Branded Podcasts

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Branded Podcasts Branded Podcasts works with brands creating digital content as part of an integrated marketing or eLearning strategy. What does your business sound like?
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Audio can boost brand awareness, build trust, and turn listeners into consumers. As a part of an integrated PR approach, podcasting can boost brand awareness, build trust and drive listeners to profitable client action. By adding audio to your content marketing strategy, you'll be able to not only increase customer reach but maintain control of your brand values. According to the Financial Review,

Australians have doubled their time listening to podcasts, with 'lockdown woes, social media fatigue, and a surge in new quality content driving increased demand'. Branded Podcasts was founded by broadcast journalist and radio announcer Kim Napier in 2016 alongside Steve Ahern OAM, a former broadcaster who now provides training, strategy, and business mentoring for international media companies. In 2021 Kim bought out Steve's share of the company, which has been part of several award-winning projects and is now the sole owner.

Alison tells the story of the sale to ARN in the latest radioinfo podcast.
12/11/2021

Alison tells the story of the sale to ARN in the latest radioinfo podcast.

Grant Broadcasters CEO Alison Cameon talks about background to the company's sale to ARN. See acast.com/privacy for privacy and opt-out information.

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