

Use LinkedIn to build relationships with laser-targeted decision-makers!

Without LinkedIn, you're looking at gatekeepers (receptionists, personal assistants etc) adding hours of time and frustration to any contact process.

Use the search features to zero in on key connections (locations, job titles, companies, industries etc) in a matter of minutes and start building lucrative opportunities.

If you have any questions about using LinkedIn as a marketing vehicle ask below.

05/03/2021

Two (obvious 🤔) tips to make your content more engaging....

Remember to talk about the audience (as much as possible) - not YOU!

What their biggest problems and desires?

Tell stories to retain their interest and relate to the message.

That is all - happy Friday!

04/03/2021

Unique experiences can create ripples of free marketing....

Go the extra mile with a product or service and clients will be your best organic marketers.

They'll post about you online, tell friends and it costs nothing in wages or ad spend.

What can make the experience your business offers standout above anyone else?

The personal touches, extra value, little surprises, add-ons etc...

03/03/2021

How do you MONETISE CONTENT?

The truth is quality content is doing a tonne of in-direct selling work for you....

(Building trust, social proof, credibility and desire to speed up the transaction process).

However, if you're proactive and pay attention, it's possible to identify "hot" prospects by auditing engagement.

The trick from here, (or the art), is to engage back using the right extraction approach to qualify and steer towards a sales conversation.

Tip* Go back over your last 10 posts and see if any opportunities exist for re-engagement.

26/02/2021

How to strategically use Friday's for maximum marketing growth..

Hate having too much on your mental plate Monday morning?

ME TOO!!

Set aside time every Friday's to map out next week's marketing plays and outcomes.

Start next week with deliberate intention and a clear path without the brain strain.

PS > you do this with any department in your organisation.

25/02/2021

Narrow your audience!

One of the easiest ways to increase marketing conversion, engagement and ROI is to niche down even further.

This strategic process allows words, images, visuals, phrases and messaging to be far more appealing.

Consequently, it delivers a higher quality response at a lower time and money output.

The audience is also far more qualified to take action as well.

If you've been hitting and missing lately, try the above!

23/02/2021

Here's an idea to instantly increase the impact your content has in 2021....

Make an effort to send the best (most valuable and engaging) weekly content pieces to your database.

This will create more frequent touchpoints without a sales agenda.

Ironically, this process will increase their trust and desire, ultimately making sales conversion higher.

What's a great piece of content to send out this week?

18/02/2021

Are there marketing metrics you should ignore? ....

09/02/2021

How to (instantly) increase website conversion...

This simple inclusion takes 5-minutes and costs nothing (depending on the approach you use).

By adding live chat to your site browsers can engage at any time in the process.

The ability to answer a simple question could (potentially) be the difference between leaving or becoming a lifetime customer and referrer.

Simple and effective if you don't have live chat in place!

28/01/2021

Is "stop-start-stop-start" killing the success of your marketing results?

This accelerate-hand break modality affects so many businesses and often in the earlier stages.

Don't draw any conclusions about the success of a strategy without sufficient data or information.

Whether it's ad campaigns, outreach strategies or content, don't pull the pin or move the needle with limited feedback.

Get enough data to decide the next step which could be ramping it up, tweaking/optimising for improvement or putting it on the rack.

The stop-start mentality will kill any progress and never allow you to access the full potential of a strategy.

Do you have any questions?